What New-Sense Geophysics Ltd. does

New-Sense Geophysics Ltd. is a privately held Canadian airborne geophysical survey company founded in 2005 by Dr. W.E.S. (Ted) Urquhart and headquartered in Markham, Ontario. The company provides helicopter and fixed-wing aerial magnetic, radiometric, and VLF electromagnetic surveys for mineral exploration, geological mapping, and resource assessment. Its core service portfolio spans survey design, data acquisition, processing, and interpretation, with technical specialization in high-altitude and mountainous terrain where nearly half of all surveys have been conducted above 3,000 meters elevation. The company has completed 500+ projects and flown over 1.5 million line kilometers across more than 80 countries since inception.

The company's technology stack centers on proprietary INAV navigation software and IDAS Integrated Data Acquisition System, which together enable operator-less survey operations, redundant data collection, and real-time client monitoring via a proprietary Project Dashboard. New-Sense operates STC-certified stinger boom mount systems (approved by Transport Canada, FAA, and EASA) across more than 40 aircraft types, paired with industry-standard sensors including Scintrex CS-3 magnetometers, Radiation Solutions RSX-5 spectrometers, and RMS Instruments TOTEM-2A VLF systems. Data processing leverages Geosoft Oasis Montaj with proprietary in-house methods and tools.

New-Sense generates revenue through project-based professional services contracts negotiated directly with mining majors (BHP, Rio Tinto, Barrick Gold, Gold Fields, Kinross, Anglo American, AngloGold Ashanti, Fortescue, First Quantum Minerals, Teck Resources), junior exploration companies, and government agencies including the USGS. The company maintains wholly-owned regional entities in Chile (New Sense SPA, established 2000) and Peru (New Sense Geophysics S.A.C., established 2015), plus an integrated fuel logistics subsidiary (LOGISTICAL SUPPLY OF PERÚ S.A.C.). GTM motion is enterprise field sales via direct project proposals, RFP responses, and industry referrals. Pricing is project-specific, determined by survey area, terrain complexity, platform, sensors, and geography; no public pricing exists. Critical partnerships include Lake Central Air Services (LCAS) for STC development and Merrick, GEODIS, Terratec, and Air Resource for operational support.

Name

New-Sense Geophysics Ltd.

Legal name

New-Sense Geophysics Ltd.

Website

https://new-sense.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

New-Sense Geophysics provides airborne magnetic, radiometric, and VLF geophysical surveys using helicopter and fixed-wing platforms, primarily for mining and exploration companies operating in high-altitude and challenging terrain worldwide.

Ownership category

akta.pro rank

Product category

Airborne Geophysical Survey Services

NAICS

Support Activities for Mining (213), Geophysical Surveying and Mapping Services (54136), Geophysical Surveying and Mapping Services (541360)

SIC

Oil & Gas Field Exploration Services (1382)

akta.pro primary industry

Mineral Exploration & Geoscience Services (Geology, Geophysics, Geochemistry, Resource Modeling) (IMAKAKAA)

akta.pro secondary industries

Remote Sensing & Earth Observation Analytics (Satellite/UAV/LiDAR, Image Processing) (EUAHAKAD), Remote Sensing & Geospatial Vision (satellite/drone imagery) (HDAAAEAL), Earth Science & Geoscience Programs (EDAMABAI)

Keywords

• Airborne geophysical surveys
• Aeromagnetic survey services
• Radiometric survey services
• Helicopter survey operations
• Mineral exploration services

Headquarters

HQ city

Markham

HQ country

Canada

HQ region

North America

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Airborne Geophysical Survey Services: Project-based service fees for conducting airborne magnetic, radiometric, and VLF geophysical surveys using helicopter and fixed-wing platforms. Services include survey design, data acquisition, processing, and interpretation. Revenue is generated through negotiated project contracts with mining companies, exploration firms, and government organizations.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

New-Sense Geophysics provides airborne magnetic, radiometric, and VLF electromagnetic geophysical surveys using helicopter and fixed-wing platforms for mineral exploration, structural mapping, and drill-target identification. Services span survey design, data acquisition using STC-certified stinger systems and proprietary iDAS/iNAV technology, real-time project monitoring via its Project Dashboard, data processing (including Geosoft Oasis Montaj workflows), QA/QC, and project management.

Product overview

New-Sense Geophysics Ltd. is an airborne geophysical survey company providing helicopter and fixed-wing geophysical services worldwide. The core product portfolio centers on aerial magnetic/gradiometer surveys (using Single Boom Stinger, Tri Boom Stinger, and Towed Bird configurations), airborne radiometric surveys, and VLF electromagnetic surveys. These survey services are delivered through proprietary technology including the iDAS data acquisition system and iNAV navigation system, with a proprietary Project Dashboard for real-time monitoring. The company operates its own STC-certified stinger systems on various aircraft platforms (Bell 206, AS350, Cessna 206/208, Piper Navajo/Cheyenne, King Air) and provides integrated data processing using Geosoft Oasis Montaj. Ancillary services include project management, QA/QC, and fuel permitting/support in remote regions. The company also offers a comprehensive Safety Management System (SMS) including flight following, vehicle monitoring, and operator-less IDAS operations.

