Verticcio
Verticcio is a Žilina-based Slovak specialty coffee roastery and equipment retailer, founded in 2015, that roasts coffee on a Joper CRS30 roaster and supplies its own blends plus La Marzocco espresso machines, grinders, accessories, and barista training to more than 230 B2B café and office customers and DTC consumers across Slovakia.
- Company typePrivate
- Founded2015
- HeadquartersŽilina, Slovakia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Verticcio does
Verticcio is a privately held Slovak specialty coffee roastery and equipment retailer founded in 2015 by Lukáš Tóth in Žilina, operating with a team of 14 people across roasting, equipment service, barista training, and e-commerce. The company roasts coffee on a Joper CRS30 Portuguese gas roaster equipped with an automatic destoner and Brigus logging software, applying Agtron-scale quality standards (espresso blends at 60–65 points medium; single origins at 65–70 points medium-light) to ensure batch consistency. Verticcio's branded coffee portfolio spans six espresso blends (Classic, Metropola, Bulvar, Korzo, Office, Balance) and more than ten single origins sourced from countries including Ethiopia, Colombia, Burundi, Nicaragua, Kenya, Peru, Uganda, Rwanda, Indonesia, and India, plus a decaffeinated offering (Mama Coffee). The company also distributes the full La Marzocco professional and home espresso line, professional and manual grinders, water treatment systems, barista accessories, teas, and beverage ingredients.
Verticcio monetizes through a multi-channel, predominantly transactional model: direct-to-consumer sales via verticcio.sk with publicly listed EUR pricing (coffee €9–€41 across 200g/500g/1kg SKUs; La Marzocco Linea Micra + PICO sets from €4,638.95), a brick-and-mortar retail/café in Žilina, and a B2B field-sales motion supplying more than 230 active café, restaurant, and office customers across Slovakia. The B2B offering is bundled — coffee supply, La Marzocco equipment, installation, maintenance, Verticcio Academy barista training, and water filtration — which positions the company as a one-stop coffee solutions provider rather than a single-category vendor. Pricing is per-unit pay-as-you-go with no disclosed subscription layer; service revenue is generated through equipment maintenance contracts and training programs.
The company is founder-led, privately held with no disclosed external funding, and recently crossed the €1 million revenue threshold per STARTITUP coverage. In 2025, Verticcio relocated from its original Bulvár location in Žilina after 11 years to open a new flagship store and café concept oriented toward urban take-away, while maintaining nationwide Slovakia reach through e-commerce and B2B sales. Its go-to-market combines sales-led B2B outreach, content marketing (company blog, press coverage in Forbes Slovakia, STARTITUP, KÁVIČKÁRI, Standart), and email newsletters.
Verticcio firmographics
Firmographics- Name
- Verticcio
- Website
- https://www.verticcio.sk
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Verticcio is a Žilina-based Slovak specialty coffee roastery and equipment retailer, founded in 2015, that roasts coffee on a Joper CRS30 roaster and supplies its own blends plus La Marzocco espresso machines, grinders, accessories, and barista training to more than 230 B2B café and office customers and DTC consumers across Slovakia.
- Ownership category
- akta.pro rank
Verticcio industry classification
Industry- Product category
- Specialty Coffee Roasting and Equipment Supply
- NAICS
- Coffee and Tea Manufacturing (311920)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Specialty Coffee & Tea (Single-Origin, Micro-lot, Premium) Processing (AFAFADAJ)
- akta.pro secondary industries
- Coffee Roasters with Cafe (Roastery Cafes) (THAFADAE), Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI), Coffee, Espresso & Tea Appliances Retail (CRACADAC), Coffee & Tea Concentrates (Liquid, Extracts, Syrups) (AFAFAGAC)
Keywords
Where Verticcio is headquartered
LocationHeadquarters
- HQ city
- Žilina
- HQ country
- Slovakia
- HQ region
- Europe
Offices2 records
Markets served
Verticcio business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Roasted Coffee Sales: Verticcio roasts and sells freshly roasted specialty coffee under its own brand, including espresso blends (Classic, Metropola, Bulvar, Korzo, Office, Balance), single origin coffees (Ethiopia Sidamo, Colombia La Manuela, Burundi Kayave Hill, Nicaragua Finca Los Alpes, Kenya Kibugu, Peru San Martin, Uganda Sucafina, Rwanda Kilimbi, Sumatra Gayo, India Bababudangiri), and decaffeinated coffee (Mama Coffee). Coffees are available in 200g, 500g, and 1kg packages. Revenue is generated through B2C e-commerce, B2B supply to cafés and offices, and physical store sales.
