Mattoon & Lee Equipment
Mattoon & Lee Equipment is a Michigan manufacturers' representative, founded in 1974, that sells industrial process equipment (mixers, pumps, heat exchangers, tanks, material handling) on commission for principal OEMs into the state's chemical, pharmaceutical, food/beverage, and water-treatment markets.
- Company typePrivate
- Founded1974
- HeadquartersFarmington Hills, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Mattoon & Lee Equipment does
Mattoon & Lee Equipment is a Michigan-based manufacturers' representative founded in 1974 by John Mattoon and Tom Lee to provide detailed sales and engineering assistance to process-industry customers in Michigan's lower peninsula. The firm operates as a commissioned sales agent for a curated set of industrial-process-equipment principals, reselling their mixers, pumps, heat exchangers, tanks, and material-handling equipment into end-user applications rather than taking title to inventory or manufacturing product. Its principal roster reads like a peer-vetted cross-section of the process-equipment market: SPX-Flow, Lightnin, DeDietrich, Hydro Dynamics, and Philadelphia Mixers (mixers); Watson Marlow, Bredel, and SPX Flow-Bran+Luebbe (pumps); Alfa Laval (heat exchangers); Plastanks and DeDietrich (tanks); and Sweco and Vibrascrew (material handling).
The portfolio is organized into five product lines served across four named vertical markets — Chemical & Industrial, Bio-Pharmaceutical, Food & Beverage, and Environmental (municipal and industrial water and waste treatment). Technical fit between principal and application is the central value lever: sanitary stainless / 3A-rated mixers for food and pharma, glass-lined reactors for specialty chemicals, hygienic W+ centrifugal pumps for dairy and beverage, FRP tanks with ASME RTP-1 certification for corrosive and wastewater service, and ShockWave Power Reactor cavitation mixing for viscous fluids. Engineering-grade application assistance rather than transactional order-taking is the stated differentiator.
Commercially, Mattoon & Lee runs a sales-led, consultative go-to-market through a small bench of named sales engineers (Frank Comer, Tim Geiger, Mike Heath) backed by inside-sales staff (Marcy Galvin, Alex Nowacki), with two offices in Michigan (Farmington headquarters, Grand Rapids regional office). Revenue is generated via manufacturer-representative commissions; pricing is not publicly disclosed and is set by individual principals. The firm is privately held, with no institutional investors, parent entity, subsidiaries, or capital-markets activity disclosed. Marketing channels are limited to product pages, downloadable info sheets, and direct phone/email/form contact — consistent with a relationship-driven regional agency rather than a demand-generation-led growth business.
Mattoon & Lee Equipment firmographics
Firmographics- Name
- Mattoon & Lee Equipment
- Legal name
- Mattoon & Lee Equipment
- Website
- https://mattoon-lee.com
- Company type
- Private
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Mattoon & Lee Equipment is a Michigan manufacturers' representative, founded in 1974, that sells industrial process equipment (mixers, pumps, heat exchangers, tanks, material handling) on commission for principal OEMs into the state's chemical, pharmaceutical, food/beverage, and water-treatment markets.
- Ownership category
- akta.pro rank
Mattoon & Lee Equipment industry classification
Industry- Product category
- Industrial Process Equipment Distribution
- NAICS
- Pump and Compressor Manufacturing (33391), Other General Purpose Machinery Manufacturing (3339)
- SIC
- Special Industry Machinery (No Metalworking Machinery) (3550), General Industrial Machinery & Equipment (3560)
- akta.pro primary industry
- Chemical Processing Equipment (Reactors, Mixers, Agitators) (IMAHAEAA)
- akta.pro secondary industries
- Hoses, Tubing & Fittings (Hydraulic/Pneumatic Lines & Connectors) (IMAHAGAH), Motor Drive & Motion Control Electronics Manufacturing Services (VFDs, servo drives, controllers) (IMAGAGAJ)
Keywords
Where Mattoon & Lee Equipment is headquartered
LocationHeadquarters
- HQ city
- Farmington Hills
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Mattoon & Lee Equipment business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Manufacturer Representative/Commission Sales: Acts as a manufacturers' representative (sales agent) for multiple equipment manufacturers including SPX-Flow, DeDietrich, Hydro Dynamics, Watson Marlow, Alfa Laval, Plastanks, Sweco, and Vibrascrew. Revenue is generated through commission on sales of industrial process equipment to customers in Michigan's process industries.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Mattoon & Lee Equipment product offering
Product offeringCore offering
Mattoon & Lee Equipment is a manufacturers' representative firm that sells industrial process equipment on behalf of multiple principal manufacturers (SPX-Flow, DeDietrich, Hydro Dynamics, Watson Marlow, Alfa Laval, Plastanks, Sweco, Vibra Screw, Lightnin, Philadelphia Mixers, Bredel, Nettco) across five product categories: mixers, pumps, heat exchangers, tanks, and material handling. The firm provides consultative sales engineering and application support to chemical, pharmaceutical, food and beverage, and municipal/industrial water and wastewater treatment customers across Michigan's lower peninsula.
