Polykrome S.a

What Polykrome S.a does

Polykrome S.A. is a Senegal-based industrial printing, packaging, and customization company incorporated in Dakar in January 1999 as a Société Anonyme with stated social capital of 1,000,000,000 CFA Francs, registered under RC 98 B 1547. The company is privately held, with no disclosed external investors, parent company, or public shareholders. It operates from two physical locations: a commercial agency at 9 Rue Amadou Assane Ndoye in central Dakar and a production facility at Km 48 Route Nationale 2 in Keur Moussa, supported by a B2B self-serve portal at web4labels.com. Polykrome positions itself as the reference industrial printer in Senegal and the wider West African sub-region and claims to be the first actor in the West African market to offer a complete flexible packaging range across multiple substrate types.

The company's product portfolio comprises four core categories — Emballages flexibles (flexible packaging including high-barrier PET, BOPP, and LDPE laminates), Boîtes en carton (flat cardboard packaging), Étiquettes (adhesive and wraparound labels with UV varnish and foil options), and Impressions commerciales (business cards, brochures, catalogs, menus, posters, and customized boxes with 3D varnish and foil finishing). A fifth differentiating offering is the Système Mosaic, an HP-patented AI-driven hyper-personalization system that Polykrome holds under exclusive West African license and that operates on HP digital presses to generate infinite unique graphic variants from a single design seed. Production technology spans offset, flexography, and digital printing, with an entirely in-house prepress workflow (diagnostics, prototyping, DTP, compliance verification) that the company describes as unique in West Africa. The company is certified ISO 9001:2015 for industrial printing, conversion, and packaging conditioning and lists BOBST and HP as core equipment/partnership counterparts.

Commercially, Polykrome generates revenue on a project-by-project basis with no subscription or recurring component disclosed. Three revenue streams are described: industrial printing and packaging, Mosaic hyper-personalization services, and commercial printing — all priced through personalized quotes rather than published rate cards. The go-to-market is a hybrid of direct field sales from the Dakar commercial agency, inside sales by qualified technical-commercial staff (technico-commerciaux), and a self-serve professional portal. Customer segmentation is vertical-led and spans Industrial Manufacturers (food & beverage — including a named Kirene 'Tous en Wax' campaign — cosmetics, pharmaceuticals), Commercial & Professional Businesses, HORECA, Communication Agencies & NGOs, Institutions & Government, and Individuals/SMEs. Marketing relies on organic social (Instagram, YouTube, Facebook, LinkedIn, X), the company website, the web4labels.com B2B portal, and direct phone/email contact. No revenue, headcount, or customer count figures are publicly disclosed in the input.

Name

Polykrome S.a

Legal name

POLYKROME S.A.

Website

https://polykrome.sn

Company type

Private

Founded year

1999

Operating status

Operating

Short description

Polykrome S.A. is a Senegal-based industrial printing and packaging company founded in 1999 that produces flexible packaging, cartons, labels, commercial print, and AI-driven hyper-personalized packaging for F&B, pharma, cosmetics, HORECA, agencies, NGOs, institutions, and SMBs across West Africa.

Ownership category

akta.pro rank

Product category

Industrial Printing and Packaging

NAICS

Packaging and Labeling Services (56191), Corrugated and Solid Fiber Box Manufacturing (322211)

SIC

Unsupported Plastics Film & Sheet (3081)

akta.pro primary industry

Flexible Plastic Packaging (Bags, Pouches, Sachets) Manufacturing (IMANAEAC)

akta.pro secondary industry

Polyolefin Films (PE/PP: Cast, Blown, BOPP) (IMALABAA)

Keywords

• Industrial printing
• Flexible packaging
• Label printing
• Carton packaging
• Commercial printing

Headquarters

HQ city

Dakar

HQ country

Senegal

HQ region

Africa

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Infrastructure, Technology or R&D, Personnel, Marketing or Sales

Revenue model

1. Industrial Printing & Packaging: One-time project-based printing and packaging services for industrial and commercial clients, including flexible packaging, carton boxes, labels, and commercial print runs. Revenue is generated per project/job with no recurring subscription component.
2. Hyper-Personalization Services (Mosaic System): Premium AI-driven hyper-personalization printing services using the Mosaic system, generating unique printed pieces from a single design, commanding a differentiated price point for exclusivity.
3. Commercial Printing: Short-to-large run commercial print services including business cards, brochures, menus, posters, and customized boxes, with premium finishing options (3D varnish, selective varnish, gold/silver/copper foil stamping).

Go-to-market motion3 records

Distribution channels4 records

Marketing channels9 records

Core offering

Polykrome S.A. manufactures and supplies industrial printing, customization, and packaging solutions for commercial and industrial clients in Senegal and West Africa. Its core offerings include flexible packaging (mono and multilayer films, aluminum and high-barrier laminates), flat cardboard boxes, adhesive and wraparound labels, and commercial print runs (business cards, brochures, menus, posters, custom boxes with premium finishing). The company also offers the AI-powered Système Mosaic for hyper-personalized packaging and labels, generating unique graphic variations from a single design via HP-licensed technology.

