New Berlin Public Library
New Berlin Public Library is a municipal public library in New Berlin, Wisconsin, providing free lending collections, digital resources, maker space access, community programming, and educational services to community residents of all ages, funded through municipal taxation.
- Company typePrivate
- Founded-
- HeadquartersNew Berlin, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What New Berlin Public Library does
New Berlin Public Library is a municipal public library operating under the authority of the City of New Berlin, Wisconsin, governed by a Library Board and funded through municipal taxation. The library serves the general community of New Berlin with a single physical branch located at 15105 Library Lane, offering walk-in access, a drive-thru window for material pickups, and a home delivery service for homebound patrons. Its service scope spans lending collections (physical books, media, vinyl records), non-traditional lending (Library of Things), maker equipment access (MakerStudio), experience passes to local attractions, and structured programming segmented across children, tweens/teens, adults, and families.
The library's core technology platform is an integrated library system comprising an online public access catalog for borrowing management, a mobile application for on-the-go account access, and a suite of third-party digital resource integrations including Libby/Wisconsin's Digital Library (e-books and audiobooks), Newsbank (newspaper database), Comics Plus (digital comics), and Virtual Author Talks. Supporting services include public computer and wireless printing access, meeting and study room reservations, assistive services for patrons with disabilities, interlibrary loan, and dedicated local history and genealogy collections. The library does not offer a public or partner-facing API, and its technology stack relies on standard library-vendor products rather than proprietary platforms.
The institution operates on a non-commercial revenue model: core services and library cards are provided free of charge to residents, with no pricing models or publicly disclosed fee schedules beyond nominal charges for printing, copying, or specialty items. Funding flows from municipal tax appropriations, supplemented by Friends of the Library support, donations, and merchandise sales. The customer base is defined geographically by community residency rather than by commercial segmentation, with engagement distributed across four primary persona segments (Children, Tweens/Teens, Adults, Families) served through a horizontal segmentation approach via programming, reading challenges, and outreach.
New Berlin Public Library firmographics
Firmographics- Name
- New Berlin Public Library
- Legal name
- New Berlin Public Library
- Website
- https://newberlinlibrary.org
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- New Berlin Public Library is a municipal public library in New Berlin, Wisconsin, providing free lending collections, digital resources, maker space access, community programming, and educational services to community residents of all ages, funded through municipal taxation.
- Ownership category
- akta.pro rank
New Berlin Public Library industry classification
Industry- Product category
- Public Library Services
- NAICS
- Libraries and Archives (519210)
- akta.pro primary industry
- Public Library Operations & Community Branch Management (EDAEAGAC)
- akta.pro secondary industries
- Public Libraries & Information Services (BPAIACAO), Library-Based Learning Programs (Public Libraries) (EDAAAFAA)
Keywords
Where New Berlin Public Library is headquartered
LocationHeadquarters
- HQ city
- New Berlin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
New Berlin Public Library business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Others
Distribution channels5 records
Marketing channels4 records
New Berlin Public Library product offering
Product offeringCore offering
New Berlin Public Library is a municipal public library that provides free lending of physical and digital collections, community programming for all ages, maker space access, and educational resources to residents of New Berlin, Wisconsin. It operates as an integrated public service institution offering books, media, digital downloads (Libby, Newsbank, Comics Plus), study and meeting spaces, computers and printing, home delivery, and interlibrary loan services.
Product overview
New Berlin Public Library offers a unified suite of public library services organized around its core catalog platform. The library provides physical and digital lending through its catalog (for books, media, and materials), supplemented by specialized service modules including MakerStudio (maker space), Library of Things (non-traditional item lending), and Experience Passes (local attraction tickets). Digital content access is provided through partnerships with Libby/Wisconsin's Digital Library, Newsbank, Comics Plus, and Virtual Author Talks. Reading engagement programs include Year-Long Reading Challenge and Summer Reading Challenge, while dedicated youth, teen, and adult services offer programming and resources. Additional offerings encompass meeting room reservations, computers and printing, home delivery for homebound patrons, assistive services, and interlibrary loan. The library operates as a single integrated public library system serving the New Berlin, Wisconsin community.
