Laring S.a.

Name

Laring S.a.

Legal name

LARING SA

Website

https://laring.com

Company type

Private

Founded year

1973

Operating status

Operating

Ownership category

akta.pro rank

Headquarters

HQ city

Buenos Aires

HQ country

Argentina

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Chemical Products for Surface Treatment: Design, development, manufacture, marketing and distribution of specialized chemical products for metallic and non-metallic surface treatments. Products include electroplating solutions, anodizing chemicals, pre-treatments, powder coatings, and passivation products.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Laring S.a. designs, develops, manufactures, and distributes specialized chemical products for metallic and non-metallic surface treatments. Its portfolio spans electroplating solutions (zinc, nickel, chrome, copper, tin, silver, gold), anodizing chemicals, pre-treatments, powder coatings, passivation products, lubricants, and sealants. The company also offers Litiar™, a proprietary electrochemical technology for sustainable direct lithium extraction from brine.

Product overview

Laring S.a. is a chemical specialty company founded in 1973, providing a comprehensive portfolio of surface treatment solutions. The company offers multiple product lines organized by application: anodizing systems (ALAR), decorative and technical metal coatings (CUPRONAL, NILAR, CROMAX, ALZINC, NIZINC), painted conversion systems (ALAR P-29/ECLPS2100, LARIBOND ZR), steel pretreatments (LARIBOND, KIZUNA), powder paints (EPRISTINTA), industrial lubricants (LUBRITAL), automotive maintenance products (Glicial Ecoflu), and aluminum container solutions. Additionally, the company has developed Litiar™ as a separate sub-brand for sustainable lithium extraction using proprietary e-DLE electrochemical technology.

Differentiator

Problem solved

Functional benefit

Brands

• Litiar™: Sustainable direct electrochemical lithium extraction (e-DLE) technology for energy transition
• LUBRITAL
• CUPRONAL
• CUPLAT
• NILAR
• CROMAX
• ALZINC
• NIZINC
• KRONOX
• CROMOLAR
• LARIBOND
• LARIBOND ZR
• SPECTRUM
• ALAR P-29/ECLPS2100
• ALAR DH
• ALAR DA
• ALAR A
• ALAR C
• ALAR C ELECTROCOLOR
• ALAR S
• EPRISTINTA
• Glicial Ecoflu

Products and services

• Anodizing Systems (Anodizado) Complete anodizing system including ALAR DH/DA degreasers, ALAR P19/P22 additives, ALAR A anodizing catalysts, ALAR C colorations with UV resistance, ALAR C ELECTROCOLOR tin-based electrocoloration, and ALAR S sealing systems for aluminum surface treatment customers.
• Painted Conversion Systems (Conversión pintado) Chromium-free conversion coating systems including ALAR P-29/ECLPS2100 (QUALICOAT approved), ALAR DH acid degreasers, ALAR DA alkaline degreasers, anti-foaming additives, and BULK KLEEN acid conditioners for aluminum pretreatment prior to painting.
• Technical Metal Coatings (Recubrimientos técnicos) Technical metal coatings including ALZINC alkaline cyanide-free bright zinc plating, EXPLORER acid zinc plating, NIZINC Zn-Ni alloy (12-15% Ni), Zn-Fe alloys, NIQUIMEX electroless nickel, CROMOLAR hard chrome, KRONOX trivalent/hexavalent passivators, and SPECTRUM sealers for industrial customers.
• Decorative Metal Coatings (Recubrimientos decorativos) Decorative metal coatings including CUPRONAL alkaline copper, CUPLAT acid copper, NILAR bright nickel, SATINIK satin nickel, NIQUIMEX chemical nickel on ABS, CROMAX decorative chrome, BRIGHTIN acid tin, ARGEX silver plating, and AURAX gold plating lines for decorative finishing shops.
• Steel Pretreatments (Pretratamientos sobre acero) Steel pretreatment products including LARIBOND ZR nano-technology conversion system, LARIBOND iron/zinc/manganese phosphating line, KIZUNA non-aqueous phosphating, SAL DE PAVONADO 325 bluing compound, TENSAK degreasers, pickling inhibitors, DESPLACANTE 512 powder paint remover, and DESPLAQUE UNIVERSAL metal deposit remover for steel processors and finishers.
• EPRISTINTA Powder Paints Powder paint line offering Epoxy, Polyester, and Hybrid technologies formulable in a wide range of colors and finishes for specific market segments.
• Electrolytic Nickel 99.9% (Níquel Electrolítico) Electrolytic Nickel 99.9% supplied for chemical, electrochemical applications and special alloys.
• Aluminum Container Products (Productos para envases de aluminio) Products for aluminum containers including sanitary epoxy varnishes, overprint varnishes, special lubricants and degreasers for aerosol and aluminum can production lines serving the packaging industry.
• Sealants and Airtighteners (Sellantes y hermetizantes) Sealants and airtighteners for drums and tin containers serving industrial packaging customers.
• Glicial Ecoflu Antifreeze Refrigerants Line of antifreeze anticorrosive refrigerants based on glycols, Types A and C compliant with IRAM 41368 standard, using OAT and HOAT technologies for automotive and industrial cooling applications.
• LUBRITAL Lubricants Line of solid, liquid, and emulsion lubricants for stamping and forming of aluminum plates and for extrusion of tejos used in aluminum processing operations.
• Litiar™ e-DLE Lithium Extraction Technology Sustainable e-DLE technology for direct electrochemical lithium extraction from brine resources, using modular systems adaptable to existing technologies at various scales. The patented technology captures and recovers lithium selectively using only electricity.

