Omaha
Hotel Deco is a single-asset Art Deco boutique hotel in downtown Omaha, Nebraska, owned by White Lotus Group and operated under Hilton's Tapestry Collection. It serves leisure and business travelers, wedding parties, and corporate groups with 9 room types, on-site Monarch Restaurant, and 5,000+ sq ft of event space.
- Company typePrivate
- Founded1930
- HeadquartersOmaha, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What Omaha does
Hotel Deco is a single-asset boutique hotel operating out of a 14-story Art Deco building (originally built as Redick Tower in 1930 and converted to a hotel in 1989) at 1504 Harney Street in downtown Omaha, Nebraska. The property is owned by the White Lotus Group (acquired 2010) and operates as part of Hilton's Tapestry Collection, giving it access to Hilton's global reservation infrastructure and Honors loyalty program while retaining independent boutique positioning. The hotel features nine distinct room and suite configurations (Classic King through Presidential Suite) with custom Art Deco and Alice in Wonderland-themed interiors, premium amenities (Egyptian cotton linens, Nespresso machines, four-headed spa showers, Grown Alchemist bath amenities), and an on-site restaurant — Monarch Restaurant & Lounge — under Executive Chef Jared Combs.
The property monetizes across four revenue streams: nightly room revenue (varying by tier and season), food and beverage via Monarch Restaurant, meeting and event space rental across four venues totaling over 5,000 square feet (Park, Chrysler, Rockefeller, Redick), and ancillary fees (valet parking at $25/night, $100 pet cleaning fee). Pricing is quote-based and routed through Hilton's reservation system, with advance-purchase discounts of up to 20% and a "Hometown Heroes" rate for first responders, educators, and public service professionals. Distribution runs through Hilton's central reservation system, the hotel's own website, Hilton's groups platform for corporate and wedding bookings, OpenTable for restaurant reservations, and an exclusive marketing partnership with the adjacent Orpheum Theater.
The customer base is diversified across leisure travelers (weekend getaways, Old Market and Orpheum visitors), business travelers, wedding parties, and corporate groups (20–200 guests). The hotel has no proprietary technology platform beyond a standard property management system integrated with Hilton's infrastructure, and the building is listed on the National Register of Historic Places and is a member of Historic Hotels of America since 2011. No revenue, funding, or headcount data is publicly disclosed.
Omaha firmographics
Firmographics- Name
- Omaha
- Legal name
- Hotel Deco
- Website
- https://omahahoteldeco.com
- Company type
- Private
- Founded year
- 1930
- Operating status
- Operating
- Short description
- Hotel Deco is a single-asset Art Deco boutique hotel in downtown Omaha, Nebraska, owned by White Lotus Group and operated under Hilton's Tapestry Collection. It serves leisure and business travelers, wedding parties, and corporate groups with 9 room types, on-site Monarch Restaurant, and 5,000+ sq ft of event space.
- Ownership category
- akta.pro rank
Omaha industry classification
Industry- Product category
- Boutique Hotel & Hospitality Services
- NAICS
- Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)
- SIC
- Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Heritage & Historic Boutique Hotels (THAGADAD)
- akta.pro secondary industries
- Historic & Heritage Full-Service Hotels (THAGAAAG), Art & Culture (Gallery/Museum) Hotels (THAGADAC)
Keywords
Where Omaha is headquartered
LocationHeadquarters
- HQ city
- Omaha
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Omaha business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure
Revenue model
- Hotel Room Revenue: Revenue from overnight accommodations across various room types including standard rooms, suites, and the presidential suite. Room rates vary by season, room type, and booking advance timing.
- Food & Beverage - Monarch Restaurant: On-site restaurant and lounge serving breakfast, lunch, dinner, and Sunday brunch. The restaurant features contemporary American cuisine with seasonal twists, dry-aging program, and curated cocktail and wine program. Dinner service 5-10pm, breakfast 7-10am daily.
- Meeting & Event Space Rental: Rental revenue from four event spaces (Chrysler, Redick, Rockefeller, Park) totaling over 5,000 square feet. Spaces accommodate intimate meetings of 20 people to events of 200 guests. Catering available through Monarch restaurant.
