The Expo At Glen Rose

What The Expo At Glen Rose does

The Expo at Glen Rose operates multi-purpose event venue facilities in Glen Rose, Texas (Somervell County), serving the North Texas market. Its physical infrastructure comprises four bookable spaces: a Main Arena with 3,000+ seats spanning 130' x 254' and featuring a digital display wall and announcer's booth; the Zimmerer Kubota Arena (120' x 240', 500 seats, climate-controlled, currently under construction and accepting bookings); a Covered Warm-Up Arena (120' x 220'); and a 300-capacity Exhibit Hall. Supporting amenities include 345 animal stalls across three barns (Zimmerer Kubota Barn, Auxiliary Barn, VIP Barn), 73 full-hookup RV spaces (electric, water, sewer) and 6 additional 30-amp sites, plus an online ticket sales and seat-reservation platform at book.theexpoatglenrose.com.

The venue monetizes across four streams: arena and exhibit hall rentals, nightly stall rentals ($30-$45 per night depending on event, location, and availability), RV hookup fees, online ticket sales, and regional sponsorship/advertising. Distribution is a hybrid of direct sales (phone/email inquiry for event-producer rentals) and self-serve consumer ticketing via the online booking platform, with marketing executed through a website, Facebook, Instagram, and TikTok channels. Its customer segments are event producers and organizers in equestrian/livestock, concerts/trade shows, motorsports, and meeting/banquet use cases.

The Expo's technology footprint is conventional web infrastructure: a marketing website (theexpoatglenrose.com) developed by Catelleon Solutions LLC and an integrated booking system. There is no disclosed AI/ML capability, mobile app, API, or external integrations. The company is privately held with undisclosed ownership, 1-10 employees, no disclosed funding rounds, and no parent company, subsidiaries, M&A activity, or leadership team identified in the available data.

Name

The Expo At Glen Rose

Legal name

The Expo at Glen Rose

Website

https://theexpoatglenrose.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Expo at Glen Rose operates climate-controlled multi-purpose arenas, a 300-capacity exhibit hall, 345 animal stalls, and 79 RV hookups in Glen Rose, Texas, hosting equestrian, livestock, concert, motorsport, trade show, and banquet events for North Texas event producers and attendees.

Ownership category

akta.pro rank

Product category

Event Venue Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310), Convention and Trade Show Organizers (56192)

SIC

Services-Amusement & Recreation Services (7900), Services-Racing, Including Track Operation (7948)

akta.pro primary industry

Fairgrounds & Expo Parks (THAHAAAH)

Keywords

• Event venue rentals
• Equestrian event facility
• Multi-purpose arena
• Convention center services
• Livestock show venue

Headquarters

HQ city

Glen Rose

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Supply Chain

Revenue model

1. Arena and Space Rental: Rental fees for Main Arena (3,000+ seats), Zimmerer Kubota Arena (500 seats), Covered Warm-up Arena, and Exhibit Hall (300 capacity) for events including rodeos, concerts, motorsports, trade shows, and banquets.
2. Stall and RV Hookup Rentals: Nightly stall rentals ranging $30-$45 per night depending on event, location, and availability. RV spaces with full hookups (electric, water, sewer) and 30-amp electric/water only options. Additional shavings available for purchase at $12 per bag.
3. Ticket Sales and Event Bookings: Revenue from ticket sales for events hosted at the venue, with an online booking system for seat selection and event date management.
4. Sponsorship and Advertising: Sponsorship opportunities for event producers and vendors, with various sponsor tiers including logo placement on venue materials and promotional channels.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The Expo At Glen Rose operates a multi-purpose event venue in Glen Rose, Texas, renting climate-controlled arenas, an exhibit hall, and supporting overnight facilities (stalls and RV hookups) to event organizers producing equestrian, livestock, concert, trade show, motorsports, and banquet events. The venue is supported by an in-house online ticketing and reservation system that also processes consumer ticket purchases for hosted events.

Product overview

The Expo at Glen Rose operates as an event venue platform offering multiple distinct facilities for hosting equestrian competitions, livestock shows, concerts, motorsports, trade expos, and vendor markets. The core venue infrastructure consists of the Main Arena (3,000+ seats, 130' x 254'), the Zimmerer Kubota Arena (500 seats, climate-controlled), the Covered Warm-Up Arena (120' x 220'), and the Exhibit Hall (up to 300 guests). Supporting amenities include 345 animal stalls across three barns and 79 RV hookup spaces. The venue also provides an online event booking system for ticket sales and seat reservations.

Differentiator

Problem solved

Functional benefit

Products and services

• Main Arena Climate-controlled 3,500-seat arena with a 65-foot digital display wall and video board, available for rental to event organizers producing equestrian, livestock, concert, trade show, and motorsports events.
• Zimmerer Kubota Arena Secondary multi-purpose arena available for rental to event organizers for live entertainment, shows, and equestrian events.
• Covered Warm-Up Arena Covered warm-up arena designed for equestrian and livestock participants to prepare animals and riders before competing in the main arenas.
• Exhibit Hall Configurable indoor space available for trade shows, corporate meetings, and banquet events, with additional meeting and banquet space also available.
• Stalls and RV Hookups Overnight accommodations consisting of 125 livestock stalls and 135 RV hookups, rented on a per-night basis to event attendees, animal owners, and travelers via the online reservation system.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered minor.

