Vera Sport Srl

What Vera Sport Srl does

Vera Sport Srl is a privately-held Italian limited company (s.r.l.) operating as an authorized dealer for three Piaggio Group brands — Piaggio, Vespa, and Aprilia — from a single showroom and workshop at Via Gattamelata 128 in Padova. The core offering spans three product lines: Piaggio scooters (Medley, Liberty, Beverly, and the MP3 three-wheeled range), Vespa scooters (Primavera, Sprint, and GTS at displacements from 50cc to 310cc), and Aprilia sport scooters including the SR GT 125/200 and the newly introduced SR GT 400. The dealership also services Piaggio, Vespa, Aprilia, and Scarabeo vehicles, with capabilities covering mandatory inspections (revisione), scheduled maintenance, repairs, and accident estimates.

Revenue is generated across four streams: one-off retail scooter sales at unit prices between roughly €3,100 and €7,300; professional workshop services; original spare parts and accessories; and insurance brokerage via a partnership with MotoPlatinum. Customer financing is facilitated through Santander Consumer Bank with advertised monthly payments ranging from €49 to €160. Go-to-market is direct-to-consumer through the physical dealership, supported by an online appointment and test ride booking flow on verasport.it, a 15% online discount on parts and consumables, and a WhatsApp contact line. The company does not develop proprietary technology; connected features such as Aprilia MIA are OEM-provided.

Name

Vera Sport Srl

Legal name

Vera Sport s.r.l.

Website

https://verasport.it

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Vera Sport Srl is an authorized Piaggio Group dealer in Padova, Italy, selling Piaggio, Vespa, and Aprilia scooters and providing workshop, original parts, insurance, and test ride services to individual urban mobility and leisure riders in the Veneto region.

Ownership category

akta.pro rank

Product category

Motorcycle and Scooter Dealership

NAICS

Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227), Motorcycle, Boat, and Other Motor Vehicle Dealers (44122)

SIC

Motorcycles, Bicycles & Parts (3751)

akta.pro primary industry

Motorsports & Powersports Gear & Accessories Retail (CRAMABAN)

Keywords

• Authorized scooter dealer
• Motorcycle workshop services
• Scooter spare parts
• Vehicle insurance brokerage
• Test ride booking

Headquarters

HQ city

Padua

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Scooter Sales: Sales of new Piaggio, Vespa, and Aprilia scooters as an authorized dealer. Revenue from vehicle sales at retail prices.
2. Workshop Services: Specialized maintenance, repairs, mandatory inspections (revisione obbligatoria), scheduled maintenance (tagliandi), and accident repair quotes.
3. Original Spare Parts Sales: Sales of original Piaggio, Vespa, Aprilia, and Scarabeo spare parts and accessories.
4. Insurance Services: Insurance brokerage services for scooters in partnership with MotoPlatinum.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Vera Sport is an authorized Piaggio Group dealership in Padova, Italy that sells new Piaggio, Vespa, and Aprilia scooters (including Medley, Liberty, Beverly, MP3, Primavera, Sprint, GTS, and SR GT models) at retail prices with promotional financing through Santander Consumer Bank. The company also runs a specialized workshop offering maintenance, repairs, mandatory inspections, scheduled servicing, and accident repair quotes, supported by sales of original spare parts and accessories, insurance brokerage through partner MotoPlatinum, and test ride bookings.

Product overview

Vera Sport Srl is an authorized Piaggio, Vespa, and Aprilia dealership in Padova, Italy offering a portfolio of motor scooter brands. The core offering consists of three major brands: Piaggio (including Medley, Liberty, Beverly, and MP3 three-wheeled models), Vespa (Primavera, Sprint, GTS), and Aprilia (SR GT series). These are complemented by workshop services for maintenance and repairs, genuine spare parts, insurance assistance through MotoPlatinum partnership, and test ride experiences. The company operates as a traditional dealership rather than a digital platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Piaggio Scooters Piaggio brand scooters including Medley, Liberty, Beverly, and MP3 three-wheeled models sold at various price points with promotional financing options, targeting individual consumers in the Padova area for urban commuting.
• Vespa Scooters Vespa brand scooters including Primavera, Sprint, and GTS models, featuring classic Italian design with various engine displacements from 50cc to 310cc, sold to individual consumers seeking premium urban mobility.
• Aprilia Scooters Aprilia SR GT series sport scooters including 125/200 and 400cc models with GT styling, featuring advanced technology such as TFT displays, traction control, and connectivity, targeted at sport-oriented urban riders.
• Aprilia SR GT 400 Aprilia SR GT 400 is a new GT-style scooter with a 400cc single-cylinder Euro 5+ engine, available in standard and Rally Replica versions, targeted at sport-oriented urban and out-of-city riders seeking premium features.
• Workshop Services Specialized maintenance and repair services for Piaggio, Vespa, Aprilia, and Scarabeo scooters including mandatory inspections (revisione obbligatoria), scheduled maintenance (tagliandi), accident repair estimates, and scooter pickup at the customer location, with a 15% discount on parts for online bookings.
• Original Spare Parts Sales of genuine Piaggio, Vespa, Aprilia, and Scarabeo replacement parts and accessories ensuring quality and perfect compatibility for scooter owners needing authentic components.
• Insurance Brokerage Services Insurance brokerage services for scooters in partnership with MotoPlatinum, providing quotes and policy assistance to customers purchasing scooters from the dealership.
• Test Ride Booking Test ride booking service allowing customers to try Piaggio, Aprilia, or Vespa scooters, including the Aprilia SR GT 400 and Piaggio Mp3 310 E5+, before purchase at the Padova dealership.

Quantifiable outcome

• 15% discount on spare parts, oil and consumables for online bookings

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• MotoPlatinumminorGTM or Marketing PartnerMotoPlatinum provides insurance services for scooters sold through Vera Sport. The partnership offers customers insurance quotes and coverage for their vehicles.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Yamaha Motor Italia: Yamaha's Italian arm distributes scooters and motorcycles via its own franchised dealers, competing directly for the same urban-mobility customer that Vera Sport serves.
• Kymco Italia: Italian distributor of Kymco scooters and parts via a national dealer network, including outlets competing with Vera Sport for entry-level urban scooter buyers.
• Piaggio Group: Manufacturer of the Piaggio, Vespa, Aprilia, and Moto Guzzi brands. Comparable as the upstream incumbent whose products, parts supply, and brand equity the dealership sells and services.
• Honda Motor Europe Italia: Honda's Italian subsidiary sells motorcycles and scooters through its authorized dealer network, including direct competitors to Piaggio/Vespa/Aprilia scooters in the same Padova-area catchment.
• Aprilia (Piaggio Group brand): Sport-oriented scooter and motorcycle brand under Piaggio Group. Vera Sport is one of its authorized dealers, so the brand itself is a direct adjacent peer in the retail channel.

Others

• MotoPlatinum: Insurance broker specializing in two-wheeler coverage in Italy. Vera Sport refers customers to MotoPlatinum for scooter insurance, making it an ecosystem partner with adjacent commercial activity.
• Santander Consumer Bank: Captive finance provider for the dealership's installment financing offers. Acts as a commercial partner whose product (consumer credit) is embedded in Vera Sport's purchase flow.
• Motostorm (Italian online motorcycle/scooter marketplace): Italian online marketplace for new and used motorcycles and scooters. Comparable because it competes for the same digital-first scooter buyer and threatens parts/service attach via price transparency.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/vera-sport

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vera Sport Srl