Ihre Gartenwelt Ag

What Ihre Gartenwelt Ag does

Ihre Gartenwelt AG is a Swiss family-owned landscape construction and garden design company headquartered in Beinwil am See, Canton Aargau, serving private homeowners, multi-family property managers, municipalities, schools, and senior care facilities across the Wynen- and Seetal regions of Switzerland. The company traces its origin to the Gärtnerei Perrinjaquet founded in 1948 and was reorganized in 2024 when Seetaler Gartenbau AG was renamed to Ihre Gartenwelt AG, consolidating operations with Perrinjaquet Gartenbau AG and sister fencing firm Ihre Zaunwelt AG at a single headquarters. It is privately held by the Perrinjaquet family, currently led by Geschäftsführer Claude Perrinjaquet (third generation), and employs approximately 50 skilled workers and more than 10 apprentices across four operational locations (Beinwil am See, Menziken, Rickenbach LU, Altwis).

The service portfolio is organized into six divisions: consultation and planning (including digital visualization, planting concepts, building permits, and lighting concepts); garden construction (new builds, conversions, playgrounds, planting, fencing, and product installation); maintenance and care (including annual subscription contracts and pond/pool care); natural gardens (biodiversity, rainwater harvesting, nature conservation); water features (biopools, swimming ponds, swimming pools, Koi ponds, fountains); and terrace design. The company also resells and installs curated branded outdoor products including Flammengrill grills, outdoor saunas, Biohort storage, Ombra privacy screens, Husqvarna Automower and Robohut robotic mowers, Krinner screw foundations, pergolas, and prefab garages. Technical differentiation is concentrated in certified natural-garden design (Stiftung Natur & Wirtschaft) and chemical-free water feature engineering delivered through partnerships with Swissteich and Swisspool.

Revenue is generated through four streams: project-based garden construction (custom-quoted), recurring annual maintenance subscriptions (Gartenpflege im Jahresabo), product resale with installation, and bundled planning/consultation services. The company operates an exclusively direct field-sales go-to-market with no third-party resellers or marketplaces, supported by a regional partner ecosystem called ausLeidenschaft covering joint apprenticeship training (ausLeidenschaft AKADEMIE with three peer firms), shared marketing catalogs, and supplier relationships with more than twenty local and specialist vendors. Marketing relies on the company website, Instagram, Facebook, LinkedIn, customer newsletters, and hosted community events (Feuerabend, Naturgartentag, Schwimmteich- und Pooltag), with industry credibility reinforced by Jardin Suisse membership and TOP-Ausbildungsbetrieb certification.

Name

Ihre Gartenwelt Ag

Legal name

Ihre Gartenwelt AG

Website

https://ihregartenwelt.ch

Company type

Private

Founded year

1948

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Landscape construction and garden design services

NAICS

Landscaping Services (561730), Landscape Architectural Services (54132)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Residential Landscaping & Lawn Care (BPABADAB)

akta.pro secondary industries

Native & Pollinator Garden Design/Install (HSAIABAG), Native, Pollinator & Drought-Tolerant Garden Installations (HSAIAFAL), Seasonal Color, Planting & Horticultural Services (BPABADAL), Outdoor Living Structures Retail (Sheds, Gazebos, Pergolas, Greenhouses) (CRAIAIAG)

Keywords

• Landscape construction
• Garden maintenance
• Natural swimming ponds
• Biopool installation
• Outdoor living design

