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Hydronic Technology, Inc.

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Namestring
Hydronic Technology, Inc.
Legal namestring
Hydronic Technology, Inc.
Company typeenum
Private
Founded yearint
1951
Descriptiontext

Hydronic Technology, Inc. is a privately held regional manufacturer's representative and distributor of commercial and industrial hydronic HVAC and plumbing equipment, founded in 1951 in Shreveport, Louisiana and now headquartered in New Orleans. The company is the sole representative of Bell & Gossett (a Xylem brand) products across the Louisiana and Mississippi territory, and additionally distributes equipment from over 40 manufacturers including AERCO, Bryan Boilers, EVAPCO, Weil-McLain, LAARS, Danfoss, Hammond Valve, and McDonnell & Miller. Its product portfolio spans centrifugal pumps, condensing boilers, steam boilers, cooling towers, heat exchangers, valves, controls, expansion tanks, and specialty hydronic accessories used in water-side HVAC systems for commercial and industrial facilities.

The business operates through a dedicated field sales organization with outside sales representatives assigned to specific geographic territories across both states, supported by an inside sales team handling project estimation, bids, and submittals. Hydronic Technology serves three primary customer segments: professional engineers and mechanical specifiers who design hydronic systems, mechanical contractors who install them, and commercial/industrial end users who procure equipment for facilities. Named project customers include LSU (multiple buildings), Tulane University, Tulane Medical, Louis Armstrong Airport, USDA, and Orleans Parish Prison, illustrating penetration across education, healthcare, government, transportation, and real estate verticals. The company complements its distribution role with engineering resources and training programs, including sizing tools and manufacturer-led training such as Bell & Gossett's Little Red Schoolhouse.

Hydronic Technology generates revenue primarily through manufacturer's representative commissions on sales of Bell & Gossett and other distributed lines to engineers, contractors, and end users, supplemented by direct distribution and project-based equipment supply. Pricing is quote-based and project-specific rather than publicly disclosed. The company maintains three offices (New Orleans headquarters, Shreveport, and Madison, MS), with the New Orleans facility rebuilt after Hurricane Katrina in 2006. There is no indication of external equity ownership, institutional backing, or planned liquidity event; the company remains under independent family and long-tenured management led by President Randall Tassin (since 1995).

Short descriptiontext

Hydronic Technology, Inc. is a privately held, New Orleans-based manufacturer's representative and distributor of commercial and industrial hydronic HVAC and plumbing equipment, founded in 1951 and serving engineers, mechanical contractors, and end users across Louisiana and Mississippi as the sole Bell & Gossett (Xylem) representative in the territory.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersNew Orleans, United States
HQ citystring
New Orleans
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
hydronic HVAC equipment, plumbing systems distribution, manufacturer's representative services, fluid handling products, commercial boiler supplies
Industry2 codes
1Plumbing & Utility Systems (Potable/Non-Potable Water, Sanitary, Storm, Sewage Lift)
CodeEUAEAFAFPrimaryYes
2Water Heating Accessories & Plumbing Connection Kits (Connectors, Hoses, Traps)
CodeIMADALAGPrimaryNo
NAICS code2 codes
  • Plumbing and Heating Equipment and Supplies (Hydronics) Merchant Wholesalers42372
  • Plumbing and Heating Equipment and Supplies (Hydronics) Merchant Wholesalers423720
SIC code2 codes
  • Wholesale-Hardware & Plumbing & Heating Equipment & Supplies5070
  • Pumps & Pumping Equipment3561
Product category
Hydronic Equipment Distribution and Sales Representation
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Manufacturer's Representative Sales
TypeTransaction Fee
Description

Acts as manufacturer's representative for Bell & Gossett and other HVAC/hydronic equipment suppliers, earning commissions on sales to engineers, contractors, and end users in Louisiana and Mississippi.

