Power Rogers & Smith, P.C.

What Power Rogers & Smith, P.C. does

Power Rogers & Smith, P.C. (operating as Power Rogers, LLP) is a Chicago-based personal injury law firm founded in 1993 by Joseph A. Power Jr. and Larry R. Rogers Sr. The firm provides legal representation to individuals and families who have suffered serious injuries or wrongful death caused by negligence or wrongful conduct, spanning practice areas including medical malpractice, birth injury, motor vehicle and trucking accidents, product liability, premises liability, civil rights, wrongful death, sexual abuse, and qui tam/whistleblower matters. Its primary office is located at 70 West Madison Street, Suite 5500 in Chicago's Loop, and it serves the Chicago metropolitan area, Illinois, and the broader Midwest, with a formal nationwide attorney referral network extending its case acquisition beyond Illinois.

The firm operates on a contingency fee model ("No Fees Unless We Win") with free initial case consultations, generating revenue as a percentage of client settlements and verdicts. Go-to-market combines direct client intake (phone and website), attorney referrals from a nationwide network with competitive referral fees, content marketing through its blog and video center, organic social on Facebook/LinkedIn/Instagram, and a Spanish-language site/phone line for Hispanic plaintiffs. The firm has recorded over $6 billion in cumulative verdicts and settlements since 1993, including the largest medical malpractice verdict in Illinois history ($55.4M), a $100M trucking settlement, and a 2023 $91M pretrial settlement against 7-Eleven.

The practice runs on standard law firm case management systems with no disclosed proprietary technology, AI capabilities, or software platform. Ownership is held by equity partners including Joseph A. Power Jr., Larry R. Rogers Jr. (son of the late co-founder), Thomas G. Siracusa, Thomas M. Power, Devon C. Bruce, Joseph W. Balesteri, and others, with no external investors or parent company. Following the January 2023 death of co-founder Larry R. Rogers Sr., the firm has executed family succession and continues operating under its established brand, case-results library, and referral network, with no funding rounds, M&A activity, or restructuring in the available record.

Name

Power Rogers & Smith, P.C.

Legal name

Power Rogers, LLP

Website

https://powerrogers.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

Power Rogers & Smith, P.C. is a Chicago-based personal injury law firm founded in 1993 that represents individuals and families in catastrophic injury, medical malpractice, wrongful death, and product liability cases on a contingency fee basis, having recovered over $6 billion in verdicts and settlements.

Ownership category

akta.pro rank

Product category

Personal Injury Law / Plaintiff Legal Services

NAICS

Offices of Lawyers (541110)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

Keywords

• Personal injury law
• Medical malpractice
• Wrongful death
• Contingency fee representation
• Product liability litigation

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Contingency Fee Legal Services: The firm operates on a contingency fee basis, meaning clients pay no fees unless the firm recovers compensation for them. Fees are a percentage of the settlement or verdict awarded. This aligns firm and client interests and removes financial barriers for injured clients.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Power Rogers & Smith, P.C. is a Chicago-based plaintiff personal injury law firm that represents individuals and families in cases involving serious injuries, medical malpractice, wrongful death, product liability, premises liability, motor vehicle and trucking accidents, birth injuries, civil rights abuses, and commercial litigation. The firm provides full legal representation on a contingency fee basis, meaning clients pay no fees unless the firm recovers compensation through verdict or settlement.

Product overview

Power Rogers & Smith, P.C. is a Chicago-based personal injury law firm founded in 1993, offering comprehensive legal services through a unified platform of specialized practice areas. The firm operates as a single integrated legal practice rather than a modular software product, providing direct legal representation across diverse personal injury categories including medical malpractice, birth injuries, motor vehicle accidents, trucking negligence, wrongful death, product liability, premises liability, civil rights, construction accidents, and catastrophic injuries. The firm also offers specialized services in qui tam/whistleblower cases, sexual abuse litigation, drug liability, and commercial litigation. Clients access these services through direct consultation with attorneys, with no technology platform or self-service tools described.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Injury Legal Representation Comprehensive plaintiff-side legal representation for individuals who have suffered serious injuries due to the negligence or wrongful actions of others, covering motor vehicle accidents, premises liability, catastrophic injuries, and other negligence-based claims.
• Medical Malpractice Litigation Legal representation for victims of medical negligence including surgical errors, misdiagnosis, medication errors, hospital negligence, and birth injuries.
• Wrongful Death Claims Legal representation for families seeking compensation for deaths caused by negligence, including workplace accidents, medical malpractice, and vehicle accidents.
• Birth Injury Litigation Specialized legal services for families affected by birth injuries including cerebral palsy, brain injuries, Erb's palsy, and complications from delayed C-sections.
• Motor Vehicle Accident Representation Legal representation for car accidents, truck accidents, motorcycle accidents, bus accidents, train accidents, and other motor vehicle collision cases.
• Trucking Accident Litigation Legal services for victims of trucking negligence, including cases involving commercial vehicle collisions and trucking company liability.
• Product Liability Litigation Legal services for victims injured by defective products, dangerous drugs, and consumer product hazards.
• Premises Liability Representation Legal representation for injuries occurring on someone else's property, including swimming pool accidents and property negligence cases.
• Civil Rights Litigation Legal services for victims of civil rights abuses, police misconduct, and discrimination including sexual harassment cases.
• Catastrophic Injury Representation Legal services for severe injuries including brain injuries, spinal cord injuries, and life-altering conditions requiring extensive medical care.
• Qui Tam / Whistleblower Representation Legal representation for individuals reporting fraud against the government, including healthcare fraud and other qui tam cases.
• Sexual Abuse and Assault Litigation Legal services for victims of sexual abuse and assault seeking justice and compensation.
• Construction Accident Representation Legal representation for workers injured in construction accidents and worksite incidents.
• Commercial Litigation Contingent commercial litigation services for businesses pursuing claims.
• Attorney Referral Program Formal nationwide referral network accepting cases from other attorneys in wrongful death, personal injury, motor vehicle accidents, medical malpractice, birth injury, and civil rights, with competitive referral fees and regular case status updates.

