Maison Berger Paris - Emosia Group

What Maison Berger Paris - Emosia Group does

Maison Berger Paris is a French home fragrance company founded in 1898 by pharmacist Maurice Berger, operating today as a subsidiary of the Emosia Group. The company's commercial foundation is its patented Lampe Berger catalytic lamp, which uses catalytic combustion at approximately 250–300°C at the burner level to destroy odor molecules rather than mask them, while simultaneously diffusing fragrance. Over more than a century the portfolio has expanded beyond the flagship lamp into a full home fragrance ecosystem: Bouquets Parfumés (reed diffusers), Diffuseurs Électriques (cold-mist electric diffusers), Diffuseurs Voiture (car vent diffusers), Bougies Parfumées (scented candles, including a Château de Versailles licensed line), and Lessive 3-en-1 scented laundry detergent using micro-encapsulation technology. Fragrance formulations (70+ refill variants across floral, fruity, gourmet, oriental, fresh and pure notes) are developed with master perfumers in Grasse and comply with International Fragrance Association (IFRA) standards.

The business operates a multi-channel model combining owned direct-to-consumer e-commerce (maison-berger.fr plus 25+ localized international storefronts), a physical retail network of 1,459+ points of sale across 40+ countries in Europe, the Americas, Asia and the Middle East, and a dedicated B2B portal for commercial fragrance solutions. Revenue derives from one-time hardware purchases (lamps €35–€95; candles up to €180), recurring fragrance refill sales (€8.90–€28.90 across 250ml–1L formats), and a refill subscription program (Abonnement recharges parfums) supported by the Club fidélité loyalty and Parrainage referral program. Strategic design partnerships — notably with Philippe Starck and through licensed collections with Lolita Lempicka and the Château de Versailles — anchor premium positioning and category extension. The company holds the French "Entreprise du patrimoine vivant" (Living Heritage Company) designation, reflecting its 125+ years of craftsmanship recognition. The entity is privately held under Emosia Group with no public market listing or external investor information disclosed in available data.

Name

Maison Berger Paris - Emosia Group

Legal name

Maison Berger Paris

Website

https://maison-berger.fr

Company type

Private

Founded year

1898

Operating status

Operating

Short description

Maison Berger Paris is a French heritage home fragrance company founded in 1898 and owned by Emosia Group, selling catalytic lamps, reed and electric diffusers, candles, car diffusers and linen care through 1,459+ retail points and e-commerce in 40+ countries, serving primarily individual consumers via a refill-driven recurring model.

Ownership category

akta.pro rank

Product category

Home Fragrance Products

NAICS

Cosmetics, Beauty Supplies, and Perfume Retailers (456120)

SIC

Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840), Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro industry

PRIMARYCRADAKAI

Air Care & Home Fragrance (Air Fresheners, Candles, Plug-ins, Diffusers)

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Home & Fabric Care Products

SECONDARYCRABADAE

Home Fragrance (Candles, Diffusers, Room Sprays)

Consumer Products & Retail/Beauty & Personal Care/Fragrance & Deodorants

SECONDARYCRAJAEAD

Scented Candles & Wax Melts (Home Fragrance)

Consumer Products & Retail/Household Products & Cleaning Supplies/Air Care & Odor Control

SECONDARYCRAJAEAE

Reed Diffusers & Passive Diffusion Fragrance

Consumer Products & Retail/Household Products & Cleaning Supplies/Air Care & Odor Control

SECONDARYCRAIACAC

Candles, Home Fragrance & Diffusers Retail

Consumer Products & Retail/Home & Furniture Retail/Home Décor & Accessories Retail

Keywords

• Home fragrance products
• Catalytic lamps
• Scented candles
• Reed diffusers
• Air purification

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales: One-time sales of scented home products including catalytic lamps, fragrant bouquets, electric diffusers, car diffusers, scented candles, and linen care products. Revenue from initial product purchases and repeat fragrance refills.
2. Refill Subscriptions: Subscription service for fragrance refills (Abonnement recharges parfums) providing recurring revenue through repeat purchases of refills for lamps, diffusers, and bouquets.
3. B2B/B2C Commerce: Direct sales to both individual consumers through e-commerce and physical stores, as well as B2B clients through dedicated B2B portal.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Maison Berger Paris designs, manufactures, and sells home fragrance products, anchored by the patented Lampe Berger catalytic lamp that uses catalytic combustion to destroy odor molecules while diffusing fragrance. The portfolio also includes reed bouquets, electric and car-mounted diffusers, premium scented candles, scented laundry care products, and an extensive catalogue of 70+ fragrance refills distributed through owned e-commerce sites, a global physical retail network, and a B2B portal.

