What Maritim Hotelges. Mbh does

Maritim Hotelgesellschaft mbH (Maritim Hotels) is a privately held German hotel chain headquartered in Bad Salzuflen. The company operates 35 hotels across 8 countries, with 25 properties in Germany spanning major business centers (Berlin, Frankfurt, Munich, Cologne, Düsseldorf, Hamburg area via Travemünde, Dresden, Stuttgart) and a smaller set of leisure/wellness destinations, plus 10 international properties in Egypt, Albania, Bulgaria, China, Italy, Malta, and Mauritius. The portfolio mixes urban 4-star hotels, dedicated conference venues (notably the proArte Hotel Berlin with 403 rooms and 14 event spaces, and the Internationales Congress Center Dresden), beachfront resorts (Timmendorfer Strand, Travemünde, Mauritius), and wellness properties (Titisee in the High Black Forest). The company's flagship culinary asset is the Michelin-starred Gourmetrestaurant "Orangerie" at Timmendorfer Strand.

The business generates revenue from four streams: overnight accommodations across room categories from Classic through Suite; food and beverage including breakfast buffets, à-la-carte restaurants, bars, and event catering; conference and MICE services with meeting rooms ranging from 20 to 459 sqm and dedicated event teams; and ancillary wellness, spa, golf, diving, and activity offerings (notably the Maritim Tropical Flower Spa across Mauritius and Travemünde). Pricing is unit-based, varying by property, season, room category, and channel, with à-la-carte supplements visible at city hotels (e.g., €24 breakfast, €35 dinner, late check-out at €10.75/hour at proArte Berlin; Mauritius 1-week package from €1,159). Customer segments span individual leisure travelers, business travelers and MICE (meetings, incentives, conferences, events), families, couples and special-occasion travelers, and accessibility-conscious guests.

The go-to-market mixes direct digital channels (maritim.de, the MyMaritim loyalty program with cheapest-rate guarantee and 1,000 welcome points, native iOS and Android apps, central phone reservations at +49 6151 905-760) with indirect channels including OTAs, tour operators TUI and schauinsland-Reisen, the in-house Maritim Reisedienst travel agency, and a dedicated groups/MICE portal at gruppenveranstalter.de. MyMaritim functions as the primary mechanism to convert OTA-driven bookings into direct, first-party relationships. Distribution is active in 5 languages (German, English, French, Italian, Spanish). Sustainability and accessibility positioning is formalized through GreenSign Hotel Standard certification at proArte Berlin (valid through August 2028) and a partial WCAG 2.1 Level AA accessibility statement (dated June 2025), while the 2022-vintage ProTomorrow initiative partners with Haus Natur und Umwelt, Schutzgemeinschaft Deutscher Wald, and Unionhilfswerk on environmental and social projects. No proprietary technology platform, AI/ML capability, M&A activity, or disclosed financial metrics are present in the source material.

Name

Maritim Hotelges. Mbh

Legal name

Maritim Hotelgesellschaft mbH

Website

https://maritim.de

Company type

Private

Operating status

Operating

Short description

Maritim Hotelgesellschaft mbH is a privately held German hotel chain operating 35 properties across Germany and 7 international markets, offering accommodation, dining, MICE conference hosting, and wellness services to leisure travelers, corporate clients, and group/event organizers.

Ownership category

akta.pro rank

Product category

Hotel & Hospitality Services

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

Keywords

• Hotel accommodation services
• Conference meeting venues
• Hotel spa wellness
• Loyalty program hotels
• Leisure business travel

Headquarters

HQ city

Bad Salzuflen

HQ country

Germany

HQ region

Europe

Offices35 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Hotel room accommodations: Primary revenue stream from overnight stays across 35 properties in Germany and internationally. Pricing varies by hotel, room category (Classic, Comfort, ComfortPlus, Superior, Junior Suite, Suite), and season. Direct booking through MyMaritim loyalty program offers cheapest available rates.
2. Food and beverage: Revenue from hotel restaurants, bars, room service, and catering. Offerings include breakfast buffets, à-la-carte restaurants, hotel bars, and event catering. Notable dining venues include the Michelin-starred Gourmetrestaurant 'Orangerie' in Timmendorfer Strand and the Panorama Restaurant in Ulm (16th floor).
3. Conference and event services: Revenue from hosting meetings, seminars, conferences, congresses, and celebrations. Properties offer flexible conference rooms with capacities ranging from 20 to 459 square meters and various seating configurations. Services include AV equipment, event planning, and catering.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels7 records

Core offering

Maritim Hotelgesellschaft mbH operates a chain of 35 hotels (25 in Germany and 10 internationally across Egypt, Albania, Bulgaria, China, Italy, Malta, and Mauritius) under the Maritim brand. The core offering is overnight accommodation in multiple room categories (Classic, Comfort, ComfortPlus, Superior, Junior Suite, Suite) complemented by integrated food and beverage, conference and event facilities, and wellness/spa services. The company runs the proprietary MyMaritim loyalty program that incentivizes direct bookings with member-exclusive rates and point accumulation.

Product overview

Maritim Hotelges. MbH operates a portfolio of 33 hotels under the Maritim brand across 8 countries (Germany, Egypt, Albania, Bulgaria, China, Italy, Malta, Mauritius). The core offering is hotel accommodation with integrated services including restaurants/bars (notably the Michelin-starred Orangerie), conference/meeting facilities (24 German properties with up to 14 event rooms per location), and wellness/spa services. The MyMaritim loyalty program provides direct booking access with member-exclusive rates and point accumulation. Vacation packages and mobile apps extend the customer experience. The portfolio includes diverse property types: city hotels (Berlin, Frankfurt, Munich), resort properties (Timmendorfer Strand, Mauritius), conference-focused venues (Dresden ICC), and wellness destinations (Titisee).

