PSA AVTEC Powertrain Pvt. Ltd.
PSA AVTEC Powertrain is a 50:50 India-based joint venture between Groupe PSA (France) and AVTEC/CK Birla Group, manufacturing BSVI-compliant petrol engines (1-1.4L) and 5/6-speed gearboxes at a Hosur greenfield plant for Indian automotive OEMs and global PSA subsidiaries.
- Company typePrivate
- Founded2017
- HeadquartersHosur, India
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What PSA AVTEC Powertrain Pvt. Ltd. does
PSA AVTEC Powertrain Pvt. Ltd. (legal name: Stellantis Avtec Powertrain India Private Limited) is a 50:50 joint venture between Groupe PSA of France and AVTEC Limited, part of India's CK Birla Group, announced in January 2017. The company operates a greenfield manufacturing facility in Hosur, Tamil Nadu, producing BSVI-compliant internal combustion engines in the 1 to 1.4 litre category and five/six-speed manual transmission gearboxes. Engine technology is licensed from Groupe PSA and centers on the PureTech 3-cylinder petrol engine platform, which has won the International Engine of the Year award in the 1-litre to 1.4-litre category for four consecutive years and is backed by over 200 patents held by the parent.
The business model is OEM-embedded B2B hardware manufacturing: the company sells powertrains directly to domestic Indian automotive OEMs and to global PSA Group manufacturing subsidiaries for integration into passenger vehicle platforms. Initial manufacturing capacity is sized at 200,000 engines and 300,000 gearboxes per year, with plans for progressive ramp-up through incremental capital investment and significant localization to achieve cost competitiveness. Pricing and contract terms are not publicly disclosed, consistent with confidential B2B supply arrangements.
Customer segments are limited to two channels — Indian OEMs seeking BSVI-ready powertrains and global PSA subsidiaries requiring technology transfer and cost-effective supply — with no disclosed diversification into aftermarket, retail, or non-automotive verticals. The company is privately held under joint venture governance, with no public ticker, no disclosed funding rounds, and no publicly available revenue figures in the source material.
PSA AVTEC Powertrain Pvt. Ltd. firmographics
Firmographics- Name
- PSA AVTEC Powertrain Pvt. Ltd.
- Legal name
- Stellantis Avtec Powertrain India Private Limited
- Website
- https://psa-avtec.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Short description
- PSA AVTEC Powertrain is a 50:50 India-based joint venture between Groupe PSA (France) and AVTEC/CK Birla Group, manufacturing BSVI-compliant petrol engines (1-1.4L) and 5/6-speed gearboxes at a Hosur greenfield plant for Indian automotive OEMs and global PSA subsidiaries.
- Ownership category
- akta.pro rank
PSA AVTEC Powertrain Pvt. Ltd. industry classification
Industry- Product category
- Automotive Powertrain Components
- NAICS
- Motor Vehicle Gasoline Engine and Engine Parts Manufacturing (336310), Motor Vehicle Transmission and Power Train Parts Manufacturing (33635), Engine, Turbine, and Power Transmission Equipment Manufacturing (3336)
- SIC
- Engines & Turbines (3510)
- akta.pro primary industry
- Internal Combustion Engine (ICE) Manufacturing (Gasoline/Diesel) (IMACAHAA)
- akta.pro secondary industries
- Passenger Vehicle Transmission & Drivetrain Systems Manufacturing (ICE) (IMACAAAG), Engine Components & Subsystems Manufacturing (Blocks/Heads/Valvetrain/Pistons) (IMACAHAB)
Keywords
Where PSA AVTEC Powertrain Pvt. Ltd. is headquartered
LocationHeadquarters
- HQ city
- Hosur
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
PSA AVTEC Powertrain Pvt. Ltd. business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Infrastructure
Revenue model
- Engine Manufacturing and Sales: Manufacturing and sale of BSVI compliant petrol engines (1-1.4L) to domestic Indian OEMs and global PSA Group subsidiaries. Initial capacity of 200,000 engines per year.
