Volksbank Heuchelheim Eg

What Volksbank Heuchelheim Eg does

Volksbank Heuchelheim eG is a German cooperative bank (eingetragene Genossenschaft) founded in 1863 and headquartered at Jahnstraße 4-8, 35452 Heuchelheim, Germany. The bank serves private customers, business/SME customers, and young customers up to age 30 in its regional catchment, providing current accounts, payment services, savings and investment products, real estate and consumer financing, business financing with government subsidy support, start-up and succession advisory, and employee benefits/pension solutions. It operates as an independent legal entity within the nationwide Volksbanken Raiffeisenbanken cooperative banking network, with DZ BANK serving as its central institution (Zentralinstitut) and access to affiliated partners including Bausparkasse Schwäbisch Hall, R+V Versicherung, Union Investment, TeamBank/easyCredit, and Süddeutsche Krankenversicherung (SDK).

The bank's product and technology stack centers on a digital banking platform supplied primarily by Atruvia (the cooperative sector's core IT provider), comprising OnlineBanking, the Online-Geschäftsstelle (OGS) for online product opening and service requests, and the VR Banking App for mobile access. Retail products include the VR-PrivatkontoNet digital current account at €2.95/month, VR-for.me as a youth banking package with free products for under-30s, Sparbrief fixed-term savings, and Gewinnsparen (savings with lottery). Payment services include the Wero pan-European instant payment service, Mastercard and Visa debit/credit cards with virtual card support for Apple Pay, and 3D Secure authentication. Digital advisory and execution capabilities are delivered through Snapview video consultation (provided by BSI Business Systems Integration Deutschland GmbH, hosted exclusively in Germany) and an electronic signature service. AI functionality is limited to computer vision OCR for invoice and receipt scanning, licensed from Gini GmbH (Munich) and integrated into the Fotoüberweisung / Rechnung hochladen features. Application performance is monitored via Dynatrace, mapping services via YellowMap SmartMaps and Google Maps, and consent management via OneTrust and Adobe Launch. The bank is PSD2/XS2A compliant, provides a statutory Basiskonto, and publishes sustainability disclosures under the EU Disclosure Regulation.

The bank's revenue model combines traditional cooperative banking economics — net interest income from lending (real estate, consumer, SME financing) — with fee income from current accounts, payment services, and securities trading/custody, plus commission from distributing partner products (insurance via R+V, investment funds via Union Investment, building society products via Schwäbisch Hall, consumer installment loans via TeamBank/easyCredit, and health insurance via SDK). Pricing for the disclosed digital account is set at €2.95 per month. Distribution is hybrid: physical branches (Filialen) for in-person service, complemented by self-service digital channels (OGS, OnlineBanking, VR Banking App) and remote advisory (video consultation). Marketing and customer acquisition rely primarily on the official website, online appointment booking, and employer branding via Kununu. The bank is privately held as a member-owned cooperative with no parent company, no external institutional investors, and no disclosed funding rounds, M&A, or ownership changes.

Name

Volksbank Heuchelheim Eg

Legal name

Volksbank Heuchelheim eG

Website

https://voba-heuchelheim.de

Company type

Private

Founded year

1863

Operating status

Operating

Headcount range

101–250 employees

Short description

Volksbank Heuchelheim eG is a German member-owned cooperative bank founded in 1863 in Heuchelheim, providing retail, SME, and youth banking — including digital accounts, lending, payments, and partner-distributed insurance and investment products — within the Volksbanken Raiffeisenbanken network.

Ownership category

akta.pro rank

Headquarters

HQ city

Heuchelheim

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Pricing tiers

Distribution channels5 records

Marketing channels3 records

Core offering

Volksbank Heuchelheim eG is a German cooperative bank (eingetragene Genossenschaft) providing retail and business banking services, including current accounts, savings products, financing, real estate services, investment funds, insurance, and pension planning. It offers a hybrid physical-and-digital distribution model with branches, an Online-Geschäftsstelle, OnlineBanking portal, and the VR Banking App, alongside partner products from the cooperative banking network.

Product overview

Volksbank Heuchelheim eG is a German cooperative bank offering a comprehensive digital banking platform. The core offering includes OnlineBanking as the primary digital channel, complemented by the Online-Geschäftsstelle (OGS) for digital product opening and service requests, and the VR Banking App for mobile access. Retail products include VR-PrivatkontoNet (digital checking account at €2.95/month), VR-for.me (youth package up to age 30), Sparbrief (fixed-term savings bonds), and Gewinnsparen (savings with lottery). For business customers, the bank provides Finanzierung (financing with government subsidies), Gründung & Nachfolge (start-up and succession advisory), and Vorsorge & Mitarbeiterbindung (employee benefits). Payment services include Wero (instant payments by phone number) and standard payment services. The bank distributes partner products including R+V insurance, Union Investment funds, Bausparkasse Schwäbisch Hall building society products, SDK health insurance, and TeamBank installment loans. Digital services include video consultation via Snapview and electronic document signing.

