Burbank Group
Burbank Group is a family-owned Australian property and building group operating 13 subsidiaries across 30 offices and 5 states, providing home building, land development, urban projects, trade services, finance, storage, and aviation to residential and commercial customers.
- Company typePrivate
- Founded1983
- HeadquartersAltona, Australia
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Burbank Group does
Burbank Group is a privately held, family-owned Australian building and property group founded in 1983 by Eddie Sanfilippo and now led by his son Jarrod Sanfilippo as Group CEO. The group operates 13 interrelated businesses across approximately 30 offices and 700+ employees, covering the full eastern-seaboard building industry value chain: Burbank Homes (volume home building across VIC, QLD, NSW, ACT, SA), National Pacific Properties (land development and master-planned communities), Burbank Urban (townhouse and mixed-use projects), Beacon Building Services (maintenance, refurbishment, fit-out for residential and commercial clients), Dynamic Trade Solutions (electrical and tech fit-out for clients including Telstra and Crown Resorts), Storage Box (self-storage and removals), Livi Lending (mortgage broking across 50+ lenders), Burbank Air Services (helicopter and jet charter), and Digital Minds Software Solutions (internal digital tooling).
The group monetises through a mix of one-time construction revenue (home building, urban projects, storage), transaction-based revenue (land development, mortgage broking), and professional services revenue (building maintenance, trade fit-outs, aviation). Customer acquisition is direct-to-consumer via display homes, a national phone line (13 BURBANK), local offices, and individual subsidiary websites. Proprietary customer-facing technology includes MyPlace Tracker (build status and document portal), HomeX (3D visualization with over one million home combinations and nine style options, including VR headset availability), MyLand (24-hour land development updates), and Builders Portal (document management). Burbank is Great Place To Work certified and operates with a horizontal segmentation approach spanning residential buyers, property developers, commercial clients, and finance customers.
Burbank Group firmographics
Firmographics- Name
- Burbank Group
- Legal name
- Burbank Group
- Website
- https://www.burbankgroup.com.au
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Burbank Group is a family-owned Australian property and building group operating 13 subsidiaries across 30 offices and 5 states, providing home building, land development, urban projects, trade services, finance, storage, and aviation to residential and commercial customers.
- Ownership category
- akta.pro rank
Burbank Group industry classification
Industry- Product category
- Residential Home Building
- NAICS
- New Housing For-Sale Builders (236117)
- SIC
- General Bldg Contractors - Residential Bldgs (1520), Land Subdividers & Developers (No Cemeteries) (6552)
- akta.pro primary industry
- Spec Home / Production Homebuilding (Tract & Volume Builders) (IMAFABAD)
Keywords
Where Burbank Group is headquartered
LocationHeadquarters
- HQ city
- Altona
- HQ country
- Australia
- HQ region
- Oceania
Offices5 records
Markets served
Burbank Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Home Building (Burbank Homes): Revenue from construction of residential homes across Victoria, Queensland, New South Wales, Australian Capital Territory, and South Australia. Provides single storey and double storey home designs with thousands of design options from floorplans to finishes.
- Land Development (National Pacific Properties): Revenue from land development including contaminated sites, environmental challenges, difficult land assemblies, and master-planned communities. NPP acquires land to develop in its own right, as equity participant with others, or enters into agreements with land owners to develop land on their behalf.
- Building Services (Beacon Building Services): Revenue from repair, maintenance, refurbishment and fit-out services for both residential and commercial projects. Services private, insurance and banking clients.
- Self-Storage (Storage Box): Revenue from hire of external and internal storage facilities, removalist capabilities and truck hire for both residential and commercial markets.
- Trade Services (Dynamic Trade Solutions): Revenue from electrical and tech fit outs for residential, commercial and industrial premises. Services include high end installations at competitive prices.
- Mortgage Lending (Livi Lending): Revenue from mortgage broking services with access to 50+ leading lenders. Helps customers compare and find best loan options for home purchases and construction financing.