Quantifiable outcome

• QUALICOAT certification for aluminum pretreatment processes
• +1 more outcomes

Segments10 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature15 records

Partnerships

One partnership is on record.

• INTI (Instituto Nacional de Tecnología Industrial)coreStrategic or Co-development Partner · 1 January 2008Laring signed a partnership agreement as members of the INTI Superficies (Surface Processes) Executive Committee, collaborating on technological development and research in surface treatment technologies.

Scale indicators4 records

Recent moves11 records

Expansion highlights5 records

Direct peers

• Quaker Houghton: Specialty chemicals supplier for metalworking, surface treatment, and industrial fluids — directly comparable product mix to Laring's LUBRITAL lubricants and industrial chemistry offerings.
• MacDermid Enthone Electronics Solutions (Element Solutions): Supplies plating and coating chemistries for electronics, automotive, and industrial finishing — overlapping product lines (Cu, Ni, Zn-Ni plating, passivation, pretreatment) with Laring's technical coatings business.
• Henkel (Bonderite): Henkel's Adhesive Technologies division sells Bonderite metal pretreatment and surface treatment chemistry lines targeting automotive and industrial OEMs — a direct comparator for Laring's pretreatment and conversion coating portfolio.
• Atotech (Element Solutions): Global leader in specialty chemicals for surface finishing, electronics, and metal plating — directly comparable to Laring's electroplating, anodizing, and pretreatment chemistry portfolio across automotive and industrial customers.
• Coventya: Privately held specialty chemicals producer for surface treatment, offering zinc, nickel, and chrome plating chemistries as well as pretreatment products in direct competition with Laring across automotive and industrial segments.
• Chemetall (BASF Coatings): Now part of BASF's Surface Treatment global business unit, Chemetall supplies metal pretreatment, corrosion protection, and coating chemistries — directly competitive with Laring's aluminum and steel pretreatment lines including QUALICOAT-certified products.

Broad incumbents

• BASF: Global chemical conglomerate with broad surface treatment and coatings portfolios through BASF Coatings and Chemetall — operates as a broad incumbent overlapping with Laring across pretreatment, paints, and industrial chemistry markets.
• PPG Industries: Major global coatings manufacturer with industrial, automotive, and packaging coatings businesses — broad incumbent comparable to Laring's EPRISTINTA powder paints and aluminum container product lines.

Emerging players

• Lilac Solutions: Lithium extraction technology startup backed by major investors using ion-exchange-based direct lithium extraction — relevant peer for Litiar™ given overlapping DLE technology focus and brine resource targeting.
• Standard Lithium: Public lithium extraction technology company pursuing direct lithium extraction from brine — a comparable emerging player to Laring's Litiar™ subsidiary with similar e-DLE focus and commercialization-stage maturity.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/laring

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Laring S.a.