Odd Squad Productions Society

What Odd Squad Productions Society does

Odd Squad Productions Society is a Canadian charitable non-profit incorporated as a BC Society (S0038048) in September 1997 and registered with charitable/business number 864923354RR0001, headquartered at 5487 Lane Street, Burnaby BC. The organization was founded by a group of Vancouver Police Department beat cops and operates around four program pillars: (1) Police Judo, a physical literacy program sanctioned by Judo BC/Sport BC offering judo instruction for kids, youth, women, and adults; (2) Drug and Gang Education, reality-based presentations and documentaries delivered by serving and retired police officers to students from grade 5 through university across Canada and internationally; (3) Film Production, a content engine that has produced 15+ documentaries including Through A Blue Lens (co-produced with the National Film Board), Tears for April, Scathed, and Stolen Lives; and (4) the Duke of Edinburgh Award Centre, a Bronze/Silver/Gold personal achievement program for youth aged 14-25 that uniquely uses judo as its physical recreation pathway. The organization also runs ancillary youth projects (Baja Bug, Bottle Drive, Woodwork/Firewood) and is governed by a volunteer Board of Directors alongside an Executive Director (Ret. Sgt. Toby Hinton) and General Manager (Brian Shipper).

The core technology and content assets consist of a documentary film library with global reach (Through A Blue Lens distributed in 22 countries), an online course catalog (Understanding Fentanyl, H-CUFF), and a class/membership management platform integrated with Zen Planner via iOS and Android apps. The organization generates revenue through a diversified mix of: digital product sales (documentary and module downloads at $4.99-$9.99), recurring memberships (Blue Membership at $10/year for consumer streaming, Education Membership at $100/year for institutional unlimited downloads), fee-based judo classes spanning Family Judo ($150/3 months) through Teen/Adult programs ($600-$1,100/year), charitable donations, annual fundraising events (including the 2025 Odd Christmas Fundraiser raising $50,000 and the 2017 20th Anniversary Gala raising $220,000), and corporate sponsorships from entities including Burnaby FireFighters, Rotary Club Vancouver, Diamond Foundation, BC Civil Forfeiture Office, City of Burnaby, and Dennis and Phyllis Washington Foundation. In 2023, the Burnaby-based charity location hosted over 5,000 youth check-ins.

The go-to-market motion is community-led: OSP reaches youth through on-site school presentations, in-person judo instruction, the Duke of Edinburgh Award framework, and a digital e-commerce channel on oddsquad.com for content monetization, supplemented by active social media presence (X, Facebook, Instagram, YouTube), email newsletter, earned media coverage, and commission-based documentary production for law enforcement and education clients including the Canadian Police Association and Safer Schools Together.

Name

Odd Squad Productions Society

Legal name

Odd Squad Productions Society

Website

https://oddsquad.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

1–10 employees

Short description

Odd Squad Productions Society is a Canadian charitable non-profit (founded 1997 by Vancouver Police Department officers) that delivers youth drug and gang prevention education, Police Judo instruction, Duke of Edinburgh Award programs, and documentary film production, serving youth from age 4 to 25 across Canadian schools and communities.

Ownership category

akta.pro rank

Product category

Youth Drug and Gang Prevention Services

NAICS

Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro industry

PRIMARYHSADAAAN

Small-Group Personal Training (Semi-Private)

Home & Personal Services/Fitness, Wellness & Personal Training/Personal Training (In-Person & Virtual)

Keywords

• Youth drug prevention
• Gang awareness education
• Police judo training
• Documentary film production
• Duke of edinburgh award

Headquarters

HQ city

Burnaby

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Digital Product Sales: Sale of educational documentaries and modules as digital downloads, including individual chapters and complete series. Products include Gangs and Guns ($4.99-$9.99), Understanding Fentanyl, and educational courses.
2. Membership Subscriptions: Annual membership programs offering streaming access to film library and unlimited downloads. Blue Membership at $10/year provides streaming and community access; Education Membership at $100/year for institutional unlimited downloads.
3. Police Judo Classes: Fee-based judo instruction programs for various age groups, ranging from Family Judo ($150/3 months) to Teen and Adult programs ($600-$1100/year). Includes introductory and advanced classes.
4. Donations and Fundraising: Charitable donations from individuals and organizations supporting youth programs. Annual Odd Christmas Fundraiser generates significant contributions ($50,000 raised in 2025).
5. Sponsorships: Support from corporate sponsors and foundations including Burnaby FireFighters, Rotary Club Vancouver, Diamond Foundation, and various other organizations.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Odd Squad Productions Society is a charitable non-profit organization that delivers youth-focused drug and gang prevention education, physical literacy through Police Judo, and the Duke of Edinburgh Award program. It produces award-winning documentaries and educational modules, sells digital downloads and memberships through its e-commerce site, and delivers in-person presentations and judo classes at its Burnaby, BC headquarters and partner schools across Canada.

