Michigan Democratic State Central Committee

What Michigan Democratic State Central Committee does

The Michigan Democratic State Central Committee (operating as the Michigan Democratic Party, MDP) is the statutorily recognized state-level arm of the Democratic Party in Michigan, founded in 1835 and headquartered at 606 Townsend Street, Lansing. MDP organizes, supports, and promotes Democratic candidates and policies through a community-led grassroots model, executing voter outreach, volunteer mobilization, candidate recruitment, and coordinated campaign operations across all 83 Michigan counties and 13 congressional districts. Primary customer segments include Michigan Democratic voters, volunteers and activists, and paid coordinated-campaign staff; the organization is led by Chair Curtis Hertel (since 2026) and a governance structure of Vice Chairs, Secretaries, Treasurer, and Parliamentarian, with roughly 20 named full-time staff plus seasonal field organizers.

MDP's core products and underlying technology center on a field-organizing stack rather than consumer software: NGP VAN (Voter Activation Network) for voter contact and field campaign management, FastAction for volunteer sign-up, ControlShift for event management, ActBlue for donation processing, and a suite of relational-organizing and voter-contact tools (Mobilize, ThruTalk/VPB Connect, ThruText, Hustle, Scale to Win, Reach). Programmatic products include Project 83 (a grassroots organizing initiative launched in 2017), the 2026 Coordinated Campaign (a state-wide hiring and field operation), a 14-tier membership program, an MCP podcast on Blubrry, and a digital toolkit providing VAN access, voting information, and absentee voter literature. The website is powered by Apollo.

The business model is non-dues and non-investor backed: MDP is funded through individual political donations processed via ActBlue, tiered membership subscriptions ($10–$10,000/year), and coordinated-campaign staffing budgets tied to the election cycle. Contribution levels are publicly disclosed and range from $5 one-time to $10,000/year recurring Chairs' Club. Primary distribution channels are direct digital fundraising (ActBlue), volunteer recruitment (FastAction), and the county/district party organization network. Notable recent wins include the 2022 Democratic trifecta in Michigan (first in 40 years) and the 2026 gubernatorial primary turnout exceeding the Republican primary by nearly 500,000 voters.

Name

Michigan Democratic State Central Committee

Legal name

Michigan Democratic State Central Committee

Website

https://www.michigandems.com

Company type

Private

Operating status

Operating

Short description

The Michigan Democratic State Central Committee is the state-level arm of the Democratic Party in Michigan, organizing voters, training volunteers, and running coordinated campaigns across all 83 counties and 13 congressional districts. It is funded through ActBlue donations, tiered memberships, and election-cycle staffing budgets.

Ownership category

akta.pro rank

Product category

Political Party Organization

NAICS

Political Organizations (813940)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Democracy, Voting Rights & Civic Participation Advocacy (BPAGAFAJ)

akta.pro secondary industry

Democratic Governance & Public Administration Reform (BPADAGAJ)

Keywords

• Political party organizing
• Voter mobilization
• Grassroots campaign management
• Political fundraising
• Electoral campaign operations

Headquarters

HQ city

Lansing

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Membership Dues: The party sells annual and monthly memberships at multiple tier levels ($4–$500+/year) providing member benefits and ongoing engagement with the party.
2. Political Donations: Individual contributions processed through ActBlue at tiered levels ($5–$250+) for federal account donations. Contributions are used to elect Democrats across the state. The party is required to disclose contributor information per federal campaign finance law.
3. Coordinated Campaign Staffing: The 2026 Coordinated Campaign hires paid staff (Field Organizers, Regional Directors, Fellows) for the election cycle, funded through campaign accounts to support Democratic electoral outcomes up and down the ballot.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels12 records

Core offering

The Michigan Democratic State Central Committee (operating as the Michigan Democratic Party, MDP) is the official state-level Democratic Party organization in Michigan. It organizes, supports, and promotes Democratic candidates and policies through grassroots voter mobilization, volunteer recruitment, campaign coordination, fundraising, and event organizing across all 83 Michigan counties and 13 congressional districts.

Product overview

The Michigan Democratic Party operates primarily as a political party organization rather than a technology product company. Its core offerings center on electoral organizing infrastructure, including the VAN (Voter Activation Network) database for voter outreach and field campaign management, the ControlShift-powered events platform for local event organization, and the FastAction volunteer management system. Supporting products include Project 83 (grassroots organizing initiative), an official podcast, a tiered membership program with 14 membership levels from Grassroots to Chairs' Club, digital campaign toolkits, governance documents (bylaws, rules, code of conduct), and the 2026 Coordinated Campaign for statewide electoral operations.