Product overview
Mattoon & Lee Equipment is a manufacturers' representative firm serving Michigan's lower peninsula, offering five core product categories: industrial mixers, pumps, heat exchangers, tanks, and material handling equipment. The company represents multiple principal manufacturers including SPX-Flow, Lightnin, and Hydro Dynamics for mixers; Watson Marlow, Bredel, and SPX Flow-Bran+Luebbe for pumps; Alfa Laval for heat exchangers; Plastanks and De Dietrich for tanks; and Sweco and Vibra Screw for material handling. Products range from specialized equipment like the ShockWave Power Reactor using cavitation technology, glass-lined reactors for pharmaceutical applications, to standard industrial separators, feeders, and storage tanks. The portfolio serves chemical, pharmaceutical, food/beverage, and environmental markets.
Differentiator
Problem solved
Functional benefit
Products and services
- Industrial Mixers
Companies that use Mattoon & Lee Equipment
Customer profileSegments4 records
Ideal customer profiles4 records
Mattoon & Lee Equipment technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Mattoon & Lee Equipment partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- SPX-FlowcorePrincipal manufacturer represented by Mattoon & Lee Equipment for mixers (including 10 Series, 70 Series, ECL Mixers) and pumps (W+ series sanitary centrifugal pumps, Plunger Piston Pumps from Bran + Luebbe) in Michigan territory.
- DeDietrich Process SystemscorePrincipal manufacturer providing mixers designed for chemical and pharmaceutical industries, and glass-lined reactors for specialty chemical manufacturing.
- Hydro DynamicscorePrincipal manufacturer providing ShockWave Power Reactor (SPR) technology that uses high-pressure shockwave to mix fluids for applications including oil and gas, chemical manufacturing, and food processing.
- Watson MarlowcorePrincipal manufacturer providing peristaltic pumps for accurate and reliable fluid transfer in biopharmaceutical, food and beverage, and water and waste treatment industries.
- Alfa LavalcorePrincipal manufacturer providing plate and frame and spiral heat exchangers that outperform standard shell and tube designs, used in HVAC, food and beverage, and chemical processing.
- Plastanks (Plas-Tanks' Industries)coreISO-9001 registered composite vessel manufacturer providing FRP tanks with ASME RTP-1 certification for industrial, water, and wastewater treatment applications.
- SwecocorePrincipal manufacturer providing material handling solutions including vibrating screens, centrifugal sifters, fluid bed dryers, and separators for handling materials from fine powders to heavy bulky solids.
- VibrascrewcorePrincipal manufacturer providing bulk material handling equipment including bin activators, feeders, flexible screw conveyors, bulk bag unloaders, and weigh feeders for powders, granules, and bulk materials.
- BredelminorWorld's leading manufacturer of hose pumps with largest range of pumps and pump element materials. Bredel heavy duty hose pumps combine small footprint with reliability.
- LightnincorePrincipal manufacturer providing mixers including Classic Line (ECL), SanStar sanitary mixers, and Raven Mixers. Used for surface aeration, BNR systems, rapid mix and flocculators.
