Mail to Pay

Name

Mail to Pay

Legal name

Mail to Pay B.V.

Website

https://mailtopay.nl

Company type

Private

Founded year

2011

Operating status

Operating

Ownership category

akta.pro rank

Product category

Invoice-to-Cash Automation Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Bill Pay, Invoicing & Payables Platforms (BPAMAFAF)

akta.pro secondary industry

Billing, Payments & Subscription Support (BPAAABAC)

Keywords

• Invoice-to-cash automation
• Accounts receivable software
• Debt collection software
• Payment request platform
• Debtor management SaaS

Headquarters

HQ city

Alblasserdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. SaaS Platform Subscription: The company operates as a cloud-based SaaS platform providing invoice-to-cash automation. Revenue is generated through subscription licensing for the POM Invoice, POM Payment, and POM Collect modules.
2. Transaction-based Processing: Processes over 8.5 million payment requests per month through white-label payment requests. Transaction fees apply for payment processing through the platform.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Mail to Pay (operating under the brand name POM) provides a cloud-based SaaS platform that automates the complete invoice-to-cash process for mid-to-large enterprises: white-label invoice creation and multichannel sending, frictionless payment links and QR-code driven payments, and AI-powered, self-learning automated follow-up and amicable collection of unpaid invoices. The platform is sold to billing-intensive organizations such as housing corporations, healthcare insurers, energy suppliers, telecom providers, government entities, water companies, and B2B firms, with the solution remaining fully white-labelled to the client's brand in every customer-facing communication.

Product overview

POM (Mail to Pay) is a unified debtor management and invoice collection platform comprising three integrated modules: POM Invoice for creating and multi-channel sending of white-label invoices, POM Payment for user-friendly and innovative payment solutions including QR-codes and betaallinks, and POM Collect for powerful self-learning automated debt collection tools. The platform leverages AI (POM AI) to predict optimal contact moments and channels, automates the invoice-to-cash process, and supports multichannel communication via email, online portals, and postal mail. All customer-facing communications maintain the client's branding (white-label), making POM invisible to end customers.

Differentiator

Problem solved

Functional benefit

Products and services

• POM Invoice Module that lets clients create white-label invoices in their own house style and dispatch them via multiple channels — email, online portals, or postal mail — with consistent, personalized messaging. Targeted at mid-to-large Dutch enterprises with high-volume recurring billing (housing corporations, insurers, energy suppliers, telecom providers, government, water companies, and B2B firms).
• POM Payment User-friendly payment module providing secure payment links, QR-codes, and support for all major online payment methods (iDEAL, PayPal, Apple Pay) so customers can pay invoices directly with minimal friction. Targeted at the same mid-to-large Dutch enterprise billing organizations that use POM Invoice.
• POM Collect Self-learning automated debt collection module that automates the entire debtor process from invoice sending through amicable collection, using AI-predicted optimal contact moments to reduce escalations by 52%. Targeted at mid-to-large Dutch enterprises that previously performed collections manually.

Quantifiable outcome

• 40% of customers pay within 24 hours when receiving a payment link
• +4 more outcomes

Named customers23 records

Segments7 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability4 records

Feature7 records

Partnerships

Four partnerships are on record, tiered core and supportive.

• Integration Partners (unspecified)coreTechnology or IntegrationPOM works with integration partners to connect with client ERP systems, CRM platforms, and billing systems. These technology partnerships enable seamless data flow and system interoperability for automated invoice-to-cash processes.
• Payment Service Providers (unspecified)coreTechnology or IntegrationPOM supports all major online payment methods including iDeal, PayPal, Apple Pay, and various other payment options. Partnerships with payment service providers enable frictionless payment processing for end customers.
• Social Organizations (unspecified)supportiveOthersPOM collaborates with social organizations to provide flexible payment solutions for customers experiencing financial difficulties, offering payment arrangements and coaching.
• Service Providers (unspecified)supportiveOthersPOM works with various service providers to deliver a complete debtor management solution, including legal services, debt collection agencies, and payment facilitation services.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Payt: Dutch debtor-management and invoice-collection SaaS provider targeting SMB and mid-market. Directly overlaps with POM on automated reminders, payment links, and amicable collection in the Netherlands.
• Versapay: B2B AR automation and collaborative invoice-to-cash network. Shares the invoice-to-cash automation thesis with POM, including automated reminders and embedded payment options for B2B customers.
• Sidetrade: European (FR) AI-driven Order-to-Cash platform covering collections, dunning, and cash-flow management. Closely matches POM on AI-enhanced debtor management and European enterprise GTM.

Broad incumbents

• Bill.com: US-listed leader in AP/AR automation for SMB and mid-market. Compares to POM on invoice delivery, payment workflows, and AR automation, though serving a different geography and scale.
• Adyen: Global payments platform with unified commerce, in-person and online payment processing. Adjacent incumbent whose payment-infrastructure footprint could encroach on parts of POM's payment-orchestration value proposition.
• Billtrust: B2B order-to-cash platform spanning invoice delivery, payments, and collections. Overlaps with POM on multichannel invoice distribution and AR automation for mid-market and enterprise.
• Mollie: European payment service provider expanding into financial-automation tooling for SMBs. Adjacent competitor to POM on payment-method coverage (iDEAL, PayPal, Apple Pay) and Dutch/European SMB/mid-market invoicing.
• HighRadius: Enterprise order-to-cash and treasury management platform with AI-driven collections. Directly comparable on AI-powered AR automation, dunning, and cash-application, though more enterprise-focused and global.

Regional players

• Tellow: Dutch online accounting and invoicing platform for SMBs. Comparable on invoice-and-payment workflows in the Netherlands but oriented to SMB accounting rather than enterprise debtor management.
• Moneybird: Dutch SMB-focused invoicing and accounting platform. Adjacent to POM at the lower end of the Dutch market; both operate invoice/payment workflows in NL but Moneybird is SMB/accounting-led versus POM's enterprise debtor-management focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/mail-to-pay/mycompany

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mail to Pay