Kelly Services
Kelly México is the Mexican subsidiary of Kelly Services, Inc., providing specialized talent recruitment, business process outsourcing, project-based temporary staffing, and nearshoring solutions to enterprise clients across automotive, manufacturing, technology, engineering, logistics, finance, and contact center disciplines.
- Company typePublic
- Founded1946
- HeadquartersMexico City, Mexico
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Kelly Services does
Kelly México is the Mexican subsidiary of Kelly Services, Inc., a U.S.-incorporated, publicly traded (NASDAQ: KELYA, KELYB) workforce solutions company founded in 1946. The Mexico operation, with approximately 79 years of local presence and 30 years of process outsourcing experience, delivers four core service lines: specialized talent recruitment and headhunting, business process outsourcing (covering HR, operational, and administrative functions), project-based temporary workers ("Trabajadores Bajo Proyecto"), and nearshoring advisory. Service delivery is structured along five functional disciplines—Technology, Engineering & Maintenance, Logistics, Finance, and Contact Center—and two primary industry verticals, Automotive and Manufacturing, with additional exposure to electronics, construction materials, and gaming products manufacturing.
The underlying technology stack is a conventional HR services and process outsourcing platform rather than a proprietary software product; differentiation rests on domain-specialized recruiting playbooks, verticalized account teams, and a labor market intelligence asset (the TELM study and Pulso Laboral blog). Supporting content infrastructure includes the HR Limitless podcast (distributed on Spotify, Amazon Music, YouTube Music, Deezer, iHeartRadio, and Podcast Addict), the Pulso Laboral news portal, and a Biblioteca de Contenidos resource library of guides, infographics, ebooks, and whitepapers used as top-of-funnel demand generation.
Kelly México operates a sales-led, enterprise-direct go-to-market model with no publicly disclosed pricing. Engagements are custom-quoted (Asesoría Gratuita / Cotizaci\u00f3n), structured around multi-year outsourcing contracts and project-based staffing margins. Revenue mechanics derive from professional services fees for permanent and temporary placements, managed services fees for full-process outsourcing, and staffing spreads on project workers. The customer base is exclusively enterprise (e.g., Vantiva, a leading global construction materials manufacturer, a recognized gaming products manufacturer), with headquarters in Mexico City and national coverage across Mexican industrial clusters including Aguascalientes, La Laguna, Sonora, and Querétaro.
Kelly Services firmographics
Firmographics- Name
- Kelly Services
- Legal name
- Kelly Services, Inc.
- Website
- https://kellyservices.com.mx
- Company type
- Public
- Founded year
- 1946
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Kelly México is the Mexican subsidiary of Kelly Services, Inc., providing specialized talent recruitment, business process outsourcing, project-based temporary staffing, and nearshoring solutions to enterprise clients across automotive, manufacturing, technology, engineering, logistics, finance, and contact center disciplines.
- Ownership category
- akta.pro rank
Kelly Services industry classification
Industry- Product category
- Workforce Solutions & HR Outsourcing
- NAICS
- Temporary Help Services (56132), Employment Placement Agencies (561311), Office Administrative Services (5611), Temporary Help Services (561320)
- SIC
- Services-Employment Agencies (7361), Services-Management Services (8741), Services-Help Supply Services (7363)
- akta.pro primary industry
- National Generalist Staffing Firms (BPACACAI)
- akta.pro secondary industries
- Workforce Management & Scheduling Outsourcing (Non-payroll) (BPACAKAJ), Recruiting Administration Outsourcing (Recruitment Support, Scheduling, Onboarding Ops) (BPACAKAG), Local & Regional Generalist Staffing Agencies (BPACACAH)
Keywords
Where Kelly Services is headquartered
LocationHeadquarters
- HQ city
- Mexico City
- HQ country
- Mexico
- HQ region
- Latin America
Offices1 record
Markets served
Kelly Services business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Professional Staffing and Recruitment Services: Revenue generated from placing specialized talent in client organizations. Services include headhunting, specialized recruitment, and temporary staffing solutions for project-based workforce needs.