Headquarters

HQ city

Beinwil

HQ country

Switzerland

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Garden Construction Projects: One-time project-based revenue from new garden installations, garden redesigns, terracing, fencing, water features, swimming ponds, biopools, and pools. Pricing is quote-based and varies by project scope and materials.
2. Garden Maintenance Services: Recurring annual subscription-style garden care contracts (Gartenpflege im Jahresabo) including garden maintenance, grounds management, pond and pool care, and lawn robot installation and maintenance.
3. Product Sales: Sale of garden products including Flammengrill, outdoor saunas, Biohort storage, Ombra sunshades, garden showers, wild bee hotels, Krinner screw foundations, prefab garages, pergolas, and Automower/Robohut lawn robots.
4. Planning and Consultation Services: Professional garden planning from A–Z, planting concepts, building permit applications, lighting concepts, and irrigation systems, typically bundled into construction project contracts.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Ihre Gartenwelt AG designs, builds, and maintains private and commercial gardens in the Swiss Wynen- and Seetal regions. Core service lines are consultation & planning, garden construction (new installations, conversions, playgrounds, fences), natural garden design, water features (biopools, swimming ponds, pools, koi ponds), and terraces, complemented by recurring annual garden care subscriptions and the resale/installation of branded garden products (Flammengrill grills, outdoor saunas, Biohort storage, Husqvarna Automower, Ombra screens, Robohut, etc.).

Product overview

Ihre Gartenwelt AG is a Swiss landscaping and garden design company offering a comprehensive, integrated portfolio of garden-related services and products. The core offering spans six service divisions: Kundenberatung & Planung (consultation and planning), Gartenbau (garden construction), Pflege & Unterhalt (maintenance and care), Naturgarten (natural/nature gardens), Wasser (water features including biopools, pools, swimming ponds, and fountains), and Terrasse (terrace design). Alongside these service pillars, the company resells and installs a curated range of branded garden products including Flammengrill outdoor grills, Aussensauna outdoor saunas, Biohort storage sheds, Ombra wind/privacy screens, Gartendusche garden showers, Wildbienenhotel bee hotels, Krinner screw foundations, pergolas, sun umbrellas, and robotic lawn mowers (Automower, Robohut). Water products also include Biopool, Pool/Salzwasserpool, Fertigpool, Schwimmteich, Badebrunnen, Koi-Teich, Gartenteich, and Wasserspiel & Brunnen. Educational offerings include the GartenLERNwelt apprenticeship program and the joint ausLeidenschaft AKADEMIE initiative with partner landscaping firms. The company operates from Beinwil am See, serving clients across the Wynen- and Seetal regions of Switzerland.

Differentiator

Problem solved

Functional benefit

Products and services

• Kundenberatung & Planung (Customer Consultation & Planning) Full-service garden consultation and planning offering covering A-to-Z garden planning, digital visualization, planting concepts, building permit support (Baugesuch), lighting concepts (Gartenbeleuchtung), and before/after project showcases. Primarily serves residential and commercial clients in the Wynen- and Seetal regions.
• Gartenbau (Garden Construction) Core garden construction service covering new garden installations (Neuanlage), garden conversions/modifications (Umänderung), playground construction (Spielplatz), planting (Bepflanzung), fences and privacy screens (Zaun & Sichtschutz), and installation of garden products.
• Pflege & Unterhalt (Garden Maintenance & Care) Recurring garden care services including general garden upkeep (Gartenunterhalt), grounds maintenance (Umgebungspflege), annual subscription garden care (Gartenpflege im Jahresabo), pond and pool care (Teich- und Poolpflege), and robotic lawn mower installation/maintenance (Rasenroboter).
• Naturgarten (Natural Gardens) Specialized design and construction of nature-oriented gardens (naturnahe Gärten), converting residual land back to nature, valuable planting concepts, biodiversity promotion, nature conservation measures, and rainwater harvesting. Site certified by Stiftung Natur & Wirtschaft.
• Wasser / Wasseranlagen (Water Features) Design, construction and renovation of chemical-free water features including biopools (with biological filtration), pools, prefabricated pools (Fertigpool), natural swimming ponds (Schwimmteich), bathing wells/fountains (Badebrunnen), Koi ponds, garden ponds, and water play/fountain features. Includes renovation of existing ponds (e.g., Sanierung Schwimmteich in Hochdorf).
• Terrasse (Terrace Design and Construction) Terrace design and construction services including terrace design, trough planting (Trog-Bepflanzung), irrigation systems (Bewässerung), wooden decking (Holzrost), and outdoor furnishing (Möblierung).
• Inspiration Brochure (Inspirationsbroschüre) Annual printed and digital inspiration brochure 'Gärten aus Leidenschaft' offering garden design ideas, project showcases from the company and its ausLeidenschaft partner companies.

