What Vhv Assicurazioni does

VHV Italia Assicurazioni S.p.A. (trade name VHV Assicurazioni) is an Italian property-and-casualty insurer headquartered in Belluno, operating through a network of more than 60 agencies across northern and central Italy. The company sells motor (RCA and FullKasko for cars, motorcycles, buses, trucks, and watercraft), home and family, condominium, SME/commercial, construction (C.A.R., decennial), surety bonds (Cauzioni), agricultural multi-risk, and energy/photovoltaic insurance, plus two specialty fleet products (Automezzi Scania, Automezzi MAN) distributed via TRATON Financial Services Italy and OEM dealer networks. Customers include individual vehicle owners and households, small and medium enterprises, professionals, construction contractors (public and private), agricultural operators, and commercial fleet operators served through agency-based advisory and an increasingly digital direct channel.

Underlying technology is conventional Italian insurance administration with targeted digital layers: an online RCA quote calculator, Digital CAI for friendly accident reporting (digitalcai.vhv.it), advanced electronic signature (FEA), an Area Riservata customer portal, and three separate customer areas (legacy Val Piave, Scania, new VHV Italia) reflecting ongoing portfolio migration. Partnerships with ARAG SE (legal protection claims, from February 2025), IMA Servizi Scarl (customer assistance, from January 2025), Scania/MAN dealers, body shops, and crystal repair centers extend the service stack. No public or partner API, no documented AI/ML capabilities, and ISO 27001 and GDPR compliance are referenced. The company is authorized under D.M. n. 4617 of 10.10.1962 and IVASS register n. 1.00030.

Revenue mechanics are subscription-recurring via annual insurance premiums on a quote-based pricing model not publicly disclosed; RCA pricing is accessible through the IVASS-mandated Preventivass comparison. Distribution is omnichannel: a sales-led agency model (Rete Agenziale) for personalized consulting, a self-serve PLG channel (preventivatore.vhv.it), and OEM/channel-partner distribution for commercial fleets. VHV Italia is a 91.13%-owned subsidiary of VHV Allgemeine Versicherung AG (Hannover, Germany), itself part of the VHV Group (A+ S&P rated, approximately 3,600 employees across Germany, Austria, France, Italy, and Turkey), having been acquired from ITAS Assicurazioni in July 2023 and rebranded from Assicuratrice Val Piave S.p.A. in March 2024.

Name

Vhv Assicurazioni

Legal name

VHV Italia Assicurazioni S.p.A.

Website

https://vhv.it

Company type

Private

Founded year

1961

Operating status

Operating

Headcount range

11–50 employees

Short description

VHV Assicurazioni is an Italian P&C insurer (Belluno-headquartered, 60+ agency network) selling motor, home, SME, construction, surety, agricultural, and commercial-fleet insurance to individuals, families, and businesses across Italy, operating as a 91.13%-owned subsidiary of Germany's VHV Group.

Ownership category

akta.pro rank

Product category

Property & Casualty Insurance

NAICS

Direct Insurance (except Life, Health, and Medical) Carriers (52412), Agencies, Brokerages, and Other Insurance Related Activities (5242)

SIC

Fire, Marine & Casualty Insurance (6331), Surety Insurance (6351)

akta.pro primary industry

General Liability Insurance (FSAJAMAE)

akta.pro secondary industries

Commercial Property Insurance (FSAJACAE), Commercial Package / Business Owners Policies (BOP) (FSAJAMAG), Large Commercial Package (National Accounts) (FSAJAFAC), Product Liability (FSAJADAC), Public Liability (Premises/Operations) (FSAJADAD), Accident Medical Expense Insurance (Supplemental Accident) (FSAIALAE)

Keywords

• Property and casualty insurance
• Motor vehicle insurance
• Construction insurance
• Agency-based distribution
• Digital claims management

Headquarters

HQ city

Belluno

HQ country

Italy

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Property and Casualty Insurance Premiums: Collection of insurance premiums from various property and casualty insurance products including auto (RCA), home, business, construction, agriculture, and professional insurance. Revenue generated through annual or single-payment premium collection.
2. Surety Bonds (Cauzioni): Fiduciary bond products for construction sector including provisional bonds, definitive bonds, advance payment bonds, and good performance bonds. Revenue from premium payments on issued bonds.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels5 records

Core offering

VHV Assicurazioni underwrites and distributes personal and commercial insurance policies in Italy, including motor liability (RCA), property, construction (C.A.R., decennial, surety bonds), health, life and liability coverage. Policies are sold through an Italian agency network of more than 60 agencies and supported by digital quote and claims tools, with construction insurance representing a key area of specialisation.

Product overview

VHV Italia Assicurazioni S.p.A. is an insurance company offering a comprehensive portfolio of products across multiple categories: Vehicle insurance (autovetture, autobus, natanti, ciclomotori, base RCA), Home and Family insurance (Casa e Famiglia, Persona, Condominio), and Business/Professional insurance (Rischi Catastrofali, Impresa Responsabile, Impresa Attiva, Per La Mia Impresa, Turismo+, Impresa Commercio, In Agricoltura, Uffici e Studi). Additional specialized solutions include Construction (Costruzioni), Surety bonds (Cauzioni), Energy insurance, and Fleet coverage for Scania and MAN vehicles. Digital services include electronic signature (FEA) and digital accident reports (Digital CAI). The company operates through an agency network and provides online portals for quotes, policy management, and claims processing.

