Obv Objektbau Bomers Gmbh

What Obv Objektbau Bomers Gmbh does

OBV Objektbau Bomers GmbH is a German private full-service retail store-fitting company headquartered in Vreden, North Rhine-Westphalia, operating since approximately 1984 (firmographics) and claiming 30+ years of specialized experience. The company owns and operates an in-house design team and wood-manufacturing facility equipped with 5-axis CNC machinery and an AI-assisted cutting line, and pairs these with an owned logistics fleet and qualified mounting crews in the DACH region. Its revenue is generated primarily through project-based B2B contracts covering consulting, planning, construction, production, logistics, installation, and general-contractor trade coordination for retailers; a leasing option for store fixtures adds a recurring-revenue layer, and a no-cost preliminary concept phase is used as a customer-acquisition funnel.

OBV serves seven primary retail verticals — consumer electronics, Sanitätshaus (medical supply stores), Apotheke (pharmacies), Einzelhandel (general retail), Arztpraxis (medical practices), Wein und Getränke (wine/beverages), Parfümerie, and Optiker — with named enterprise customers including Saturn, MediaMarkt, Deutsche Post, BSH (Bosch/Siemens), Expert, Euronics, Bauerfeind, Daimler Truck, CEWE, BSH-Hausgeräte, Dehner, and TITAN/travelite. Its product portfolio bundles core service lines (Ladenbau across each vertical) with modular POS solutions, the proprietary OBV Stripe rail shelving system, and the newer 'Smart Store' product line that integrates NFC technology and digital display capabilities.

Go-to-market is enterprise field sales augmented by a website with project case studies and lead-capture forms, plus active corporate social channels (Instagram @storedesign.obv, Facebook OBV.Objektbau.Bomers.GmbH) and participation in OTWorld, EuroShop, and the regional Aufwind trade fair. Pricing is quote-based and project-specific: a free initial concept phase, a subsequent detailed planning contract, then production/installation on a one-time basis, with an optional monthly lease for the resulting fixtures. The company remains privately held under family-aligned management (Geschäftsführer Christian Hubbeling and Hüseyin Manaz) with no public funding, M&A, or parent-company activity disclosed.

Name

Obv Objektbau Bomers Gmbh

Legal name

OBV Objektbau Bomers GmbH

Website

https://obv.de

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

51–100 employees

Short description

OBV Objektbau Bomers GmbH is a German full-service retail store-fitting specialist that designs, manufactures, and installs custom shop interiors, POS fixtures, and modular shelving for retailers across consumer electronics, medical supply, pharmacy, and other verticals, operating from its Vreden headquarters with in-house design and wood production.

Ownership category

akta.pro rank

Headquarters

HQ city

Vreden

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Store Fitting and Interior Construction Projects: B2B project-based revenue from designing, constructing, and installing custom store fixtures and retail interiors. Projects range from complete store renovations to partial upgrades, custom furniture manufacturing, and general contractor services managing multiple trades.
2. Leasing of Store Fixtures: Flexible leasing options for store furnishings, enabling customers to spread costs over time while maintaining access to current technology and designs.
3. Project Management and Trade Coordination: General contractor services coordinating multiple trades (flooring, electrical, drywall, painting) as part of complete store fit-out projects.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

OBV Objektbau Bomers GmbH is a full-service retail store fitting (Ladenbau) company that designs, plans, manufactures, delivers, and installs custom retail interiors and POS fixtures for enterprise retail clients. Services span vertical-specialized fit-outs for consumer electronics, pharmacies, medical supply stores, opticians, perfumeries, wine/beverage stores, and medical practices, with in-house design, 3D visualization, wood manufacturing, logistics, and mounting delivered from a single source.

Product overview

OBV Objektbau Bomers GmbH operates as a full-service retail store fitting company offering comprehensive project management from initial planning through final handover. The core offering is Ladenaubau (store fitting) services spanning multiple retail verticals including Consumer Electronics, Sanitätshaus (medical supply stores), Apotheke (pharmacies), Arztpraxis (doctor's practices), Wein und Getränke (wine and beverages), Parfümerie (perfumery), and Optiker (opticians). The product portfolio includes complementary product modules: POS Lösungen (point-of-sale solutions) featuring POS tables and counters, Regalsysteme (shelf systems) including the OBV Stripe modular rail system, and Smart Store solutions incorporating NFC technology and digital elements. Services extend to trade coordination (Gewerke Steuerung) acting as general contractor. The company operates its own wood manufacturing facility and design team in Vreden, Germany, enabling in-house production of custom furniture and fixtures.

