Name

MOPA LTD

Legal name

MOPA LTD

Website

https://mopa.co.hu

Company type

Private

Founded year

2013

Operating status

Operating

Short description

MOPA LTD is a Hungary-based distributor and retailer of at-home beauty technology, wellness equipment, and skincare devices, selling to Hungarian consumers through its Kozmetika Otthon brand. Founded in 2013 and headquartered in Nyúl, it operates a niche consumer-products channel.

Ownership category

akta.pro rank

Product category

Beauty Device Retail

NAICS

Health and Personal Care Retailers (456)

SIC

Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840)

akta.pro primary industry

Beauty Tools, Accessories & Devices Distribution (CRAOAEAL)

Keywords

• At-home beauty devices
• Wellness equipment retail
• Skincare devices
• Beauty electronics
• Personal care devices

Headquarters

HQ city

Nyúl

HQ country

Hungary

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Core offering

MOPA distributes and retails at-home beauty technology, wellness equipment, and skincare devices to consumers through its Kozmetika Otthon brand. The company operates as a Hungarian retailer of personal care and beauty hardware products for individual consumer use.

Differentiator

Problem solved

Functional benefit

Products and services

• At-home beauty technology devices
• Wellness equipment
• Skincare devices

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Direct peers

• HoMedics: US-based maker and distributor of wellness and personal-care equipment (massagers, beauty devices). Overlaps with MOPA's wellness-equipment distribution niche.
• CurrentBody: UK-based specialist retailer of at-home beauty technology devices (LED masks, microcurrent, hair removal). Directly comparable to MOPA's described at-home beauty tech and skincare device focus, with a similar niche positioning in beauty electronics.
• Notino: Czech-founded European beauty e-tailer operating across CEE including Hungary, carrying a wide assortment of beauty devices alongside cosmetics. Comparable hybrid wholesale/retail model and overlapping geographic footprint with MOPA.
• Beurer: German manufacturer and distributor of wellness, beauty, and personal-care devices (massagers, skincare devices, light therapy). Comparable on the beauty-device/wellness-equipment product axis that MOPA distributes.

Regional players

• Rossmann: German drugstore chain with a meaningful Hungarian retail presence selling personal care, wellness, and select beauty devices. Comparable as a CEE retail channel for similar product categories.

Broad incumbents

• Sephora: Global multi-brand beauty retailer carrying an expanding assortment of at-home beauty devices. Operates in Hungary and competes for the same beauty-tech consumer; broader portfolio than MOPA but overlapping customer.
• Zalando Beauty: Fashion-led European e-commerce platform that has expanded into beauty and beauty devices across CEE. Competes for online beauty spend in Hungary without specializing in beauty tech.
• Douglas: Largest European specialty beauty retailer, with multi-brand assortment including beauty devices and a strong CEE store footprint including Hungary. Broad incumbent rather than beauty-tech specialist, but competes for the same Hungarian beauty shopper.

Market position

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MOPA LTD