Differentiator
Problem solved
Functional benefit
Products and services
- Library Catalog
Companies that use New Berlin Public Library
Customer profileSegments4 records
Ideal customer profiles6 records
New Berlin Public Library technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
New Berlin Public Library partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights5 records
New Berlin Public Library competitors and assessment
Company assessmentRegional players
- Kenosha Public Library: Wisconsin public library system serving a different region (Kenosha) than New Berlin. Comparable in operating model and service offerings but geographically distinct within the state.
Direct peers
- Brookfield Public Library: Suburban Milwaukee-area municipal public library of comparable size serving a similar Wisconsin community. Directly comparable in service mix, customer base, and operational model.
- Greenfield Public Library: Suburban Milwaukee-area municipal public library with comparable service offerings and customer demographics. Directly comparable as a small-to-mid-sized Wisconsin public library.
- Waukesha Public Library: Wisconsin municipal public library in the same metropolitan area as New Berlin. Directly comparable as a public library serving a Wisconsin community with similar collections, digital resources, and programming.
- Elm Grove Public Library: Small suburban Wisconsin public library near New Berlin with a comparable size, customer base, and operational model. Directly comparable as a small municipal library serving a similar community.
- Menomonee Falls Public Library: Suburban Milwaukee-area public library serving a community of similar size and demographic profile to New Berlin. Comparable in collections, programming, and municipal funding model.
Broad incumbents
- Madison Public Library: Major Wisconsin public library system serving Madison. Comparable in function (public library services, programming, digital lending) but operates at substantially larger scale across multiple branches.
- Milwaukee Public Library: Larger established public library system serving the broader Milwaukee region. Overlaps with New Berlin on digital resources and catalog scope but operates at a much larger scale with multiple branches.
Others
- OverDrive: Operator of the Libby digital lending platform used by New Berlin Public Library. Functions as a key infrastructure provider enabling the library's digital e-book and audiobook offerings.
- Bridges Library System: Regional library consortium of which New Berlin Public Library is a member. Provides shared digital infrastructure, interlibrary loan, and continuing education that directly extends New Berlin's service capability.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
New Berlin Public Library social profiles
Digital presenceNew Berlin Public Library financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Berlin Public Library leadership team
Management profileNumber of profiles
Profiles1 record
New Berlin Public Library funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Berlin Public Library M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Berlin Public Library
What does New Berlin Public Library do?
New Berlin Public Library is a municipal public library that provides free lending of physical and digital collections, community programming for all ages, maker space access, and educational resources to residents of New Berlin, Wisconsin. It operates as an integrated public service institution offering books, media, digital downloads (Libby, Newsbank, Comics Plus), study and meeting spaces, computers and printing, home delivery, and interlibrary loan services.
Is New Berlin Public Library a public or private company?
New Berlin Public Library is a private company. It is classified as state government owned and is currently operating.
When was New Berlin Public Library founded?
New Berlin Public Library was founded in -1. It employs 11 to 50 people.
Where is New Berlin Public Library based?
New Berlin Public Library is headquartered in New Berlin, United States, in the North America region.
Who are New Berlin Public Library's main competitors?
Kenosha Public Library is listed as a regional player. Direct peers are Brookfield Public Library, Greenfield Public Library, Waukesha Public Library, Elm Grove Public Library and Menomonee Falls Public Library. Broad incumbents are Madison Public Library and Milwaukee Public Library. Others are OverDrive and Bridges Library System.
Does New Berlin Public Library have an API?
No public API is recorded for New Berlin Public Library.
What industry is New Berlin Public Library in?
New Berlin Public Library's product category is Public Library Services. Its primary akta.pro industry code is EDAEAGAC, Public Library Operations & Community Branch Management, with a secondary code of BPAIACAO, Public Libraries & Information Services. Its NAICS code is 519210.