Product overview

Odd Squad Productions Society operates as a multi-program charitable organization offering youth-focused services across four main pillars: (1) Police Judo — physical literacy instruction through judo for kids, youth, women, and adults across multiple class formats; (2) The Duke of Edinburgh Award Centre — a personal achievement program (Bronze, Silver, Gold) for youth aged 14–25 covering voluntary service, physical recreation, skills, and adventurous journey; (3) Drug and Gang Education — reality-based presentations and documentaries for schools and communities, including a 3-part Understanding Fentanyl series and Gangs and Guns 2020 educational modules; and (4) Film Production — documentary and short film creation including Through A Blue Lens, Tears for April, Scathed, and others, distributed as digital downloads, DVDs, and via a streaming membership (Blue Membership at $10/year). The organization also offers an Education Membership ($100/year) giving institutions unlimited download access to its video library, plus online courses including Understanding Fentanyl and H-CUFF (Hands-On Control Using Functional Force). The Duke of Edinburgh Award is integrated with Police Judo as a delivery pathway.

Differentiator

Problem solved

Functional benefit

Products and services

• Police Judo Physical literacy program through judo for kids, youth, women, and adults, focusing on throws, grappling, groundwork, and character development with grading from beginner to black belt through an approved Judo BC/Sport BC syllabus.
• The Duke of Edinburgh Award Personal achievement program (Bronze, Silver, Gold Awards) for youth aged 14-25 offering voluntary service, physical recreation, skills development, and adventurous journey components, with judo uniquely offered as a physical recreation option.
• Drug and Gang Education Presentations Reality-based presentations and documentaries about gangs and substance use, delivered by seasoned police officers to students from grade 5 through university across Canada and internationally.
• Film Production Documentary and short film production services creating educational content on drug prevention, gang education, and police topics, including client projects for organizations like Vancouver Police Department and Safer Schools Together.
• Through A Blue Lens Award-winning documentary created in partnership with the National Film Board, exploring drug addiction in Vancouver's Downtown Eastside; considered the organization's founding documentary viewed in 22 countries.
• Tears for April Documentary examining drug addiction and its impact on individuals and families, recipient of accolades at the New York Film Festival.
• Scathed Documentary analyzing crystal methamphetamine addiction through interviews with current and recovering users, families, healthcare workers, and police; suitable for high school students, parents, and educators.
• Gangs and Guns 2020 Four-part educational module series in partnership with Safer Schools Together, providing a fact-based exploration of the current gang landscape in British Columbia including problem overview, community impact, prevention strategies, and a case study on the Dhak brothers.
• Understanding Fentanyl Series Three-part documentary series examining the rise of fentanyl in recreational drug users and the addicted, following three families and first responders, covering addiction, impact, and treatment/recovery.
• Gang Education Modules Three-module gang education program covering a case study of two brothers drawn into the BC gang lifestyle (Brothers in Arms: The Dhaks), the world's largest gang exit strategy Homeboy Industries in L.A., and the Surrey Wrap Program for gang intervention and prevention.
• Understanding Fentanyl Course Online course using three educational video modules with quizzes, short writing responses, and a final assessment covering Understanding Fentanyl, Impact of Fentanyl, and Treatment and Recovery, leading to a certificate.
• H-CUFF (Hands-On Control Using Functional Force) Course Online handcuffing course for law enforcement by the Law Enforcement Training Association (Police Judo), covering six modules: Gaining Control Phase, Takedown Phase, Handcuffing Phase, Finalizing Phase, Handcuffing Tips, and Searching Tips.
• Blue Membership Streaming membership providing access to the organization's entire library of educational films for a $10 annual donation, with reduced download prices at $4.99 per film.
• Education Membership Institutional annual membership at $100/year providing unlimited access to download videos from the Odd Squad website, allowing institutions to upload content to their own educational servers for remote or in-classroom learning.
• Understanding Police Use of Force 35-minute video commissioned by the Canadian Police Association, produced by Odd Squad, explaining Canadian police use of force through subject matter expert interviews and coverage of the National Use of Force Framework.
• National Use of Force Framework 4K resolution animation package for PowerPoint and Keynote presentations, serving as a visual aid to instruct the National Use of Force Framework used by Canadian police officers.

Quantifiable outcome

• Over 5,000 youth served annually at Burnaby location
• +3 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Eight partnerships are on record, tiered core.