• Holiday Inn Express - Glen RoseminorGTM or Marketing PartnerProud sponsor and recommended lodging partner of The Expo at Glen Rose. Located at 113 Paluxy Summit Blvd, Glen Rose, TX with free breakfast, Wi-Fi, pool, and modern rooms. Offers discounted rates for event guests traveling to the area.
• Inn on the RiverminorGTM or Marketing PartnerRecommended lodging partner and sponsor located at 205 SW Barnard St., Glen Rose, TX. Pet-friendly riverfront accommodations with full restaurant/tavern, fire pits, and unique antique furnishings. Ideal for getaways and special events near the venue.
• Ag Trust Farm CreditminorGTM or Marketing PartnerSponsor of The Expo at Glen Rose. Provides financing services for rural property and agricultural operations. Located in Stephenville and Cleburne, TX.
• Blackies Gas StopminorGTM or Marketing PartnerSponsor offering burgers, beer, BBQ, specialty drinks, and live music. Located at 35141 US HWY 67, Stephenville TX with plenty of trailer parking.
• Dinosaur World - Glen RoseminorGTM or Marketing PartnerSponsor and nearby attraction partner. 22-acre outdoor park with life-sized dinosaurs, fossil digging, and hands-on exhibits. Located in Glen Rose, TX.
• Hank FM 92.1minorGTM or Marketing PartnerLocal radio station sponsor broadcasting Texas country favorites and classic hits. Supports local events, rodeos, and community promotions with on-air and online advertising.
• Sledge DistilleryminorGTM or Marketing PartnerSponsor offering hand-crafted spirits according to WWII family recipe. Provides tasting, events, tours, and more. Located at 8210 Paluxy Highway, Tolar, TX.
• First Financial BankminorGTM or Marketing PartnerSponsor - Texas-based community bank offering personal and business banking, loans, and wealth management. The Glen Rose branch supports local business and families.
• Tractor Supply CominorGTM or Marketing PartnerSponsor and nearby retail partner. Located at 200 Bo Gibbs Blvd, Glen Rose, TX. Source for farm supplies, pet and animal feed, clothing, and farm/ranch related items.

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• National Western Complex: Denver livestock, equestrian, rodeo, trade show and exposition facility. Comparable scale and event mix including climate-controlled arenas, stall barns, and exhibition halls.
• Fort Worth Stock Show & Rodeo: Annual livestock, equestrian, and rodeo event in Fort Worth drawing North Texas producers. Directly comparable in event type, though it operates on an annual show model rather than year-round venue rental.
• Extraco Events Center: Waco, Texas multi-purpose arena hosting equestrian events, livestock shows, concerts, and trade expos. Closest mid-size Texas peer to The Expo at Glen Rose in scale and event mix.
• NRG Center / Houston Livestock Show and Rodeo: Large Texas venue hosting the annual Houston Livestock Show and Rodeo along with concerts and trade events. Directly comparable livestock/equestrian event orientation in the same state.
• Tulsa Expo Square: Oklahoma multi-purpose fairgrounds and expo complex hosting livestock shows, equestrian events, trade expos, and concerts. Comparable Midwest/South-Central regional expo venue with similar revenue mix and stall/RV accommodations.
• Will Rogers Memorial Center: Multi-purpose Fort Worth complex hosting equestrian, livestock, rodeo, concerts, and trade shows. Highly comparable as a Texas-based climate-controlled arena venue serving overlapping producer segments.

Regional players

• San Antonio Stock Show & Rodeo: Major Texas livestock and rodeo event based in San Antonio. Comparable livestock/equestrian focus but anchored in a different Texas metro, so it draws regional demand that competes with The Expo for producer bookings.
• Payne Arena: Mid-size Texas entertainment and event venue hosting concerts, motorsports, and expos. Comparable in scale and event-type breadth but anchored in the Rio Grande Valley rather than North Texas.
• Amarillo Civic Center Complex: Multi-purpose Texas Panhandle venue for concerts, trade shows, rodeos, and livestock events. Comparable multi-use event rental model, though serving the Texas Panhandle rather than North Texas.
• Freeman Coliseum / San Antonio Stock Show & Rodeo Grounds: San Antonio multi-purpose event facility used for livestock, equestrian, concerts, and trade events. Similar climate-controlled indoor arena model though in a different Texas geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/somervellcountyexpo
• Instagraminstagram.com/theexpoatglenrose?igsh=ZzY3bjFpMWJ6Y2Jj
• TikToktiktok.com/@the.expoatglenrose
• LinkedInlinkedin.com/company/the-expo-at-glen-rose

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Expo At Glen Rose