Mcr Development Llc

Name

Mcr Development Llc

Legal name

MCR Hotels

Website

https://mcrdevelopment.com

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Headquarters

HQ city

New York City

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Distribution channels2 records

Marketing channels3 records

Core offering

MCR Development LLC (MCR Hotels) develops, acquires, owns, and manages a multi-brand portfolio of 150 hotels containing 25,000+ guestrooms across 37 US states and 107 cities. The company operates properties under 31 hotel brands—including Marriott, Hilton, Hyatt, and IHG flags—as well as independent experiential and boutique properties, and provides hotel management, development, and investment services to its owned and previously owned asset base.

Product overview

MCR is a premier hotel management company operating as a platform-plus-brand-portfolio model. The company functions as the 3rd largest hotel owner-operator in the United States, managing a portfolio of 150 hotels comprising 189 properties with more than 25,000 guestrooms across 37 states and 107 cities. The core offering is hotel management and development services operating under 31 hotel brands including Hilton, Marriott, Hyatt, and independent boutique properties. Individual hotel properties serve as the primary product units within the portfolio, with notable flagship properties including the TWA Hotel, BT Tower, The High Line Hotel, Sheraton New York Times Square, and Pasadena Hotel & Pool. The company offers hotel management, development, and investment services through offices in New York City, London, Dallas, Chicago, and Richmond, Virginia.

Differentiator

Problem solved

Functional benefit

Products and services

• MCR Hotel Portfolio A multi-brand portfolio of 150 hotels with more than 25,000 guestrooms in 37 states and 107 cities, operated under 31 brands for business and leisure travelers.
• Hotel Management Services Comprehensive hotel management services covering operations, property management, and investment management for owned hotel assets.
• Hotel Development Services Hotel property development services including new construction, renovation, and adaptive-reuse development of hotel assets.
• TWA Hotel Adaptive-reuse hotel at JFK Airport built from the historic TWA Flight Center, featuring 505 guestrooms and multiple dining outlets.
• BT Tower Iconic hotel property developed within a historic telecommunications tower.
• The High Line Hotel Boutique hotel property in Manhattan developed from a historic building adjacent to the High Line park.
• Sheraton New York Times Square Full-service Marriott-brand hotel property in midtown Manhattan.
• Pasadena Hotel & Pool Boutique hotel property in Pasadena, California featuring pool amenities.
• Gramercy Park Hotel Historic luxury hotel property in Manhattan's Gramercy Park neighborhood.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core.

• Marriott InternationalcoreChannel Partner/ Reseller/ DistributorMCR operates multiple properties under Marriott brands including Sheraton, Courtyard, Residence Inn, and DoubleTree Suites. MCR has won the Marriott Partnership Circle Award three times, the highest honor Marriott presents to owner and franchise partners.
• HiltoncoreChannel Partner/ Reseller/ DistributorMCR operates multiple properties under Hilton brands including Canopy, Hampton Inn, Hilton Garden Inn, and Aloft. MCR received the Hilton Legacy Award for Top Performer.
• HyattcoreChannel Partner/ Reseller/ DistributorMCR operates properties under Hyatt brands including Hyatt Regency O'Hare Chicago.
• IHG (InterContinental Hotels Group)coreChannel Partner/ Reseller/ DistributorMCR operates properties under IHG brands including the Lexington Hotel, Autograph Collection.

Scale indicators6 records

Recent moves1 record

Broad incumbents

• Marriott International: Global hospitality giant that owns/operates/franchises 30+ brands and is also MCR's largest franchisor. Competes for guests and acquisition targets but is also a critical channel partner that supplies loyalty distribution to MCR's portfolio.
• Hyatt Hotels Corporation: Global branded hotel operator and franchisor that both competes with MCR and operates as a brand partner (e.g., Hyatt Regency O'Hare Chicago in MCR's portfolio). Comparable scope in upper-upscale and luxury segments.
• Hilton Worldwide: Global hotel franchisor and operator that competes with MCR for guests while also supplying brand affiliation (Hilton Legacy Award recipient). Represents both a competitor and a critical distribution partner for MCR.

Direct peers

• HEI Hotels & Resorts: Owner-operator of upper-upscale and luxury hotels under Marriott, Hyatt, IHG and Hilton flags. Comparable to MCR in operating upscale/luxury branded real estate and in operating model (own + manage).
• Aimbridge Hospitality: One of the largest third-party hotel management platforms in North America, operating franchised and independent hotels across major brands. Closely parallels MCR's franchise-driven, multi-brand operating model and asset-light management services.
• Sage Hospitality Group: Hotel owner, operator, and developer with a portfolio of independent and soft-branded hotels. Comparable to MCR in experiential/boutique positioning and in operating model that combines ownership with management services.
• Pyramid Hotel Group: Private hotel management and ownership company operating branded and independent hotels across the US. Similar multi-brand owner-operator profile and serves as a like-for-like benchmark for MCR's mid-scale platform.
• Crescent Hotels & Resorts: Hotel management and investment company operating full-service, lifestyle, and resort properties under major flags. Direct peer in third-party management services and multi-brand franchised operations.
• Hersha Hospitality Trust: Hotel REIT focused on upscale, lifestyle, and independent properties in gateway urban markets. Direct competitor to MCR in the urban boutique and experiential hotel space with comparable brand mix.
• Highgate Hotels: Privately held hotel owner-operator and third-party manager with a similarly diversified multi-brand portfolio across the US. Directly comparable in business model (own/manage hotels under major flags) and at scale with thousands of rooms under operation.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mcr Development Llc