Sirha Omnivore

What Sirha Omnivore does

Sirha Omnivore is a French editorial and event-driven organization founded in 2003 by Luc Dubanchet and operated as a brand under GL events Exhibitions Opérations (a subsidiary of GL events Group, headquartered at 59 Quai Rambaud, 69002 Lyon). Its stated purpose is to discover, reveal, and connect the culinary talents, artisans, and producers shaping contemporary "Young Cuisine." The core offering is a portfolio of four integrated formats: Grand Banquet, a signature 200-guest banquet held annually in Paris; Speakeasy, a confidential 150-guest event combining talks, demonstrations, and tastings hosted at Sirha Lyon; La Clique, an exclusive, invitation-only circle of 15 members plus 3 guests that convenes six times per year for private dinners; and Notebook Omnivore, an editorial media platform publishing portraits and analyses of culinary talent.

The company operates with a small core team (approximately five identified members handling programming, partnerships, marketing, and editorial) and has gathered more than 3,000 culinary talents and organized 50+ events worldwide over its 20+ year history. Its revenue mechanics combine event-based brand partnerships—structured as modular offerings ranging from "discovery" to "signature activation"—with media/editorial reach via Notebook and its social channels (Facebook, Instagram, LinkedIn, YouTube). There is no proprietary technology platform, AI capability, or app; the technology layer is a conventional web/community CMS (Inwink) supporting ticketing and editorial publishing. Customer segmentation is hybrid: B2B partners (food brands, hospitality players seeking association with emerging culinary talent) form the primary commercial segment, supported by culinary professionals (chefs, artisans, producers) as editorial subjects and a tertiary segment of food media/press consuming Notebook for trend and talent intelligence.

The business model is fundamentally event-driven and relationship-mediated, with revenue concentrated in a small number of curated physical activations per year and an ongoing editorial arm designed to maintain brand visibility between events.

Name

Sirha Omnivore

Legal name

GL events Exhibitions Opérations

Website

https://sirha-omnivore.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Sirha Omnivore is a French editorial and events platform, founded in 2003 and owned by GL events Group, that connects emerging culinary talents with food brands and media through signature banquets, exclusive circles, and a culinary media site.

Ownership category

akta.pro rank

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Event Participation and Partnerships: Revenue generated through brand partnerships and event participation fees. Partners can engage through modular partnership structures from discovery to signature activation at events like Grand Banquet and Speakeasy.
2. Media and Content: Notebook media platform covering culinary talent and trends, generating engagement and brand visibility.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Sirha Omnivore operates a year-round editorial and event program that brings together chefs, culinary talents, and food-and-beverage brands through magazine content and live events such as the Omnivore "D-Day" format. The offering is aimed at food industry professionals and brand marketers seeking visibility and engagement within the gastronomy community.

Product overview

Sirha Omnivore is a unified editorial and events platform—combining festival, media, and community elements—that connects chefs, artisans, producers, and brands throughout the year. The core offering consists of four distinct product formats: Grand Banquet (the signature 200-guest banquet event in Paris), Speakeasy (a confidential 150-guest format mixing talks and tastings in Lyon), La Clique (an exclusive 15-member talent circle meeting six times yearly), and Notebook Omnivore (the editorial/media arm publishing culinary analyses and portraits). Together, these formats form an integrated ecosystem for discovering, revealing, and connecting emerging culinary talents with brands and media.

Differentiator

Problem solved

Functional benefit

Brands

• Grand Banquet: Signature event format - a living banquet bringing together 200 guests to celebrate young cuisine, serving as a laboratory of ideas where chefs, brands, and media meet.
• Speakeasy
• Notebook
• La Clique

Products and services

• Omnivore Magazine

Quantifiable outcome

• 3000+ culinary talents identified and connected since 2003
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• GL events Exhibitions OpérationscoreOthersParent company and sole owner of Sirha Omnivore. GL events Exhibitions Opérations is a Société Anonyme with capital of €15,027,908, registered in Lyon under number 380 552 976. All legal, hosting, and operational matters are managed through this entity.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Eater (Vox Media): Major digital food-media brand combining editorial city guides, chef reporting, and live event programming (Eater Upscale, Eater Wine Club) — overlapping with Omnivore's Notebook editorial and chef-talent coverage from a digital-first position.
• Bon Appétit: Major food-media title combining editorial cooking content, chef profiles, and live brand events (BA Feast, Hot 10 lists) — overlaps with Omnivore's editorial and event formats but operates at significantly larger consumer scale.
• The World's 50 Best Restaurants: Annual global ranking and awards-event platform that combines culinary authority, editorial storytelling, and sponsored live events for chefs and brands — comparable to Omnivore's brand-partnership + curated-format model, but at an international scale.
• Fine Dining Lovers (S.Pellegrino): Premium culinary editorial platform associated with S.Pellegrino that combines chef storytelling, trend analysis, and brand-sponsored content — a comparable editorial + brand-partnership model, but with a broader international consumer focus.
• Gault&Millau: Established French culinary guide (and guide publications in multiple countries) that pairs restaurant rankings with culinary events and brand collaborations — overlapping with Omnivore's editorial-plus-events approach, but with a broader restaurant-rating focus.
• Michelin Guide: Global authority on gastronomy combining editorial ratings, chef discovery, and star-driven events; overlaps with Omnivore in editorial chef profiling and brand-facing gastronomy activations, though operating at much greater scale and geographic scope.

Emerging players

• La Liste: French-origin global restaurant ranking aggregator combining editorial curation with culinary awards and events — parallels Omnivore's curation-led approach to chef and restaurant discovery, especially at the premium international tier.

Direct peers

• Taste Festivals (Identité Group): Operates premium food-and-drink festivals (Taste of Paris, Taste of London, Taste of Amsterdam) pairing chefs and premium food brands in ticketed consumer and trade formats — a structurally similar event-driven, brand-partnership-funded gastronomy platform.
• StarChefs: U.S.-based culinary industry platform combining editorial coverage, an online chef community, and live industry events (e.g., StarChefs ICC) that connect rising chefs with brands — directly comparable to Omnivore's chef-discovery + brand-connection model.
• Le Fooding: French culinary guide and festival organizer that combines editorial restaurant coverage with curated live events, closely paralleling Omnivore's combination of editorial (Notebook), curated gastronomic events (Grand Banquet/Speakeasy), and chef-discovery positioning in the same French market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCZfcXhMhtBDES9a8l_ZN5Pg
• Facebookfacebook.com/sirhaomnivore
• LinkedInlinkedin.com/company/omnivore-sirha
• Instagraminstagram.com/sirha_omnivore

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sirha Omnivore