Product overview

Maison Berger Paris is a French home fragrance company and part of the Emosia Group, offering a comprehensive portfolio of interior scenting and air purification products. The core offering centers on the iconic Lampe Berger catalytic lamp (invented 1898), which uses patented catalytic combustion technology to both purify air and diffuse fragrance. Complementary product lines include Bouquets Parfumé (cold-diffusion reed diffusers), Diffuseurs Électriques (electric cold-mist diffusers), Diffuseurs Voiture (car vent diffusers), and Bougies Parfumées (scented candles). The company also extends into laundry care with Lessive 3-en-1 scented detergent products and offers Anti-Odeurs (anti-odor) specialized solutions. The portfolio features licensed collaborations (Lolita Lempicka, Château de Versailles) and designer partnerships (Maison Berger Paris by Starck). With over 70+ lamp refill fragrances and 1459+ points of sale worldwide, the company operates primarily as an e-commerce retail business.

Differentiator

Problem solved

Functional benefit

Brands

• Lampe Berger: The iconic catalytic lamp that purifies and perfumes interior spaces, the company's flagship product since 1898.
• Maison Berger Paris by Starck
• Lolita Lempicka
• Lolita Lempicka Sweet
• Collection Estivale
• Collection Ophelia
• Collection Néo
• Collection Rosalie
• Collection Aroma
• Château de Versailles Collection

Products and services

• Lampes Berger (Catalytic Lamps) The signature catalytic lamps invented by Maurice Berger in 1898, using a patented burner technology that destroys odors through catalytic combustion at 250-300°C while diffusing fragrance. Flagship product line and most famous interior fragrance product worldwide, with 73 lamp models available.
• Recharges Lampes Berger (Lamp Refills) Over 70 IFRA-compliant fragrance refills for catalytic lamps, available in 250ml, 500ml, and 1L sizes. Includes signature scents such as Lolita Lempicka, Poussière d'Ambre, Air Pur, and seasonal collections. Drives recurring revenue.
• Bouquets Parfumés (Scented Reed Bouquets) Cold-diffusion reed diffusers that release fragrance continuously through capillary action without flame or electricity. Feature decorative reeds in stylish vases for discreet, constant scent diffusion in residential interiors.
• Diffuseurs Électriques (Electric Diffusers) Electric-powered fragrance diffusers using cold-mist diffusion technology with adjustable intensity settings. Includes the Cône collection and Nomade portable diffuser line.
• Diffuseurs Voiture (Car Diffusers) Vent-mounted fragrance diffusers designed for automobiles, providing targeted scenting in the vehicle cabin and helping combat car-specific odors. Starting price €16.90.
• Bougies Parfumées (Scented Candles) Premium scented candles made in France with mixed wax formula. Includes the by Starck collection and various fragrance families (floral, oriental, fresh, fruity, gourmet, woody). Burn times include 40h, 50h, and 120h sizes.
• Bougies Château de Versailles Licensed candle collection created in exclusive collaboration with the Château de Versailles, celebrating French art de vivre. Manufactured in France near Nantes. Scents inspired by palace rooms such as Galerie des Glaces, Boudoir de la Reine, and Appartement du Roi.
• Lessive 3 en 1 Parfumée (3-in-1 Scented Laundry Detergent) Premium 3-in-1 laundry care product that washes, softens, and perfumes textiles simultaneously. Uses cellulase enzyme technology for effective cleaning at low temperatures (30°C) and micro-encapsulation for lasting fragrance. Available in Lolita Lempicka, Jasmin Précieux, Home Sweet Home, Velours d'Orient, and Thé Blanc Pureté variants. 1 liter at €20.90 (Lolita Lempicka).
• Coffrets (Gift Sets) Pre-packaged gift sets combining lamps with refills, duo collections with mini bouquets and interior sprays, and seasonal collections such as Estivale and Glaçon.
• Accessoires Lampes Berger (Lamp Accessories) Original replacement parts including burners, funnels, extinguishers, safety caps, and decorative accessories for catalytic lamp maintenance and care.
• Maison Berger Paris by Starck (Designer Collection) Design collaboration collection with Philippe Starck featuring minimalist and iconic lamp designs.
• Collection Lolita Lempicka (Licensed Collection) Licensed fragrance and product collection featuring the signature style of perfumer Lolita Lempicka, including lamps, bouquets, diffusers, and laundry care products.

