King of Kings Firm LLC

What King of Kings Firm LLC does

King of Kings Firm LLC, operating legally as King of Kings Business & Tax Advisory, LLC, is a private professional services firm founded in 2012 and headquartered in Atlanta, Georgia. The firm provides integrated tax planning, tax preparation, accounting, bookkeeping, payroll, business consulting, business registration, workers' compensation audit support, and fractional outsourced CFO services. It serves small businesses, law firms, contractors, real estate investors, high-income individuals, and a long tail of SMB verticals including healthcare, professional services, restaurants and bars, and retail/e-tail. The firm operates two staffed walk-in offices in Atlanta and Norcross, GA, and delivers virtual services to clients across all 50 states, with bilingual English/Spanish capability.

The firm's service model is fee-for-service professional services, with custom quotes based on client size and scope and a 'No Savings, No Fee' guarantee on certain tax planning engagements. It is sales-led, with relationship-based acquisition through complimentary consultations, free tax savings assessments, free ebooks/guides as lead magnets, SEO-optimized location-based landing pages, events/workshops, email nurturing, and referral/word-of-mouth. Co-founders Juan Quintanilla (Enrolled Agent, Certified Exit Planning Advisor) and Karen Quintanilla (Paralegal, CEPA) lead the firm, with Juan claiming more than $200 million in cumulative client tax savings over his career.

The firm is privately held and management-owned with no external funding, no institutional investors, no disclosed revenue, and no subsidiaries. It has no proprietary technology platform or AI/ML capability and operates using standard third-party tools (e.g., QuickBooks, Setmore). Growth has been organic since 2012, with two physical offices, seven dedicated industry verticals, and a service line that has expanded from core tax and bookkeeping into higher-value advisory offerings such as outsourced CFO and workers' compensation audit support.

Name

King of Kings Firm LLC

Legal name

King of Kings Business & Tax Advisory, LLC

Website

https://kingofkingsllc.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

King of Kings Firm LLC is an Atlanta-based tax, accounting, bookkeeping, and business advisory firm serving small businesses, law firms, contractors, real estate investors, and high-income earners across the United States through bilingual English/Spanish services since 2012.

Ownership category

akta.pro rank

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Professional Services (Tax Advisory and Accounting): Revenue generated from providing tax preparation, tax planning, bookkeeping, payroll services, business consulting, and outsourced CFO services to individuals and businesses. Services are delivered through direct client engagements with professional staff. The firm operates on a fee-for-service basis with a 'No Savings, No Fee' guarantee for tax planning engagements, meaning clients pay only when measurable tax savings are identified.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

King of Kings Firm provides fee-for-service tax planning, tax preparation, accounting, bookkeeping, payroll, outsourced CFO, and business advisory services to small businesses, law firms, contractors, real estate investors, and high-income earners. Services are delivered bilingually in English and Spanish through two walk-in offices in Georgia (Atlanta and Norcross) and virtually nationwide across all 50 states. The firm operates under a 'No Savings, No Fee' guarantee for qualifying tax planning engagements.

Product overview

King of Kings Business & Tax Advisory, LLC is a service-based firm offering a unified suite of accounting, tax, and advisory services rather than a software product. The core offering centers on Accounting Services, Tax Planning Services, Business Tax Services, Personal Tax Prep, Bookkeeping, Payroll Services, and Business Consulting. Add-on services include Outsourced CFO (fractional CFO), Business Registration, and Worker's Compensation Audit support. The firm also delivers industry-specific accounting services for Law Firms, Contractors, Real Estate Investors, Professional Services, Restaurants/Bars, and Retail/E-Tail businesses, and geographic-specific offerings such as Atlanta Custom Payroll Services and Tax Planning for Real Estate Investors. Services are delivered through in-person offices in Atlanta and Norcross, Georgia, and virtually to clients across all 50 states, with bilingual English/Spanish support.

Differentiator

Problem solved

Functional benefit

Brands

• KOK Tax Services: Tax preparation and advisory services brand mentioned in client testimonials

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Padgett Business Services: Franchise network of small-business accounting, tax, and advisory firms serving SMBs. Highly comparable in client profile, service mix, and local-office-service-anchor model, though structured as a franchise system.
• 1-800Accountant: Virtual-first accounting, tax, and bookkeeping firm serving SMBs and individuals nationwide. Directly comparable in offering mix (tax, bookkeeping, payroll, advisory) and virtual delivery model, though larger in scale.

Emerging players

• Bench (by Elsewhere): AI- and software-powered bookkeeping plus tax preparation for small businesses. Comparable in target market (SMBs needing integrated bookkeeping and tax) but differentiated by proprietary technology platform.
• Pilot.com: Tech-enabled bookkeeping, tax, and CFO services built specifically for startups and SMBs. Competitor in the SMB outsourced accounting layer but differentiates on software-driven delivery and venture-backed pricing.
• Botkeeper: Automated bookkeeping platform supported by human accountants, targeting accounting firms and small businesses. Comparable in offering (bookkeeping, tax) but primarily a software-and-outsourced service versus King of Kings' pure human delivery.

Broad incumbents

• H&R Block (Block Advisors): Largest U.S. consumer tax preparation chain with a Block Advisors small-business tax and bookkeeping arm. Overlaps in SMB tax and bookkeeping services for very similar end customers.
• Wipfli: Top-20 U.S. accounting and advisory firm with industry-specific practices including law firms, construction, real estate, and hospitality. Competitor for the same verticals but at a meaningfully larger scale and broader service portfolio.
• Liberty Tax: National tax preparation franchise chain competing on retail storefront presence in similar SMB and individual segments. Compares on tax prep core but differs in scale, brand, and lack of full-service accounting/advisory.
• Intuit QuickBooks Live: Intuit's on-demand bookkeeping and tax service staffed by certified bookkeepers using the dominant SMB accounting platform. Directly comparable in SMB bookkeeping and tax prep with the structural advantage of QuickBooks software distribution.
• CliftonLarsonAllen (CLA): Top-10 U.S. accounting and advisory firm serving mid-market clients including law firms, construction, and real estate. Comparable in verticalized industry practices (legal, construction, real estate) targeting a larger client size band.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/king-of-kings-firm-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about King of Kings Firm LLC