Broadway Advocacy Coalition

Name

Broadway Advocacy Coalition

Legal name

Broadway Advocacy Coalition

Website

https://bwayadvocacycoalition.org

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Social justice advocacy services

NAICS

Social Advocacy Organizations (8133), Human Rights Organizations (813311)

SIC

Services-Membership Organizations (8600), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Human Rights & Anti-Discrimination Organizations (BPAGAFAB)

akta.pro secondary industries

Civil Liberties & Constitutional Rights Advocacy (BPAGAFAA), Nonprofit & Cause Communications (BPAFADAK)

Keywords

• Arts-based advocacy
• Social justice programs
• Theater and policy
• Community coalition building
• Narrative-based advocacy

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Charitable Contributions: BAC is a 501(c)(3) not-for-profit organization (EIN: 82-3374845) that relies on donations from individuals and institutional funders. The organization encourages gifts that support its mission, programs, and objectives, with funds used at BAC's discretion for maximum impact.
2. Government and Foundation Grants: BAC receives support from government bodies like New York State Council on the Arts with support from the Office of the Governor and the New York State Legislature, as well as foundation funding.
3. Ticket Sales and Event Revenue: Stage Left festival and other events are ticketed, with $0 tickets available to everyone, creating accessible admission while generating some revenue.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Broadway Advocacy Coalition (BAC) is a 501(c)(3) nonprofit that uses arts-based programs and storytelling to drive advocacy against systemic racism and mass incarceration. Its central offering is the Theater of Change methodology — co-developed with Columbia Law School — operationalized through live theater (Stage Left festival), an artist-activist incubation program (Artivism Fellowship), micro-grants for narrative projects (Rapid Response), and signature Impact Projects that bring artists, advocates, and policy experts together on specific issues.

Product overview

Broadway Advocacy Coalition is a nonprofit arts-based advocacy organization offering a portfolio of programs centered on its award-winning Theater of Change methodology. The organization's offerings include: Stage Left (a new play festival produced with Working Theater), the Artivism Fellowship (a seven-month artist-activist incubation program), the Rapid Response Artivism Micro-Grant ($1000 grants for narrative-based artivism), and Impact Projects (signature initiatives combining artists, advocates, and policy experts). These programs work together to use storytelling and performance to drive systemic change, particularly around criminal legal reform and racial justice.

Differentiator

Problem solved

Functional benefit

Brands

• Stage Left: An innovative new play festival produced by Broadway Advocacy Coalition and Working Theater that brings stories from frontlines of progressive movements to center stage.
• Theater of Change
• Artivism Fellowship
• Rapid Response Artivism Micro-Grant

Products and services

• Theater of Change Award-winning methodology developed in partnership with Columbia Law School that equips communities to use performance, law, and civic engagement as tools for social change. It brings together artists, advocates, and policy experts to channel stories for impact on specific policy issues.
• Stage Left Innovative new play festival co-produced with Working Theater that brings stories from the frontlines of progressive movements to center stage at Theatre Row. Each production is paired with a community partner organization to catalyze conversation and create pathways to action.
• Artivism Fellowship Seven-month incubation process that provides artist-activists with tools and resources to blend artistry, law, policy, and community engagement while leveraging creative talents to drive systemic change. Concludes with a public showcase called 'Night of Artivism.'
• Rapid Response Artivism Micro-Grant $1000 micro-grants awarded to artivists to support the creation of new, narrative-based artivism that responds to issues related to systemic racism and/or mass incarceration. Projects must be conceived, executed, and launched within a 2-month timeline.
• Impact Projects Signature initiatives that bring together artists, advocates, and policy experts to combine their talents to channel stories for impact on specific policy issues. Includes past projects on education equity, incarceration, immigration, and housing.

Quantifiable outcome

• 2025 Theater of Change program completed with collaborations with National Council of Incarcerated and Formerly Incarcerated Women and Girls, FICGN, and Safe Summers Program

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

19 partnerships are on record, tiered core, major and supporting.