- Gearbox Manufacturing and Sales: Manufacturing and sale of five and six speed gearboxes to automotive OEMs. Initial capacity of 300,000 gearboxes per year.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
PSA AVTEC Powertrain Pvt. Ltd. product offering
Product offeringCore offering
PSA AVTEC Powertrain manufactures BSVI compliant internal combustion petrol engines in the 1 to 1.4 litre category and five- and six-speed manual transmission gearboxes at its greenfield plant in Hosur, Tamil Nadu. The company supplies these powertrain products to domestic Indian automotive OEMs and global PSA Group subsidiaries, with an initial manufacturing capacity of 200,000 engines and 300,000 gearboxes per year. Technology is licensed from Groupe PSA, including the PureTech 3-cylinder petrol engine platform.
Product overview
PSA AVTEC Powertrain Pvt. Ltd. is a 50:50 joint venture between Groupe PSA (France) and AVTEC Limited (CK Birla Group, India), operating a greenfield manufacturing plant in Hosur, Tamil Nadu. The company's product portfolio consists of two core product lines: BSVI Compliant Engines (1 to 1.4 liter capacity) and Five and Six Speed Gearboxes. These powertrain products are designed to meet future Indian emission norms and cater to both the domestic automotive market and global PSA Group subsidiaries worldwide.
Differentiator
Problem solved
Functional benefit
Products and services
- BSVI Compliant Engines BSVI (Bharat Stage VI) compliant internal combustion petrol engines in the 1 to 1.4 litre category, designed to meet future Indian emission norms with eco-friendly technology and PureTech-based platform architecture supplied to automotive OEMs.
- Five and Six Speed Gearboxes Next-generation technologically advanced manual transmission gearboxes available in five-speed and six-speed configurations, manufactured for domestic Indian automotive OEMs and global PSA Group subsidiaries.
Quantifiable outcome
- 4% improvement in fuel consumption compared to previous generation engines
- +3 more outcomes
Companies that use PSA AVTEC Powertrain Pvt. Ltd.
Customer profileSegments2 records
Ideal customer profiles2 records
PSA AVTEC Powertrain Pvt. Ltd. technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
PSA AVTEC Powertrain Pvt. Ltd. partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Groupe PSA (France)core50:50 joint venture partner providing state-of-the-art powertrain technology including PureTech engine technology, transmission systems, and over 100 years of powertrain expertise. Groupe PSA is a European automotive leader with sales revenue over €65 billion.
- AVTEC Limited (CK Birla Group)core50:50 joint venture partner providing manufacturing excellence, local market knowledge, and established precision engineering capabilities. Part of the CK Birla Group - a US$1.8 billion conglomerate with over 20,000 employees and 27 manufacturing facilities.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
PSA AVTEC Powertrain Pvt. Ltd. competitors and assessment
Company assessmentBroad incumbents
- BorgWarner: Large global powertrain supplier offering turbochargers, engine timing systems, transmission components, and increasingly electrified products. Overlaps with PSA AVTEC's PureTech turbo technology and ICE transmission content.
- Bosch (Automotive): World's largest automotive supplier with extensive gasoline systems, powertrain controls, and engine component portfolios. Competes for the same BSVI-era Indian OEM powertrain content and represents the dominant tier-1 benchmark.
- Continental AG (Powertrain / Vitesco): Major automotive powertrain supplier (now Vitesco Technologies) producing ICE engine management, turbo systems, and transmission electronics. Adjacent/overlapping with PSA AVTEC's BSVI petrol engine and emission-control content.
Direct peers
- Aisin Seiki: Japanese tier-1 manufacturer of automatic and manual transmissions and drivetrain components, supplying global OEMs. Highly comparable on PSA AVTEC's gearbox manufacturing line and on ICE drivetrain content per vehicle.
- Marelli: Global tier-1 automotive powertrain supplier offering ICE engines, transmissions, and electrified powertrain modules to OEMs. Directly comparable to PSA AVTEC as a multi-product powertrain component manufacturer serving passenger vehicle OEMs worldwide.
