Herso Circulaire Houtbewerkers

What Herso Circulaire Houtbewerkers does

Herso Circulaire Houtbewerkers is a privately held, small-scale Dutch wood processing company based in Loosbroek, Netherlands (Molenhoeven 3, 5472 PX). The company sources post-consumer wood waste — old furniture, frames, floors, and demolition timber — and processes it into high-quality solid wood panels and materials sold under the NoWaste sub-brand. Herso has stated it operates exclusively on waste streams since 2000, holds FSC 100% recycled certification on its core products, and manufactures within an approximately 400 m² workshop.

The product portfolio centers on three core NoWaste panel lines: NoWaste Amsterdams Blond (light-colored, Northern European appearance), NoWaste Eiken (oak-pattern), and NoWaste Brabants Bont (multi-colored panel). Panels are sold at 35 mm thickness in standard sizes of 2400/3000 mm × 1000/1200 mm (~24 kg/m²), with optional oil or lacquer finishing. A proprietary solid wood coupling system enables fully custom dimensions and shapes for orders of five or more panels of the same size, with a stated 6–8 week lead time and delivery ex-works Loosbroek. Pricing is not publicly disclosed.

Herso pursues a B2B, project-based sales motion targeting furniture makers, flooring specialists, architects, contractors, designers, and real estate renovators. Only one named enterprise customer appears in the data (Vastgoed Rotsvast, real estate). Marketing is knowledge- and community-led — showroom visits, Circulaire Week participation, and broad social media presence across LinkedIn, Facebook, Instagram, YouTube, and Pinterest — and the company is a recognized Dutch training company (leerbedrijf) collaborating with schools. Headcount is reported as 1–10 employees, and no funding rounds, parent entities, or ownership structure are disclosed.

Name

Herso Circulaire Houtbewerkers

Legal name

Herso Circulaire Houtbewerkers

Website

https://herso.nl

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Herso Circulaire Houtbewerkers is a small Dutch wood processing firm in Loosbroek that converts post-consumer wood waste into FSC 100% recycled NoWaste solid wood panels, flooring, furniture, and interior components for B2B buyers such as furniture makers, flooring specialists, architects, contractors, and renovators.

Ownership category

akta.pro rank

Product category

Circular Reclaimed Wood Products

NAICS

Other Millwork (including Flooring) (321918), Wood Product Manufacturing (321)

SIC

Lumber & Wood Products (No Furniture) (2400), Millwood, Veneer, Plywood, & Structural Wood Members (2430)

akta.pro primary industry

Deconstruction & Salvage (Building Material Reuse) (EUAIAHAJ)

Keywords

• Circular wood panels
• Reclaimed wood products
• Sustainable flooring materials
• Waste wood processing
• Post-consumer wood manufacturing

Headquarters

HQ city

Loosbroek

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Circular Wood Material Sales: Primary revenue from selling processed circular wood products including panels (NoWaste Amsterdams Blond, NoWaste Eiken, NoWaste Brabants Bont), flooring, furniture, and interior solutions. Products are sold with customization options and delivered from the Loosbroek workshop with optional carrier delivery at extra cost.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Herso Circulaire Houtbewerkers processes post-consumer wood waste — including old furniture, frames, floors, and demolition materials — into high-quality solid wood panels, flooring, furniture, and interior solutions at industrial scale. All products are manufactured exclusively from reclaimed wood streams, are FSC 100% recycled certified, and are supplied as standard or custom-sized panels for furniture makers, construction professionals, and designers.

Product overview

Herso Circulaire Houtbewerkers is a circular wood processing company that converts post-consumer wood waste into high-quality solid wood panels and materials. The company's product portfolio consists of three core NoWaste panel products: NoWaste Amsterdams Blond (light-colored wood with Northern European appearance), NoWaste Eiken (oak panels with recognizable grain pattern), and NoWaste Brabants Bont (multi-colored panel with red, brown, and light brown nuances). All products are manufactured exclusively from post-consumer wood waste, FSC 100% recycled certified, and are suitable for furniture making, construction work, and visible finishing applications. Custom sizing is available for orders of 5 or more panels of the same dimensions.

Differentiator

Problem solved

Functional benefit

Brands

• NoWaste: Product line of circular wood panels made from post-consumer wood waste, including Amsterdams Blond, Eiken, and Brabants Bont variants.

Products and services

• NoWaste Amsterdams Blond Solid wood panel product composed of light-colored wood species with a Northern European appearance, made exclusively from post-consumer wood waste. FSC 100% recycled/circular reclaimed, suitable for furniture making, construction, and visible work. Standard dimensions 35mm thickness, 3000/2400mm length, 1000/1200mm width; custom sizes available for orders of 5+ panels of the same dimensions.
• NoWaste Eiken
• NoWaste Brabants Bont
• Circular Wood Flooring Circular flooring solutions manufactured from reclaimed wood materials for flooring installers and project-based buyers seeking sustainable flooring options.
• Circular Furniture and Interior Solutions Custom circular furniture and interior elements (including tabletops) made from post-consumer reclaimed wood, leveraging a proprietary solid wood coupling system that allows any shape and dimension. Targeted at designers, furniture makers, and project-based buyers.

Quantifiable outcome

• Keeps wood in the chain longer, capturing more CO2 - environmental win for current and future generations

Named customers1 record

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Tarkett: Global flooring manufacturer with explicit circular economy strategy including recycled content and take-back programs. Comparable as a sustainability-positioned flooring supplier, though operating at industrial scale across many material categories.
• Stora Enso: Major European wood products and biomaterials company with sustainability commitments and engineered wood offerings. Comparable as a large-scale sustainable wood supplier with mass-market reach that dwarfs Herso's niche circular focus.
• Forbo Flooring Systems: Global flooring producer with its Marmoleum biobased line using rapidly renewable and recycled content. Comparable circular flooring player with broader product range and global distribution versus Herso's niche position.

Emerging players

• Plasticiet: Dutch circular materials startup transforming plastic waste into sheet goods for designers and architects. Comparable niche circular panel maker with similar brand storytelling and Benelux focus, though using plastic feedstock rather than wood.

Direct peers

• BAUX: Swedish acoustic and design panel manufacturer using recycled and natural materials, including wood wool. Comparable as a design-led circular panel brand selling to architects and contractors across Europe.
• Vepa: Dutch circular office furniture manufacturer using reclaimed and recycled materials including wood. Closest comparable by geography, circular model, and B2B customer base targeting architects and project-based commercial buyers.
• Smile Plastics: UK-based manufacturer of decorative panels made from 100% recycled plastic waste. Comparable as a small-batch producer of circular panels for designers and architects, with similar customization and story-led marketing approach.

Regional players

• Pioneer Millworks: US-based reclaimed wood flooring and panel manufacturer serving architects and designers with FSC-certified reclaimed products. Comparable circular wood business model, though operating primarily in North America rather than Europe.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCr2tvUznuujDk24k-2Pe9kA
• Facebookfacebook.com/HersoCirculaireHoutbewerkers
• LinkedInlinkedin.com/company/herso
• Instagraminstagram.com/hersocirculairehoutbewerkers
• Pinterestnl.pinterest.com/woodwurm

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Herso Circulaire Houtbewerkers