hydronictechnology.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Marketing or Sales, Operations, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Hydronic Technology, Inc. serves as a manufacturer's representative and distributor of hydronic and plumbing equipment for commercial and industrial projects across Louisiana and Mississippi. The firm holds exclusive representation rights for Bell & Gossett product lines and additional brands such as AERCO, and supplements equipment supply with engineering selection support and product training for engineers, mechanical contractors, and end users.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Hydronic Technology, Inc. is a major distributor of fluid-handling and HVAC equipment, not a software platform. Their offering consists of a comprehensive portfolio of commercial and industrial hydronic and plumbing products sourced from multiple manufacturers. The core product line includes Bell & Gossett pumps and hydronic accessories (the company's flagship line as the sole Louisiana/Mississippi representative), high-efficiency condensing boilers from AERCO, Laars, and Weil-McLain, steam and hot water boilers from Bryan, Columbia, and Rite, cooling towers and condensers from EVAPCO, and a full range of valves, controls, heat exchangers, and system accessories from partners including Danfoss, Hammond, Hoffman Specialty, McDonnell & Miller, and Metraflex. Additional products include heat pumps (BullDog), heat recovery systems (CAIN), custom skid packages (HYFAB), expansion tanks and air separators (Wessels), steam traps and condensate pumps, water heaters and storage tanks (CEMLINE, John Wood), and specialty products like exhaust venting (Jeremias), pre-insulated pipe (IPS, Rovanco), vibration isolation, electric motors, and chemical feed systems. The company complements its product portfolio with engineering resources and training services, including sizing tools (ESP-Systemwize, Right Spec, HEAT SMART), tank sizing calculators, and manufacturer training programs like the Bell & Gossett Little Red Schoolhouse.

Product and service2 records
1Bell & Gossett (B&G) Domestic Product Line
CategoryHydronic and plumbing equipment
2AERCO Product Line
CategoryHydronic boilers and water heating
Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership10 partners
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Sole representative of Bell & Gossett products in Louisiana and Mississippi. Provides centrifugal pumps, vertical turbines, submersible sumps, booster systems, heat exchangers, hydronic accessories, flow balancing pumps, and air control equipment. Bell & Gossett is part of Xylem Inc.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Distributes high efficiency condensing boilers and water heaters, and energy recovery solutions.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Distributes relief valves, backflow preventers, and ball valves.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Distributes flexible water tube hot water and steam boilers.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Distributes high efficiency condensing boilers and water heaters, buffer tanks, storage tanks, electric boilers and water heaters.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Distributes hydronic comfort controls and valves for heating applications.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Distributes cooling towers, closed circuit coolers, condensers, and power generation equipment.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Distributes high efficiency condensing boilers, cast iron sectional boilers, and cast aluminum boilers.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Distributes wetback and dryback scotch marine boilers, firebox boilers, and vertical tubeless boilers.

10McDonnell & Miller (Xylem)
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Distributes boiler controls, flow switches, and level controls.

hydronictechnology.com
Recent move8 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Peers8 records
TypeBroad incumbent
Description

Large independent US plumbing, heating, and industrial pipe distributor with hundreds of locations and broad-line inventory. Overlaps in commercial/industrial plumbing supply but operates a branch-distribution model rather than specification rep model.

TypeDirect peer
Description

Regional manufacturer's representative for hydronic, HVAC, and plumbing equipment serving engineers and contractors in the Southeast. Compares directly on rep-firm business model and engineer-specification channel focus.

TypeDirect peer
Description

Southeast US HVAC and hydronic manufacturer's representative serving commercial and industrial markets across multiple states with field sales and engineering support. Closely comparable regional rep firm structure and Bell & Gossett-class vendor portfolio.

TypeDirect peer
Description

Independent manufacturer's representative for Bell & Gossett and other hydronic/HVAC equipment manufacturers, serving engineers and mechanical contractors in Michigan. Same rep-firm business model, same flagship vendor, parallel regional territory exclusivity.

TypeBroad incumbent
Description

Wholesale HVACR parts and equipment distributor with hundreds of US locations serving contractors. Overlaps in commercial hydronic equipment distribution but at national branch scale rather than single-territory rep exclusivity.

TypeBroad incumbent
Description

US wholesale distribution network focused on plumbing, HVAC, and hydronic equipment supplies across hundreds of branch locations. Competes on broad-line distribution of overlapping product categories rather than territory-exclusive rep firm model.

TypeDirect peer
Description

Independent manufacturer's representative for hydronic and plumbing equipment serving engineers and mechanical contractors in a multi-state regional territory. Same specification-driven field sales model targeting institutional and industrial projects.

