Wyoming Rural Electric Assn

What Wyoming Rural Electric Assn does

Wyoming Rural Electric Association (WREA) is a non-profit trade association founded in 1941 and headquartered in Cheyenne, Wyoming. It represents 15 distribution cooperatives and 4 generation-and-transmission (G&T) cooperatives that collectively provide electricity to more than 104,000 homes, businesses, ranches, and farms across every county in Wyoming. The association's core functions are legislative and regulatory advocacy on behalf of the cooperative model, member education and training, safety programs, and public outreach.

WREA's principal products and services include the monthly WREN Magazine (distributed to 28,000 households), the Youth Tour program that sends Wyoming students to Washington, D.C., member scholarship programs, cooperative leadership and safety training, and partnership-based community assistance programs such as Energy Share of Wyoming and Salvation Army bill-payment support. The association is affiliated with the National Rural Electric Cooperative Association (NRECA) and operates the Voices for Cooperative Power advocacy platform.

WREA is funded primarily through member cooperative dues, supplemented by publication advertising and program-related fees. It operates with a lean staff of 2-5 employees led by Executive Director Shawn Taylor and Office Manager Robin Feezer. As a non-profit 501(c) trade association, WREA does not generate profit for external shareholders; its mission is to protect and advance the operational, regulatory, and community interests of Wyoming's rural electric cooperative system.

Name

Wyoming Rural Electric Assn

Legal name

Wyoming Rural Electric Association

Website

https://wyomingrea.org

Company type

Private

Founded year

1941

Operating status

Operating

Headcount range

1–10 employees

Short description

Wyoming Rural Electric Association (WREA) is a non-profit trade association, founded 1941, representing 19 distribution and generation-and-transmission electric cooperatives serving 104,000+ Wyoming homes, businesses, ranches, and farms through advocacy, training, and publications.

Ownership category

akta.pro rank

Product category

Rural Electric Cooperative Trade Association

NAICS

Business, Professional, Labor, Political, and Similar Organizations (8139), Business Associations (813910)

SIC

Services-Membership Organizations (8600), Electric Services (4911)

akta.pro primary industry

Electric Cooperatives (Rural/Member-Owned Utilities) (EUADABAC)

Keywords

• Rural electric association
• Electric cooperative advocacy
• Utility trade association
• Legislative representation
• Cooperative member services

Headquarters

HQ city

Cheyenne

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues and Cooperative Representation: WREA operates as a not-for-profit association funded by its member cooperatives. The association represents 15 electric power distribution cooperatives and four generation and transmission cooperatives. Revenue is generated through membership dues and serves to unify and support the efforts of member electric cooperatives in regulatory, legislative, and community matters.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Wyoming Rural Electric Association (WREA) is a non-profit statewide trade association, founded in 1941 and headquartered in Cheyenne, Wyoming, that represents 15 electric power distribution cooperatives and 4 generation and transmission (G&T) cooperatives serving more than 104,000 homes, businesses, ranches, and farms across rural Wyoming. Its core offering is collective representation and member services for these cooperatives, including legislative and regulatory advocacy at the state and federal level, safety and cooperative education programs, scholarship and youth leadership initiatives such as the Washington D.C. Youth Tour, and publication of the WREN Magazine.

Product overview

Wyoming Rural Electric Association (WREA) is a member-owned electric cooperative association representing 15 electric power distribution cooperatives and 4 generation and transmission cooperatives serving over 104,000 homes, businesses, ranches, and farms across Wyoming. Rather than offering a unified software product, WREA provides a portfolio of member services including the monthly WREN Magazine publication, lineworker training programs (Cody Hotline School), scholarship programs (WREA Linemen Scholarship, Adkins Linemen Scholarship, Dar Hackworth Linemen Scholarship), youth programs (Youth Tour and Youth Leadership Camp), community assistance (Energy Share of Wyoming), and advocacy platforms (Voices for Cooperative Power). WREA serves as a unified representative for its member cooperatives, promoting cooperative principles and rural electrification throughout Wyoming.

Differentiator

Problem solved

Functional benefit

Brands

• WREN Magazine: Wyoming Rural Electric News (WREN) Magazine - the official publication of the electric cooperatives of Wyoming, published 11 months of the year with average monthly distribution to 28,000 households, businesses, and organizations.