- Process Outsourcing (BPO): Full outsourcing of HR processes, payroll management, and administrative operations. Clients pay for complete process management and workforce administration services.
- Workers Under Project (Trabajadores Bajo Proyecto): Project-based temporary workforce solutions where companies engage workers for specific initiatives, generating revenue through staffing margins and project management fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom enterprise solutions with tailored pricing based on scope and complexity |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Kelly Services product offering
Product offeringCore offering
Kelly Services provides workforce solutions in Mexico through four core offerings: specialized talent recruitment and headhunting, business process outsourcing (HR, operational, and administrative processes), project-based temporary workers (Trabajadores Bajo Proyecto), and nearshoring advisory. The company services five functional disciplines — Technology, Engineering & Maintenance, Logistics, Finance, and Contact Center — and serves the Automotive and Manufacturing industry verticals, delivering flexible, scalable staffing and managed outsourced processes to enterprise clients.
Product overview
Kelly Services Mexico operates as a human resources and business process outsourcing company with four core service offerings: Specialized Talent Recruitment (Reclutamiento de Talento Especializado), Outsourcing Services (Servicios Externalizados), Workers Under Project (Trabajadores Bajo Proyecto), and Nearshoring solutions. The company specializes across five disciplines—Technology, Engineering & Maintenance, Logistics, Finance, and Contact Center—and serves two primary industry verticals: Automotive and Manufacturing. Their outsourcing services are organized into three modules: HR Processes (recruitment, payroll, HR management), Operational Processes (logistics, quality, engineering, maintenance, manufacturing), and Administrative Processes (property management, technology R&D, data processing, sales, procurement, consulting, marketing, finance, technical support). The company complements its core services with content platforms including the HR Limitless podcast, Pulso Laboral news portal, and a Biblioteca de Contenidos resource library. With 79 years of HR market experience and 30 years in process outsourcing, Kelly positions itself as a leader in talent solutions and business process externalization in Mexico.
Differentiator
Problem solved
Functional benefit
Brands
- HR Limitless: La voz de Kelly: Podcast dedicated to the fascinating world of human resources, talent attraction, and topics related to the labor market in Mexico
Products and services
- Reclutamiento de Talento Especializado Specialized talent recruitment and headhunting services connecting enterprise clients in Mexico with qualified professionals across disciplines including technology, engineering, logistics, finance, and contact center operations.
- Servicios Externalizados (BPO) Comprehensive business process outsourcing across HR, operational, and administrative functions, allowing enterprise clients to fully externalize processes as a turnkey managed service.
- Trabajadores Bajo Proyecto Temporary project-based workforce solutions providing enterprise clients flexibility to scale staff according to project-based or seasonal needs.
- Nearshoring Strategic nearshoring advisory helping companies relocate operations closer to their home markets, with workforce and recruiting support for automotive and manufacturing clients relocating to Mexico.
- Kelly Talent Community Talent community platform connecting job seekers with Kelly Mexico's recruiters, enabling CV submission and pipeline building for client placements.
Companies that use Kelly Services
Customer profileNamed customers3 records
Segments7 records
Ideal customer profiles3 records
Kelly Services technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Kelly Services partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Clúster Industrial de AguascalientescoreCollaborative partner in the 2025 TELM (Tendencias del Entorno Laboral en la Industria Automotriz de México) study. Provides industry insights and labor market data from the Aguascalientes industrial cluster to inform workforce trends and talent strategies in the automotive sector.
- Clúster de la Industria Manufactura Avanzada y Automotriz de la LagunacoreStrategic partner for the 2025 automotive industry labor trends study. Contributes expertise and data from the La Laguna region's advanced manufacturing and automotive cluster, supporting research on talent needs and workforce development in this key industrial zone.
- Clúster Automotriz de SonoracorePartner in the 2025 TELM automotive industry study, providing perspectives from the Sonora automotive cluster. Supports research on labor trends and talent strategies specific to the Sonora manufacturing and export-oriented automotive operations.
