L.a. Mart

What L.a. Mart does

LA Mart is a B2B wholesale gift and home marketplace operating from a single physical location at 1933 S. Broadway in Downtown Los Angeles, inside The REEF creative habitat. Founded in 1958 as the Los Angeles Furniture Mart and relaunched under the LA Mart brand in 2023-2024, the company serves verified trade buyers — including retail stores, interior designers, hospitality operators (hotels, casinos, wineries), healthcare gift shops, entertainment set decorators, distributors, and online sellers — through permanent year-round showrooms, two flagship seasonal market events (Summer Market in July and Winter Market in January), and a temporary exhibit program called "Temporaries" run during market weeks. The core platform is a credentialed trade marketplace requiring buyers to demonstrate active wholesale business status via business licenses or resale certificates, supported by a web-based registration system (registration.lamart.com), showroom directories, and digital marketing channels including Instagram, Facebook, and LinkedIn.

Revenue is generated through three primary streams: recurring showroom leasing (rates starting at $1.50 per square foot with a two-year minimum, billed monthly through the Commercial Café tenant portal), temporary exhibit rentals during market events (with booths, drayage, and order-writing or cash-and-carry options), and market event participation fees. A secondary office tenant leasing line monetizes additional space inside The REEF building, leveraging the same 24/7 security, parking, and café infrastructure shared with co-tenants Maker City LA, Shipfront, and Magic Box. The operating model is asset-light — the company operates a marketplace venue and event infrastructure rather than manufacturing or holding inventory — and is supported by a small internal team (1-10 employees). Customers include both wholesale vendors leasing permanent or temporary space and trade buyers sourcing merchandise; vendor relationships are anchored by multi-year leases while buyer relationships are cultivated through seasonal events and curated showroom experiences.

Name

L.a. Mart

Legal name

PHR LA MART DE, LLC

Website

https://lamart.com

Company type

Private

Founded year

1958

Operating status

Operating

Headcount range

51–100 employees

Short description

L.A. Mart is a B2B wholesale gift and home marketplace in Downtown Los Angeles that operates year-round permanent showrooms, biannual Summer and Winter trade markets, and temporary exhibit rentals for verified trade buyers and vendors.

Ownership category

akta.pro rank

Product category

Wholesale Gift & Home Marketplace

NAICS

Warehouse Clubs, Supercenters, and Other General Merchandise Retailers (4552), General Merchandise Retailers (455)

SIC

Wholesale-Furniture & Home Furnishings (5020), Retail-Furniture Stores (5712)

akta.pro primary industry

B2B Marketplaces & Wholesale Platforms (BPAMAGAD)

akta.pro secondary industries

Wholesale/B2B Generalist Marketplaces (CRAFAAAF), Business-to-Business Warehouse Clubs (Cash & Carry) (CRAEADAC)

Keywords

• Wholesale gift marketplace
• B2B trade showrooms
• Gift home merchandise
• Wholesale showroom leasing
• Trade market events

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Infrastructure, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Showroom Leasing: LA Mart generates revenue primarily through leasing permanent showroom spaces to wholesale gift and home product vendors. The company offers competitive lease rates starting at $1.50 per square foot, with monthly billing through an online tenant portal.
2. Temporary Exhibit Space Rental: Temporary exhibit spaces are rented to vendors during seasonal market events (Summer and Winter markets), offering both order writing and cash-and-carry services.
3. Market Event Participation Fees: Revenue generated from exhibitor registration and participation fees for seasonal market events.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

LA Mart operates a B2B wholesale gift and home marketplace located in Downtown Los Angeles, leasing permanent showroom spaces to wholesale vendors year-round and hosting biannual trade market events (Summer Market in July, Winter Market in January). Trade-only buyers such as retail stores, interior designers, and hospitality gift shops access diverse product categories through credential-verified registration, with temporary exhibit spaces (Temps) providing additional short-term vendor participation. The company also leases office space within The REEF building ecosystem.

Product overview

LA Mart operates as a B2B wholesale marketplace with a platform-plus-modules architecture. The core offering consists of permanent showrooms (LA Mart Showrooms) open year-round for gift and home product wholesale, complemented by two major annual market events (Summer Market in July and Winter Market in January). Temporary exhibit spaces (Temporaries/Temps) provide additional vendor participation opportunities during markets. An online Registration Platform handles trade professional credentials and event enrollment. The ecosystem is anchored within The REEF creative habitat, which also offers Office Tenant Leasing. Featured permanent showrooms include Century Home (furniture), Cordrey Collection (interior design/furniture), Housewares International (kitchen/tabletop), Karen Alweil Studio (contemporary lifestyle), Kurt S. Adler Inc (seasonal/holiday), Mo's Antiques (oriental rugs), NRB Originals (home decor), Stephen Young (multi-category gifts), and Vivre Luxe (luxury linens).

