New Moment New Ideas - Skopje

What New Moment New Ideas - Skopje does

New Moment New Ideas – Skopje is a full-service advertising and public relations agency headquartered in Skopje, North Macedonia, founded in 1993. The firm operates across twelve service lines spanning strategic services (product launch and branding, PR and event management, employer branding), digital marketing (SEO/SEA/SEM, social media marketing, influencer marketing, lead generation and funnel campaigns), and production (graphic design, video production, web design and development, chatbots and apps, media planning and buying). It serves enterprise clients, government institutions, and NGOs across the Balkans, with a disclosed portfolio spanning telecommunications (Telekom), beverages (Coca-Cola, Jägermeister), banking (Stopanska Banka, Kaleido Private Bank), retail (Jumbo, The Body Shop), media (Telma TV), and government / NGO (Government of North Macedonia, UNDP, GIZ, PETA).\n\nThe agency's core offering is integrated campaign execution — from creative concept through media planning and buying to performance measurement. Its technology stack is consumed rather than built: the firm uses off-the-shelf digital advertising platforms, SEO tools, social media management systems, video production infrastructure, and third-party generative AI image models, the latter applied in its award-winning 2024 'Just Add Coca-Cola' campaign. The firm claims to be the largest media agency in its home market by market share and offers custom chatbot and mobile app development as part of its extended service portfolio. There is no evidence of proprietary technology, patents, or API products; no public SDK or developer-facing platform is offered.\n\nRevenue is generated through project-based professional services fees, with each engagement quoted individually based on scope. The firm operates a sales-led go-to-market motion via its website, case study demonstrations, and proactive outreach to enterprise and institutional clients. Customer segmentation is horizontal — split across B2B enterprise (primary), government and NGO, and financial institutions — with no published pricing, contracted minimums, or subscription model. The agency is privately held, independently owned with no disclosed institutional backing, and part of a regional network of eight sibling offices spanning North Macedonia, Albania, Kosovo, Serbia, Montenegro, Bulgaria, Slovenia, and Bosnia and Herzegovina.

Name

New Moment New Ideas - Skopje

Legal name

New Moment New Ideas

Website

https://newmoment.mk

Company type

Private

Founded year

1993

Operating status

Operating

Short description

New Moment New Ideas – Skopje is a full-service advertising agency founded in 1993 in North Macedonia, offering branding, digital marketing, PR, media planning, and creative production services to enterprise, government, and NGO clients across eight Balkan markets.

Ownership category

akta.pro rank

Product category

Advertising Services

NAICS

Advertising Agencies (541810), Public Relations Agencies (54182)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Creative Concepting & Campaign Development (BPAFAEAD)

akta.pro secondary industries

Personalization, Testing & Conversion Rate Optimization (CRO) (BPAFAFAG), Marketing Technology, AdTech & MarTech Services (BPAFAAAN)

Keywords

• Advertising agency services
• Digital marketing services
• Brand identity design
• Media planning buying
• Public relations services

Headquarters

HQ city

Skopje

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Professional Services / Agency Fees: Full-service marketing agency generating revenue through project-based fees for services including branding, digital advertising, PR, web development, video production, social media marketing, SEO/SEM, and event management. Revenue appears to come from client engagements across various industries.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

New Moment New Ideas - Skopje is a full-service marketing and PR agency delivering branding, digital advertising, PR, web design and development, SEO/SEA/SEM, social media marketing, influencer marketing, video production, graphic design, media planning and buying, lead generation, and event management services. The agency works with enterprise clients, governments, and NGOs to develop strategic campaigns from concept to execution across both offline and online channels.

Product overview

New Moment New Ideas is a full-service marketing and PR agency offering a comprehensive suite of 12 service offerings. The agency's core portfolio includes strategic services (Product Launch & Branding, PR & Event Management, Employer Branding), digital marketing services (Web Design & Development, SEO/SEA/SEM, Social Media Marketing, Influencer Marketing, Lead Gen & Funnel Campaigns), and creative production services (Graphic Design, Video Production, Chatbots & Apps, Media Planning & Buying). The agency positions itself as a 'full-stack marketing' provider with 30 years of experience, 118 international awards, and a team of over 70 people. The agency is particularly known for award-winning creative campaigns including Cannes Lions Titanium and Silver Lion wins.

