Bäckerei Terbuyken GmbH & Co. KG

What Bäckerei Terbuyken GmbH & Co. KG does

Bäckerei Terbuyken GmbH & Co. KG is a fourth-generation, family-owned artisan bakery headquartered at Ludenberger Straße 14 in Erkrath, Germany, operating as a Kommanditgesellschaft with Bäckerei Terbuyken Verwaltungsgesellschaft mbH as general partner. Founded on 15 August 1895 by Gerhard and Josefine Terbuyken on Fleherstraße in Düsseldorf, the company today runs 30 directly-owned retail locations across Düsseldorf and Erkrath — including Düsseldorf Airport terminals (Departures A and Arrivals C) and a Rewe supermarket concession — all within a 12 km radius of a single central production facility (the Backwerkstatt) that processes approximately 1,000 tonnes of flour per year across 2,076 production hours per week, 365 days per year, with approximately 500 employees across production (backstube), retail (verkauf), and administration (verwaltung). The company serves individual consumers in the Düsseldorf metropolitan area with daily purchases of breads, rolls, pastries, snacks, and seasonal items.

The core product technology is traditional handcraft baking on stone-deck ovens using natural sourdough cultures maintained by three dedicated master bakers, cold-milled regional flour sourced from Mühle Kottmann, sea salt, activated water, and long fermentation processes of up to 36 hours. The assortment spans 18+ bread varieties under the 'Laib und Seele' line (including Dinkel Vollkornbrot, Sauerteig No1, Walnusskruste, HaferStolz), 8+ roll varieties, sweet pastries, and seasonal snacks — with organic, vegan, low-carb, protein, and allergy-friendly options. Production is bio-certified (DE-ÖKO-006 since 2005), and a rooftop photovoltaic array generates up to 130,000 kWh per year (~90% of energy needs). The company complements its physical retail with the TerbuykenApp (iOS/Android) for pre-order click-and-collect, the TerbuykenCard stored-value loyalty card (5% bonus on loads ≥€20, free every 12th hot drink, never-expiring balance), and a €59-per-person Brotsommelier-Abend tasting event series.

The business model is direct-to-consumer bakery retail, monetized through daily in-store sales, the TerbuykenCard prepaid float (recognized as prepaid liabilities until redemption), ticketed Brotsommelier-Abend events, and secondary revenue from the Brotretter-Filiale day-old bread outlet at Birkenstraße 85. Distribution is exclusively regional — all 30 locations are within 12 km of the Erkrath Backwerkstatt and receive fresh deliveries up to five times per day. Sustainability is integrated commercially through food-waste donation to TAFELN Düsseldorf/Erkrath and biogas conversion of residual bread, CO2-neutral paper packaging, and RECUP reusable coffee-to-go cups (€1 deposit). The company holds multiple industry recognitions including five consecutive Meister.Werk.NRW awards (2022–2026), the 2018 Marktkieker 'Oscar of the Baking Industry' award, Greenbaker sustainability certification (2023), and 1st place in the Fairtrade Award Out-of-Home Market category, and operates a dual-study talent pipeline with DHBW Heilbronn.

Name

Bäckerei Terbuyken GmbH & Co. KG

Legal name

Bäckerei Terbuyken GmbH & Co. KG

Website

https://baeckerei-terbuyken.de

Company type

Private

Founded year

1895

Operating status

Operating

Short description

Bäckerei Terbuyken GmbH & Co. KG is a fourth-generation, family-owned artisan bakery operating 30 retail locations across Düsseldorf and Erkrath, Germany, producing traditional sourdough breads, rolls, and pastries from a central Erkrath production facility for direct-to-consumer daily retail, complemented by a mobile app, loyalty card, and tasting events.

Ownership category

akta.pro rank

Product category

Artisan Bakery

NAICS

Retail Bakeries (311811), Bread and Bakery Product Manufacturing (31181), Commercial Bakeries (311812)

SIC

Bakery Products (2050), Food And Kindred Products (2000)

akta.pro primary industry

Artisan & Specialty Bakeries (Sourdough, Heritage Grains) (THAFAFAD)

akta.pro secondary industries

Bread & Pastry Specialty Stores (CRAHAGAC), Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI)

Keywords

• Artisan bakery products
• Fresh baked goods
• Sourdough breads
• Retail bakery chain
• Bakery loyalty program

Headquarters

HQ city

Erkrath

HQ country

Germany

HQ region

Europe

Offices30 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Retail Bakery Sales: Sale of freshly baked breads, rolls, pastries, snacks, and seasonal items through 30 owned retail locations in Düsseldorf and Erkrath. Products baked up to 5x daily and delivered fresh to branches. Includes organic, vegan, and specialty product lines.
2. TerbuykenCard / Gift Cards: Prepaid loyalty card (TerbuykenCard) with stored value for cashless payment. Card holders receive 5% bonus on loads of €20 or more, free drink every 12th hot beverage, and exclusive promotional benefits. Minimum initial load €10. Revenue recognized as prepaid liabilities redeemed against product purchases.
3. Brotsommelier-Abend Events: Ticketed culinary events (Bread Sommelier Evenings) hosted at the Backwerkstatt, priced at €59 per person. Events include bread, cheese, and wine tasting with professional sommelier guidance. Regular and special event dates offered throughout the year.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Bäckerei Terbuyken is a fourth-generation, family-owned artisan bakery that produces and retails fresh breads, rolls, sweet pastries, snacks, and coffee through 30 owned storefronts in Düsseldorf and Erkrath. Products are hand-crafted at a central production facility (Backwerkstatt) using natural sourdough cultures, cold-milled regional flour, and long fermentation, then delivered fresh up to five times daily. The business is complemented by a mobile ordering app, a prepaid loyalty card, and ticketed bread sommelier tasting events.

