McMinnville Community Media

What McMinnville Community Media does

McMinnville Community Media (MCM) is a 501c3 nonprofit community media organization founded in 2001 and based at 825 NE 3rd St. in historic downtown McMinnville, Oregon. It operates MCM-TV, a community television station that broadcasts on Comcast/Xfinity channels 11 and 331 and Ziply Fiber channel 29 under franchise agreements administered by the City of McMinnville, and is governed by a volunteer Board of Directors. The organization serves residents of McMinnville and Yamhill County by providing hyperlocal news, events coverage, and community-produced programming, and by empowering community members to produce their own media content including TV shows, podcasts, documentaries, and adventure series.

MCM's core products and underlying technology consist of community television production facilities with video production equipment and streaming infrastructure, a Producer Portal for online submission of shows, bulletins, program contracts, equipment requests, and studio use agreements, an online live-streaming service at mcm11.org/live, a Cablecast-scheduled program schedule, an equipment checkout program for certified producers, and a library of recurring local shows such as Public Domain Classics, Arts Alive Yamhill County, and Gallery Theater Presents. Supplementary programs include the Saturday Film Club for local filmmakers and an Internship Program for media production training. Distribution spans regional cable carriage, YouTube channels, and global online live streaming.

The business model is donations-based: as a 501c3 nonprofit, MCM relies on charitable contributions from the community to fund operations, local event coverage, the film club, and equipment provision, with studio access, equipment checkout, and production support provided to community members at no direct cost. The go-to-market motion is community-led, centered on grassroots engagement, facility tours, and an in-house producer certification ecosystem rather than commercial sales. Customer segments are community members and local producers (primary), McMinnville and Yamhill County residents as a geographic audience (primary), and local filmmakers as a secondary persona.

Name

McMinnville Community Media

Legal name

McMinnville Community Media

Website

https://mcm11.org

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

McMinnville Community Media is a 501c3 nonprofit that operates community television channels and provides media training, equipment access, and production support to residents of McMinnville and Yamhill County, Oregon, funded by donations under a city contract.

Ownership category

akta.pro rank

Product category

Community Television Broadcasting

NAICS

Television Broadcasting Stations (51612)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.) (MPABACAE)

Keywords

• Community television broadcasting
• Public access media
• Media production training
• Local cable broadcasting
• Community media services

Headquarters

HQ city

Mcminnville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Donations and Community Support: As a 501c3 nonprofit organization, McMinnville Community Media relies on charitable donations from the community to fund operations, local event coverage, film club programs, and equipment provision for local filmmakers.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

McMinnville Community Media operates MCM-TV as a community television station broadcasting on Xfinity (channels 11 & 331) and Ziply Fiber (channel 29), providing local news, events coverage, and creative storytelling to McMinnville and Yamhill County residents. The organization empowers community members to produce their own media content — including TV shows, podcasts, documentaries, and adventure series — by providing tools, training, studio access, and equipment checkout programs under staff guidance from filming through distribution.

Product overview

McMinnville Community Media (MCM) operates MCM-TV as a community television station broadcasting on Xfinity (channels 11 & 331) and Ziply Fiber (channel 29), supplemented by online live streaming. The organization provides a Producer Portal for community members to submit shows, bulletins, and equipment requests, along with studio facilities and equipment checkout programs. Key programming includes local shows like Public Domain Classics, as well as educational initiatives such as the Saturday Film Club and Internship Program. The station covers local government meetings (McMinnville City Council) and community events, functioning as a 501c3 nonprofit organization serving McMinnville and Yamhill County.