- Urban Development (Burbank Urban): Revenue from townhouse, mixed-use and urban renewal projects for high calibre clientele beyond traditional detached housing.
- Aviation Services (Burbank Air Services): Revenue from helicopter and jet air charter services for corporate, government, media and associated entities.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Burbank Group product offering
Product offeringCore offering
Burbank Group is a vertically integrated home building and property conglomerate that designs, constructs and delivers residential homes through its Burbank Homes subsidiary, develops residential land and master-planned communities through National Pacific Properties, and adds complementary services through Beacon Building Services (repair/maintenance/fit-out), Burbank Urban (townhouse and urban renewal), Storage Box (self-storage), Dynamic Trade Solutions (electrical fit-outs), Livi Lending (mortgage broking) and Burbank Air Services (charter). The group operates across Victoria, Queensland, New South Wales, ACT and South Australia from 30+ offices, serving more than 30,000 customers since 1983.
Product overview
The Burbank Group is a multi-faceted property and construction company offering a complete property and construction solution through its portfolio of subsidiary businesses. The core offering is Burbank Homes, a national home building company creating homes since 1983. This is complemented by land development (National Pacific Properties), urban development (Burbank Urban), building services (Beacon Building Services), storage solutions (Storage Box), trade services (Dynamic Trade Solutions), home loan broking (Livi Lending), and aviation services (Burbank Air Services). Additionally, the group has developed proprietary customer-facing technology including MyPlace Tracker for build tracking, HomeX for 3D visualization with over a million design combinations, MyLand for land development updates, and a Builders Portal for document management. A software development division (Digital Minds Software Solutions) supports internal digital innovation.
Differentiator
Problem solved
Functional benefit
Brands
- MyPlace Tracker: Exclusive customer portal allowing customers to track their home build with status updates, photo updates, and document access
- MyLand
- HomeX
- Burbank eCareer Builder
Quantifiable outcome
- 30,000+ happy customers across the Eastern seaboard
- +2 more outcomes
Companies that use Burbank Group
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Burbank Group technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Burbank Group partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core.
- Beaumont TilescoreMyPlace technology partner providing real-life supplier products modeled into the HomeX visualization platform, enabling customers to view and select tiles for their homes virtually.
- CSRcoreMyPlace technology partner supplying building products that are integrated into the HomeX visualization platform for customer selection.
- BrickworkscoreMyPlace technology partner with bricks and building materials modeled into the HomeX visualization platform.
- CosentinocoreMyPlace technology partner providing surfaces and stone materials integrated into HomeX for virtual visualization and selection.
- FrankecoreMyPlace technology partner supplying kitchen and bathroom fixtures integrated into the HomeX visualization platform.
- LaminexcoreMyPlace technology partner providing surfaces and engineered stone products modeled into HomeX platform.
- SmegcoreMyPlace technology partner supplying premium kitchen appliances integrated into HomeX visualization for customer selection.
- Phoenix TapwarecoreMyPlace technology partner providing tapware and bathroom fixtures modeled into the HomeX platform.
- PPGcoreMyPlace technology partner supplying paints and coatings integrated into HomeX visualization platform.
- Steel Line Garage DoorscoreMyPlace technology partner providing garage doors modeled into HomeX platform for customer selection.
- Surfaces by HynescoreMyPlace technology partner supplying surface products integrated into the HomeX visualization platform.
- 50+ Leading LenderscoreLivi Lending has access to 50+ leading lenders across Australia to help customers compare and find the best loan option for their home purchase or construction.
Scale indicators6 records
Recent moves14 records
Expansion highlights6 records
Burbank Group competitors and assessment
Company assessmentDirect peers
- Metricon: One of Australia's largest private volume home builders operating across multiple eastern states. Direct competitor to Burbank Homes in project home construction with similar multi-state distribution and design-led product strategy.
