Mirabella Seattle
Mirabella Seattle operates a non-profit Life Plan Community in Seattle's South Lake Union neighborhood, providing Independent Living, Assisted Living, Memory Support, and Skilled Nursing services to older adults across 286 plus apartments under parent Pacific Retirement Services.
- Company typePrivate
- Founded2004
- HeadquartersSeattle, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What Mirabella Seattle does
Mirabella Seattle is a non-profit Life Plan Community (formerly Continuing Care Retirement Community) located at 116 Fairview Avenue North in Seattle's South Lake Union neighborhood, operated by Pacific Retirement Services, Inc. (PRS), a non-profit organization headquartered in Medford, Oregon. Incorporated in 2004 as the first Mirabella-brand CCRC developed by PRS, the community serves older adults seeking an active, urban retirement lifestyle with on-site access to a full continuum of care. Physical assets include 286 Independent Living apartments across 52 floor plans, more than 100 apartments for higher levels of care, 42 private skilled nursing suites plus 2 semi-private suites, four distinct dining venues, fitness center, two pools, and Medicare-certified skilled nursing operations. The 2026 U.S. News & World Report 'Best Nursing Home for Short-Term Rehabilitation' designation places it among fewer than 19% of US facilities rated 'High Performing'.
The business model combines three revenue streams: one-time partially refundable entrance fees ($375,000 to $1.5M+ depending on residence type, with standard 80% refundability), recurring monthly service fees ($5,996 to $8,399 for Independent Living plus $1,671 for a second person), and a points-based dining system. Pricing covers utilities, cable, Wi-Fi, phone, housekeeping, maintenance, fitness, pools, and scheduled transportation, with below-market rates for higher-level care accessed by Independent Living residents. A tiered wait list membership program (Social at $1,000, Priority at $10,000, both fully refundable) qualifies leads in advance, supported by a consultative sales motion with personalized tours and the MoneyGauge financial assessment tool. Technology infrastructure is limited to standard senior living IT (Wi-Fi, cable, phone, resident intranet, business center computers) with no proprietary technology or AI features disclosed.
Mirabella Seattle firmographics
Firmographics- Name
- Mirabella Seattle
- Legal name
- Mirabella Seattle
- Website
- https://mirabellaseattle.org
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Short description
- Mirabella Seattle operates a non-profit Life Plan Community in Seattle's South Lake Union neighborhood, providing Independent Living, Assisted Living, Memory Support, and Skilled Nursing services to older adults across 286 plus apartments under parent Pacific Retirement Services.
- Ownership category
- akta.pro rank
Mirabella Seattle industry classification
Industry- Product category
- Senior Living Services (Life Plan Community)
- NAICS
- Continuing Care Retirement Communities (623311), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Nursing Care Facilities (Skilled Nursing Facilities) (62311), Assisted Living Facilities for the Elderly (623312)
- SIC
- Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)
- akta.pro primary industry
- Life Plan / Entrance-Fee CCRCs (HLADAEAA)
- akta.pro secondary industries
- Market-Rate Independent Living (Private Pay) Communities (HLADAAAA), Luxury / High-End Assisted Living Communities (HLADABAD)
Keywords
Where Mirabella Seattle is headquartered
LocationHeadquarters
- HQ city
- Seattle
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Mirabella Seattle business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Entrance Fees: One-time entrance fees for Independent Living residences, partially refundable (80% standard, with 50% and non-refundable options available). Entrance fees range from $375,000 to $1.5M+ depending on residence type, size, location, and features.
- Monthly Service Fees: Recurring monthly fees ranging from $5,996 to $8,399 for Independent Living, covering utilities, cable, Wi-Fi, housekeeping, dining points, fitness center, transportation, and maintenance. Additional $1,671/month for second person. Fee adjusts as residents move through care continuum.
- Dining Points System: Points-based dining system where 500 monthly points are included. Residents use points at four dining venues for food and beverages. Points can be used for up to four guests per meal. Provides control over dining budget.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | One-Bedroom: 698-1,100 sq ft |
| Subscription | Monthly | One-Bedroom + Den: 950-1,100 sq ft |
| Subscription | Monthly | Two-Bedroom: 1,169-1,723 sq ft |
| Subscription | Monthly | Two-Bedroom + Den: 1,324-2,188 sq ft |
| Subscription | Monthly | Three-Bedroom: 1,820-2,115 sq ft |
| Subscription | Monthly | Second Person Addition |
| Subscription | Multi-year contract | Wait List - Social Membership |
| Subscription | Multi-year contract | Wait List - Priority Membership |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Mirabella Seattle product offering
Product offeringCore offering
Mirabella Seattle operates a Life Plan (Continuing Care Retirement) community offering 286 Independent Living apartments plus more than 100 higher-level-of-care apartments and 42 private care suites. Residents pay a one-time entrance fee plus a monthly service fee that covers utilities, dining points, housekeeping, transportation, fitness center access, and amenities, with on-site continuum-of-care access to assisted living, memory support, and skilled nursing/rehabilitation.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Most entrance fees are 80% refundable, providing financial protection
- +3 more outcomes
Companies that use Mirabella Seattle
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Mirabella Seattle technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Mirabella Seattle partnerships and signals
Strategic signalScale indicators7 records
Recent moves5 records
Expansion highlights5 records
Mirabella Seattle competitors and assessment
Company assessmentBroad incumbents
- Atria Senior Living: National for-profit operator of senior living communities including independent living, assisted living, and memory care, with a luxury-leaning brand. Competes with Mirabella for the same high-end urban Seattle senior resident; broader portfolio incumbent rather than a pure CCRC peer.
