Insalud

What Insalud does

Insalud is a privately held Peruvian specialized healthcare provider founded in 2020 by Dr. José Antonio Grandez, operating a network of urology and sexual health clinics under the legal entity IN-SALUD CORP E.I.R.L. Headquartered in Lima at Av. Faustino Sánchez Carrión 615, Jesús María, the company runs 9 specialized branches across Peru (Jesús María, El Golf/Santiago de Surco, San Juan de Miraflores), Ecuador (Quito, Guayaquil), Panama, and Costa Rica, staffed by more than 50 certified specialists in urology and male sexual health.

The company's clinical offering is built around four treatment pillars — erectile dysfunction (anchored by low-intensity shockwave therapy), HPV diagnosis and treatment (peniscopy, genetic testing for 14/28/35 HPV strains, CO2 laser cauterization, Gardasil 9 vaccination), chronic prostatitis (shockwave therapy), and preventive prostate screening (PSA plus vesicoprostatic ultrasound) — supported by minimally invasive technologies including Rezum water-vapor therapy for BPH, penile Doppler ultrasound, Emsella electromagnetic pelvic floor therapy, and Exilis radiofrequency/ultrasound. Treatment protocols are endorsed by the International Society for Sexual Medicine (ISSM) and rely on FDA-approved devices, positioning Insalud as a regional reference point for men's sexual health. The In-Aesthetics sub-brand, launched in 2021, extends the platform into aesthetic and regenerative medicine (Hydrafacial MD, CO2 Deka resurfacing, Exilis Ultra 360, Emsella) serving both men and women.

Insalud operates a fee-for-service professional services revenue model, monetizing per-consultation and per-procedure across its clinics. Patient acquisition is primarily direct-to-consumer via a SEO-optimized content/educational blog, organic social media, WhatsApp booking, and patient testimonials, with a parallel sales-assisted B2B channel through corporate health benefit agreements (convenios) with approximately 24 Peruvian employers. Cumulative outcomes disclosed include 105,000+ procedures performed and 25,000+ successful treatments since founding. The company is founder-owned and bootstrapped, with no disclosed institutional capital or parent entity.

Name

Insalud

Legal name

IN-SALUD CORP

Website

https://insalud.pe

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Insalud is a privately held Peruvian specialized urology and sexual health clinic chain founded in 2020, operating 9 branches across Peru, Ecuador, Panama, and Costa Rica with 50+ specialists, offering minimally invasive treatments for erectile dysfunction, HPV, prostatitis, and preventive prostate screening, plus the In-Aesthetics sub-brand.

Ownership category

akta.pro rank

Product category

Specialty Urology and Men's Sexual Health Clinic

NAICS

Offices of Physicians (6211), Offices of Physicians (62111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Male Reproductive & Sexual Medicine (Andrology) (HLAKAOAD)

akta.pro secondary industries

General Urology (HLAKAOAA), Sexually Transmitted & Genital Dermatology (Venereology) (HLAKACAO)

Keywords

• Urology clinic services
• Men's sexual health
• Erectile dysfunction treatment
• HPV diagnosis treatment
• Prostate screening services

Headquarters

HQ city

Santa Maria

HQ country

Peru

HQ region

Latin America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Medical Consultation and Treatment Services: Insalud generates revenue primarily through fee-for-service medical consultations, diagnostic procedures, and treatments across its urology, sexual health, and aesthetic medicine service lines. Patients book consultations and pay per visit or treatment session.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Insalud is a specialty urology and men's sexual health clinic that diagnoses and treats conditions such as erectile dysfunction, chronic prostatitis, HPV infection and genital warts, prostate concerns, premature ejaculation, and sexually transmitted infections. The clinic delivers care through minimally invasive procedures including shockwave therapy, CO2 laser cauterization, penescopy, Rezum steam therapy, Emsella pelvic floor treatment, and Gardasil 9 vaccination, supported by diagnostic services like penile Doppler ultrasound, prostate ultrasound, PSA testing, and HPV genetic testing. An aesthetic medicine sub-brand, In-Aesthetics, extends the offering to body contouring, facial rejuvenation, and anti-aging treatments for men and women.