- Philadelphia Mixers (Philly)corePrincipal manufacturer providing Philadelphia Raven Mixer Drive, industry workhorse for demanding mixing problems in chemical and industrial applications.
- NettcominorMixer manufacturer providing equipment that can be all stainless, polished, 3A rated for numerous food and beverage mixing applications.
Scale indicators2 records
Recent moves6 records
Expansion highlights3 records
Mattoon & Lee Equipment competitors and assessment
Company assessmentBroad incumbents
- Fastenal: Large industrial supply distributor with growing process/specialty product offering and on-site vending/inventory services. Increasingly competes for indirect process-equipment spend at industrial customers, particularly via its digital and on-site channels.
- Motion Industries: Major industrial distribution subsidiary of Genuine Parts Company with strong fluid power, bearings, and material-handling presence. Competes for process-equipment spend at industrial customers with broader catalog and field-sales coverage.
- MSC Industrial Direct: Large industrial MRO distributor with broad product lines including fluid power, pumps, and material handling. Competes with Mattoon & Lee for general industrial customers through its catalog and digital channels.
- Applied Industrial Technologies: Large publicly traded industrial MRO distributor serving similar end markets (chemical, food/beverage, general industrial) across the US with a much broader product portfolio and technical service capability. Competes at the edges of Mattoon & Lee's specialty process-equipment territory.
- W.W. Grainger: Largest US industrial MRO distributor with extensive catalog including pumps and process-equipment accessories. Competes for industrial buyers' share-of-wallet with strong digital procurement, vending, and supply-chain integration.
Direct peers
- D.H. Litter Company: Long-established independent manufacturers' representative selling process equipment - mixers, pumps, heat exchangers, and tanks - to chemical, pharmaceutical, food, and environmental customers in the US mid-Atlantic. Closely analogous to Mattoon & Lee in business model (commission-based rep), product categories, and vertical coverage.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Mattoon & Lee Equipment social profiles
Digital presenceMattoon & Lee Equipment compliance and trust
Trust signalCompliance2 records
Mattoon & Lee Equipment financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mattoon & Lee Equipment leadership team
Management profileNumber of profiles
Profiles5 records
Mattoon & Lee Equipment funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mattoon & Lee Equipment M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mattoon & Lee Equipment
What does Mattoon & Lee Equipment do?
Mattoon & Lee Equipment is a manufacturers' representative firm that sells industrial process equipment on behalf of multiple principal manufacturers (SPX-Flow, DeDietrich, Hydro Dynamics, Watson Marlow, Alfa Laval, Plastanks, Sweco, Vibra Screw, Lightnin, Philadelphia Mixers, Bredel, Nettco) across five product categories: mixers, pumps, heat exchangers, tanks, and material handling. The firm provides consultative sales engineering and application support to chemical, pharmaceutical, food and beverage, and municipal/industrial water and wastewater treatment customers across Michigan's lower peninsula.
Is Mattoon & Lee Equipment a public or private company?
Mattoon & Lee Equipment is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mattoon & Lee Equipment founded?
Mattoon & Lee Equipment was founded in 1974. It employs 1 to 10 people.
Where is Mattoon & Lee Equipment based?
Mattoon & Lee Equipment is headquartered in Farmington Hills, United States, in the North America region.
How does Mattoon & Lee Equipment make money?
One revenue line is on record: manufacturer Representative/Commission Sales.
Who are Mattoon & Lee Equipment's main competitors?
Broad incumbents on record are Fastenal, Motion Industries, MSC Industrial Direct, Applied Industrial Technologies and W.W. Grainger. D.H. Litter Company is listed as a direct peer.
Does Mattoon & Lee Equipment have an API?
No public API is recorded for Mattoon & Lee Equipment.
What industry is Mattoon & Lee Equipment in?
Mattoon & Lee Equipment's product category is Industrial Process Equipment Distribution. Its primary akta.pro industry code is IMAHAEAA, Chemical Processing Equipment (Reactors, Mixers, Agitators), with a secondary code of IMAHAGAH, Hoses, Tubing & Fittings (Hydraulic/Pneumatic Lines & Connectors). Its NAICS code is 33391 and its SIC code is 3550.