Quantifiable outcome

• Stiftung Natur & Wirtschaft certified operational site demonstrating ecological commitment
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

27 partnerships are on record, tiered core and minor.

• SwissteichcoreStrategic or Co-development PartnerSpecialist partner for natural swimming ponds (Schwimmteiche). The company explicitly cites Swissteich expertise in its water feature service descriptions and collaborates on swimming pond projects.
• SwisspoolcoreStrategic or Co-development PartnerSpecialist partner for biopools and pools. Referenced alongside Swissteich as the company's water feature specialists.
• Jardin SuisseminorOthersSwiss Gardener Entrepreneurs Association — industry trade body that provides industry standards, training frameworks, and professional credibility.
• Jardin Suisse AargauminorOthersCantonal section of Jardin Suisse in Aargau, providing regional industry representation and networking.
• Flammengrill (Wetzel AG, Birmenstorf)coreChannel Partner/ Reseller/ DistributorThe company sells and installs Flammengrill outdoor grills as a reseller. The product is featured on the website and at company events (Feuerabend) where Flammengrill cooking demos are held. Wetzel AG is a partner in the ausLeidenschaft network.
• Ombra AG (Malans)minorChannel Partner/ Reseller/ DistributorThe company sells and installs Ombra wind and privacy screen products as a reseller.
• BiohortminorChannel Partner/ Reseller/ DistributorThe company sells and installs Biohort garden storage products (metal sheds and storage solutions) as a reseller.
• Husqvarna AutomowerminorChannel Partner/ Reseller/ DistributorThe company installs and maintains Husqvarna Automower lawn robots as an authorized reseller/installer.
• Krinner SchraubfundamenteminorChannel Partner/ Reseller/ DistributorThe company installs Krinner screw foundations as a product partner, used for secure installation of various outdoor structures without concrete.
• NIVEKO s.r.o. (Uherský Brod, Czech Republic)minorChannel Partner/ Reseller/ DistributorCustom-built monopool supplier for pool installations, providing premade pool shells for the company's pool construction projects.
• Wildbiene & Partner AG (Zürich)minorStrategic or Co-development PartnerPartner for wild bee hotel products and biodiversity solutions, supporting the company's natural garden and biodiversity service offerings.
• Gärtnerei D. Labhart (Schafisheim)minorChannel Partner/ Reseller/ DistributorLocal nursery supplying plants for garden projects, part of the regional supply chain.
• Baumschule Haller AG (Oftringen)minorChannel Partner/ Reseller/ DistributorTree nursery supplying trees and larger plants for garden and landscaping projects.
• RICOTER Erdaufbereitung AG (Aarberg)minorChannel Partner/ Reseller/ DistributorSoil preparation and composting company — supplier of growing media and soil products. The company visited RICOTER during its 75th anniversary celebrations.
• Creabeton Baustoff AG (Rickenbach LU)minorChannel Partner/ Reseller/ DistributorSupplier of construction materials including paving stones and masonry products used in garden construction.
• Mattli Naturstein AG (Sempach-Station)Channel Partner/ Reseller/ DistributorNatural stone supplier for garden construction projects requiring natural stone paving, terraces, and masonry.
• Müller-Steinag Element AG (Rickenbach LU)minorChannel Partner/ Reseller/ DistributorSupplier of precast concrete elements used in garden and landscape construction.
• Sebastian Müller AG (Rickenbach LU)minorChannel Partner/ Reseller/ DistributorRegional construction materials supplier for garden projects.
• Grütter Metallwaren AG (Herisau)minorChannel Partner/ Reseller/ DistributorMetal products supplier for garden constructions including custom metalwork.
• Grütter Bedachungen AG (Beinwil am See)minorChannel Partner/ Reseller/ DistributorRoofing company in the same locality, potentially for integrated roof/garden constructions.
• Faserplast AG (Rickenbach TG)minorChannel Partner/ Reseller/ DistributorSupplier of fiberglass and plastic products for garden installations.
• Renovita Wilen GmbH (Wilen b. Wil TG)minorChannel Partner/ Reseller/ DistributorRoofing and building renovation company, potential partner for integrated exterior projects.
• Michael Galli Dachfenster GmbH (Beinwil am See)minorChannel Partner/ Reseller/ DistributorSkylight and roof window specialist in the same locality, potentially for roof garden integrations.
• Gärten und mehrcoreStrategic or Co-development PartnerPartner in the ausLeidenschaft AKADEMIE network for joint training of apprentices across 4 partner garden construction companies.
• Wetzel GärtencoreStrategic or Co-development PartnerPartner in the ausLeidenschaft AKADEMIE network and co-producer of the 'Gärten aus Leidenschaft' inspiration catalog. Also parent company of Flammengrill.
• KnechtgartencoreStrategic or Co-development PartnerPartner in the ausLeidenschaft AKADEMIE network for joint apprenticeship training.
• Ihre Zaunwelt AG (Beinwil am See)coreStrategic or Co-development PartnerSister company sharing the same joint headquarters and workshop at Grünaustrasse 24 in Beinwil am See since 2024. Specializes in fences, gates, and privacy screen systems, offering complementary services to garden construction clients.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Wetzel Gärten: Swiss garden construction company that is a core partner in the ausLeidenschaft AKADEMIE apprenticeship network alongside Ihre Gartenwelt AG. Comparable in scale, regional focus, and full-service garden offerings; also parent of the Flammengrill product line that Ihre Gartenwelt resells.
• Gärten und mehr: Direct regional competitor and core ausLeidenschaft AKADEMIE partner providing joint apprenticeship training. Operates in the same Swiss mid-tier garden construction market with overlapping residential and commercial customer segments.
• Knechtgarten: Fourth partner in the ausLeidenschaft AKADEMIE network and a Swiss garden construction firm of comparable scale. Shares apprenticeship, training, and likely lead-generation models with the subject company.
• Swissteich: Specialist natural swimming pond (Schwimmteich) firm explicitly cited by Ihre Gartenwelt AG as a co-development partner on biopool and Schwimmteich projects. Closest direct competitor in the niche water-feature segment that anchors the subject company's differentiation.
• Swisspool: Pool specialist firm partnered with Ihre Gartenwelt AG on biopool and pool construction. Comparable niche positioning in chemical-free and biologically filtered pool installations in Switzerland.