Differentiator

Problem solved

Functional benefit

Brands

• MyMaritim: Loyalty program offering discounted rates, points collection, and member benefits for direct bookings.
• proArte Hotel Berlin
• Seehotel Timmendorfer Strand
• Strandhotel Travemünde
• TitiseeHotel
• Maritim Resort & Spa Mauritius
• Jolie Ville Resort & Casino Sharm El Sheikh

Products and services

• Maritim Hotel Accommodation

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor and core.

• Millennium Hotels & ResortsminorOthers · 1 January 2026Maritim Hotels references Millennium Hotels & Resorts as a partner on its website (https://www.maritim.de/de/millennium-hotels). The nature of the partnership appears to be a marketing or referral affiliation between the two hotel groups.
• Hochschwarzwald Tourismus GmbHcoreStrategic or Co-development Partner · 1 January 2026The Maritim TitiseeHotel is an official partner of the Hochschwarzwald Card, a guest card offering 80+ free activities including lake cruises, swimming, golf, winter sports equipment rental, museums, and guided tours. Card guests also receive free public transport (KONUS Guest Card). The partnership is a key differentiating feature for the Titisee property, targeted at guests staying 2+ nights.
• Haus Natur und Umwelt (Berlin-Wuhlheide)minorStrategic or Co-development Partner · 1 January 2022The Maritim proArte Hotel Berlin partners with Haus Natur und Umwelt (HNU) in Berlin-Wuhlheide as part of the ProTomorrow sustainability initiative. For each room not (daily) cleaned, Maritim supports various environmental and social projects. Activities include tree planting and tree sponsorship, animal sponsorship (feeding, care, veterinary costs), sponsorship of the Ferien-FUN program for low-income families, and educational exhibitions on healthy nutrition. The partnership was launched in July 2022 with tree planting and animal sponsorship activities.
• Schutzgemeinschaft Deutscher Wald (SDW)minorOthers · 1 January 2022Maritim proArte Hotel Berlin's ProTomorrow initiative partners with the Schutzgemeinschaft Deutscher Wald (German Forest Protection Association) through the Haus Natur und Umwelt program for tree planting and sponsorship activities.
• Unionhilfswerk / USE (Social Inclusion)minorOthers · 1 January 2022Maritim proArte Hotel Berlin's ProTomorrow initiative partners with USE (Unionhilfswerk) as part of its social responsibility program, supporting inclusion and social engagement initiatives.
• TUIcoreChannel Partner/ Reseller/ DistributorTUI, Germany's leading tour operator, distributes Maritim properties as part of package holidays, particularly for international resort destinations. TUI has recognized Maritim Mauritius with the Holly Award 2017 and TUI Top Quality Award 2019.
• schauinsland-ReisenminorChannel Partner/ Reseller/ DistributorSchauinsland-Reisen, a German tour operator, distributes Maritim Resort & Spa Mauritius as part of its holiday packages. Awarded Maritim Mauritius the 'Top Hotel Partner 2018' at ITB Berlin based on excellent communication and guest survey ratings.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• TUI Hotels & Resorts: Hotel division of TUI Group, which is simultaneously a major distribution partner for Maritim (TUI awards) and a competitor in Mediterranean and international resort segments (Greece, Spain, Egypt, Mauritius). Direct overlap with Maritim's resort distribution.

Direct peers

• Lindner Hotels: Privately-held German hotel chain with city and resort properties, including wellness and conference offerings. Closely comparable to Maritim on German domestic scale, mid-to-upper market positioning, and focus on MICE plus leisure.
• Kempinski Hotels: European-rooted luxury hotel group with flagship 5-star properties across Europe, Middle East, and Asia. Comparable to Maritim on luxury resort positioning (Mauritius, Malta) and European MICE heritage.
• Dorint Hotels & Resorts: German-headquartered hotel group with city and resort properties and a strong conference/event orientation. Directly comparable to Maritim on DACH-centric full-service positioning and MICE market focus.
• H-Hotels (H+ Hotels): German private hotel group operating multiple brands across mid-market and upscale city/resort locations. Direct competitor for Maritim's German domestic corporate and leisure segments, with comparable MICE capabilities.
• Motel One Group: German design-led budget hotel chain that has rapidly expanded across German cities and major European destinations. Competes with Maritim for German business travelers and urban short-stay demand at a more limited-service price point.
• Steigenberger Hotels Group: German-headquartered hotel group operating full-service and conference hotels across Germany and key European cities, with comparable MICE positioning and a similar DACH-centric footprint to Maritim. Both compete directly for German corporate and leisure travelers.

Broad incumbents

• Radisson Hotel Group: Global upper-upscale hotel group with strong European presence and a well-developed loyalty program (Radisson Rewards). Comparable to Maritim on the MICE and city hotel segments, with broader international distribution and stronger tech investment.
• Accor SA: Global hospitality giant operating dozens of brands across luxury (Raffles, Fairmont) to economy tiers with major European presence. Comparable to Maritim's full-service and resort properties, though at vastly larger scale and broader market coverage.
• Best Western Hotels Germany: Large global hotel brand with a significant German franchise footprint covering city and resort locations. Competes with Maritim across price points but offers broader brand scale and a more limited-service model on average.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/hotelmaritim
• Facebookfacebook.com/maritimhotels
• LinkedInlinkedin.com/company/maritim
• Instagraminstagram.com/maritim.hotels
• Pinterestpinterest.de/maritim_hotels

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maritim Hotelges. Mbh