Differentiator

Problem solved

Functional benefit

Products and services

• Airborne Magnetic Surveys
• Airborne Radiometric Surveys
• VLF Electromagnetic Surveys
• Helicopter Geophysical Survey Services
• Fixed-Wing Geophysical Survey Services
• Magnetic Tri-Boom Stinger / Gradiometer Surveys
• Magnetic Towed Bird Surveys
• Project Management Services
• Project QA/QC Services
• Data Processing Services
• Fuel Permitting and Support Services

Quantifiable outcome

• Over 1.5 million line kilometers flown since 2005
• +3 more outcomes

Named customers14 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature6 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• MerrickminorOthersPartnering company logo displayed on New-Sense website, suggesting business relationship in geophysical survey industry
• Energia ArgentinaminorOthersPartnering company logo displayed on New-Sense website, suggesting business relationship in Argentina operations
• GEODISminorOthersPartnering company logo displayed on New-Sense website, suggesting logistics or operational partnership
• TerratecminorOthersPartnering company logo displayed on New-Sense website, suggesting geotechnical or survey-related collaboration
• Air ResourceminorOthersPartnering company logo displayed on New-Sense website, suggesting aviation or air service partnership
• Lake Central Air Services (LCAS)coreTechnology or IntegrationLCAS developed Supplemental Type Certificates (STCs) for tail-mounted stinger magnetometer systems on various aircraft platforms (Cessna, Piper, King Air), which New-Sense utilizes across its fixed-wing fleet. Critical partnership for aircraft certification.
• LOGISTICAL SUPPLY OF PERÚ S.A.C.coreStrategic or Co-development PartnerNew-Sense-established fuel support company in Peru specializing in remote base fueling, permitting, and logistics. Handles fuel logistics coordination, regulatory compliance, site selection, and safety protocols for survey operations in remote Peruvian locations. All survey sites reviewed and approved by government authorities (OSIGNERMIN).

Scale indicators9 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• CGG (Compagnie Générale de Géophysique): French global geoscience major providing seismic acquisition and multi-physics (magnetic, gravity, radiometric) airborne surveys for mining and energy exploration. Overlaps with New-Sense in airborne geophysics services and mining customer base, though with a much larger portfolio.
• TGS: Global geoscience data and intelligence company providing multi-client seismic, magnetic, and well data libraries for energy and mining. Adjacent competitor as it increasingly offers airborne geophysical data products used in mineral exploration workflows similar to those New-Sense supports.
• CGG Multiphysics (now part of Xcalibur): Multiphysics geophysical services arm providing airborne magnetic, gravity, and radiometric surveys. Comparable service offering to New-Sense's airborne magnetic/radiometric business, though operating as part of a much larger geoscience organization.
• Fugro: Dutch global geoscience and offshore services giant that acquired High-Sense Geophysics (the founder's prior company) in 2000. Operates large-scale airborne and marine geophysical surveys and directly competes for major mining and oil & gas exploration tenders worldwide.

Direct peers

• Bell Geospace: Airborne geophysical survey company specializing in high-resolution gravity gradiometry and magnetic surveys. Comparable as an airborne survey specialist with proprietary technology serving both mining and oil & gas exploration clients.
• SkyTEM Surveys: Danish airborne geophysical company operating helicopter-borne TEM systems for mineral exploration, groundwater mapping, and geotechnical surveys. Comparable as a specialized airborne survey operator with proprietary platform technology serving mining clients globally.
• Geotech Ltd. Canadian airborne geophysical survey provider specializing in helicopter-borne VTEM electromagnetic, magnetic, and radiometric surveys for mineral exploration. Closely comparable to New-Sense in platform, services, and customer base within the mining exploration market.
• Xcalibur Smart Mapping: Airborne geophysics provider offering magnetic, radiometric, electromagnetic, and gravity surveys via fixed-wing and helicopter platforms for mineral exploration. Direct peer in airborne survey services with overlapping technology portfolio and mining customer focus.
• Sander Geophysics Ltd. Canadian airborne geophysical survey company offering magnetic, radiometric, electromagnetic, and gravity surveys via fixed-wing and helicopter platforms. Direct comparable as a private, specialized airborne survey provider serving the global mineral exploration market with proprietary technology.

Emerging players

• Bridgeporth: Airborne geophysical survey provider focused on high-resolution magnetic and gravity surveys for mineral exploration and oil & gas applications. Comparable as a smaller specialist competing for similar airborne survey tenders, though with a more limited geographic footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/new-sense-geophysics-ltd-

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New-Sense Geophysics Ltd.