Quantifiable outcome

• $6 billion+ recovered in verdicts and settlements since 1993
• +4 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Attorney Referral PartnerscoreChannel Partner/ Reseller/ DistributorPower Rogers maintains a formal nationwide referral network with other law firms and attorneys who refer cases outside their expertise areas. The firm emphasizes long-standing relationships, integrity, and commitment to record-setting results as the foundation of these partnerships. They offer competitive referral fees and transparent fee structures. Communication is prioritized with regular case status updates to referral partners.
• Favil David Berns & AssociatesminorStrategic or Co-development PartnerCo-counsel relationship on the $91 million 7-Eleven settlement case. Louis Berns collaborated with Joseph Power and Larry Rogers Jr. to achieve the largest pretrial recovery for an injured person in Illinois history.
• Kralovec Jambois & SchwartzminorStrategic or Co-development PartnerCo-counsel in enforcing a $25 million settlement that was initially vacated due to former attorney misconduct. Worked alongside Power Rogers to ensure clients received their compensation.
• Jonathan M. ThomasminorStrategic or Co-development PartnerCo-counsel with Power Rogers on a $12 million police misconduct case against the Village of Tinley Park.

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Corboy & Demetrio: Historic Chicago personal injury firm with multi-decade record-setting verdicts. Direct peer in the high-end Chicago PI trial bar, sharing a similar plaintiff-side brand and contingency model.
• Levin & Perconti: Chicago medical malpractice and catastrophic injury firm. Direct competitor in medical malpractice and birth injury niches, with a similar contingency fee model and Chicago headquarters.
• Romanucci & Blandin: Chicago personal injury, wrongful death, and civil rights firm. Comparable in size, plaintiff-side trial focus, and pursuit of record verdicts in Illinois state and federal courts.
• Clifford Law Offices: Chicago-based personal injury and wrongful death firm with national aviation/product liability practice. Directly comparable plaintiff-side trial firm in the same Chicago market with similar record-setting verdict positioning.
• Ankin Law Office: Large Chicago personal injury firm. Competes for similar PI caseload (auto, premises, workers' comp) in the Chicago metro area, though with a more marketing-driven acquisition motion.
• Salvi, Schostok & Pritchard: Chicago personal injury and medical malpractice firm. Closely comparable in practice mix, contingency fee model, and Chicago Loop geographic focus, competing for similar high-value cases.
• Kralovec Jambois & Schwartz: Chicago personal injury and medical malpractice firm. Direct peer and existing co-counsel partner of Power Rogers; competes for similar plaintiff cases in Illinois.

Broad incumbents

• Swanson, Martin & Bell: Chicago-based defense-oriented firm with a significant personal injury/civil litigation practice. Comparable Illinois trial practice but represents defendants/insurers rather than plaintiffs.

Emerging players

• Panish | Shea | Ravipudi: California-based plaintiff trial firm specializing in catastrophic injury and wrongful death. Comparable plaintiff-side model and record-verdict positioning, but operates in a different regional market.
• The Reiff Law Firm: Philadelphia catastrophic injury firm. Comparable plaintiff-side trial firm pursuing record verdicts in catastrophic injury and wrongful death matters, in a different geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/PowerRogersLLP
• LinkedInlinkedin.com/company/power-rogers-&-smith
• Instagraminstagram.com/explore/locations/1021655869/power-rogers-llp

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Power Rogers & Smith, P.C.