- Professional Coffee Equipment: Sale of professional and home espresso machines (La Marzocco Linea, Strada, KB90, GB5, Leva, Micra, Mini, GS3), grinders (La Marzocco PICO, Mahlkönig, Anfim, Fiorenzato, Compak, Comandante, Hario), water treatment systems (Brita, BWT), cleaning/hygiene products, and replacement parts.
- Barista Accessories & Supplies: Sale of barista accessories including milk pitchers (Motta), tampers, scales (Mahlkönig Sync Scale, Rhino), cups (Loveramics, Ancap/Verticcio branded), travel mugs (Kambukka), and alternative brewing tools.
- Tea and Beverage Ingredients: Sale of teas (BONThé, DB brand) including black, green, herbal, fruit, rooibos, and matcha varieties; syrups and toppings (Fonte brand); and frappe mixes.
- Service, Training, and Water Filtration: Verticcio offers equipment servicing, barista training (Verticcio Academy), and water filtration solutions for cafés and offices as part of their comprehensive coffee solutions offering.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Verticcio branded coffee — various package sizes |
| Unit Pricing | Pay-as-you-go | La Marzocco professional espresso machines |
| Unit Pricing | Pay-as-you-go | Barista accessories and supplies |
| Unit Pricing | Pay-as-you-go | Tea and beverage products |
| Unit Pricing | Pay-as-you-go | Gift vouchers |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Verticcio product offering
Product offeringCore offering
Verticcio roasts and sells specialty coffee under its own brand, complemented by professional and home espresso machines (as official La Marzocco distributor), grinders, barista accessories, tea, and beverage ingredients. The company also provides barista training through Verticcio Academy, equipment servicing, private-label roasting, and water filtration solutions, serving both B2C consumers and B2B café and office customers across Slovakia.
Product overview
Verticcio is a Slovak specialty coffee roastery and retailer operating from Žilina, offering a comprehensive coffee ecosystem through an e-commerce platform and physical store. The core product portfolio consists of Verticcio-branded freshly roasted coffees (including blends like Classic, Metropola, Bulvar, Korzo, Office, Balance, and single-origin offerings from major coffee-producing countries) complemented by professional and home espresso machines (La Marzocco being a flagship brand), coffee grinders, and barista accessories. The offering extends to tea, beverages (syrups, frappés, hot chocolates from brands like Fonte), and service offerings including roasting services for private labels, café and office solutions, barista training through Verticcio Academy, and equipment servicing. The company positions itself as a complete coffee solutions provider rather than a single-product seller.
Differentiator
Problem solved
Functional benefit
Products and services
- Verticcio Coffee (Own Roasted Coffee)
Quantifiable outcome
- More than 230 active B2B customers served across Slovakia
- +2 more outcomes
Companies that use Verticcio
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Verticcio technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Verticcio partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- La MarzoccocoreVerticcio is an official distributor of La Marzocco professional and home espresso machines in Slovakia. They sell the full La Marzocco professional lineup (Linea, Strada, KB90, GB5, Leva) and home machines (Micra, Mini, GS3), along with branded accessories and the La Marzocco PICO grinder. They also offer La Marzocco machine installation and maintenance services.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Verticcio competitors and assessment
Company assessmentDirect peers
- Coffee Lab: Polish specialty coffee roaster offering roasted beans, equipment, and barista training across retail and wholesale channels. Directly comparable vertical integration (roasting + equipment + training) to Verticcio's bundled offering.
