The Signature Club of Lansdowne

What The Signature Club of Lansdowne does

The Signature Club of Lansdowne is a private membership club located at 3256 Lansdowne Drive in Lexington, Kentucky, tracing its legacy to the Lansdowne Club founded in 1958 by subdivision developers C. B. McEachin and J. W. Davis, Jr. The current facility was completely rebuilt and reopened in May 2006 under private ownership of Ron and Troy Turner, who acquired the property in 2005. The club operates as The Signature Club of Lansdowne, LLC and is staffed by 11-50 employees.

The core product is annual private membership, with tiered dues ranging from $2,375 (single) to $3,800 (family), granting access to a pool complex featuring a 114-foot water slide and diving boards, a year-round fitness center with steam rooms and saunas, two USTA tennis courts and five pickleball courts, plus outdoor amenities (basketball, sand volleyball, playground). Ancillary revenue is generated through Grand Ballroom event rentals (4,000 sq ft, accommodating up to 200 guests, available to both members and non-members), The Cellar Bar & Grille public restaurant, RT's Pavilion seasonal poolside bar, daily pool bed and cabana rentals, and the Gators Swim & Dive Team program with associated lessons and developmental programming. The underlying technology is a standard private club facilities management system with no specialized or proprietary technology disclosed.

The business model combines recurring annual subscription revenue (membership dues) with usage-based and transactional revenue streams (event rentals, F&B, pool amenities, swim programs). Go-to-market is primarily word-of-mouth and community-driven, augmented by the public-facing restaurant as a non-member touchpoint and the competitively successful swim/dive team (CKSDC Champions 2011-2025) as a family acquisition channel. Customer segments center on Lexington-area families with children, event hosts (weddings, corporate, private parties), and dining/entertainment seekers via the public restaurant.

Name

The Signature Club of Lansdowne

Legal name

The Signature Club of Lansdowne, LLC

Website

https://signatureclub.org

Company type

Private

Founded year

1958

Operating status

Operating

Headcount range

11–50 employees

Short description

The Signature Club of Lansdowne is a private membership club in Lexington, Kentucky, founded in 1958 and rebuilt in 2006, offering families annual access to pool, fitness, racquet sports, dining, event venue, and competitive swim/dive programs.

Ownership category

akta.pro rank

Product category

Private Club and Recreation

NAICS

Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Aquatic Family Entertainment Centers (Splash Pads, Aquatic Playgrounds, Swim Parks) (THAJAEAL)

Keywords

• Private club memberships
• Event venue rentals
• Swim and dive programs
• Tennis and pickleball courts
• Fitness and recreation

Headquarters

HQ city

Lexington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Annual Membership Dues: Core revenue stream from annual private club memberships. Members pay yearly dues for access to all club facilities including pool, fitness center, tennis/pickleball courts, and member events.
2. Event Venue Rental: Grand Ballroom and event spaces available for rent for weddings, corporate events, and private parties. Available to both members and non-members. Revenue from catering coordination and facility rental fees.
3. Pool Amenity Rentals: Pool bed and cabana rentals generate daily revenue during pool season. Weekday pool beds $8, weekends $15, holidays $25. Cabana rentals from $12-$35 depending on day.
4. Food & Beverage (The Cellar Bar & Grille): Restaurant operation in lower level of main building, open to the public. Also operates RT's Pavilion poolside bar and pool concession stand during summer season.
5. Swim & Dive Team Programs: Revenue from swim team and dive team registrations, Mini Gators developmental program, and private swim lessons ($25/half hour). Early registration fee available until specific date with price increase after.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

The Signature Club of Lansdowne operates a private membership club offering annual memberships that grant access to a pool complex with a 114-foot waterslide, a fitness center with saunas, tennis and pickleball courts, outdoor recreation amenities, and member events. Complementary paid offerings include Grand Ballroom event venue rentals (available to members and non-members), public and seasonal food and beverage service (The Cellar Bar & Grille and RT's Pavilion), competitive Gators Swim & Dive Team registration, Mini Gators developmental swim program, and private swim lessons.

Product overview

The Signature Club of Lansdowne is a private membership club in Lexington, KY offering a portfolio of recreational and event facilities. The core offering is the Private Club Membership, which provides access to the Pool & Aquatic Facilities (featuring a 114-foot waterslide and pool-side amenities), a Fitness Center with saunas, and Tennis & Pickleball Courts. The Grand Ballroom serves as the primary event venue for weddings, corporate events, and private parties, available to both members and non-members. Dining options include The Cellar Bar & Grille (open to the public) and RT's Pavilion Bar & Grille (pool-side, seasonal). Seasonal programs include the Gators Swim & Dive Team, Mini Gators Developmental Team, and Private Swim Lessons. Outdoor recreation encompasses volleyball, basketball, a children's play structure, and a teen shelter. The club operates year-round with seasonal adjustments.