Broad incumbents

• Landi: Swiss agricultural cooperative with a national network of garden centers and farm supply stores. Represents the broad retail and supply incumbent for outdoor/garden products, adjacent to but not directly competing with bespoke garden construction services.
• Migros Do it + Garden: National Swiss DIY and garden retail chain under the Migros group. Comparable to Coop Bau+Hobby as a broad incumbent in outdoor living products, supplying the same residential segment Ihre Gartenwelt serves with professional services.
• Coop Bau+Hobby: National Swiss DIY and garden retail chain under the Coop group. Serves the same residential homeowner base but at the retail/DIY level rather than bespoke construction, positioning as a broad incumbent for outdoor living products.

Others

• Jardin Suisse: Swiss Gardener Entrepreneurs Association of which the company is a member (along with the Aargau cantonal section). Industry body providing standards, training frameworks, and referral channels; not a competitor but a sectoral anchor for peers.
• Wildbiene + Partner AG: Zurich-based biodiversity product specialist and partner supplying wild bee hotel products that complement Ihre Gartenwelt's natural garden offerings. Ecosystem participant rather than direct competitor.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ihregartenwelt
• LinkedInlinkedin.com/company/ihre-gartenwelt
• Instagraminstagram.com/ihre_gartenwelt

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ihre Gartenwelt Ag