TypeBroad incumbent
Description

Largest US wholesale distributor of plumbing, heating, cooling, and hydronic equipment with branches nationwide. Competes on parts of the product portfolio through broad-line distribution but does not match Hydronic Technology's specification-engineer selling motion or single-vendor exclusivity.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks7 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers12 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Hydronic Technology, Inc.

Hydronic Equipment Distribution and Sales Representationhydronictechnology.com

Hydronic Technology, Inc. is a privately held, New Orleans-based manufacturer's representative and distributor of commercial and industrial hydronic HVAC and plumbing equipment, founded in 1951 and serving engineers, mechanical contractors, and end users across Louisiana and Mississippi as the sole Bell & Gossett (Xylem) representative in the territory.

What Hydronic Technology, Inc. does

Hydronic Technology, Inc. is a privately held regional manufacturer's representative and distributor of commercial and industrial hydronic HVAC and plumbing equipment, founded in 1951 in Shreveport, Louisiana and now headquartered in New Orleans. The company is the sole representative of Bell & Gossett (a Xylem brand) products across the Louisiana and Mississippi territory, and additionally distributes equipment from over 40 manufacturers including AERCO, Bryan Boilers, EVAPCO, Weil-McLain, LAARS, Danfoss, Hammond Valve, and McDonnell & Miller. Its product portfolio spans centrifugal pumps, condensing boilers, steam boilers, cooling towers, heat exchangers, valves, controls, expansion tanks, and specialty hydronic accessories used in water-side HVAC systems for commercial and industrial facilities.

The business operates through a dedicated field sales organization with outside sales representatives assigned to specific geographic territories across both states, supported by an inside sales team handling project estimation, bids, and submittals. Hydronic Technology serves three primary customer segments: professional engineers and mechanical specifiers who design hydronic systems, mechanical contractors who install them, and commercial/industrial end users who procure equipment for facilities. Named project customers include LSU (multiple buildings), Tulane University, Tulane Medical, Louis Armstrong Airport, USDA, and Orleans Parish Prison, illustrating penetration across education, healthcare, government, transportation, and real estate verticals. The company complements its distribution role with engineering resources and training programs, including sizing tools and manufacturer-led training such as Bell & Gossett's Little Red Schoolhouse.

Hydronic Technology generates revenue primarily through manufacturer's representative commissions on sales of Bell & Gossett and other distributed lines to engineers, contractors, and end users, supplemented by direct distribution and project-based equipment supply. Pricing is quote-based and project-specific rather than publicly disclosed. The company maintains three offices (New Orleans headquarters, Shreveport, and Madison, MS), with the New Orleans facility rebuilt after Hurricane Katrina in 2006. There is no indication of external equity ownership, institutional backing, or planned liquidity event; the company remains under independent family and long-tenured management led by President Randall Tassin (since 1995).

Hydronic Technology, Inc. firmographics

Firmographics
Name
Hydronic Technology, Inc.
Legal name
Hydronic Technology, Inc.
Website
https://hydronictechnology.com
Company type
Private
Founded year
1951
Operating status
Operating
Headcount range
11–50 employees
Short description
Hydronic Technology, Inc. is a privately held, New Orleans-based manufacturer's representative and distributor of commercial and industrial hydronic HVAC and plumbing equipment, founded in 1951 and serving engineers, mechanical contractors, and end users across Louisiana and Mississippi as the sole Bell & Gossett (Xylem) representative in the territory.
Ownership category
akta.pro rank

Hydronic Technology, Inc. industry classification

Industry
Product category
Hydronic Equipment Distribution and Sales Representation
NAICS
Plumbing and Heating Equipment and Supplies (Hydronics) Merchant Wholesalers (42372), Plumbing and Heating Equipment and Supplies (Hydronics) Merchant Wholesalers (423720)
SIC
Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070), Pumps & Pumping Equipment (3561)
akta.pro primary industry
Plumbing & Utility Systems (Potable/Non-Potable Water, Sanitary, Storm, Sewage Lift) (EUAEAFAF)
akta.pro secondary industry
Water Heating Accessories & Plumbing Connection Kits (Connectors, Hoses, Traps) (IMADALAG)

Keywords

  • Hydronic HVAC equipment
  • Plumbing systems distribution
  • Manufacturer's representative services
  • Fluid handling products
  • Commercial boiler supplies