Differentiator

Problem solved

Functional benefit

Products and services

• LA Mart Showrooms Permanent wholesale showroom spaces in Downtown Los Angeles open year-round Monday through Friday from 9am to 5pm by appointment, hosting gift, home decor, furniture, kitchen, bath, rugs, tabletop, lighting, and seasonal merchandise vendors serving retail and design trade buyers.
• Summer Market Annual B2B trade market event held in July for gift and home merchandise vendors and wholesale buyers, offering order writing and cash-and-carry services in Downtown Los Angeles.
• Winter Market Annual B2B trade market event held in January featuring gift and home merchandise vendors serving wholesale buyers in Downtown Los Angeles.
• Temporaries (Temps) Temporary exhibit program during LA Mart markets offering vendor booth spaces with 6-foot tables, chairs, booth signs, and complimentary drayage, supporting order writing and immediate delivery options for short-term exhibitors.
• LA Mart Registration Platform Online platform for trade professionals to register for LA Mart markets, manage buyer credentials, and obtain event badges, supporting Buyer, Designer, Guest, and Industry Guest registration categories.
• Office Tenant Leasing Office space leasing within The REEF building in Downtown Los Angeles, offering competitive modified gross lease rates with 24/7 building access, security, and over 1,100 parking spaces.

Named customers10 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core, supporting and minor.

• The REEFcoreStrategic or Co-development PartnerThe REEF is a creative habitat in Downtown LA that houses LA Mart along with other businesses including Maker City LA, Shipfront, and Magic Box. The REEF provides creative office spaces, warehousing, fulfillment, and event venues. LA Mart is part of The REEF ecosystem, benefiting from shared amenities including 24/7 security, abundant parking, and a café.
• Magic BoxcoreStrategic or Co-development PartnerMagic Box is a distinctive event venue in Downtown LA that hosts world-class events, trade shows, and productions for art, design, fashion, film, television, advertising, and music industries. Located within The REEF building alongside LA Mart.
• Maker City LAsupportingStrategic or Co-development PartnerMaker City LA serves the creative community with inspiring workspaces, essential tools, classes, unique events, and collaborative environment. Offers creative spaces from 100 sf to 3000 sf plus event hosting capabilities.
• ShipfrontsupportingTechnology or IntegrationShipfront helps eCommerce merchants scale by handling logistics needs including dedicated account managers, temperature control, same-day delivery, and FBA prep services. Located within The REEF building.
• CuratorialminorStrategic or Co-development PartnerArt services company providing artwork creation, display, shipping, logistics, storage, collections management, and curated touring exhibition programming. Listed as an office tenant in the LA Mart directory.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Tundra: Tundra is a digital B2B wholesale platform focused on no-membership-fee direct buying for retailers across home, gift, and lifestyle categories. It is an emerging competitor targeting the same independent retailer buyer base that LA Mart serves, with a digital-first model that challenges the necessity of physical trade show attendance.
• Ankorstore: Ankorstore is a European-headquartered digital B2B wholesale marketplace connecting independent retailers and brands in home and lifestyle categories. It is an emerging digital competitor to traditional physical wholesale marketplaces like LA Mart, particularly relevant as Faire and Ankorstore expand globally and broaden buyer reach beyond regional markets.
• Faire: Faire is a venture-backed B2B wholesale marketplace connecting independent retailers with emerging brands across gift, home, and lifestyle categories. It represents the digital-first threat to traditional physical wholesale marketplaces like LA Mart, offering buyers broader assortments and eliminating travel costs for sourcing.

Direct peers

• Dallas Market Center: Dallas Market Center hosts biannual Total Home & Gift Market events plus permanent showrooms for gift, home, and lifestyle brands. It is a direct competitor for wholesale vendor and buyer relationships, particularly for interior designers and gift shop buyers across the central and southern U.S.
• Atlanta Market (AmericasMart): Atlanta Market is one of the largest B2B gift, home, and apparel wholesale marketplaces in the U.S., running quarterly trade events with year-round showrooms. It competes with LA Mart for national vendor participation and provides a competing destination for Southern and Eastern U.S. buyers.
• NY NOW (Emerald): NY NOW is a major B2B gift and home wholesale trade show in New York City run by Emerald. It competes directly with LA Mart for the same gift and lifestyle vendor pool and serves as a primary East Coast counterpart for trade buyers who might otherwise attend LA Mart or Las Vegas Market.
• Las Vegas Market: Operated by International Market Centers, Las Vegas Market is a major B2B gift and home wholesale marketplace running twice-yearly trade events with permanent showrooms. It directly competes with LA Mart for West Coast vendor and buyer mindshare and is the most established alternative for the same trade customer base.
• High Point Market: High Point Market is the largest home furnishings industry trade show in North America, held biannually in North Carolina. It directly competes for furniture and home decor vendor relationships and is the dominant destination for residential furniture buyers that LA Mart's Century Home and Cordrey Collection showrooms also serve.

Broad incumbents

• International Market Centers (IMC): IMC is the parent operator of multiple major U.S. wholesale marketplaces including Las Vegas Market, Atlanta Market, and High Point Market. As the consolidator of B2B physical wholesale real estate, IMC represents the scaled incumbent against which LA Mart competes for vendor marketing dollars and buyer attention across multiple categories.

Regional players

• Pacific Design Center / WestWeek: Pacific Design Center in West Hollywood is a major design showroom facility serving interior designers in the LA market, with WestWeek as its signature designer event. It overlaps with LA Mart's designer customer base in Southern California and represents a regional competitor for high-end interior design trade relationships.

Market position

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/LAMartGiftHome
• LinkedInlinkedin.com/company/l-a-mart
• Instagraminstagram.com/lamart1933

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about L.a. Mart