• Working TheatercoreStrategic or Co-development PartnerCo-producer of Stage Left new play festival. Working Theater is a 41-year-old theater company dedicated to producing work for, with, and about working people. They handle ticketing and logistics for Stage Left performances at Theatre Row.
• Columbia Law SchoolcoreStrategic or Co-development PartnerDeveloped the award-winning Theater of Change methodology together with BAC. Includes Immigrants' Rights Clinic and Center for Institutional and Social Change as specific partners on the Flores Exhibits project.
• Theatre RowcoreChannel Partner/ Reseller/ DistributorOff-Broadway multi-theater complex serving as the venue for Stage Left festival. Located two blocks from Times Square. Over 125,000 patrons attend annually.
• The Public TheatermajorStrategic or Co-development PartnerPartner for The Invitation civic gathering event. The Public Theater is a major Off-Broadway institution hosting the event at the Shiva Theater.
• Formerly Incarcerated College Graduates Network (FICGN)coreStrategic or Co-development PartnerCollaboration on Person First Language PSA campaign. Joint initiative believing in using people-first language and ending dehumanizing labels for system-impacted people.
• 24 Hour PlaysmajorStrategic or Co-development PartnerPartnership for Viral Monologues project bringing stories of incarcerated Americans during COVID pandemic to life. Pulitzer Prize winner Lynn Nottage and activist Deray McKesson contributed writing.
• WaterwellcoreStrategic or Co-development PartnerCo-created The Flores Exhibits video project part of Project Amplify's national campaign to bring visibility to migrant children and young adults held in detention at the U.S./Mexico border.
• ZealousmajorStrategic or Co-development PartnerPartner for Viral Monologues and Gasping for Justice initiative. National coalition organizing performers to amplify witness statements from incarcerated individuals.
• Releasing Aging People in Prison Campaign (RAPP)coreStrategic or Co-development PartnerPartner for Creative Resistance event showcasing storytelling in support of the RAPP campaign. Evening lifted up the role of theater in promoting racial justice.
• Goddard RiversidemajorStrategic or Co-development PartnerCo-hosted Life, Liberty, and the Pursuit of Happily Ever After play developmental workshop and public reading with BAC.
• The Joseph S. Murphy InstitutesupportingGTM or Marketing PartnerFunder and supporter of Stage Left festival. Institute focuses on education for workers and union members, serving as research and resource center.
• Leadership for Democracy and Social Justice (LDSJ)supportingGTM or Marketing PartnerSupporter of Stage Left festival. Institute of the Colin Powell School for Civic and Global Leadership at City College of New York focused on supporting movement leaders.
• National Council of Incarcerated and Formerly Incarcerated Women and GirlscoreStrategic or Co-development Partner2025 Theater of Change program partner. Artists and law students collaborated with this organization as part of the program's focus on driving action through art.
• Safe Summers ProgramcoreStrategic or Co-development Partner2025 Theater of Change program partner collaborating on the workshop focused on how art can move people to act.
• Workers Justice ProjectmajorStrategic or Co-development PartnerCommunity partner for How to Melt Ice production at Stage Left 2026. Grassroots organization fighting for workplace justice.
• One Fair WagemajorStrategic or Co-development PartnerCommunity partner for Novios production at Stage Left 2026. Organization fighting to end subminimum wage and sexual harassment in the service industry.
• Freedom AgendamajorStrategic or Co-development PartnerCommunity partner for #NewSlaves production at Stage Left 2026. Organization working to end mass incarceration and build community alternatives.
• Undue Medical DebtmajorStrategic or Co-development PartnerCommunity partner for Narrowsburg production at Stage Left 2026. Organization buying and abolishing medical debt.
• Theater Workers for a CeasefiremajorStrategic or Co-development PartnerCommunity partner for Sisyphus in Yaffa production at Stage Left 2026. Artist-led organization advocating for ceasefire.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Center for Constitutional Rights: CCR is a national legal advocacy organization that litigates and advocates on civil liberties and constitutional rights, including against mass incarceration. It is a comparable peer in the human/civil rights advocacy space where BAC operates, though CCR's mode is legal rather than arts-based.
• The Public Theater: The Public Theater is a major Off-Broadway institution in NYC that produces civicly engaged theater and hosts public programming. As a partner venue for BAC's 'The Invitation' and a broader civic theater platform, it overlaps with BAC's mission but operates at significantly larger scale and broader scope.
• Vera Institute of Justice: Vera is a long-established criminal justice research and advocacy organization working to end mass incarceration. While not arts-based, it is a core partner category for BAC's Theater of Change workshops and a leading institutional voice on the issues BAC's advocacy work targets.

Emerging players

• Ping Chong and Company: Ping Chong and Company is a New York-based theater company producing original work that explores the intersections of race, identity, and social justice through performance and community collaboration. Its model of community-rooted theatrical storytelling aligns with BAC's Theater of Change methodology.
• StoryCorps: StoryCorps is a national nonprofit that records and preserves oral histories from people across the United States, with a focus on giving voice to underrepresented communities. Its mission to capture personal stories as a tool for empathy and social change parallels BAC's storytelling-for-advocacy model, though StoryCorps operates primarily through recorded interviews rather than live performance.

Direct peers

• RAPP (Release Aging People in Prison): RAPP is a New York-based campaign working to release aging and elderly people from prison and is a direct partner of BAC on the Creative Resistance event. It is comparable as a small, mission-aligned advocacy organization that uses arts/storytelling to advance its criminal justice reform agenda.
• Cornerstone Theater Company: Cornerstone is a community-engaged theater company that creates original work with non-actors from specific communities. Its practice of centering directly affected community voices in devised theater aligns with BAC's model of pairing artists with directly impacted populations and advocacy organizations.
• Working Theater: Working Theater is a 41-year-old New York theater company that produces work for, with, and about working people. It is the co-producer of BAC's Stage Left festival and handles ticketing and logistics, making it the most directly comparable peer in mission and operational partnership.
• Zealous: Zealous is a creative advocacy platform that organizes performers and storytellers to amplify witness statements and social impact stories. It has partnered with BAC on Viral Monologues and Gasping for Justice, sharing a model of using creative talent to drive social change outcomes.
• The Civilians: The Civilians is an investigative theater company that creates original work exploring critical social and political issues through documentary-based performance. Its model of marrying theatrical storytelling with social inquiry closely parallels BAC's Theater of Change methodology and advocacy focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/bwayadvocacycoalition
• Facebookfacebook.com/bwayadvocacycoalition
• LinkedInlinkedin.com/company/broadway-advocacy-coalition

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Broadway Advocacy Coalition