Quantifiable outcome

• Destroys odor molecules through catalytic combustion at 250-300°C, eliminating rather than masking odors
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered core and flagship.

• Château de VersaillescoreStrategic or Co-development PartnerExclusive partnership where the Château de Versailles entrusted Maison Berger Paris with creating the Château de Versailles scented candle collection. Collection celebrates French savoir-faire and art de vivre, manufactured in France near Nantes.
• Philippe StarckflagshipStrategic or Co-development PartnerDesign collaboration resulting in the Maison Berger Paris by Starck collection featuring distinctive designer lamp models.
• Lolita LempickaflagshipStrategic or Co-development PartnerLicensed fragrance collaboration with designer Lolita Lempicka resulting in an exclusive collection of lamps, bouquets, and linen care products with signature fragrance.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Yankee Candle: Mass-market leader in scented candles and home fragrance with broad mass retail distribution; competes with Maison Berger Paris in the candle category but at a vastly lower price point and without the catalytic-lamp differentiator.
• Air Wick (Reckitt): Mass-market air-care brand covering plug-ins, sprays, electric diffusers, and scented candles globally; competes with Maison Berger Paris in the air-freshener diffuser category from a very different scale and price point.

Direct peers

• Nest Fragrances: Premium home fragrance brand built around candles, reed diffusers, and room sprays sold through specialty retail and DTC; mirrors Maison Berger Paris on assortment structure, gifting-led demand, and refill/repeat-purchase dynamics.
• Byredo: Swedish luxury fragrance brand that has expanded aggressively into candles, room sprays, and leather diffusers; competes for the same premium, design-conscious fragrance buyer across DTC and select retailers.
• Diptyque: French-founded luxury home fragrance house selling candles, reed diffusers, and room sprays through boutiques and DTC; same premium positioning, same gifting-driven buyer, and a comparable catalog breadth of designer collaborations.
• Cire Trudon: Historic French candle and home fragrance brand positioned around heritage craftsmanship and luxury gifting — closest direct cultural and product analogue to Maison Berger Paris, including its palace/heritage narrative.
• Voluspa: Luxury coconut-wax candle and diffuser brand sold through DTC, department stores, and specialty retail; comparable premium home-fragrance positioning, designer/seasonal collections, and gifting orientation.
• Jo Malone London: Premium English fragrance house with a deep home fragrance arm (candles, diffusers, room sprays) sold through DTC, retail, and B2B; comparable luxury positioning, gifting-led assortment, and recurring-refill consumable model.
• Le Labo: Luxury niche fragrance house with a curated candles and home-scent line selling through DTC and owned retail; comparable premium-and-craft positioning to Maison Berger Paris's higher tiers (Starck, Lolita Lempicka).
• Dr. Vranjes: Italian luxury home fragrance brand known for designer reed/cold-diffusion diffusers and room sprays sold via DTC, hotel and retail channels; closest competing premium diffuser specialist to Maison Berger Paris's bouquets and electric lines.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC_xAFSepAOcxR67JXN5mkfw
• Facebookfacebook.com/MaisonBergerParis
• Instagraminstagram.com/maisonbergerparis
• Pinterestpinterest.fr/MaisonBergerParis
• LinkedInlinkedin.com/company/maison-berger-paris-emosia-group

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maison Berger Paris - Emosia Group