Differentiator

Problem solved

Functional benefit

Products and services

• Private Club Membership Annual private membership providing access to all club facilities including pool, fitness center, tennis/pickleball courts, Grand Ballroom, and member events. Membership tiers include Family, Single Parent, Couple, and Single plans. Members are added via a waiting list application to preserve exclusivity.
• Grand Ballroom Event Venue A 4,000 square foot event venue with a 720 sq ft marble dance floor, neutral decor, chandelier lighting, and an adjacent 2,000 sq ft terrace. Accommodates up to 200 guests for weddings, corporate events, and private parties. Available to both members and non-members.
• The Cellar Bar & Grille Restaurant located in the lower level of the main building, open to the public with a varied menu, flat-screen TVs, and patio seating. Operates daily 11am-1am. Functions as a wholly owned adjacent operating subsidiary that generates community awareness and top-of-funnel touchpoints for membership conversion.
• RT's Pavilion Bar & Grille Pool-side bar and lounge area serving cocktails, craft beers, and a full food menu during pool season. Features shaded lounge area, daybed swings, and outdoor fireplace. Operates as a wholly owned adjacent operating subsidiary.
• Gators Swim & Dive Team Competitive summer swim and dive team for children ages 4-18. Part of the Central Kentucky Swim & Dive Conference (CKSDC), with practices, dual meets, and conference championships. Recognized as conference champions for 15 consecutive years (2011-2025).
• Mini Gators Developmental Team Introductory swim program for children not yet ready for the full team. Accepts up to 30 swimmers who must be willing to go underwater and swim a few feet independently.
• Private Swim Lessons Private swim lessons offered by swim coaches at $25 per half hour. Priority given to swim/dive team members. Available during pool season.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• Central Kentucky Swim & Dive Conference (CKSDC)coreOthersThe Signature Club Gators swim and dive team belongs to and follows the rules of the Central Kentucky Swim & Dive Conference (C.K.S.D.C.). The C.K.S.D.C. is comprised of ten swim and dive teams from Lexington and surrounding area. All rules, regulations, meet schedules, results, and championship information are accessed through the CKSDC website.
• WGMminorOthersWGM is listed as a team sponsor for the Gators Swim and Dive Team. Sponsorship provides financial support for the youth athletic program.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Life Time Group Holdings: Broad incumbent offering premium fitness, pool, family programming, and event amenities through a national network of membership-based athletic clubs. Represents the modern, scaled version of the Signature Club model.
• Invited (formerly ClubCorp): Broad incumbent operating one of the largest portfolios of private membership clubs in the U.S. Comparable business model — annual dues, multi-amenity facilities, event venues — but at national scale rather than a single location.

Regional players

• Persimmon Ridge Golf Club: Regional private club in the Kentucky/Lexington market with pool, dining, and event amenities serving similar affluent families.
• Lake Forest Country Club: Regional peer in Louisville area offering private membership amenities including pool, tennis, dining, and event hosting. Comparable Kentucky-based private club model.
• Town & Country Sports Link: Private athletic club with comparable multi-amenity offerings (pool, tennis, fitness, dining, events) under a membership dues model targeting families in a regional market.
• Big Spring Country Club: Regional peer based in Louisville, KY operating a private membership club with pool, fitness, dining, and event amenities. Comparable business model targeting Kentucky's affluent families.
• Keene Trace Golf Club: Kentucky-based private athletic club with golf, pool, tennis, and dining amenities serving Lexington-area families. Direct comparable in the regional private club market.

Direct peers

• Idle Hour Country Club: Direct peer and primary competitor in Lexington, KY. Operates as a private membership country club with pool, dining, and event facilities targeting the same affluent Lexington families as Signature Club.
• The Houston Racquet & Swim Club: Direct peer in the multi-amenity private membership club category. Combines racquet sports, swimming, fitness, dining, and event hosting under an annual dues model targeting families.
• Lexington Country Club: Direct peer and competitor in Lexington, KY. Private membership club offering pool, fitness, dining, and event facilities with the same family-oriented value proposition as Signature Club.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/signature-club-of-lansdowne

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Signature Club of Lansdowne