Mk Leads B.v.

What Mk Leads B.v. does

MK Leads B.V. is a Netherlands-based boutique training, coaching, and consultancy firm founded in 1991 and headquartered in Amsterdam, with a secondary office in Rijnsaterwoude. The company delivers professional development services across four training categories — Personal Development, Commercial Skills, Leadership Development, and Team Development — together with individual coaching trajectories in Career Development, Executive Coaching, and Management Coaching, plus an Advice & Organizational Development practice. Its core methodology combines the proprietary MK Basis coaching framework with Insights Discovery, a licensed behavioral and personality assessment tool used as an accelerator within coaching programs; practitioners are accredited Insights Discovery Practitioners.

Name

Mk Leads B.v.

Legal name

MK Leads BV

Website

https://mkleads.nl

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

1–10 employees

Short description

MK Leads B.V. is a Netherlands-based boutique training, coaching, and consultancy firm serving organizations and professionals with leadership, team, commercial skills, and personal development programs delivered via its proprietary MK Basis methodology and the Insights Discovery behavioral assessment.

Ownership category

akta.pro rank

Product category

Professional Training and Coaching Services

NAICS

Professional and Management Development Training (61143)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Learning & Development (L&D) & Training Management (EDABAIAC)

akta.pro secondary industries

Corporate Learning & Training Content Development (EDAGAKAC), Learning Management (LMS) & Talent Development (BPACAPAG)

Keywords

• Leadership development training
• Executive coaching services
• Team development programs
• Commercial skills training
• Organizational development consulting

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Training Programs: Open enrollment training sessions and in-company training programs covering personal development, team development, leadership development, and commercial skills.
2. Coaching Services: Individual and executive coaching trajectories, career development coaching, and management coaching services.
3. Advisory Services: Consulting and organizational development advisory services.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

MK Leads BV delivers professional training, coaching, and consultancy services covering personal development, commercial skills, leadership development, and team development. Services are delivered through open-enrollment training sessions, customized in-company programs, and individual coaching trajectories, supported by the licensed Insights Discovery behavioral assessment tool and the proprietary MK Basis coaching methodology.

Product overview

MK Leads is a training and consultancy firm offering a unified coaching and professional development service portfolio. The core offerings consist of four main training categories: Personal Development (speaking skills, interview techniques, coaching while advising), Commercial Skills (selling, negotiation, sustainability), Leadership Development (Servant Leader, Situational Leadership, facilitation), and Team Development (communication, meetings, feedback). These are complemented by specialized coaching services including Career Development, Executive Coaching, and Management Coaching. The company uses Insights Discovery® as a behavioral assessment tool integrated into their coaching methodology. All programs are delivered through their proprietary MK Basis methodology, emphasizing a no-nonsense approach focused on coachee strengths.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Development Training (Persoonlijke ontwikkeling)

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• GITPmajorStrategic or Co-development Partner · 1 July 2026MK Leads announced transfer of its customer portfolio to GITP effective July 1, 2026. GITP will expand its training offerings with the addition of MK Leads' open training courses, leadership development, and in-company programs. Iris Koning, Director of MK Leads, stated that this transition provides customers access to complementary expertise in talent assessment and development.

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• Vlerick Business School: Belgium-based business school delivering executive education, leadership development, and management training. Comparable as a provider of corporate leadership and management development programs across the Benelux market, though at a significantly larger scale.
• Korn Ferry: Global organizational consulting firm with a substantial leadership development, executive coaching, and talent practice. Comparable to MK Leads on executive coaching, career transitions, and leadership development.
• FranklinCovey: Global leadership and organizational performance company offering flagship leadership and execution programs. Comparable on the leadership development and team effectiveness offerings that anchor MK Leads' training catalog.
• TIAS School for Business and Society: Dutch executive education provider offering leadership, management, and professional development programs. Comparable in the executive and management training niche that MK Leads serves in the Netherlands.
• Center for Creative Leadership (CCL): Global leadership development and research organization running leadership programs, coaching, and feedback tools. Comparable to MK Leads on the leadership development and behavioral feedback methodology side of the offering.
• Dale Carnegie Training (Netherlands): Global leadership, sales, and communication training franchise with a Dutch operation. Overlaps with MK Leads on leadership development, personal effectiveness, and commercial skills training delivered in the Netherlands.
• Right Management (ManpowerGroup): Talent and career management provider offering career development, coaching, and leadership programs. Comparable to MK Leads on career coaching, management coaching, and individual development offerings.

Direct peers

• Schouten & Nelissen: One of the largest Dutch training and coaching providers, offering leadership, personal development, and team programs. Closely comparable to MK Leads across training categories and target audience of Dutch professionals and organizations.
• GITP: Dutch HR, talent assessment, and training firm. Directly comparable as a Netherlands-based corporate training and organizational development provider; also the named counterparty acquiring MK Leads' customer portfolio in July 2026.

Emerging players

• Echt Consultancy: Dutch consultancy offering coaching, team development, and organizational advisory for SMEs and mid-market clients. Comparable as a similarly sized Netherlands-based practitioner firm competing for the same Dutch training and coaching wallet.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/mk-leads

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mk Leads B.v.