Where Hydronic Technology, Inc. is headquartered

Location

Headquarters

HQ city
New Orleans
HQ country
United States
HQ region
North America

Offices3 records

Markets served

Hydronic Technology, Inc. business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

  1. Manufacturer's Representative Sales: Acts as manufacturer's representative for Bell & Gossett and other HVAC/hydronic equipment suppliers, earning commissions on sales to engineers, contractors, and end users in Louisiana and Mississippi.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Hydronic Technology, Inc. product offering

Product offering

Core offering

Hydronic Technology, Inc. serves as a manufacturer's representative and distributor of hydronic and plumbing equipment for commercial and industrial projects across Louisiana and Mississippi. The firm holds exclusive representation rights for Bell & Gossett product lines and additional brands such as AERCO, and supplements equipment supply with engineering selection support and product training for engineers, mechanical contractors, and end users.

Product overview

Hydronic Technology, Inc. is a major distributor of fluid-handling and HVAC equipment, not a software platform. Their offering consists of a comprehensive portfolio of commercial and industrial hydronic and plumbing products sourced from multiple manufacturers. The core product line includes Bell & Gossett pumps and hydronic accessories (the company's flagship line as the sole Louisiana/Mississippi representative), high-efficiency condensing boilers from AERCO, Laars, and Weil-McLain, steam and hot water boilers from Bryan, Columbia, and Rite, cooling towers and condensers from EVAPCO, and a full range of valves, controls, heat exchangers, and system accessories from partners including Danfoss, Hammond, Hoffman Specialty, McDonnell & Miller, and Metraflex. Additional products include heat pumps (BullDog), heat recovery systems (CAIN), custom skid packages (HYFAB), expansion tanks and air separators (Wessels), steam traps and condensate pumps, water heaters and storage tanks (CEMLINE, John Wood), and specialty products like exhaust venting (Jeremias), pre-insulated pipe (IPS, Rovanco), vibration isolation, electric motors, and chemical feed systems. The company complements its product portfolio with engineering resources and training services, including sizing tools (ESP-Systemwize, Right Spec, HEAT SMART), tank sizing calculators, and manufacturer training programs like the Bell & Gossett Little Red Schoolhouse.

Differentiator

Problem solved

Functional benefit

Products and services

  • Bell & Gossett (B&G) Domestic Product Line
  • AERCO Product Line

Companies that use Hydronic Technology, Inc.

Customer profile

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Hydronic Technology, Inc. technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Hydronic Technology, Inc. partnerships and signals

Strategic signal

Partnerships

Ten partnerships are on record, tiered core and minor.

  • Bell & Gossett (Xylem)coreChannel Partner/ Reseller/ DistributorSole representative of Bell & Gossett products in Louisiana and Mississippi. Provides centrifugal pumps, vertical turbines, submersible sumps, booster systems, heat exchangers, hydronic accessories, flow balancing pumps, and air control equipment. Bell & Gossett is part of Xylem Inc.
  • AERCOminorChannel Partner/ Reseller/ DistributorDistributes high efficiency condensing boilers and water heaters, and energy recovery solutions.
  • APOLLOminorChannel Partner/ Reseller/ DistributorDistributes relief valves, backflow preventers, and ball valves.
  • Bryan BoilersminorChannel Partner/ Reseller/ DistributorDistributes flexible water tube hot water and steam boilers.
  • LAARSminorChannel Partner/ Reseller/ DistributorDistributes high efficiency condensing boilers and water heaters, buffer tanks, storage tanks, electric boilers and water heaters.
  • DanfossminorChannel Partner/ Reseller/ DistributorDistributes hydronic comfort controls and valves for heating applications.
  • EVAPCOminorChannel Partner/ Reseller/ DistributorDistributes cooling towers, closed circuit coolers, condensers, and power generation equipment.
  • Weil-McLainminorChannel Partner/ Reseller/ DistributorDistributes high efficiency condensing boilers, cast iron sectional boilers, and cast aluminum boilers.
  • Hurst BoilerminorChannel Partner/ Reseller/ DistributorDistributes wetback and dryback scotch marine boilers, firebox boilers, and vertical tubeless boilers.
  • McDonnell & Miller (Xylem)minorChannel Partner/ Reseller/ DistributorDistributes boiler controls, flow switches, and level controls.

