Newfield Bank

What Newfield Bank does

Newfield Bank, also operating as Newfield National Bank, is a privately held U.S. community bank founded in 1934 and headquartered in Newfield, New Jersey. It provides retail and commercial banking services to individual consumers and small-to-mid-sized businesses, primarily within its local market. The institution operates as a full-service community bank under an FDIC-insured charter and presents itself through both a physical branch presence and digital channels, including online and mobile banking.

The product set spans deposit accounts (checking, savings, money market, CDs, IRAs), consumer lending (personal, mortgage, home equity, auto), commercial lending, and payment cards including contactless debit and credit cards. Treasury-management and digital tools such as Business Positive Pay, mobile wallet support, remote deposit capture, bill pay, and e-statements extend the platform. Customer support channels include telephone banking, online account opening, and standard secure messaging. The bank also offers ancillary retail products such as safe deposit boxes, Visa gift cards, and access to investment services.

Revenue is generated through the standard banking mix: net interest income on the loan and securities portfolio, non-interest income from deposit service charges, card interchange, gift card sales, safe deposit fees, and investment-services referral or fee income. Distribution is a hybrid model combining branch-based relationship banking with online and mobile self-service channels, with the .bank restricted top-level domain reinforcing the institution's verified banking identity. No quantitative financials, headcount, or strategic transaction data are disclosed in the available material.

Name

Newfield Bank

Legal name

Newfield National Bank

Website

https://newfieldbank.com

Company type

Private

Founded year

1934

Operating status

Operating

Short description

Newfield Bank is a privately held, FDIC-insured community bank founded in 1934 in Newfield, New Jersey, offering retail and commercial deposits, loans, payment cards, and digital banking to local consumers and small businesses.

Ownership category

akta.pro rank

Product category

Community Banking

NAICS

Commercial Banking (522110), Depository Credit Intermediation (5221), Savings Institutions and Other Depository Credit Intermediation (52218)

SIC

National Commercial Banks (6021), Savings Institution, Federally Chartered (6035)

akta.pro primary industry

Bank & Credit Union Personal Loans (Unsecured Installment) (FSAKAAAL)

akta.pro secondary industries

Large Purchase & Lifestyle Personal Loans (Unsecured Installment) (FSAKAAAG), Debt Consolidation Personal Loans (Unsecured Installment) (FSAKAAAD)

Keywords

• Community banking services
• Retail deposit accounts
• Commercial lending
• Consumer mortgage loans
• Digital banking solutions

Headquarters

HQ city

Newfield

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Interest Income: Primary revenue from interest earned on loans including mortgage, personal, auto, home equity, commercial, and secured loans. Interest paid on deposits represents a major cost.
2. Deposit and Account Fees: Fees from personal checking, business checking, savings accounts, and related banking services.
3. Credit Card Revenue: Revenue from credit card transactions, interest, and annual fees.
4. Investment Services: Revenue from investment products and services offered to customers.
5. Safe Deposit Box Rental: Annual rental fees for safe deposit boxes.
6. Electronic Banking Services: Fees from online banking, mobile banking, e-statements, and other digital banking services.
7. Visa Gift Cards: Revenue from sale of Visa gift cards.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels4 records

Core offering

Newfield National Bank is a community bank providing personal and business deposit accounts (checking, savings), consumer and commercial loans (mortgage, home equity, auto, personal, commercial, secured), credit and debit cards, investment services, safe deposit boxes, and Visa gift cards. It supplements in-person branch service with a full digital banking suite including online banking, mobile banking, mobile wallet, remote deposit capture, online bill pay, e-statements, telephone banking, and Positive Pay fraud prevention for businesses.