- ABN Group: Western Australia-based volume home builder with a portfolio including home construction, commercial, and trade services. Comparable to Burbank's multi-vertical, multi-subsidiary structure across Australian states.
- Simonds Group: ASX-listed Australian volume home builder focused on entry-level and first-home-buyer segments across Victoria, Queensland, and other states. Direct comparable to Burbank Homes on product, geography, and target customer.
- AV Jennings: ASX-listed Australian residential home builder and land developer operating across east-coast states. Directly comparable to Burbank Homes and NPP in product offering and geographic footprint.
- Clarendon Homes: NSW-focused volume home builder with a comparable product range (single and double storey homes) and design centre model. Direct competitor in the Sydney/ACT new-home market where Burbank also operates.
- G.J. Gardner Homes: Australian franchised home builder network with national coverage across multiple states including VIC, QLD, NSW. Comparable to Burbank Homes on residential construction product and multi-state distribution model.
- Rawson Homes: NSW and ACT-focused volume home builder with knock-down/rebuild and house-and-land offerings. Comparable to Burbank Homes on detached housing product and east-coast geographic footprint.
Broad incumbents
- Stockland: ASX-listed major Australian residential land developer and homebuilder with master-planned communities. Overlaps with NPP's land development and Burbank Homes' residential building activities at a much larger scale.
- Lendlease: Global Australian-headquartered property and construction group with residential development and master-planned community operations. Comparable through master-planned community development (NPP) and broader construction services.
Others
- Brickworks: ASX-listed Australian building products manufacturer with property development arm (Brickworks Building Products). Comparable as a supplier ecosystem partner already integrated into Burbank's HomeX platform, and as a broader residential construction sector participant.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Burbank Group social profiles
Digital presenceBurbank Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Burbank Group leadership team
Management profileNumber of profiles
Burbank Group subsidiaries and ownership
Company hierarchySubsidiaries8 records
Burbank Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Burbank Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Burbank Group
What does Burbank Group do?
Burbank Group is a vertically integrated home building and property conglomerate that designs, constructs and delivers residential homes through its Burbank Homes subsidiary, develops residential land and master-planned communities through National Pacific Properties, and adds complementary services through Beacon Building Services (repair/maintenance/fit-out), Burbank Urban (townhouse and urban renewal), Storage Box (self-storage), Dynamic Trade Solutions (electrical fit-outs), Livi Lending (mortgage broking) and Burbank Air Services (charter). The group operates across Victoria, Queensland, New South Wales, ACT and South Australia from 30+ offices, serving more than 30,000 customers since 1983.
Is Burbank Group a public or private company?
Burbank Group is a private company. It is classified as family owned and is currently operating.
When was Burbank Group founded?
Burbank Group was founded in 1983. It employs 501 to 1,000 people.
Where is Burbank Group based?
Burbank Group is headquartered in Altona, Australia, in the Oceania region.
How does Burbank Group make money?
Eight revenue lines are on record. Home Building (Burbank Homes) is the primary driver. The others are land Development (National Pacific Properties), building Services (Beacon Building Services), self-Storage (Storage Box), trade Services (Dynamic Trade Solutions), mortgage Lending (Livi Lending), urban Development (Burbank Urban) and aviation Services (Burbank Air Services).
Who are Burbank Group's main competitors?
Direct peers on record are Metricon, ABN Group, Simonds Group, AV Jennings, Clarendon Homes, G.J. Gardner Homes and Rawson Homes. Broad incumbents are Stockland and Lendlease. Brickworks is listed as an others.
Does Burbank Group have an API?
No public API is recorded for Burbank Group.
What industry is Burbank Group in?
Burbank Group's product category is Residential Home Building. Its primary akta.pro industry code is IMAFABAD, Spec Home / Production Homebuilding (Tract & Volume Builders). Its NAICS code is 236117 and its SIC code is 1520.