Product overview

Bäckerei Terbuyken GmbH & Co. KG is a traditional family-owned bakery operating 30 locations across Düsseldorf and Erkrath since 1895. The product portfolio centers on artisan breads under the 'Laib und Seele' line (18+ varieties including Dinkel, Roggen, and specialty breads), fresh rolls ('Frische Brötchen' with 8+ varieties), sweet pastries and cakes ('Unsere Süßen'), and seasonal snacks. The company complements its core baked goods with the TerbuykenApp mobile ordering platform and TerbuykenCard loyalty/payment system, experiential offerings like the Brotsommelier-Abend tasting events, and sustainability-focused outlets such as the Brotretter-Filiale for day-old products. All products feature traditional craftsmanship, regional ingredients (flour from Mühle Kottmann, cold-milled), natural sourdough fermentation, and organic certification for bio products.

Differentiator

Problem solved

Functional benefit

Products and services

• Laib und Seele (Artisan Breads)

Quantifiable outcome

• 130,000 kWh solar energy generated annually — ~90% of production energy needs
• +3 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Greenbaker StiftungcoreStrategic or Co-development Partner · 29 August 2023Greenbaker Stiftung certifies Terbuyken as a sustainable bakery. The foundation awards bakeries based on 17 UN Sustainable Development Goals across six action fields (product range, suppliers, environment, society, employees, company). Certification recognizes honest and transparent sustainability practices.
• Mühle KottmanncoreOthersRegional flour mill in Grevenbroich. Terbuyken sources the majority of its flour from Mühle Kottmann, emphasizing cold milling to preserve nutrients and vitamins. This is a key supply partnership enabling the company's emphasis on regional ingredients.
• RECUPminorStrategic or Co-development PartnerRECUP is Germany's nationwide deposit system for coffee-to-go cups. Terbuyken offers coffee-to-go in RECUP reusable cups with €1 deposit, helping avoid single-use cups, reduce waste, and conserve resources. Customers return cups at any RECUP partner location nationwide.
• TAFELN Düsseldorf und ErkrathcoreStrategic or Co-development PartnerTAFELN is a social organization collecting food and distributing it to people in need, including many children and youth. Terbuyken donates surplus baked goods to TAFELN as part of its food waste reduction and social responsibility strategy.
• Biogasanlage (Biogas Plant)minorOthersLeftover breads and baked goods not suitable for donation are sent to a nearby biogas plant, converting waste into renewable energy. Part of Terbuyken's zero-waste sustainability strategy.
• DHBW HeilbronnminorOthersDual university partnership with Duale Hochschule Baden-Württemberg Heilbronn for the BWL Food Management B.A. program. Terbuyken is a partner company for the 3-year dual study program with quarterly theory-practice alternation. Ranked top in the CHE Rankings 2020 for BWL programs.
• IT'S Me GmbH & Co. KGminorOthersDesignated data protection officer (Datenschutzbeauftragter) for Bäckerei Terbuyken. Located at Oeseder Straße 86, 49124 Georgsmarienhütte. Contact: [email protected].

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Kanne Brot: German family-run bakery chain with own retail and central production serving regional markets, comparable to Terbuyken in vertical integration and craft-bakery positioning.
• Bäcker Görtz: German family-owned artisan bakery chain with owned retail stores and integrated production; competes with Terbuyken for the same craft-bakery, regional-loyalty consumer.
• J. Eilers Brot: NRW-based regional bakery with own production and retail footprint, similar artisan positioning and direct-store customer model to Terbuyken.
• Dat Backhus: Northern German regional bakery chain with owned retail stores and central production — comparable scale, model, and craft positioning to Terbuyken.
• Schäfer's Brot- und Backwaren: Regional NRW-based family bakery chain operating own retail stores and central production — directly comparable to Terbuyken in geography, craft positioning, and store-based D2C model.
• Lila Bäcker: German regional bakery chain with owned retail locations and central production serving multiple German regions — comparable to Terbuyken in vertical integration and regional retail bakery positioning.

Broad incumbents

• Kamps: One of Germany's largest bakery chains with hundreds of retail locations and large-scale centralized production — overlaps with Terbuyken in product category but competes on scale and price rather than craft specialization.
• Harry-Brot: Major German industrial bakery producer with large-scale automated production and broad retail supply — competes in the same underlying category as Terbuyken but on volume and price rather than craft.
• Müller Brot: German industrial/retail bakery with significant store count and wholesale presence; broad incumbent overlapping Terbuyken's category with a mass-market rather than artisan proposition.
• BackWerk: German self-service bakery chain with a wide store footprint across multiple regions; broader incumbent in the same retail bakery category but with a different price and service model than Terbuyken.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/baeckerei.terbuyken
• LinkedInlinkedin.com/company/baeckerei-terbuyken

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bäckerei Terbuyken GmbH & Co. KG