Differentiator

Problem solved

Functional benefit

Products and services

• Product Launch & Branding
• Web Design & Development
• SEO, SEA & SEM
• Influencer Marketing
• Media Planning & Buying
• PR & Event Management
• Graphic Design
• Lead Gen & Funnel Campaigns
• Video Production
• Social Media Marketing
• Chatbots & Apps
• Employer Branding

Quantifiable outcome

• 250% growth in ratings for Telma TV after 'The Red Phone' campaign
• +5 more outcomes

Named customers14 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Partnerships

Four partnerships are on record, tiered notable and core.

• GrowthlanenotableStrategic or Co-development Partner · 1 January 2023Collaborated with Swiss digital agency Growthlane on Kaleido Private Bank's online brand awareness campaign. New Moment developed full SEO strategy, lead gen campaigns, and social media content for the Swiss private bank's market entry.
• UNDPcoreStrategic or Co-development Partner · 1 January 2022Partnership on 'Every Bullet Has A Target' social awareness campaign nominated at Balcannes 2022. Campaign addressed the issue of celebratory gunfire in the Balkans.
• GIZ North MacedoniacoreStrategic or Co-development Partner · 1 January 2020Collaboration on 'The Silence of the Bees' eco-friendly campaign as part of the 'Support to Economic Diversification of Rural Areas in South East Europe (SEDRA)' project financed by German Federal Ministry for Economic Cooperation and Development.
• Regional NM OfficescoreOthersNetwork of 8 sibling offices across Albania, Kosovo, Serbia, Montenegro, Bulgaria, Slovenia, Bosnia and Herzegovina, and Macedonia. Connected through annual Ohridea gatherings and ongoing collaboration.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Publicis One North Macedonia: Publicis Groupe's regional affiliate operating in Skopje, offering integrated advertising, media, and digital services. Competes for the same regional enterprise and government clients across creative, media planning, and digital mandates.
• McCann Skopje: McCann Worldgroup's North Macedonia office, providing full-service advertising and creative services in the same Skopje market with similar multinational and local client mix. Direct head-to-head competitor for enterprise and government accounts in N. Macedonia.
• Y&R Skopje: Y&R (VMLY&R) Skopje affiliate, providing advertising and digital services from within the same market. Direct competitor for the same Skopje-based enterprise and local brand accounts.
• Leo Burnett Skopje: Leo Burnett's regional office offering full-service creative and media services in N. Macedonia. Direct competitor for branding and integrated campaigns with comparable multinational brand clients.
• Ogilvy North Macedonia: Ogilvy's Skopje affiliate delivering advertising, PR, and digital services to enterprise clients. Overlaps with New Moment's full-service, branding, and PR offering within the same SEE geography and target client roster.

Regional players

• Bruketa&Žinić OM: Croatia-based award-winning independent creative agency with strong Balkans reputation and Cannes recognition. Comparable as an independent regional creative shop competing for SEE enterprise clients without global network affiliation.
• McCann Beograd: McCann's Serbian affiliate, serving the largest SEE market. Comparable as a regional network-affiliated full-service agency competing for enterprise clients across the Balkans.
• Studio Sonda: Croatian independent creative agency with regional Balkans reach, recognized for brand and digital work. Comparable peer in independent, award-driven creative positioning across SEE markets.
• NewPride: Slovenian creative and digital agency. Comparable independent regional peer with award-recognized creative work and similar full-service capabilities in a neighboring SEE market.
• Imel Group: Slovenia-based marketing communications group with regional Balkans presence. Full-service offering across creative, digital, and media, comparable to New Moment's full-stack positioning in adjacent SEE markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/new-moment-new-ideas-skopje

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Moment New Ideas - Skopje