- Clúster Automotriz de QuerétarocoreStrategic partner for the 2025 automotive labor trends study, contributing expertise from the Querétaro automotive cluster. Provides data and insights on workforce dynamics, talent needs, and employment trends in one of Mexico's key automotive manufacturing hubs.
Scale indicators2 records
Expansion highlights4 records
Kelly Services competitors and assessment
Company assessmentBroad incumbents
- ADP: Global payroll and HR services giant; directly overlaps with Kelly's payroll management and HR process outsourcing modules, though ADP is primarily technology/platform-led versus Kelly's services-led model.
Regional players
- Computrabajo: Major Mexico-focused job platform that awarded Kelly its 2025 Top Candidate Experience recognition; competes for employer brand visibility and candidate flow that underpins Kelly's staffing pipeline.
- OCC Mundial: Leading Mexican job board and talent platform; adjacent competition for Kelly's recruitment services and candidate pipeline, particularly for white-collar and Contact Center discipline placements.
- Inserso: Mexican BPO and staffing provider focused on nearshoring services; offers similar operational process outsourcing and HR solutions tailored to the Mexican market, competing for the same nearshoring-driven enterprise accounts.
Direct peers
- Robert Half: Specialist staffing and consulting firm strong in finance/accounting and IT placement; competes with Kelly's Finance and Technology disciplines and provides similar contract and direct-hire offerings.
- Adecco Group: Major global staffing firm with extensive Mexico operations offering temporary staffing, permanent placement, and process outsourcing across the same disciplines (industrial, automotive, contact center).
- ManpowerGroup: Global staffing and workforce solutions leader with deep presence in Mexico; competes directly with Kelly across temporary staffing, permanent placement, and BPO/RPO services for enterprise clients.
- PageGroup: Global professional recruitment firm with Mexico presence; directly comparable in specialized talent recruitment, executive search, and HR process outsourcing across multiple disciplines.
- Randstad: Dutch-headquartered global staffing leader with established Mexican footprint; competes with Kelly in temporary staffing, RPO, and BPO for manufacturing and automotive enterprise clients.
- Hays: Specialist professional staffing firm with Mexico operations focused on engineering, technology, and finance recruitment — directly overlapping Kelly's discipline verticals of technology, engineering, and finance.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Kelly Services social profiles
Digital presenceKelly Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kelly Services leadership team
Management profileNumber of profiles
Profiles1 record
Kelly Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kelly Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kelly Services
What does Kelly Services do?
Kelly Services provides workforce solutions in Mexico through four core offerings: specialized talent recruitment and headhunting, business process outsourcing (HR, operational, and administrative processes), project-based temporary workers (Trabajadores Bajo Proyecto), and nearshoring advisory. The company services five functional disciplines — Technology, Engineering & Maintenance, Logistics, Finance, and Contact Center — and serves the Automotive and Manufacturing industry verticals, delivering flexible, scalable staffing and managed outsourced processes to enterprise clients.
Is Kelly Services a public or private company?
Kelly Services is a public company. It is classified as public and is currently operating.
When was Kelly Services founded?
Kelly Services was founded in 1946. It employs 1 to 10 people.
Where is Kelly Services based?
Kelly Services is headquartered in Mexico City, Mexico, in the Latin America region.
How does Kelly Services make money?
Three revenue lines are on record. Professional Staffing and Recruitment Services are the primary driver. The others are process Outsourcing (BPO) and workers Under Project (Trabajadores Bajo Proyecto).
Who are Kelly Services's main competitors?
ADP is listed as a broad incumbent. Regional players are Computrabajo, OCC Mundial and Inserso. Direct peers are Robert Half, Adecco Group, ManpowerGroup, PageGroup, Randstad and Hays.
Does Kelly Services have an API?
No public API is recorded for Kelly Services.
What industry is Kelly Services in?
Kelly Services's product category is Workforce Solutions & HR Outsourcing. Its primary akta.pro industry code is BPACACAI, National Generalist Staffing Firms, with a secondary code of BPACAKAJ, Workforce Management & Scheduling Outsourcing (Non-payroll). Its NAICS code is 56132 and its SIC code is 7361.