- Bonanza Coffee Roasters: Berlin specialty coffee roaster operating cafés, an academy, and B2B/wholesale distribution across Europe. Comparable to Verticcio as a roaster-retailer with training programs, but at larger geographic scale.
- Green Plantation: Slovak specialty coffee roaster based in Bratislava, roasting single-origin and blended coffees for B2B and B2C customers in Slovakia. Directly comparable to Verticcio in country, business model (in-house roasting, e-commerce, café), and specialty positioning.
- The Barn Coffee Roasters: Berlin-based specialty coffee roaster and café operator with B2B supply and premium single-origin positioning. Comparable specialty-roaster-plus-café model to Verticcio, but with broader European reach.
- Hard Beans: Polish specialty coffee micro-roastery selling single-origin coffees via e-commerce to consumers and wholesale to cafés. Highly comparable model to Verticcio's specialty roasting and DTC focus, though operating from Poland rather than Slovakia.
- Kofein Coffee Roasters: Czech specialty coffee roastery operating in Prague with in-house roasting, a flagship café, and B2B supply. Comparable to Verticcio as a Central European specialty roaster combining retail café, e-commerce, and B2B distribution.
- Five Elephant: Berlin-based specialty coffee roastery and café with strong single-origin program, e-commerce, and B2B/wholesale presence in Europe. Comparable as a specialty roaster combining café, retail, and wholesale, though operating at larger European scale than Verticcio.
Broad incumbents
- Illy Caffè: Italian premium coffee producer with global retail, foodservice, and equipment distribution. Comparable incumbent competing for the same premium café and equipment customer segment that Verticcio targets in Slovakia.
- Lavazza: Global Italian coffee brand with broad presence across retail, foodservice, and espresso equipment. Comparable as a broad incumbent competing in the same Slovak coffee and equipment market, but with vastly greater scale and brand reach.
Others
- La Marzocco: Italian manufacturer of premium espresso machines and a key supplier/distributor relationship for Verticcio. Not a direct competitor but a critical partner whose products anchor Verticcio's premium equipment offering in Slovakia.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Verticcio social profiles
Digital presenceVerticcio financial estimates
Financial estimateRevenue estimate
Valuation estimate
Verticcio leadership team
Management profileNumber of profiles
Profiles2 records
Verticcio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Verticcio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Verticcio
What does Verticcio do?
Verticcio roasts and sells specialty coffee under its own brand, complemented by professional and home espresso machines (as official La Marzocco distributor), grinders, barista accessories, tea, and beverage ingredients. The company also provides barista training through Verticcio Academy, equipment servicing, private-label roasting, and water filtration solutions, serving both B2C consumers and B2B café and office customers across Slovakia.
Is Verticcio a public or private company?
Verticcio is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Verticcio founded?
Verticcio was founded in 2015. It employs 11 to 50 people.
Where is Verticcio based?
Verticcio is headquartered in Žilina, Slovakia, in the Europe region.
How does Verticcio make money?
Five revenue lines are on record. Roasted Coffee Sales are the primary driver. The others are professional Coffee Equipment, barista Accessories & Supplies, tea and Beverage Ingredients and service, Training, and Water Filtration.
Who are Verticcio's main competitors?
Direct peers on record are Coffee Lab, Bonanza Coffee Roasters, Green Plantation, The Barn Coffee Roasters, Hard Beans, Kofein Coffee Roasters and Five Elephant. Broad incumbents are Illy Caffè and Lavazza. La Marzocco is listed as an others.
Does Verticcio have an API?
No public API is recorded for Verticcio.
What industry is Verticcio in?
Verticcio's product category is Specialty Coffee Roasting and Equipment Supply. Its primary akta.pro industry code is AFAFADAJ, Specialty Coffee & Tea (Single-Origin, Micro-lot, Premium) Processing, with a secondary code of THAFADAE, Coffee Roasters with Cafe (Roastery Cafes). Its NAICS code is 311920 and its SIC code is 2080.