Differentiator

Problem solved

Functional benefit

Products and services

• MCM-TV (McMinnville Community Television) Community television station broadcasting on Xfinity channels 11 & 331 and Ziply Fiber channel 29, providing local news, events coverage, city council meeting broadcasts, and creative storytelling to McMinnville and Yamhill County residents.
• Online Live Stream Live streaming service at mcm11.org/live allowing viewers worldwide to watch MCM-TV content online in real time.
• Equipment Checkout Program Media production equipment lending service available to certified community producers on Tuesdays and Fridays (12:30-5 pm) and Saturdays (11 am-3 pm).
• Studio Facilities Community television production studio located at 825 NE 3rd St., McMinnville, available for member use under a Studio Use Agreement, with open hours Tuesday-Friday (12-5 pm) and Saturday (11 am-3 pm).
• Producer Portal Online platform enabling community members to submit shows, community bulletins, program contracts, equipment requests, and studio use agreements for content production and broadcast.
• Saturday Film Club Film club program supporting local filmmakers through education, mentorship, and community collaboration.
• Public Domain Classics Television program featuring public domain films, hosted by Walt Haight, a noted public domain, cult, horror, comedy, and noir film expert.
• Internship Program Educational program providing hands-on training in media production for community members interested in learning television and digital media skills.

Quantifiable outcome

• Hundreds of people from diverse backgrounds participate in the media ecosystem

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• City of McMinnvillecoreStrategic or Co-development PartnerMCM operates community television facilities through a contract with the City of McMinnville. The organization is governed by a volunteer Board of Directors and operates under the city's franchise agreements with cable providers.
• Comcast/XfinitycoreStrategic or Co-development PartnerCable franchise agreement for broadcast distribution on Xfinity channels 11 and 331. Part of the city's franchise agreement structure.
• Ziply FibercoreStrategic or Co-development PartnerCable franchise agreement for broadcast distribution on Ziply Fiber channel 29. Part of the city's franchise agreement structure.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Brooklyn Community Access Television (BCAT): BCAT (now operating under BRIC) is a Brooklyn-based PEG community access TV organization that provides residents with media training, equipment, and channel distribution. Like MCM, it is a nonprofit reliant on city franchise agreements and a producer-driven content model.
• PhillyCAM: PhillyCAM is Philadelphia's community access media organization, operating PEG channels and providing production training, equipment, and studio access. It is a structural and operational peer to MCM, supported by city cable franchise agreements.
• Access Sacramento: Access Sacramento is a community media nonprofit running PEG channels in Sacramento, California, with training, equipment, and producer-support services. It is a direct functional peer to MCM in another mid-sized U.S. city.
• Manhattan Neighborhood Network (MNN): MNN is a New York City-based community media organization operating PEG channels, providing production training, equipment access, and studio facilities to local residents. It is one of the largest and most established direct counterparts to MCM, sharing the same nonprofit, community-empowerment, and franchise-distribution model.
• Austin Community Media (Channel Austin): Channel Austin is the PEG community access TV operator in Austin, Texas, providing training, equipment, and cable channel distribution to local residents. It shares MCM's nonprofit, franchise-based, producer-empowerment model.
• Cambridge Community Television (CCTV): CCTV is a Cambridge, Massachusetts community media nonprofit providing PEG channel distribution, training, and equipment to residents. Its operating model, mission, and services directly mirror those of MCM at a larger scale.

Regional players

• Portland Community Media (PCM): PCM operates community media services in Portland, Oregon, providing cable channel access, training, and equipment to local residents. It is a direct operational peer in the same state as MCM, with a comparable franchise-driven PEG model.
• Tualatin Valley Community TV (TVCTV): TVCTV serves Washington County, Oregon, with PEG channel operations, training, and equipment access for community producers. It is a regional peer to MCM, operating in an adjacent Oregon market with a very similar community media mandate.
• Open Signal: Open Signal is a Portland, Oregon nonprofit community media center offering media production training, equipment access, and broadcast opportunities. It shares MCM's producer-empowerment, nonprofit, and hyperlocal civic-media mission in the same regional market.

Others

• Granicus: Granicus is a technology vendor that provides streaming, video, and content management infrastructure to government and community media organizations, including many PEG channels. It is an enabling/adjacent peer to MCM rather than a competitor, relevant as ecosystem infrastructure supporting similar operators.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/maccommunitymedia
• Facebookfacebook.com/McMinnvilleCommunityMedia
• LinkedInlinkedin.com/company/mcminnville-community-media

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about McMinnville Community Media