Differentiator

Problem solved

Functional benefit

Products and services

• Ladenbau (Full-Service Store Fitting) End-to-end retail store fitting project service covering the full lifecycle from initial consultation and free preliminary concept through detailed planning, in-house production, logistics, on-site mounting, and key handover. Serves enterprise retailers across consumer electronics, pharmacy, medical supply, optician, perfumery, wine/beverage, and general retail verticals.
• POS Lösungen (Point-of-Sale Furniture and Display Solutions) Custom point-of-sale furniture and presentation units including POS tables, counters, and product presentation modules for enterprise retailers and brand manufacturers (e.g., BSH/Bosch/Siemens coffee machine displays with integrated indirect lighting and power).
• Regalsysteme (Shelf and Modular Display Systems) Modular shelving and wall display systems including the OBV Stripe rail system, providing configurable product presentation solutions used across multiple retail verticals.
• Smart Store Technology Solutions Technology-integrated store solutions incorporating NFC-controlled interactive wall presentations, digital displays, and modern retail technology to enable product information access and digital in-store experiences.
• Gewerke Steuerung (General Contractor / Trade Coordination) General contractor service coordinating multiple subcontracted trades — flooring, electrical, dry walling, painting, and others — under one project management relationship for full retail fit-out delivery.
• Store Furnishing Leasing Leasing program for store fixtures and furnishings, providing flexible monthly payments, liquidity preservation, tax advantages, and predictable cost structures for retail clients.

Quantifiable outcome

• Saves more than 21 tonnes of CO2e emissions per year through use of Low-Carbon Aluminium

Named customers20 records

Segments8 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered minor.

• brands and friends® GmbHminorImplementation/ SI/ Consulting PartnerWebsite design and implementation partner responsible for OBV's web presence and digital marketing materials. Located in Coesfeld, Germany.
• Bernd Hannemann GmbHminorImplementation/ SI/ Consulting PartnerSubcontractor for construction projects, specifically drywall work on the Therapium physiotherapy practice project.
• Huemke und Krugmann GbRminorImplementation/ SI/ Consulting PartnerSubcontractor for construction projects, working alongside OBV on tight-schedule renovations.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Schäfer Ladenbau GmbH: Mid-sized German retail store fitting specialist offering full-service shopfitting and interior construction. Directly comparable to OBV in service model, vertical mix, and Mittelstand scale.
• Visplay (Vitra Retail Systems): Swiss/German modular retail display and shop-in-shop systems provider serving fashion, beauty, and electronics retail. Comparable to OBV in modular fixture offering, though focused on standardized systems rather than bespoke store builds.
• Umdasch Shopfitting (Umdasch AG): Austrian-headquartered full-service retail shopfitting group with in-house design, manufacturing, and installation across Europe. Directly competes with OBV in multi-site retail rollouts for electronics, fashion, and grocery chains, but at significantly larger scale.
• Wiethmann GmbH & Co. KG: German retail store fitting company providing design, production, and installation for retail chains. Closely comparable to OBV in operating model and customer profile, focused on the German market.
• Diez GmbH Ladenbau: German full-service shopfitter with in-house manufacturing serving consumer electronics, fashion, and specialty retail. Directly comparable in scale and vertical exposure to OBV.

Regional players

• Liebminger Objektmöbel GmbH: Austrian custom retail and pharmacy store fitting manufacturer with in-house production. Highly comparable in craftsmanship and vertical focus (especially Apotheke), serving primarily Austrian and DACH markets.

Broad incumbents

• Wanzl GmbH & Co. KGaA: Large German family-owned manufacturer of retail fixtures, shop equipment, shelving, and store design solutions. Competes with OBV across shelving, POS displays, and store concepts but operates at far greater scale and across broader product categories including shopping carts and access control.
• Kesseböhmer GmbH: German manufacturer of furniture fittings and retail shelving systems. Overlaps with OBV's modular shelving (Regalsysteme) and POS display product modules, though Kesseböhmer is primarily a component supplier serving multiple shopfitters.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/OBV.Objektbau.Bomers.GmbH
• Instagraminstagram.com/storedesign.obv
• LinkedInlinkedin.com/company/obv-objektbau-bomers-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Obv Objektbau Bomers Gmbh