Mayrit Producciones Sl.

What Mayrit Producciones Sl. does

Mayrit Producciones SL is a private Spanish music industry services firm headquartered in Madrid (Calle Batalla del Salado, 4), operating for over a decade under founder-management control. The company delivers five integrated service lines: Tour Management (handling logistics, payments, and promoter settlements for international acts touring Spain), Event Production (private and corporate events), Festivals & Concerts (full-scale production), Booking (artist-to-stage matching via industry network), and Musical Marketing (campaign execution for artists and brands). Its customer base spans major music labels, brands, and event promoters, with publicly referenced clients including Sony Music, L'Oréal, Suntory Schweppes, Lenovo, and Benidorm Fest.

The firm is led by two Co-CEOs, Beatriz Blanco (Master's in Music Industry and Marketing/Advertising) and Estevo Sánchez (MBA in Event Management, Production, and Protocol), supported by a Project Manager and a fourth team member, for a stated core headcount of four. Estevo Sánchez also holds a board seat at Unión Fonográfica Independiente, providing industry visibility and referral channels. There is no proprietary technology platform; operations are service-based and rely on direct B2B sales via a website contact form with a stated 48-hour response window, supplemented by Instagram and LinkedIn presence. The business model is custom, project-based professional services with quote-driven pricing, and no tiered or publicly disclosed pricing structure. The firm is GDPR-compliant under EU Regulation 2016/679 and operates as a Sociedad Limitada (NIF B56203805) registered in Madrid.

Name

Mayrit Producciones Sl.

Legal name

Mayrit Producciones SL

Website

https://mayrit.eu

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Mayrit Producciones SL is a Madrid-based boutique music industry services firm offering tour management, event production, festival production, booking, and musical marketing to artists, brands, and promoters in Spain.

Ownership category

akta.pro rank

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Professional Services (Event Production, Tour Management, Booking, Marketing): Project-based professional services revenue from tour management, event production, festival/concert production, artist booking, and musical marketing services. Revenue is generated through service fees for managing international tours (handling logistics, payments, settlements), producing private and corporate events, full-scale festival/concert production, connecting artists with performance opportunities, and marketing campaigns.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Mayrit Producciones SL is a Madrid-based professional services company that delivers music industry services: international tour management (logistics, fee collection, supplier payments, promoter settlements in Spain), end-to-end event production for private and corporate clients, full-scale festival and concert production, artist booking through industry network, and music marketing campaign support for artists and brands. Services are project-based, custom-scoped, and delivered directly by the company's small in-house team.

Product overview

Mayrit Producciones Sl. is a music industry services company offering five integrated service areas: Tour Management (handling logistics and coordination for international tours in Spain), Event Production (private and corporate event design and execution), Festivals & Concerts (full-scale festival and concert production), Booking (artist-stage matching through industry network), and Musical Marketing (campaign support for artists and brands). The company emphasizes strategy-driven execution across all services, with a team of experienced professionals managing projects from concept through execution.

Differentiator

Problem solved

Functional benefit

Products and services

• Tour Management End-to-end tour coordination for international artists performing in Spain. Covers logistics (flights, accommodation, ground transport), financial flows (fee collection from promoters, supplier payments), and final settlements, providing international acts with a local office of record in the Spanish market.
• Event Production Design and full-scale production of private and corporate events, including coordination, aesthetics, and on-site execution. Targets brands and corporate clients seeking music-aligned experiences, product launches, hospitality, and brand activations.
• Festivals & Concerts Full-scale festival and concert production from concept to technical execution, including venue coordination, artist booking, and team management. Delivered with a global vision targeting promoters and event organizers across Spain.
• Booking Artist booking service that connects performers with events, festivals, and concerts through Mayrit's industry network, aiming to maximize lineup impact and audience reach.
• Musical Marketing Marketing services for artists and brands within the music industry, supporting campaign execution aligned with creative and strategic objectives.

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Unión Fonográfica IndependientecoreOthersCo-CEO Estevo Sánchez serves as a board member of the Unión Fonográfica Independiente (Independent Phonographic Union), an industry association representing independent music labels. This provides strategic industry visibility, network access, and potential referral relationships.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Live Nation Entertainment: Global live entertainment giant operating concert promotion, ticketing (Ticketmaster), and artist management. Comparable to Mayrit through concert/festival production and artist touring services, though at vastly larger scale and with a much broader portfolio beyond the Spanish market.
• AEG Presents: Major global live entertainment company producing concerts, tours, and festivals worldwide. Directly comparable service offering to Mayrit (concert/festival production, artist touring) at much larger scale, including major festival operations like Coachella and The O2 in London.
• WME (William Morris Endeavor): Global talent and entertainment agency representing artists across music, film, and sports with significant touring and brand partnership capabilities. Overlaps with Mayrit's artist representation and tour management services, though as part of a much broader entertainment portfolio.
• Creative Artists Agency (CAA): Premier global talent agency with major music touring, brand partnership, and live event capabilities. Comparable to Mayrit through artist representation and live event coordination, particularly in music, though serving a far broader scope of clients and geographies.
• IMG (an Endeavor company): Global leader in artist management, event production, and brand experiences with deep music industry relationships. Directly comparable to Mayrit in artist representation and event production services, with particular strength in classical music, festivals, and global brand activations.

Regional players

• OCESA: Mexico's largest live entertainment company producing concerts, festivals, and family events across Latin America. Comparable business model to Mayrit in concert/festival production and artist touring, but serving the Mexican and broader Latin American market rather than Spain.

Emerging players

• Fever: Madrid-based events marketplace and experience platform operating globally with significant presence in Spain. Partially comparable to Mayrit as a Spanish-origin events/entertainment company, though Fever operates a technology-enabled marketplace model rather than bespoke service delivery.

Direct peers

• Mad Cool Festival: Major Spanish music festival held annually in Madrid, with in-house production capabilities spanning artist booking, technical production, and brand partnerships. Comparable to Mayrit in Spanish-market festival production and artist-stage matching, though as a single-festival operator rather than a service provider.
• Doctor Music: Spanish concert promoter and event production company with a long history in the Spanish live music market. Directly comparable to Mayrit in Spanish concert promotion, festival production, and artist touring services, serving a similar Spanish-market client base.
• Primavera Sound: Spanish music festival organizer producing one of Europe's premier annual music events in Barcelona. Operates in the same Spanish music ecosystem as Mayrit with in-house production capabilities that overlap with Mayrit's festival production and booking services.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/mayrit-producciones
• Instagraminstagram.com/mayritproducciones

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mayrit Producciones Sl.