INTRINSIC GROUP LIMITED

What INTRINSIC GROUP LIMITED does

Intrinsic Group Limited is a privately held UK holding company that operates four wholly-owned sub-brands delivering smart technology solutions across residential, marine and commercial environments. Its portfolio comprises Your Smart Home (professional installation of smart control systems for residential properties, hotels, offices and housing developments), Smart Yachts International (bespoke smart living solutions for yachts, including luxury AV, lighting and media control), LINK (remote monitoring and control solutions for marine industry professionals, supporting protocols including NMEA, Boning and C-Zone), and Intrinsic Dev (software drivers and integration tools connecting third-party equipment to smart home platforms such as Control4, Elan, Crestron, RTI and Savant, plus industry training programmes). All software is written and supported in the UK, and the group offers comprehensive online support.

The group's revenue mechanics are deliberately diversified across four streams: professional installation services (Your Smart Home), hardware sales of bespoke marine smart systems (Smart Yachts International), recurring subscription monitoring (LINK), and one-time software licensing of drivers and training services (Intrinsic Dev). Distribution is direct-to-customer through each sub-brand, with go-to-market characterised as sales-led and supported by industry trade-body participation and contributions to trade publications. Pricing is not publicly disclosed; customers are routed to each brand for quotation. End-customer segments span residential property owners, marine professionals, yacht owners and custom-install integrators.

Intrinsic Group markets a geographic footprint spanning EMEA, APAC and the US, with training programmes delivered across all three regions. The corporate website carries a 2021 copyright notice, and at that time the group described itself as actively hiring in React, UI design and Java. No external investment, parent company, leadership roster, enterprise customer references, awards, patents, regulatory actions or partnership disclosures appear in the available material.

Name

INTRINSIC GROUP LIMITED

Legal name

Intrinsic Group Limited

Website

https://intrinsicgrouplimited.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Intrinsic Group Limited is a privately held UK holding company operating four sub-brands — Your Smart Home, Smart Yachts International, LINK and Intrinsic Dev — that deliver smart technology installation, marine monitoring, and software driver integration across residential, commercial and marine markets in EMEA, APAC and the US.

Ownership category

akta.pro rank

Headquarters

HQ city

Hexham

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Smart Home Installation Services: Your Smart Home brand generates revenue through professional installation of smart control systems in residential and commercial properties including homes, hotels, offices and housing developments.
2. Marine Smart Living Solutions: Smart Yachts International sells bespoke smart living solutions for marine environments including yachts, generating revenue from system sales and installation.
3. Marine Remote Monitoring Solutions: LINK brand provides remote smart boat monitoring and control solutions to marine industry professionals.
4. Software Drivers and Training: Intrinsic Dev sells software drivers enabling integration with smart home platforms and provides training solutions for smart home platforms, generating revenue from software licensing and training services.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels2 records

Core offering

Intrinsic Group Limited is a multi-brand holding company delivering smart technology solutions across residential, marine, and commercial environments through four subsidiaries: Your Smart Home (residential and commercial smart control installations), Smart Yachts International (bespoke marine smart living solutions for yachts), LINK (remote smart boat monitoring and control for marine professionals), and Intrinsic Dev (software drivers and training for smart home platform integration). The group combines professional installation services with proprietary software development, cloud-based solutions, and remote monitoring capabilities.

Product overview

Intrinsic Group Limited operates as a multi-brand holding company in the smart technology sector, comprising four distinct sub-brands that share a passion for technology, smart solutions and remote monitoring. The portfolio includes Smart Yachts International (marine smart living spaces for yachts), LINK (remote boat monitoring and control for marine professionals), Intrinsic Dev (software/drivers for smart home platform integration), and Your Smart Home (residential smart control system installations). Together, the brands deliver world-beating software and hardware solutions across residential, marine and commercial environments, from software to control home lighting to remote vessel monitoring and comprehensive training programmes delivered across EMEA, APAC and the US.

Differentiator

Problem solved

Functional benefit

Brands

• Smart Yachts International: Smart home solutions specifically tailored for the challenges of marine environments, bringing luxury AV, lighting and media to living spaces in yachts. Offers bespoke solutions with unrivalled reliability and usability worldwide.
• LINK
• Intrinsic Dev
• Your Smart Home

Products and services

• Your Smart Home Bespoke smart home and commercial property installations for residential homes, hotels, offices, and housing developments. Delivers simple, elegant smart control systems combining functionality, usability, and design excellence.
• Smart Yachts International Bespoke smart living solutions for yachts and marine environments, combining luxury AV, lighting, and media control with worldwide operational reliability.
• LINK Remote Boat Monitoring and Control A bespoke smart boat monitoring and control solution for marine industry professionals, supporting multiple marine device protocols including NMEA, Boning, and C-Zone for comprehensive remote vessel oversight.
• Intrinsic Dev Software Drivers and Training Software drivers enabling integration of equipment with major smart home platforms (Control4, Elan, Crestron, RTI, Savant), plus training solutions for custom installation professionals. All software written and supported in the UK.

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature4 records

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/intrinsic-group-uk

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about INTRINSIC GROUP LIMITED