Product overview

Polykrome S.a is a Senegal-based industrial printing company founded in 1999, operating as a leader in West Africa. The company offers an integrated portfolio of four core products: (1) Étiquettes (Labels) for adhesive and wraparound applications, (2) Emballages flexibles (Flexible packaging) including high-barrier laminates for food and cosmetics, (3) Boîtes en carton (Cardboard boxes) for industrial packaging, and (4) Impressions commerciales (Commercial printing) for business cards, brochures, and custom boxes. The company differentiates through its proprietary Système Mosaic, an HP-patented AI-powered hyper-personalization technology that generates infinite graphic variations from a single design, enabling mass customization of labels and packaging. Polykrome serves diverse sectors including food, pharmaceuticals, cosmetics, hospitality, NGOs, and communication agencies.

Differentiator

Problem solved

Functional benefit

Products and services

• Emballages flexibles (Flexible Packaging) Flexible packaging solutions for industrial applications, including mono and multilayer plastic films, aluminum, and high-barrier laminates (PET, BOPP, LDPE) designed for food, cosmetic, and other industrial manufacturers needing protection against light, oxygen, and humidity.
• Boîtes en carton (Cardboard Boxes)

Quantifiable outcome

• Produced the 'Tous en Wax' campaign for Kirene generating millions of unique packaging variations from a single design using the Mosaic system

Named customers1 record

Segments8 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• HP (Hewlett-Packard)coreTechnology or IntegrationHP is the global patent holder of the Mosaic AI-driven hyper-personalization system. Polykrome holds the exclusive license to operate the Mosaic system in West Africa on HP digital presses. This is the exclusive foundation of Polykrome's hyper-personalization offering, enabling the generation of infinite unique printed variants from a single seed image for major brand campaigns.
• BOBSTcoreTechnology or IntegrationBOBST is a leading global supplier of packaging and label printing equipment. Polykrome maintains a close partnership with BOBST as a key equipment provider, using a wide range of BOBST machinery for its strategic growth in industrial printing and packaging. This collaboration is cited as one of the principal pillars of Polykrome's success in West Africa.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• MOO Inc. Premium digitally-printed business products company specializing in short-run, high-finish, and personalized materials. Comparable on the premium customization, finishing (foil, varnish), and short-run commercial printing side of Polykrome's offering.
• Constantia Flexibles: Austrian-headquartered global flexible packaging manufacturer serving FMCG and pharma with high-barrier films and laminates. Directly comparable to Polykrome's flexible packaging business (PET/BOPP/LDPE laminates) and a relevant reference point for the next phase of regional expansion.
• Cimpress (Vistaprint): Global mass-customization printing platform using digital presses and variable-data workflows to serve SMBs and consumers. The clearest reference point for Polykrome's commercial printing and AI-driven hyper-personalization business model.
• Huhtamaki: Finnish-listed flexible packaging and food service packaging manufacturer serving FMCG customers worldwide. Comparable on flexible packaging technology, substrate range, and enterprise FMCG customer profile.
• Multi-Color Corporation: Global label solutions provider serving premium consumer brands, including complex multi-SKU production runs. Comparable to Polykrome's industrial label printing operations and its Mosaic-enabled variable-data differentiation capability.
• CCL Industries: World's largest specialty label producer serving healthcare, consumer, and industrial markets. Comparable on Polykrome's core Étiquettes (labels) product line and end-customers in food & beverage, cosmetics, and pharmaceuticals.

Broad incumbents

• Berry Global Group: Large diversified plastic packaging manufacturer with strong flexible films and consumer packaging presence. Comparable on substrate capabilities and FMCG customer base; representative of competitive pressure from global converters.
• Smurfit Westrock: World's largest paper-based packaging producer following the Smurfit Kappa–WestRock merger, with corrugated and folding-carton operations across multiple regions. A benchmark for Polykrome's cardboard box operations and corrugated/folding carton customers.
• Amcor: Global packaging giant with extensive flexible and rigid plastic packaging portfolios across healthcare, food, and consumer goods. Provides a benchmark for the full range of capabilities Polykrome could pursue as it scales beyond West Africa.
• Sonoco Products Company: Global manufacturer of industrial and consumer packaging including composite cans, rigid plastics, and paper-based packaging. Comparable to Polykrome's Boîtes en carton product line and broader industrial customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/polykrome_sn
• YouTubeyoutube.com/channel/UCvweBDkzCpeVHL1g3W67KJQ
• Facebookfacebook.com/PolykromeSenegal
• LinkedInlinkedin.com/company/polykrome
• Instagraminstagram.com/polykrome/?hl=fr

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Polykrome S.a