• Law Enforcement Training Association (LETA)coreStrategic or Co-development PartnerLETA is a core affiliated organization of Odd Squad Productions, working together on law enforcement training programs including Police Judo (H-CUFF - Hands-on Control Using Functional Force course). The partnership focuses on providing practical training for law enforcement personnel.
• Safer Schools TogethercoreStrategic or Co-development PartnerPartnership for the Gangs and Guns 2020 educational modules providing fact-based exploration of the gang landscape in British Columbia. Focus on how gangs recruit youth with prevention and education content.
• Police JudocoreStrategic or Co-development PartnerPolice Judo program affiliated with OSP, operating as a sanctioned Judo BC/Sport BC youth program. Led by experienced police officers and instructors with over 30 years of combined experience.
• Surrey Safe SchoolscoreStrategic or Co-development PartnerPartnership for the original Gangs and Guns documentary interviewing professionals, social workers, police, and gang members about gang structure, recruitment, and prevention/intervention strategies.
• Combined Forces Special Enforcement Unit (CFSEU)coreStrategic or Co-development PartnerPartnership on the End Gang Life: Myths and Realities educational video modules project. CFSEU-BC is British Columbia's integrated enforcement unit targeting organized crime and gang activity.
• National Film Board of CanadacoreStrategic or Co-development PartnerPartnership for the landmark documentary Through A Blue Lens, OSP's debut production that has been viewed by millions in 22 countries. One of the most acclaimed collaborations.
• Canadian Police AssociationcoreStrategic or Co-development PartnerCommissioned the Understanding Police Use of Force documentary - a 35-minute video providing informed discussion on police use of force to help communities understand the facts of Canadian police use of force.
• Judo BCcoreStrategic or Co-development PartnerOfficial sanctioning body for Police Judo as a sanctioned Judo BC/Sport BC youth program. Provides insurance through Judo Canada membership for all judo participants.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Others

• National Film Board of Canada: NFB is a publicly funded Canadian film producer that co-produced OSP's flagship documentary Through A Blue Lens. It is a partner and adjacent ecosystem participant rather than a competitor, comparable as a documentary production house working in social-issues film.
• Judo Canada: Judo Canada is the national governing body for judo in Canada and sanctions OSP's Police Judo program. It is an ecosystem participant and partner rather than a competitor — comparable as the umbrella organization whose standards OSP's instruction follows.
• Canadian Centre on Substance Use and Addiction: CCSA is a national non-profit providing evidence-based research, policy, and public education on substance use. It addresses the same opioid/drug-prevention problem as OSP but through research and policy rather than school-based documentary curriculum, making it an adjacent enabling organization.

Broad incumbents

• Kids Help Phone: Kids Help Phone is Canada's national youth e-mental-health service. It overlaps with OSP in targeting at-risk youth and competing for the same charitable and government funding pool, though it delivers counseling rather than physical literacy or drug education.
• YMCA Canada: YMCA Canada delivers youth fitness, recreation, and personal-development programming through community centres, similar in facility-based, membership-funded model to OSP's judo club. It is a broad incumbent offering martial arts, fitness, and youth programs but without OSP's police-affiliated drug-prevention specialization.
• Boys & Girls Clubs of Canada: Boys & Girls Clubs of Canada operates physical-locations-based youth development programs nationwide, including physical activity, mentorship, and life skills — overlapping with OSP's Burnaby HQ-driven judo, DofE, and prevention model. It is a much larger, more diversified incumbent serving a similar youth-services mission.
• Big Brothers Big Sisters of Canada: Big Brothers Big Sisters is a national youth-mentoring charity that pairs adult mentors with at-risk youth. Its mission and donor base overlap with OSP's police-officer mentorship model, though it focuses on one-on-one mentoring rather than judo and drug-education programming.

Direct peers

• Drug Free Kids Canada: Drug Free Kids Canada is a national charity dedicated to drug prevention education for youth and parents, offering resources, workshops, and parent toolkits. It overlaps directly with OSP's parent-presentation and youth drug-prevention offerings and competes for similar sponsorship and grant dollars.
• Police Athletic League: PAL is a national US network of police-affiliated youth programs combining athletics, mentoring, and education for at-risk youth. It mirrors OSP's police-led, multi-program youth development model (Police Judo + DofE + drug education) and serves as a direct peer on the youth-services-plus-martial-arts axis.
• D.A.R.E. America: D.A.R.E. (Drug Abuse Resistance Education) is the most directly comparable peer: a law-enforcement-affiliated nonprofit that delivers reality-based drug and violence prevention education in schools, with a curriculum taught by police officers — the same core model as OSP's Drug & Gang Education presentations. Both monetize through school district licensing and donations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/OddSquadProd
• YouTubeyoutube.com/@OddSquadVideos
• Facebookfacebook.com/OddSquadProductions
• Instagraminstagram.com/oddsquadproductions/?hl=en
• LinkedInlinkedin.com/company/odd-squad-productions-society

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Odd Squad Productions Society