mangrove group

What mangrove group does

Mangrove Group B.V. is a privately held Dutch holding company headquartered in Nieuwegein, Netherlands (KvK: 82696926). The group operates four wholly-owned subsidiaries — BarProducties, CupStack, MeerWerc, and Gravitating Events — serving the Dutch hospitality and events sector. BarProducties and MeerWerc address the horeca (hospitality/catering) market, CupStack provides stackable cup and beverage solutions for hospitality and events, and Gravitating Events delivers event planning and execution. The portfolio is unified under a stated vision centered on sustainability, material stewardship, and "empowering the next generation," with stated core values of enjoyment (plezier), impact, involvement (betrokken), and innovation (vernieuwend).

The business model is a classic holding structure with direct B2B distribution through each subsidiary within the Netherlands. Go-to-market relies on regional, field-level sales to hospitality operators and event organizers, supported by a limited organic social presence on LinkedIn, Facebook, and Instagram. There is no publicly disclosed pricing model, no app or software platform, no API, and no proprietary technology stack — the offering is operational services and physical beverage/cup solutions rather than software. The company's primary problems solved are sustainable hospitality operations, responsible materials usage, and event production efficiency in the Dutch market.

No information is available on revenue, headcount, funding, management team, enterprise customers, certifications, patents, or international expansion. The company appears to be independently and privately owned with no disclosed external investors or PE backing. Geographic scope is explicitly limited to the Netherlands, and there are no signals of imminent geographic, product, or technology expansion beyond the current four-brand portfolio.

Name

mangrove group

Legal name

mangrove group B.V.

Website

https://mangrovegroup.nl

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Mangrove Group B.V. is a Dutch private holding company operating four wholly-owned subsidiaries (BarProducties, CupStack, MeerWerc, Gravitating Events) that serve the hospitality and events industry in the Netherlands under a sustainability-focused vision.

Ownership category

akta.pro rank

Product category

Hospitality and Event Services

NAICS

Management of Companies and Enterprises (551), Restaurants and Other Eating Places (72251)

SIC

Retail-Eating Places (5812)

akta.pro primary industry

Bar & Beverage Catering (Mobile Bar, Bartending) (HSACAGAF)

akta.pro secondary industry

Sales & Catering / Group & Event Management (THALACAM)

Keywords

• Hospitality services
• Event management
• Beverage solutions
• Sustainable hospitality
• Horeca operations

Headquarters

HQ city

Nieuwegein

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Distribution channels1 record

Marketing channels3 records

Core offering

Mangrove Group B.V. is a Dutch holding company that operates four subsidiary businesses serving the hospitality and events industry. Through its subsidiaries—BarProducties (bar and hospitality services), CupStack (stackable cup and beverage solutions), MeerWerc (horeca/catering services), and Gravitating Events (event management and organization)—the group delivers products and services to bars, restaurants, cafes, and event venues in the Netherlands under a unified sustainability-focused vision.

Product overview

Mangrove Group is a Dutch parent company (holding) that operates a portfolio of subsidiary brands focused on hospitality, events, and related services. The group comprises four main operating companies: BarProducties (hospitality/bar services), CupStack (beverage solutions), MeerWerc (horeca services), and Gravitating Events (event management). The group operates under a unified vision centered on sustainability and empowering the next generation, with subsidiaries serving the hospitality sector from horeca establishments to events venues.

Differentiator

Problem solved

Functional benefit

Brands

• BarProducties: Hospitality and events company serving the horeca (hospitality) sector
• CupStack
• MeerWerc
• Gravitating Events

Products and services

• BarProducties

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights2 records

Direct peers

• Albron: Dutch hospitality, catering and facility services company serving horeca and event clients across the Netherlands. Directly comparable in hospitality service delivery and Dutch market focus.
• Hutten: Dutch hospitality and food service group operating across horeca, catering and event venues. Directly comparable as a multi-brand Dutch horeca platform serving overlapping customers with bundled hospitality solutions.
• Vermaat Group: Large Dutch horeca operator providing hospitality services across corporate, leisure and event venues. Comparable as a Dutch multi-segment hospitality services group targeting the same venue and event customer base.
• D&B Event Group: Dutch event organization and production company. Comparable to Mangrove Group's Gravitating Events subsidiary in delivering end-to-end event management for corporate and consumer events in the Netherlands.
• Barmade: Dutch mobile bar and beverage catering service provider. Directly comparable to Mangrove Group's BarProducties subsidiary in serving horeca and events with bar staffing and beverage solutions.

Broad incumbents

• Compass Group: Large multinational contract food services and hospitality provider with operations in the Netherlands. Comparable as a broad incumbent operating across hospitality and event services at much greater scale.
• Sodexo: Global food services and facilities management company with significant Dutch horeca and event catering operations. Comparable as a broad incumbent providing overlapping hospitality services at greater scale.

Emerging players

• rCup: Reusable cup and packaging solutions provider for events and venues. Comparable to Mangrove Group's CupStack subsidiary in addressing the reusable beverage-ware niche within hospitality and events.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/mangrovegroupbv
• LinkedInlinkedin.com/company/mangrove-groupbv
• Instagraminstagram.com/mangrovegroupbv

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about mangrove group