Product overview

Newfield National Bank operates as a traditional community bank offering a comprehensive suite of banking products organized into three main categories: deposit and savings services (Personal Checking, Business Checking, Savings, Credit Cards, Debit Cards with contactless options, Investment, Safe Deposit Boxes, and Visa Gift Cards); lending products (Personal Loans, Mortgage, Home Equity, Auto & Truck, Secured Loans, and Commercial loans); and digital banking services (Online Banking, Mobile Banking, Mobile Wallet, Bill Pay, e-Statements, Remote Deposit Capture, and Telephone Banking). The bank also provides business-specific services like Positive Pay for fraud prevention and offers financial planning tools including calculators and rate information. The product portfolio represents a conventional community banking model combining in-person branch services with modern digital banking capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Checking Personal checking account offering basic banking services for individual retail customers, including everyday transactions and account management.
• Business Checking Checking account designed for business customers with features tailored to commercial banking needs and cash management.
• Savings Savings account for individuals to deposit and grow funds with interest accrual.
• Credit Cards Credit card products for personal and business use, generating revenue from card transactions, interest, and annual fees.
• Debit Cards Debit card services including standard EMV chip and contactless variants for cardholder convenience and secure payments.
• Investment Services Investment products and services for wealth building and financial planning offered to bank customers.
• Safe Deposit Boxes Secure storage service rented on an annual basis for valuables and important documents.
• Visa Gift Cards Prepaid Visa gift cards sold for gifting purposes.
• Personal Loans Unsecured personal loans for individual financial needs.
• Mortgage Loans Home mortgage loan products for purchasing or refinancing residential properties, processed through NMLS.
• Home Equity Loans Home equity loans and lines of credit leveraging accumulated home ownership value.
• Auto & Truck Loans Financing options for automobile and truck purchases.
• Secured Loans Loans backed by collateral such as savings accounts or certificates of deposit.
• Commercial Loans Commercial lending products for business purposes including equipment financing and working capital.
• Online Banking Internet-based banking platform enabling customers to manage accounts, transfer funds, and access account services online.
• Mobile Banking Smartphone application enabling banking services on mobile devices including account management and remote deposit.
• Mobile Wallet Digital wallet integration allowing mobile payment capabilities for contactless transactions via mobile devices.
• Online Bill Pay Electronic bill payment service allowing customers to pay utilities and other recurring bills from a single online login.
• Remote Deposit Capture Service allowing customers to deposit checks remotely by capturing check images via mobile banking.
• e-Statements Electronic delivery of bank statements replacing paper statements for account management.
• Telephone Banking Phone-based banking service providing automated and live agent access for account inquiries and transactions.
• Positive Pay Fraud prevention service for business checking accounts that matches issued checks against presented items to detect fraudulent activity.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Recent moves3 records

Expansion highlights3 records

Emerging players

• Ally Bank: Leading U.S. digital-only bank offering high-yield deposits, savings, lending, and investing products with no branch network. Represents the neobank competitive threat targeting Newfield's deposit and personal loan customers on rate and convenience.

Direct peers

• OceanFirst Bank: New Jersey-headquartered super-community bank formed via the Lakeland Bancorp merger, offering full retail, commercial, and digital banking across the state and broader Mid-Atlantic. Comparable peer that has scaled beyond Newfield's footprint.
• Affinity Federal Credit Union: New Jersey-headquartered member-owned credit union providing deposit, lending, and digital banking services to individuals and businesses. Comparable deposit/lending model competing for the same NJ retail and SMB customers.
• Two River Community Bank: New Jersey community bank serving consumers and small businesses with deposit, lending, and digital banking products. Highly comparable as a similarly sized community bank operating in adjacent NJ markets.
• Provident Bank: New Jersey-based community and commercial bank providing deposit accounts, mortgage, commercial lending, and wealth services to consumers and businesses statewide. Comparable community-bank model with broader NJ footprint.
• Columbia Bank: New Jersey-headquartered community and commercial bank offering retail deposits, mortgage, commercial lending, and digital banking across the state. Most directly comparable peer given overlapping NJ footprint, full-service product set, and similar community-bank positioning.
• NBT Bank: Regional community bank operating across New York, Pennsylvania, and the broader Northeast with consumer, small business, and commercial banking. Comparable community-bank model and product breadth at slightly larger scale.
• 1st Constitution Bancorp: New Jersey community bank (Cranbury-based) providing commercial and consumer banking, lending, and treasury services to businesses and consumers. Closely comparable scale and product mix to Newfield.

Broad incumbents

• Fulton Bank: Large Mid-Atlantic regional bank with deep branch presence across Pennsylvania, New Jersey, Maryland, and Virginia. Competes with Newfield for the same NJ SMB and consumer deposit base but at materially greater scale and product breadth.
• JPMorgan Chase: Largest U.S. retail bank with extensive NJ branch presence, dominant digital banking platform (Chase Mobile), and full suite of consumer/SMB products. Sets the competitive benchmark for rates, UX, and product breadth that Newfield must match.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/newfield-bank

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Newfield Bank