- Ancillary Services: Valet parking at $25 overnight, pet cleaning fees of $100, extended stay options generating additional revenue beyond standard room rates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Nightly | Standard room types (Classic King, Double Queen) |
| Subscription | Nightly | Executive and Junior Suites |
| Subscription | Nightly | Presidential and Luxury Suites |
| Unit Pricing | Nightly | Valet Parking |
| Unit Pricing | One time | Pet-Friendly Accommodation |
| Subscription | Nightly | Hometown Heroes Discount |
| Subscription | Nightly | Advance Purchase Rate |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Omaha product offering
Product offeringCore offering
Hotel Deco is a historic 14-story Art Deco boutique hotel in downtown Omaha offering nightly guest accommodations across nine room and suite types, on-site dining at Monarch Restaurant and Lounge, and meeting and event venue rentals across four spaces. The hotel operates under Hilton's Tapestry Collection and provides amenities such as 600-thread-count Egyptian cotton sheets, Nespresso machines, premium bath amenities, complimentary airport shuttle, and pet-friendly policies.
Product overview
Hotel Deco is a single boutique hotel property offering guest accommodations and event services. The property features nine distinct room and suite types ranging from standard Classic King rooms to the Presidential Suite, all designed with Art Deco aesthetics and an Alice in Wonderland theme. On-site dining is provided through Monarch Restaurant, while meetings and events are accommodated across four venues (Park, Chrysler, Rockefeller, and Redick) totaling over 5,000 square feet. The hotel also offers group bookings, wedding services, and airport shuttle transportation.
Differentiator
Problem solved
Functional benefit
Products and services
- 1 King Presidential Suite Luxurious Art Deco grand suite with lounge-style layout, bold Alice in Wonderland watercolor wallpaper, private water closet, separate shower, dual sinks, and jacuzzi tub; designed for high-end leisure and executive guests.
- 1 King Bed Oversized (Executive King Suite) Executive suite with marble conference table designed for productive business meetings, luxury design touches, and premium boutique amenities for elevated business travel.
- 1 King 1 Bedroom Suite (Premier King Suite) Spacious two-room suite with intimate lounge-style seating, commissioned artwork, powder-coated gold period closet doors, watercolor wallpaper, and premium bathroom with four-headed artisan spa shower.
- 1 King Bed Junior Suite (King Parlour Suite) Elegant two-room suite separated by a half wall featuring a king bed, comfortable living area, Art Deco design throughout, and 600-thread-count Egyptian cotton sheets.
- 2 Queen Beds Junior Suite Two-room junior suite with two queen beds and a comfortable living area, featuring a 55-inch HDTV with 150 premium channels.
- 2 Queen Beds Oversized Spacious one-room suite with two queen beds and a separate living area, featuring a 55-inch HDTV with 150 premium channels, suited for families or friend getaways.
- 1 King Bed (Classic King) Art Deco hotel room with luxury amenities, plush linens, and signature interior design in downtown Omaha for individual leisure or business travelers.
- 2 Queen Beds (Double Queen) Deluxe hotel room with two queen beds, featuring extra space suitable for friends' getaways or family adventures.
- 1 King Bed Accessible (ADA Accessible King) ADA-accessible room with a king bed, designed for guests with accessibility needs and also pet-friendly.
- Monarch Restaurant
Quantifiable outcome
- Number one best hotel in Nebraska
- +4 more outcomes
Companies that use Omaha
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
Omaha technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Omaha partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core, flagship and minor.
- Hilton (Tapestry Collection by Hilton)coreHotel Deco is an independently operated boutique hotel that joined Hilton's Tapestry Collection brand. This partnership provides access to Hilton's global distribution system, reservation infrastructure, Hilton Honors loyalty program, and marketing reach while maintaining the hotel's unique Art Deco character and independent operation.
- Orpheum TheaterflagshipExclusive partnership promoting Hotel Deco as the closest hotel to Orpheum Theater. Package deals for show attendees include preferred room rates and dining at Monarch Restaurant. Featured subscriber events and show-specific promotions.
- Omaha Broadway BarminorPartnership for pre-show and post-show dining and entertainment. Located near Orpheum Theater and Hotel Deco, offering live music and nightlife options for hotel guests.
- White Lotus GroupcoreThe present-day owners of Hotel Deco since 2010. White Lotus Group acquired the property and completed extensive renovations of the historic building including all public spaces, guestrooms, and suites.