Scale indicators2 records

Recent moves8 records

Expansion highlights3 records

Hydronic Technology, Inc. competitors and assessment

Company assessment

Broad incumbents

  • Hajoca Corporation: Large independent US plumbing, heating, and industrial pipe distributor with hundreds of locations and broad-line inventory. Overlaps in commercial/industrial plumbing supply but operates a branch-distribution model rather than specification rep model.
  • Johnstone Supply: Wholesale HVACR parts and equipment distributor with hundreds of US locations serving contractors. Overlaps in commercial hydronic equipment distribution but at national branch scale rather than single-territory rep exclusivity.
  • Winsupply: US wholesale distribution network focused on plumbing, HVAC, and hydronic equipment supplies across hundreds of branch locations. Competes on broad-line distribution of overlapping product categories rather than territory-exclusive rep firm model.
  • Ferguson Enterprises: Largest US wholesale distributor of plumbing, heating, cooling, and hydronic equipment with branches nationwide. Competes on parts of the product portfolio through broad-line distribution but does not match Hydronic Technology's specification-engineer selling motion or single-vendor exclusivity.

Direct peers

  • Davis Marketing Group: Regional manufacturer's representative for hydronic, HVAC, and plumbing equipment serving engineers and contractors in the Southeast. Compares directly on rep-firm business model and engineer-specification channel focus.
  • Walter F. Stephens, Inc. Southeast US HVAC and hydronic manufacturer's representative serving commercial and industrial markets across multiple states with field sales and engineering support. Closely comparable regional rep firm structure and Bell & Gossett-class vendor portfolio.
  • R.L. Deppmann & Associates: Independent manufacturer's representative for Bell & Gossett and other hydronic/HVAC equipment manufacturers, serving engineers and mechanical contractors in Michigan. Same rep-firm business model, same flagship vendor, parallel regional territory exclusivity.
  • Mader Mechanical Sales: Independent manufacturer's representative for hydronic and plumbing equipment serving engineers and mechanical contractors in a multi-state regional territory. Same specification-driven field sales model targeting institutional and industrial projects.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Hydronic Technology, Inc. social profiles

Digital presence

Hydronic Technology, Inc. financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Hydronic Technology, Inc. leadership team

Management profile

Number of profiles

Profiles3 records

Hydronic Technology, Inc. funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Hydronic Technology, Inc. M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hydronic Technology, Inc.

What does Hydronic Technology, Inc. do?

Hydronic Technology, Inc. serves as a manufacturer's representative and distributor of hydronic and plumbing equipment for commercial and industrial projects across Louisiana and Mississippi. The firm holds exclusive representation rights for Bell & Gossett product lines and additional brands such as AERCO, and supplements equipment supply with engineering selection support and product training for engineers, mechanical contractors, and end users.

Is Hydronic Technology, Inc. a public or private company?

Hydronic Technology, Inc. is a private company. It is classified as unknown and is currently operating.

When was Hydronic Technology, Inc. founded?

Hydronic Technology, Inc. was founded in 1951. It employs 11 to 50 people.

Where is Hydronic Technology, Inc. based?

Hydronic Technology, Inc. is headquartered in New Orleans, United States, in the North America region.

How does Hydronic Technology, Inc. make money?

One revenue line is on record: manufacturer's Representative Sales.

Who are Hydronic Technology, Inc.'s main competitors?

Broad incumbents on record are Hajoca Corporation, Johnstone Supply, Winsupply and Ferguson Enterprises. Direct peers are Davis Marketing Group, Walter F. Stephens, Inc., R.L. Deppmann & Associates and Mader Mechanical Sales.

Does Hydronic Technology, Inc. have an API?

No public API is recorded for Hydronic Technology, Inc..

What industry is Hydronic Technology, Inc. in?

Hydronic Technology, Inc.'s product category is Hydronic Equipment Distribution and Sales Representation. Its primary akta.pro industry code is EUAEAFAF, Plumbing & Utility Systems (Potable/Non-Potable Water, Sanitary, Storm, Sewage Lift), with a secondary code of IMADALAG, Water Heating Accessories & Plumbing Connection Kits (Connectors, Hoses, Traps). Its NAICS code is 42372 and its SIC code is 5070.

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