Lma L'agence
LMA L'agence is a French event marketing and brand activation agency, founded in 2013 and based in Suresnes, specializing in event execution, brand ambassador staffing, and spectacle production for enterprise clients in the alcoholic beverage sector across France.
- Company typePrivate
- Founded2013
- HeadquartersSuresnes, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
Lma L'agence firmographics
Firmographics- Name
- Lma L'agence
- Legal name
- LMA CONSULTING
- Website
- https://lma-consulting.fr
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LMA L'agence is a French event marketing and brand activation agency, founded in 2013 and based in Suresnes, specializing in event execution, brand ambassador staffing, and spectacle production for enterprise clients in the alcoholic beverage sector across France.
- Ownership category
- akta.pro rank
Lma L'agence industry classification
Industry- Product category
- Event Marketing Services
- NAICS
- Marketing Consulting Services (541613), Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Field Sales & Brand Ambassador Programs (MPAAAJAG)
- akta.pro secondary industries
- Customer, Marketing & Sales Consulting (BPAHACAG), Corporate Meetings & Conferences (Internal/External Business Events) (MPAGAHAA), Conferences & Conventions Operations Services (Registration, AV, Logistics) (MPAGAGAM)
Keywords
Where Lma L'agence is headquartered
LocationHeadquarters
- HQ city
- Suresnes
- HQ country
- France
- HQ region
- Europe
Offices4 records
Markets served
Lma L'agence business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Event Marketing Services: Project-based professional services for event conception, organization, and execution including marketing événementiel, brand ambassador deployment, corporate events, and spectacle production.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quote-based custom pricing for bespoke event services. No standard pricing tiers published publicly. |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Lma L'agence product offering
Product offeringCore offering
LMA Consulting is a French event marketing and operational marketing agency that designs, organizes, and executes live brand activation events, deploys expert brand ambassadors and tasting animation teams for beverage brands, manages corporate seminars and team-building events, produces licensed spectacles and tours, and provides social media management with regulatory compliance for the alcohol sector. The agency serves beverage brands and corporates across France with a roster of more than 200 specialized ambassador profiles and executes over 2,000 event dates annually.
Product overview
LMA Consulting is a unified service offering in event marketing and brand activation. The company provides five integrated service pillars: Marketing Événementiel (event marketing and brand activation), Brand Ambassadeur (ambassador staffing and commercial animations), Événements Corporate (corporate seminars and team building), Production de Spectacle (artist booking and show production), and Social Media Management (social media strategy and content). The company specializes in the spirits, wines, champagnes, and beer industry, with national coverage across France through offices in Suresnes (Paris area) and storage facilities in Paris and Marseille.
Differentiator
Problem solved
Functional benefit
Products and services
- Marketing Événementiel
Quantifiable outcome
- 2000+ event dates per year across France
- +2 more outcomes
Companies that use Lma L'agence
Customer profileNamed customers6 records
Segments2 records
Ideal customer profiles2 records
Lma L'agence technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Lma L'agence partnerships and signals
Strategic signalScale indicators5 records
Recent moves5 records
Expansion highlights4 records
Lma L'agence competitors and assessment
Company assessmentBroad incumbents
- Publicis Live: Live events and experiential division of Publicis Groupe, delivering large-scale event marketing globally for major brands including beverage clients, overlapping with LMA's event marketing and brand activation services.
- GL Events: Major French-listed event services group providing venue management, event production, and live event services; competes with LMA for corporate event and spectacle production mandates, especially for large brand activations.
- Hopscotch: French independent communications group with a dedicated event and experiential practice, serving large consumer and beverage clients with corporate events, brand activation, and PR-integrated experiential campaigns comparable to LMA's offerings.
- Havas Events: Global events and experiential marketing arm of Havas network, offering integrated event services to major consumer and beverage brands; competes with LMA for premium brand activation mandates but at much larger scale.
Emerging players
- Hopper: Emerging French event marketing agency providing brand activation and field marketing services with a focus on consumer brands, offering overlapping capabilities with LMA's brand ambassador and event marketing pillars.
Direct peers
- Auditoire: Paris-based event and experiential agency within the Havas network focused on premium brand experiences and corporate events, directly comparable to LMA's corporate events and brand activation services for consumer brands.
- Brainsonic: French content marketing and brand activation agency combining events, content, and social media services; closely overlaps LMA's integrated service pillars including social media management and event marketing.
- All Contents: French independent agency offering brand activation, event marketing, and field marketing services, with comparable expertise in commercial animations and ambassador deployment for consumer brands.
- Mouvens: French event and field marketing agency specializing in brand activation and sales force outsourcing, with strong presence in retail and consumer brand activations comparable to LMA's brand ambassador offering.
- W Event Solutions: French corporate event and team-building agency providing seminars, incentive trips, and corporate gatherings comparable to LMA's corporate event offering for enterprise clients.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Lma L'agence social profiles
Digital presenceLma L'agence compliance and trust
Trust signalCompliance3 records
Lma L'agence financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lma L'agence leadership team
Management profileNumber of profiles
Profiles6 records
Lma L'agence funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lma L'agence M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lma L'agence
What does Lma L'agence do?
LMA Consulting is a French event marketing and operational marketing agency that designs, organizes, and executes live brand activation events, deploys expert brand ambassadors and tasting animation teams for beverage brands, manages corporate seminars and team-building events, produces licensed spectacles and tours, and provides social media management with regulatory compliance for the alcohol sector. The agency serves beverage brands and corporates across France with a roster of more than 200 specialized ambassador profiles and executes over 2,000 event dates annually.
Is Lma L'agence a public or private company?
Lma L'agence is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lma L'agence founded?
Lma L'agence was founded in 2013. It employs 11 to 50 people.
Where is Lma L'agence based?
Lma L'agence is headquartered in Suresnes, France, in the Europe region.
How does Lma L'agence make money?
One revenue line is on record: event Marketing Services.
Who are Lma L'agence's main competitors?
Broad incumbents on record are Publicis Live, GL Events, Hopscotch and Havas Events. Hopper is listed as an emerging player. Direct peers are Auditoire, Brainsonic, All Contents, Mouvens and W Event Solutions.
Does Lma L'agence have an API?
No public API is recorded for Lma L'agence.
What industry is Lma L'agence in?
Lma L'agence's product category is Event Marketing Services. Its primary akta.pro industry code is MPAAAJAG, Field Sales & Brand Ambassador Programs, with a secondary code of BPAHACAG, Customer, Marketing & Sales Consulting. Its NAICS code is 541613 and its SIC code is 7311.