- Winter Park (Winter Park Hotel)minorRelated property under White Lotus Group. Listed as partner network connection on Hotel Deco contact page.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
Omaha competitors and assessment
Company assessmentDirect peers
- Hotel Indigo Omaha Downtown: Boutique branded hotel in downtown Omaha with similar upscale positioning and design-driven aesthetic, directly competing for Hilton-distributed guests and corporate accounts.
- The Magnolia Hotel Omaha: Boutique historic hotel in downtown Omaha with comparable full-service amenities, restaurant, and event space, competing for the same leisure, business, and wedding guests.
- The Farnam, Autograph Collection: Historic luxury hotel in downtown Omaha operated under Marriott's Autograph Collection, offering comparable event space, F&B, and upscale accommodations in the same catchment area.
- Kimpton Cottonwood Hotel: Historic boutique property in Omaha with full-service restaurant and event programming, directly competing with Hotel Deco for leisure travelers and event bookings.
Broad incumbents
- Marriott Omaha Downtown: Broader incumbent full-service hotel in downtown Omaha offering extensive meeting space and corporate accommodations, competing for the same group and business travel demand.
- Drury Plaza Hotel Omaha: Mid-to-upscale downtown Omaha hotel with included amenities and group capabilities, competing for value-conscious corporate and leisure travelers in the same geography.
- Courtyard Omaha Downtown/Old Market Area: Select-service Marriott property near the Old Market, capturing business and leisure travelers in the same downtown catchment with lower price points than Hotel Deco.
- Hampton Inn & Suites Omaha Downtown: Limited-service Hilton-affiliated property in downtown Omaha sharing the Hilton reservation ecosystem and competing on price-sensitive corporate and group bookings.
- Hilton Omaha: Larger full-service Hilton-branded property in Omaha, sharing the same Hilton Honors distribution engine but offering more convention-oriented and larger-group capacity than Hotel Deco.
Regional players
- The Corner Room (Omaha): Smaller boutique/lifestyle hotel in the Omaha metro with similar design-driven positioning, serving as a regional alternative for travelers seeking distinctive accommodations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Omaha social profiles
Digital presenceOmaha financial estimates
Financial estimateRevenue estimate
Valuation estimate
Omaha leadership team
Management profileNumber of profiles
Profiles1 record
Omaha subsidiaries and ownership
Company hierarchySubsidiaries1 record
Omaha funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Omaha M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Omaha
What does Omaha do?
Hotel Deco is a historic 14-story Art Deco boutique hotel in downtown Omaha offering nightly guest accommodations across nine room and suite types, on-site dining at Monarch Restaurant and Lounge, and meeting and event venue rentals across four spaces. The hotel operates under Hilton's Tapestry Collection and provides amenities such as 600-thread-count Egyptian cotton sheets, Nespresso machines, premium bath amenities, complimentary airport shuttle, and pet-friendly policies.
Is Omaha a public or private company?
Omaha is a private company. It is classified as corporate owned and is currently operating.
When was Omaha founded?
Omaha was founded in 1930.
Where is Omaha based?
Omaha is headquartered in Omaha, United States, in the North America region.
How does Omaha make money?
Four revenue lines are on record. Hotel Room Revenue is the primary driver. The others are food & Beverage - Monarch Restaurant, meeting & Event Space Rental and ancillary Services.
Who are Omaha's main competitors?
Direct peers on record are Hotel Indigo Omaha Downtown, The Magnolia Hotel Omaha, The Farnam, Autograph Collection and Kimpton Cottonwood Hotel. Broad incumbents are Marriott Omaha Downtown, Drury Plaza Hotel Omaha, Courtyard Omaha Downtown/Old Market Area, Hampton Inn & Suites Omaha Downtown and Hilton Omaha. The Corner Room (Omaha) is listed as a regional player.
Does Omaha have an API?
No public API is recorded for Omaha.
What industry is Omaha in?
Omaha's product category is Boutique Hotel & Hospitality Services. Its primary akta.pro industry code is THAGADAD, Heritage & Historic Boutique Hotels, with a secondary code of THAGAAAG, Historic & Heritage Full-Service Hotels. Its NAICS code is 72111 and its SIC code is 7011.