Differentiator

Problem solved

Functional benefit

Brands

• Automezzi Scania: Product dedicated to coverage of CVT Scania corporate fleets
• Automezzi MAN

Products and services

• RCA - Motor Liability Insurance Third-party motor liability insurance (Responsabilità Civile Auto) for individual vehicle owners and families in Italy.
• Property and Household Insurance Insurance cover for homes and household assets, targeted at individuals and families in Italy.
• Construction Insurance (C.A.R., Decennial Liability, Surety Bonds) Contractors' All Risks, decennial liability and surety bond cover aimed at construction companies, contractors and developers in Italy.
• Health Insurance Health and medical expense insurance policies for individuals and families.
• Life Insurance Life insurance products providing protection and savings benefits to individual policyholders.
• Liability Insurance General and professional liability insurance for businesses and professionals in Italy.

Quantifiable outcome

• Digital CAI reduces claim processing time
• +1 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core.

• ARAG SEcoreStrategic or Co-development Partner · 1 February 2025VHV Italia announces transfer of legal protection (Tutela Legale) claims management to ARAG SE starting February 1, 2025. ARAG SE, based in Verona (Viale del Commercio 59), handles all legal protection insurance claims for VHV policyholders.
• IMA Servizi ScarlcoreImplementation/ SI/ Consulting Partner · 2 January 2025Starting January 2, 2025, IMA Servizi Scarl provides customer assistance services for VHV Italia, replacing previous assistance provider.
• Scania (TRATON Group)coreChannel Partner/ Reseller/ Distributor · 1 July 2024VHV Assicurazioni completed acquisition of Scania insurance portfolio from DARAG on July 1, 2024. Offers FullKasko insurance products for Scania commercial vehicle fleets distributed through TRATON Financial Services Italy S.p.A.
• TRATON Financial Services Italy S.p.AcoreChannel Partner/ Reseller/ DistributorDistributes FullKasko insurance products for Scania vehicle fleets. Product codes D000229517 for Scania coverage offerings.
• MAN (TRATON Group)coreChannel Partner/ Reseller/ DistributorPartnership for distribution of FullKasko insurance products for MAN commercial vehicle fleets including Rolling Fleet options.
• VHV International SEcoreOthersParent company providing direction and coordination for VHV Italia Assicurazioni S.p.A. Part of VHV Group headquartered in Hannover, Germany, operating in Austria (VAV), France, Italy, and Turkey.
• IVASS (Institute for Insurance Supervision)coreOthersItalian insurance regulatory authority overseeing VHV Italia operations. Company authorized under D.M. n. 4617 of 10.10.1962 and registered in IVASS insurance companies list under n. 1.00030.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Sara Assicurazioni: Italian P&C insurer tied to the ACI automobile club, writing motor and household lines through tied agents. Comparable in scale and product mix as a mid-sized Italian P&C carrier with strong agency distribution and similar RCA/home focus.
• HDI Assicurazioni: Italian subsidiary of German HDI Group (Talanx), writing motor, property, liability and SME commercial lines through agents and brokers. Highly comparable as a foreign-owned (German) Italian P&C subsidiary executing a similar cross-border group strategy to VHV Italia.
• ITAS Mutua: Italian mutual insurer headquartered in Trento with a multi-line P&C portfolio (motor, home, business, agriculture). Directly comparable as VHV Italia's former majority owner (retained ~9% post-2023), operating a similar Italian agency-based distribution model in overlapping northern Italian territories.
• Vittoria Assicurazioni: Milan-listed mid-sized Italian P&C insurer writing motor, home, business, and specialty lines predominantly through agents. Comparable as a similarly sized independent Italian P&C carrier competing for the same agency and SME relationships in northern Italy.
• Reale Mutua di Assicurazioni: Italy's largest mutual insurer, offering motor, home, and business P&C products through an exclusive agency network across Italy. Comparable as an Italian mutual/cooperative-style P&C carrier with a similar agency distribution and product breadth.

Broad incumbents

• AXA Italia: Italian subsidiary of global AXA Group, providing motor, home, health, and commercial P&C through agents and brokers. Comparable across product breadth and agency-distribution model, with substantially greater scale and brand investment.
• Generali Italia: Largest Italian P&C and life insurer with dominant motor, property, and commercial market share through agents, brokers and bancassurance. Competes with VHV Italia across virtually every line VHV writes, but at vastly larger scale and brand presence.
• Allianz Italia: Italian arm of Allianz SE, one of the top foreign-owned P&C and life carriers in Italy with agents, brokers, and direct channels. Comparable as a foreign-group-owned (German) broad-line Italian insurer with overlapping product set and greater resources.
• Zurich Italy: Italian operations of Zurich Insurance Group writing personal and commercial P&C through agents and brokers, with strong mid-market and corporate presence. Comparable for the SME and commercial-package segment VHV Italia targets.
• UnipolSai Assicurazioni: Leading Italian P&C insurer with a strong motor and household book, distributing through a vast tied-agency and banking-partner network. Comparable across the same personal and commercial lines VHV Italia targets, but operating at materially greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/assicuratrice-val-piave

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vhv Assicurazioni