- Tata AutoComp Systems: Indian automotive component conglomerate supplying powertrain and chassis parts to domestic and global OEMs, including Tata Motors. Directly comparable as an India-based tier-1 with multi-product powertrain capabilities targeting Indian OEMs.
- ZF Friedrichshafen: Global driveline and chassis technology supplier producing manual/automatic transmissions and powertrain modules for passenger and commercial vehicles. Directly competes with PSA AVTEC in the manual gearbox and ICE drivetrain space.
- Hyundai Transys: Korean OEM-affiliated manufacturer of transmissions and powertrain modules for Hyundai/Kia and external customers. Directly comparable to PSA AVTEC's gearbox manufacturing focus and ICE powertrain module scope.
Regional players
- Motherson Sumi Systems: India-based tier-1 supplier with broad powertrain-adjacent and module-level content supplied to global OEMs. Comparable as a large Indian automotive component manufacturer with global OEM exposure.
- Bharat Forge: Indian automotive and industrial forging leader supplying engine and drivetrain components to global OEMs. Comparable as an Indian-headquartered tier-1/2 powertrain component supplier with export-heavy customer mix.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
PSA AVTEC Powertrain Pvt. Ltd. social profiles
Digital presencePSA AVTEC Powertrain Pvt. Ltd. compliance and trust
Trust signalCompliance2 records
PSA AVTEC Powertrain Pvt. Ltd. financial estimates
Financial estimateRevenue estimate
Valuation estimate
PSA AVTEC Powertrain Pvt. Ltd. leadership team
Management profileNumber of profiles
Profiles6 records
PSA AVTEC Powertrain Pvt. Ltd. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PSA AVTEC Powertrain Pvt. Ltd. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PSA AVTEC Powertrain Pvt. Ltd.
What does PSA AVTEC Powertrain Pvt. Ltd. do?
PSA AVTEC Powertrain manufactures BSVI compliant internal combustion petrol engines in the 1 to 1.4 litre category and five- and six-speed manual transmission gearboxes at its greenfield plant in Hosur, Tamil Nadu. The company supplies these powertrain products to domestic Indian automotive OEMs and global PSA Group subsidiaries, with an initial manufacturing capacity of 200,000 engines and 300,000 gearboxes per year. Technology is licensed from Groupe PSA, including the PureTech 3-cylinder petrol engine platform.
Is PSA AVTEC Powertrain Pvt. Ltd. a public or private company?
PSA AVTEC Powertrain Pvt. Ltd. is a private company. It is classified as corporate owned and is currently operating.
When was PSA AVTEC Powertrain Pvt. Ltd. founded?
PSA AVTEC Powertrain Pvt. Ltd. was founded in 2017.
Where is PSA AVTEC Powertrain Pvt. Ltd. based?
PSA AVTEC Powertrain Pvt. Ltd. is headquartered in Hosur, India, in the Asia region.
How does PSA AVTEC Powertrain Pvt. Ltd. make money?
Two revenue lines are on record. Engine Manufacturing and Sales are the primary driver. The others are gearbox Manufacturing and Sales.
Who are PSA AVTEC Powertrain Pvt. Ltd.'s main competitors?
Broad incumbents on record are BorgWarner, Bosch (Automotive) and Continental AG (Powertrain / Vitesco). Direct peers are Aisin Seiki, Marelli, Tata AutoComp Systems, ZF Friedrichshafen and Hyundai Transys. Regional players are Motherson Sumi Systems and Bharat Forge.
Does PSA AVTEC Powertrain Pvt. Ltd. have an API?
No public API is recorded for PSA AVTEC Powertrain Pvt. Ltd..
What industry is PSA AVTEC Powertrain Pvt. Ltd. in?
PSA AVTEC Powertrain Pvt. Ltd.'s product category is Automotive Powertrain Components. Its primary akta.pro industry code is IMACAHAA, Internal Combustion Engine (ICE) Manufacturing (Gasoline/Diesel), with a secondary code of IMACAAAG, Passenger Vehicle Transmission & Drivetrain Systems Manufacturing (ICE). Its NAICS code is 336310 and its SIC code is 3510.