Differentiator

Problem solved

Functional benefit

Products and services

• Membership Program Tiered annual and monthly membership program offering supporters formal membership with member benefits in the Michigan Democratic Party, ranging from Grassroots ($12/year) to Chairs' Club ($10,000/year) and including monthly tiers from $4 to $300 per month. Membership dues and contributions processed through ActBlue.
• Project 83 Grassroots organizing initiative empowering local Democrats and activists to organize in their communities, recruit and train volunteers on grassroots mobilization, and elect Democrats to local offices. Operates through Regional Political Specialists and a Regional Political Director across all 83 Michigan counties.
• 2026 Coordinated Campaign Statewide coordinated campaign effort to elect Democrats across Michigan through paid staff organizing (Regional Organizing Directors, Field Organizers, Campus and Community Fellows, GOTV and voter access teams, Training Director) executing voter outreach programs focused on Detroit, Dearborn, Grand Rapids, Pontiac, and Flint.
• VAN (Voter Activation Network) Access Voter database and field campaign management tool providing access to voter information, contact lists, and campaign organizing capabilities for running successful field campaigns in Michigan. Administered by the VAN Administrator.
• Events Platform (ControlShift) Event management system powered by ControlShift (midems.controlshift.app) for organizing, promoting, and managing local Democratic party events across Michigan, including the 2026 State Nominating Convention and local organizing events.
• Volunteer Management (FastAction) Volunteer recruitment and management system using FastAction (NGP VAN/EveryAction platform) for signing up volunteers, organizing virtual and in-person opportunities, and managing campaign outreach across Michigan.
• Digital Toolkit Digital campaign resources for supporters, volunteers, and staff, including VAN Access Request Form, voting information, absentee voter literature, webinars, training portal access, and Michigan redistricting information.
• MDP Podcast Official podcast of the Michigan Democratic Party hosted on Blubrry (mdp.blubrry.net), featuring party updates, political commentary, and campaign news.

Quantifiable outcome

• Delivered a Democratic trifecta in Michigan in 2022 for the first time in 40 years under MDP campaign leadership.
• +1 more outcomes

Named customers13 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Partnerships

Four partnerships are on record, tiered minor and core.

• VoteFromAbroad.orgminorOthersMDP partners with VoteFromAbroad.org to enable Michigan citizens living abroad to request absentee ballots and participate in Michigan elections. The partnership is promoted on the MDP website to serve voters residing outside the United States.
• ActBluecoreOthersActBlue is the primary donation processing platform for MDP, enabling online contributions, membership payments, and recurring donations. All donation buttons on the MDP website link to ActBlue. ActBlue Express allows rapid donation processing.
• NGP VAN (Voter Activation Network)coreTechnology or IntegrationMDP uses NGP VAN's tools including VAN (Voter Activation Network), FastAction (volunteer rapid-action platform), Mobilize (event management), and associated voter contact tools (ThruTalk, ThruText, Hustle, Scale to Win, Reach) for campaign field operations, voter data management, and volunteer organizing.
• ControlShiftcoreTechnology or IntegrationMDP uses ControlShift for event management and local event organizing. The ControlShift platform (midems.controlshift.app) is the party's event discovery and hosting platform for local events across Michigan.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Wisconsin Democratic Party: The Wisconsin state Democratic party operates a parallel structure to MDP: statewide organizing across all 72 counties, congressional district coordination, ActBlue fundraising, NGP VAN-based voter contact, and tiered memberships. Both parties compete in the same upper-Midwest battleground region with comparable electorate profiles.
• Pennsylvania Democratic Party: A major swing-state Democratic party with a similar mix of statewide organizing, coordinated campaign staffing, tiered membership dues, and ActBlue/NGP VAN infrastructure. Both compete in high-stakes federal and statewide elections with analogous voter mobilization needs.
• Ohio Democratic Party: A Rust Belt swing-state Democratic party whose operations—state central committee structure, county chairs, coordinated campaigns, and small-dollar fundraising—closely mirror MDP's. Comparable battleground environment with similar organizing demands.
• Arizona Democratic Party: Another competitive swing-state Democratic party with analogous statewide organizing across counties, congressional districts, a coordinated campaign apparatus, and standard political tech stack (ActBlue, VAN). Operates at similar scale and complexity to MDP.
• Nevada Democratic Party: A swing-state Democratic party running coordinated campaigns with similar reliance on NGP VAN, ActBlue-driven small-dollar fundraising, county-level organizing, and tiered memberships—directly comparable operational model to MDP.
• Georgia Democratic Party: A rapidly professionalizing swing-state Democratic party with comparable investment in coordinated campaign staffing, county organizing, and donor programs. Operates a similar scale of coordinated campaign and digital organizing infrastructure.
• North Carolina Democratic Party: A large swing-state Democratic party with comparable statewide central committee structure, congressional district chairs, coordinated campaigns, and ActBlue/VAN-based organizing. Similar scale of operations and competition profile.
• Michigan Republican Party: The direct counterpart party in the same state, operating an analogous structure: state central committee, 83 county organizations, 13 district chairs, coordinated campaigns, and ActBlue-equivalent fundraising (WinRed). Useful comparable for organizational scale and resource intensity.
• New Hampshire Democratic Party: A smaller but structurally similar swing-state Democratic party running county-level organizing, coordinated campaigns, and standard political tech infrastructure. Provides a useful smaller-scale comparison point for tiered membership economics and staff structure.

Broad incumbents

• Democratic National Committee: The national Democratic party umbrella organization that coordinates with state parties including MDP. Operates at vastly larger scale across all 50 states but shares the same technology stack (ActBlue, VAN), fundraising model, and organizing philosophy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/MichiganDems
• YouTubeyoutube.com/channel/UC_9xJqEcwLQmAZVbDFxRWAw
• Facebookfacebook.com/michigandems
• Instagraminstagram.com/michigandems

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles27 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Michigan Democratic State Central Committee