Differentiator

Problem solved

Functional benefit

Products and services

• OnlineBanking Full-featured online banking portal for private customers to manage accounts, transfers, and financial transactions.
• VR-PrivatkontoNet Digital checking account priced at €2.95/month, designed for fully digital banking with no requirement to visit a branch.
• Basiskonto (Basic Account) Basic banking account as required by law, providing wire transfers, cash deposits and withdrawals, and OnlineBanking access.
• VR-for.me Comprehensive youth banking package for customers up to 30 years old, featuring many free products and services including account, card, and online services.
• Online-Geschäftsstelle (OGS) Online branch platform that allows customers to open products and submit service requests digitally without visiting a physical branch.
• VR Banking App Mobile banking application enabling customers to manage finances on smartphones and tablets with features including photo transfers and secure authentication.
• Wero European instant payment service enabling users to send money or pay online within seconds using only a phone number as identifier.
• Sparbrief Fixed-term savings bond where deposited money is locked for a set period while earning attractive interest rates.
• Gewinnsparen Savings product with lottery elements where special drawings award prizes such as travel vouchers from RV Touristik.
• Finanzierung (Business Financing) Business financing solutions including access to government subsidies and support programs for overcoming financial bottlenecks and future investments.
• Gründung & Nachfolge (Start-up & Succession Advisory) Advisory services for business founders and those seeking succession solutions, including investment advice and succession planning support.
• Vorsorge & Mitarbeiterbindung (Pension & Employee Retention) Employee benefits and retention solutions offering advantages beyond salary, including company pension schemes.
• Wertpapiergeschäfte (Securities Trading) Securities trading services including investment advice, portfolio management, and securities custody services.
• Videoberatung (Video Consultation) Online video consultation service powered by Snapview, enabling customers to meet with bank advisors remotely via video call.
• R+V Versicherung Insurance products distributed through partnership with R+V Versicherung, one of Germany's largest direct insurers.
• Bausparkasse Schwäbisch Hall Building society savings and home financing products distributed through Schwäbisch Hall, Germany's largest building society.
• Union Investment Investment fund products and asset management services offered through Union Investment, the investment arm of the Cooperative Financial Group.
• Süddeutsche Krankenversicherung (SDK) Health insurance products distributed through Süddeutsche Krankenversicherung, a regional health insurer.
• TeamBank (easyCredit) Installment loan products distributed through TeamBank's easyCredit platform.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability2 records

Feature6 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Bausparkasse Schwäbisch HallminorChannel Partner/ Reseller/ DistributorBausparkasse Schwäbisch Hall is a building society partner of Volksbank Heuchelheim eG, offering home savings and construction financing products. Customers can access contract revocation services through this partner.
• R+V VersicherungminorChannel Partner/ Reseller/ DistributorR+V Versicherung is an insurance partner providing coverage products. Customers can access contract revocation services through this partner.
• Süddeutsche Krankenversicherung (SDK)minorChannel Partner/ Reseller/ DistributorSüddeutsche Krankenversicherung (SDK) is a health insurance partner. Customers can access contract revocation services through this partner.
• TeamBankminorChannel Partner/ Reseller/ DistributorTeamBank provides consumer lending products including easyCredit installment loans. Customers can access contract revocation services through this partner.
• Union InvestmentminorChannel Partner/ Reseller/ DistributorUnion Investment is an investment fund partner offering securities and investment products. Customers can access contract revocation services through this partner.
• DZ BANKcoreTechnology or IntegrationDZ BANK is the central institution (Zentralinstitut) for the German cooperative banking sector. Volksbank Heuchelheim eG, as a cooperative bank (Genossenschaftsbank), operates within this network structure. DZ BANK provides infrastructure services including the FördermittelFinder tool for government-backed financing programs.
• AtruviacoreTechnology or IntegrationAtruvia is the primary technology service provider for the bank's digital infrastructure, providing the banking platform, OnlineBanking systems, VR Banking App backend, and website infrastructure. Most cookies and technical services are provided through Atruvia.

Recent moves6 records

Expansion highlights5 records

Emerging players

• N26 Bank GmbH: German-headquartered mobile-first neobank with a strong consumer brand. Competes for younger retail customers and digitally native users, eroding the traditional advantage of local branch-based cooperative banks.
• ING-DiBa: Germany's largest direct bank and a leading neobank-style competitor. Competes on price (free current accounts), mobile UX, and instant payments — putting pressure on traditional cooperative banks' deposit and payment share.
• DKB (Deutsche Kreditbank): Direct/digital bank within the BayernLB group offering retail current accounts, brokerage, and consumer credit online. Competes for the same digitally active retail segment Volksbank Heuchelheim targets with VR-for.me and OnlineBanking.

Direct peers

• Volksbank Mittelhessen eG: A larger cooperative Volksbank operating in the same Hessen region with a similar retail/business product shelf, online/mobile channels, and partner network affiliations. Direct structural and product peer.
• Sparda-Bank Hessen eG: A Hessen-based cooperative bank focused on civil servants, employees, and retail customers. Comparable cooperative ownership model, similar digital channels, and direct overlap in retail deposit and consumer credit offerings.
• VR Bank Südpfalz eG: Another Volksbanken Raiffeisenbanken cooperative bank operating a regional retail/business franchise with the same Atruvia-backed digital stack (OnlineBanking, VR Banking App) and partner product shelf (R+V, Union Investment, Schwäbisch Hall).

Broad incumbents

• Deutsche Bank AG: Germany's largest universal bank with a national retail, SME, and wealth footprint. Competes with Volksbank Heuchelheim for retail deposits, mortgage lending, and SME business financing, albeit at vastly greater scale and with a broader product portfolio.
• Commerzbank AG: Major German universal bank with retail and Mittelstand business. Direct competition for SME financing, current accounts, and digital banking customers in the same German market as Volksbank Heuchelheim.
• DBS Deutsche Bankers Software (Sparkassen Group IT): Sparkassen group's IT/service backbone illustrating the scale of incumbent German savings-bank infrastructure. Deutsche Bank AG itself is a broad incumbent competing for retail and SME customers across Germany.

Regional players

• Sparkasse Gießen: The local savings bank (Sparkasse) serving the Gießen region, directly overlapping Volksbank Heuchelheim's catchment area. Both operate a public-law/cooperative-style retail and SME banking franchise with physical branches and digital channels.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/volksbank-heuchelheim-eg

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Volksbank Heuchelheim Eg