Products and services

• Legislative and Regulatory Advocacy Collective state and federal advocacy, lobbying, and regulatory representation provided by WREA on behalf of its 19 member electric distribution and generation-and-transmission cooperatives operating in Wyoming.
• Cooperative Education and Safety Training Education, training, and safety programs delivered by WREA for the employees, boards, and leaders of member rural electric cooperatives across Wyoming.
• Scholarship Program Scholarship program administered by WREA for students connected to member-cooperative households across Wyoming.
• Washington D.C. Youth Tour Annual youth leadership program sponsored by WREA that sends selected students from member-cooperative service territories to Washington, D.C. for an educational tour of the nation's capital.
• WREN Magazine Periodical publication produced by WREA covering news, features, and information for Wyoming rural electric cooperatives and the communities they serve.

Named customers11 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• National Rural Electric Cooperative Association (NRECA)coreStrategic or Co-development Partner · 1 January 1954WREA partners with NRECA for the annual Youth Tour program where high school students visit Washington D.C. to learn about American history, government, and the role of electric cooperatives. WREA sponsors three Wyoming students annually, with local cooperatives having the opportunity to sponsor additional students.
• Energy Share of WyomingcoreStrategic or Co-development PartnerCommunity assistance program administered through Salvation Army to help Wyoming residents with energy needs. WREA member cooperatives participate by including donation information in billing statements and referring customers to the program.
• Voices for Cooperative PowercoreGTM or Marketing PartnerGrassroots advocacy network dedicated to transforming rural and suburban communities by educating policymakers on the community-based approach of electric co-ops. WREA encourages member participation in this grassroots army to protect cooperative interests.
• WREA Suppliers GroupminorChannel Partner/ Reseller/ DistributorGroup of vendors providing services and equipment to Wyoming cooperatives. Members receive promotional and networking opportunities, annual directory listings, and access to meetings and events.
• Salvation ArmyminorStrategic or Co-development PartnerPartnership for Energy Share of Wyoming program that provides heating assistance to Wyoming residents. Individuals can apply through local Salvation Army offices or call a toll-free number.

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• North Dakota Association of Rural Electric Cooperatives: North Dakota's statewide association for rural electric cooperatives. Provides similar member services to WREA — advocacy, training, youth programs, and publications — for a comparable rural Plains-state cooperative network.
• Colorado Rural Electric Association (CREA): State-level trade association representing Colorado's rural electric distribution and G&T cooperatives. Closest direct peer to WREA given shared geography, cooperative business model, and member-driven advocacy focus.
• National Rural Electric Cooperative Association (NRECA): National umbrella trade association for electric cooperatives across the U.S. WREA partners with NRECA on programs like the Youth Tour, and NRECA is the direct national-level equivalent of WREA's state-level representative role.
• Iowa Association of Electric Cooperatives: Statewide trade group serving Iowa's rural electric cooperatives. Directly comparable to WREA in member-funded dues model, statewide advocacy, safety training, and consumer publications.
• South Dakota Rural Electric Association: Trade association representing rural electric cooperatives in South Dakota. Comparable state-level structure, member-funded dues model, and cooperative advocacy mandate similar to WREA's.
• Montana Electric Cooperatives' Association: Statewide trade association serving Montana's rural electric cooperatives. Directly comparable to WREA in member services, legislative advocacy, and training focus in an adjacent Rocky Mountain state.
• Nebraska Rural Electric Association: Nebraska's state trade association for rural electric cooperatives. Comparable to WREA in representing distribution and G&T co-ops across a single rural Midwestern/Western state with similar advocacy and training programs.
• Kansas Electric Cooperatives, Inc. Statewide association for Kansas's rural electric cooperatives. Comparable to WREA in providing legislative representation, member communications, safety/training programs, and scholarship programs to a rural cooperative membership base.

Broad incumbents

• National Rural Utilities Cooperative Finance Corporation (CFC): Member-owned cooperative finance corporation serving electric co-ops nationwide. While not a direct peer in advocacy, CFC is part of the same cooperative ecosystem WREA serves and provides capital financing that enables WREA's members to invest in infrastructure.
• Basin Electric Power Cooperative: Large generation and transmission cooperative serving members across multiple states including Wyoming. Comparable as a Wyoming-region G&T co-op member of WREA's network, though Basin operates generation assets whereas WREA is a trade association.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks4 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/wyoming-rural-electric-assn

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wyoming Rural Electric Assn