- Sunrise Senior Living: Large national for-profit operator of assisted living and memory care with some independent living communities. Broader incumbent that competes for the same affluent Seattle seniors seeking assisted living and memory care, though it does not typically operate full entrance-fee CCRCs in Mirabella's class.
- Brookdale Senior Living: Largest senior living operator in the United States, operating a broad mix of independent living, assisted living, memory care, and continuing care communities nationally. Provides scale and pricing comparability even though its portfolio is broader and more value-tier than Mirabella's luxury CCRC focus.
Direct peers
- Lifespace Communities: Non-profit operator of 14 life plan communities across the Midwest and Mid-Atlantic. Direct peer as a non-profit CCRC operator with entrance-fee model and continuum-of-care offering, comparable to Mirabella and PRS in mission and structure.
- HumanGood: Large non-profit operator of life plan communities (CCRCs) and affordable senior housing across the western United States. Direct peer as a non-profit CCRC operator using the entrance-fee plus monthly-fee model in similar urban/suburban California markets.
- Aegis Living: Seattle-based operator of luxury assisted living and memory care communities across the Puget Sound region. Directly competes with Mirabella for high-end Seattle senior residents, especially in assisted living and memory support where Mirabella's higher-care apartments overlap.
- Life Care Services (LCS): One of the largest operators and management companies for life plan communities / CCRCs in the U.S. Comparable to PRS (Mirabella's parent) in scale and in serving non-profit CCRC communities with full continuums of care; represents the dominant non-profit CCRC operating model nationally.
- Front Porch (Covia): Non-profit provider of life plan communities and affordable senior housing, primarily in California and the western U.S. Shares the non-profit CCRC model with entrance-fee structures, providing direct peer comparability for mission, structure, and resident demographics.
- Era Living: Seattle-based non-profit operator of eight senior living communities in the Puget Sound area, including independent living, assisted living, and memory care. Closest regional peer in terms of market, mission (non-profit), and continuum-of-care model serving Seattle seniors.
Regional players
- Merrill Gardens: Pacific Northwest-based operator of senior living communities (independent living, assisted living, and memory care) across Washington, Oregon, California, and other western states. Direct regional competitor in the Puget Sound market for senior living residents.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks1 record
Key highlights7 records
Customer concentration
Mirabella Seattle social profiles
Digital presenceMirabella Seattle financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mirabella Seattle leadership team
Management profileNumber of profiles
Mirabella Seattle funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mirabella Seattle M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mirabella Seattle
What does Mirabella Seattle do?
Mirabella Seattle operates a Life Plan (Continuing Care Retirement) community offering 286 Independent Living apartments plus more than 100 higher-level-of-care apartments and 42 private care suites. Residents pay a one-time entrance fee plus a monthly service fee that covers utilities, dining points, housekeeping, transportation, fitness center access, and amenities, with on-site continuum-of-care access to assisted living, memory support, and skilled nursing/rehabilitation.
Is Mirabella Seattle a public or private company?
Mirabella Seattle is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Mirabella Seattle founded?
Mirabella Seattle was founded in 2004.
Where is Mirabella Seattle based?
Mirabella Seattle is headquartered in Seattle, United States, in the North America region.
How does Mirabella Seattle make money?
Three revenue lines are on record. Entrance Fees are the primary driver. The others are monthly Service Fees and dining Points System.
Who are Mirabella Seattle's main competitors?
Broad incumbents on record are Atria Senior Living, Sunrise Senior Living and Brookdale Senior Living. Direct peers are Lifespace Communities, HumanGood, Aegis Living, Life Care Services (LCS), Front Porch (Covia) and Era Living. Merrill Gardens is listed as a regional player.
Does Mirabella Seattle have an API?
No public API is recorded for Mirabella Seattle.
What industry is Mirabella Seattle in?
Mirabella Seattle's product category is Senior Living Services (Life Plan Community). Its primary akta.pro industry code is HLADAEAA, Life Plan / Entrance-Fee CCRCs, with a secondary code of HLADAAAA, Market-Rate Independent Living (Private Pay) Communities. Its NAICS code is 623311 and its SIC code is 8050.