New North Partners LLP
New North Partners is a UK advisory firm specialising in communications and reputation strategy, serving technology, media, and sport sector organisations including BBC, Disney, Sky, ECB, and Premier League Rugby with bespoke senior-partner-led counsel.
- Company typePrivate
- Founded2017
- HeadquartersWitney, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
New North Partners LLP firmographics
Firmographics- Name
- New North Partners LLP
- Legal name
- New North Partners Limited
- Website
- https://newnorthpartners.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- New North Partners is a UK advisory firm specialising in communications and reputation strategy, serving technology, media, and sport sector organisations including BBC, Disney, Sky, ECB, and Premier League Rugby with bespoke senior-partner-led counsel.
- Ownership category
- akta.pro rank
New North Partners LLP industry classification
Industry- Product category
- Communications and Reputation Strategy Advisory
- NAICS
- Management Consulting Services (54161), Public Relations Agencies (54182)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Strategy & Corporate Development Consulting (BPAHACAA)
- akta.pro secondary industry
- Executive Leadership & C-Suite Development (EDABAAAA)
Keywords
Where New North Partners LLP is headquartered
LocationHeadquarters
- HQ city
- Witney
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
New North Partners LLP business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Advisory and Consulting Services: New North Partners generates revenue through professional services engagements. They offer two engagement models: specific project-based work for targeted deliverables, and ongoing retained basis engagements supporting clients on a range of communications issues as they arise. Pricing is quote-based given the bespoke nature of advisory services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Project-based and retained advisory services |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
New North Partners LLP product offering
Product offeringCore offering
New North Partners is an advisory firm providing communications and reputation strategy services to organisations. It delivers four named service modules — Strategy, Counsel, Narrative and Organisation — covering campaign planning, senior leader coaching and crisis response, story development, and communications function assessment. Engagements are delivered directly by the two founding partners on either a project basis or an ongoing retained basis.
Product overview
New North Partners offers a unified advisory service in communications and reputation strategy. The firm provides four integrated service modules: Strategy (campaign planning and execution), Counsel (senior leader coaching and crisis response), Narrative (story development and messaging), and Organisation (communication function assessment and team capability building). These services are delivered by two experienced partners on a project or retained basis to organizations across technology, media, and sport sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Strategy Communications strategy development including stakeholder identification, campaign planning, and integrated multi-audience execution across external and internal channels, delivered to organisations on a project or retained basis.
- Counsel Expert strategic counsel providing advice and coaching for senior leaders on media engagement, speaking platforms, crisis response, messaging development and stakeholder briefing.
- Narrative Organisational narrative development and story crafting to define values and create distinctive messaging for engagement with internal and external audiences.
- Organisation Communications function effectiveness review, team capability assessment, external support definition, agency selection and relationship governance for client organisations.
Companies that use New North Partners LLP
Customer profileNamed customers21 records
Segments4 records
Ideal customer profiles3 records
New North Partners LLP technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
New North Partners LLP partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights3 records
New North Partners LLP competitors and assessment
Company assessmentDirect peers
- Brunswick Group: International advisory firm focused on critical issues and corporate affairs, including reputation management and stakeholder engagement. Closely comparable business model serving similar C-suite clients on reputation strategy and crisis counsel.
- Kekst CNC: International strategic communications consultancy advising on M&A, crisis, shareholder activism and corporate positioning. Comparable senior-led advisory model targeting the same enterprise client base on reputation-critical matters.
- Instinctif Partners: International communications and consulting firm with deep UK presence serving corporates on reputation, IR and capital markets communications. Comparable boutique-to-mid-tier advisory competing for similar mandates.
- Finsbury: Global strategic communications and reputation advisory firm serving corporates on reputation, crisis, capital markets and public affairs. Directly comparable as a senior-led strategic comms advisor competing for the same board-level mandates as New North Partners.
- Portland PR: UK-headquartered strategic communications consultancy advising on public affairs, reputation and media strategy. Closest UK-based direct competitor with similar boutique scale and senior-partner-led engagement model.
- Maitland/AMO: Strategic communications and public affairs advisor advising corporates on reputation, capital markets and crisis. Comparable senior advisory firm operating across UK and European markets on the same type of board-level reputation work.
Broad incumbents
- Hill+Knowlton: Global communications consultancy delivering public relations, crisis and public affairs services to enterprises. Overlaps with New North Partners on senior reputation and crisis counsel, but as part of a substantially broader global offering.
- APCO Worldwide: Global advisory and communications consultancy with strengths in public affairs, corporate communications and crisis. Comparable on reputation advisory but operates as a larger, multi-disciplinary incumbent.
- Edelman: Global communications marketing firm offering broad PR, reputation, public affairs and brand services. Overlaps with New North Partners on corporate reputation and crisis but operates at vastly greater scale and scope across many verticals.
- FleishmanHillard: Global PR and integrated marketing agency offering public affairs, reputation and crisis communications. Competes with New North Partners for enterprise reputation mandates as part of a much broader portfolio.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
New North Partners LLP social profiles
Digital presenceNew North Partners LLP financial estimates
Financial estimateRevenue estimate
Valuation estimate
New North Partners LLP leadership team
Management profileNumber of profiles
Profiles2 records
New North Partners LLP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New North Partners LLP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New North Partners LLP
What does New North Partners LLP do?
New North Partners is an advisory firm providing communications and reputation strategy services to organisations. It delivers four named service modules — Strategy, Counsel, Narrative and Organisation — covering campaign planning, senior leader coaching and crisis response, story development, and communications function assessment. Engagements are delivered directly by the two founding partners on either a project basis or an ongoing retained basis.
Is New North Partners LLP a public or private company?
New North Partners LLP is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was New North Partners LLP founded?
New North Partners LLP was founded in 2017. It employs 1 to 10 people.
Where is New North Partners LLP based?
New North Partners LLP is headquartered in Witney, United Kingdom, in the Europe region.
How does New North Partners LLP make money?
One revenue line is on record: advisory and Consulting Services.
Who are New North Partners LLP's main competitors?
Direct peers on record are Brunswick Group, Kekst CNC, Instinctif Partners, Finsbury, Portland PR and Maitland/AMO. Broad incumbents are Hill+Knowlton, APCO Worldwide, Edelman and FleishmanHillard.
Does New North Partners LLP have an API?
No public API is recorded for New North Partners LLP.
What industry is New North Partners LLP in?
New North Partners LLP's product category is Communications and Reputation Strategy Advisory. Its primary akta.pro industry code is BPAHACAA, Strategy & Corporate Development Consulting, with a secondary code of EDABAAAA, Executive Leadership & C-Suite Development. Its NAICS code is 54161 and its SIC code is 8742.