Product overview

Insalud is a specialized urology and sexual health medical clinic operating across Peru and Latin America (Panama, Ecuador, Costa Rica). Its core offering is a unified medical services platform combining diagnostic services, pharmacological treatments, and advanced minimally invasive procedures. The portfolio is organized around four flagship treatment pillars — erectile dysfunction (with shockwave therapy as the primary differentiated offering), HPV prevention and treatment (including peniscopy diagnostics, CO2 laser cauterization, and Gardasil 9 vaccination), chronic prostatitis/pelvic pain syndrome (with shockwave therapy), and preventive prostate screening (PSA + ultrasound). Supporting diagnostic services include peniscopy, penile Doppler ultrasound, prostate massage, genetic/HPV testing, and PSA total. A separate sub-brand called In-Aesthetics (launched 2021) extends the platform into aesthetic and regenerative medicine (Exilis radiofrequency, Hydrafacial, CO2 laser resurfacing, Emsella) targeted at both men and women. The company also operates an online store (Tienda InSalud) and a patient portal (InnovaHealth).

Differentiator

Problem solved

Functional benefit

Brands

• In-Aesthetics: First Aesthetic and Regenerative Medicine center in Peru, offering anti-aging treatments, body contouring, facial rejuvenation, pelvic health, and wellness services for men and women. Launched in 2021.

Products and services

• Erectile Dysfunction Treatment (Tratamiento de Disfunción Eréctil) Specialized treatment for erectile dysfunction combining diagnostic workup (including penile Doppler ultrasound where indicated) with low-intensity shockwave therapy to stimulate angiogenesis and restore natural erectile function, offered to adult male patients.
• HPV Diagnosis and Treatment (Tratamiento del VPH) Integrated HPV service covering genetic testing (14, 28, or 35 strains plus ITS 360 panel), penescopy diagnostic examination, and CO2 laser cauterization of genital warts, offered to male patients seeking confidential HPV screening and treatment.

Quantifiable outcome

• Over 105,000 procedures performed and over 105,000 successful treatment cases
• +5 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature12 records

Partnerships

One partnership is on record.

• Multiple corporate employers (convenio agreements)minorChannel Partner/ Reseller/ DistributorInsalud maintains corporate health agreements (convenios) with major Peruvian companies to provide employee health services including urology screenings and treatments. The company displays logos of approximately 24 corporate partners on its website, though specific company names are not individually identified.

Scale indicators8 records

Recent moves9 records

Expansion highlights5 records

Emerging players

• Ro: US digital health company operating the Roman men's health brand. Comparable in men's sexual health category with overlapping treatment offerings, but delivers via telehealth and pharmacy rather than in-clinic procedures.
• LifeMD: US telehealth platform offering men's health, primary care, and specialty consultations. Comparable as an emerging player targeting similar cash-pay male health conditions via remote consultation.

Direct peers

• Andromedi: Mexican clinic chain dedicated to men's sexual health and urology with multiple branches across Mexico. Directly comparable as a regional LATAM competitor in the same specialty, same category, and similar patient demographic.
• Clínica del Hombre: Latin American clinic dedicated to men's sexual and reproductive health. Comparable as a specialty clinic chain with the same clinical focus and patient demographic.
• CentrMen: Mexican men's health clinic focusing on sexual wellness, andrology, and urology. Comparable as a Spanish-speaking LATAM specialty clinic serving similar male patient segments with cash-pay services.
• Boston Medical Group: International network of clinics specializing in erectile dysfunction and male sexual health. Closely comparable to Insalud in clinical focus (ED treatment), multi-country LATAM presence, and clinic-based service model.

Broad incumbents

• Cleveland Clinic: US-based global health system with a Center for Men's Health offering urology and sexual medicine. Comparable as a broad incumbent offering overlapping men's sexual health expertise at a much larger scale and global footprint.
• Hims & Hers Health: US-based digital health platform offering men's sexual health, hair, and wellness treatments. Comparable in target conditions (ED, PE, hair) but a broader incumbent serving consumers via telehealth rather than physical clinics.

Others

• Promedon: Argentine medical device company focused on urology, gynecology, and pelvic floor products. Comparable as a LATAM ecosystem participant supplying technology used by specialty urology clinics like Insalud.

Regional players

• Hospital Angeles: Large private hospital network in Mexico with multi-specialty outpatient services including urology. Comparable as a regional LATAM private healthcare operator with broader scope than Insalud's urology specialty focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/insalud

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Insalud