Kids First & Tiny Stars

What Kids First & Tiny Stars does

Kids FIRST, legally operated as Friends of the Child Advocacy Center, Inc., is a Lane County, Oregon-based 501(c)-equivalent nonprofit founded in 1994 that functions as the designated Children's Advocacy Center (CAC) for Lane County and as the Oregon Regional Service Provider for Northwest Oregon, covering Lane, Coos, and Douglas Counties. The organization delivers a vertically integrated set of services for children who are victims of or witnesses to abuse, neglect, or domestic violence, including victim advocacy and case management, Oregon Child Forensic Interview Trained (OCFIT) compliant audio/video-recorded forensic interviews, specialized child-abuse medical exams, on-site grand jury hosting for the District Attorney's Office, and an in-house trauma-informed therapy program. Service delivery is facility-based at its Eugene headquarters at 299 E 18th Avenue, with a newly acquired adjacent building being renovated to expand therapy capacity under a 2026 Capital Campaign.

The organization maintains National Children's Alliance accreditation (re-accredited 2021) and operates within a formal Multidisciplinary Team (MDT) structure that includes Lane County Sheriff's Office, Springfield Police Department, the Lane County District Attorney's Office, DHS Child Welfare, PeaceHealth, and Oregon CASA. Kids FIRST runs complementary prevention and training programs — Darkness to Light: Stewards of Children, Roadmaps trafficking training, mandatory reporting training, and youth-focused curricula such as Love 146 Not a Number and Body Safety Storytime — and distributes awareness content via the 'Hope in Practice' podcast on Spotify, Apple Podcasts, Amazon Music, and iHeartRadio.

The business model is donation- and grant-funded: all services are provided free of charge to children and families, with revenue derived from individual donations (including the KF Circle monthly giving program accepting $10+/month), foundation and corporate grants (Three Rivers Foundation, Palo Alto Foundation, Woodard Foundation, Oregon Community Foundation, Windermere Real Estate Foundation, Active 20-30 Club, Kendall Subaru, SELCO), event sponsorships during Child Abuse Prevention Month, and government funding through the Oregon Department of Justice CAMI Program for regional services. Audited financial statements are published for fiscal years 2020-21 through 2024-25; specific revenue, expense, and reserve figures are not publicly quoted in the available material.

Name

Kids First & Tiny Stars

Legal name

Friends of the Child Advocacy Center, Inc.

Website

https://kidsfirstcenter.net

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

Kids FIRST is a Eugene, Oregon-based nonprofit Children's Advocacy Center delivering free forensic interviews, medical exams, advocacy, and trauma-informed therapy to child abuse victims and their families across Lane, Coos, and Douglas Counties.

Ownership category

akta.pro rank

Product category

Children's Advocacy Center Services

NAICS

Child and Youth Services (62411), Child and Youth Services (624110), Individual and Family Services (6241)

SIC

Services-Social Services (8300)

akta.pro primary industry

Youth Justice, At-Risk Youth & Violence Prevention Nonprofits (BPAGADAM)

akta.pro secondary industries

Pediatric Rehabilitation & Developmental Therapy Centers (PT/OT/SLP) (HLAFAJAL), Early Childhood Education & Childcare Nonprofits (BPAGADAA)

Keywords

• Child advocacy services
• Forensic interviewing
• Trauma-informed therapy
• Victim advocacy
• Child abuse prevention

Headquarters

HQ city

Eugene

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Donations: Individual donations from community members, including one-time gifts and monthly contributions through the KF Circle monthly giving program. Donations can be made online, via PayPal, Venmo, or by mailing checks to the center.
2. Foundation and Corporate Grants: Financial support from foundations and corporate partners for therapy program and general operations. Organizations listed include Three Rivers Foundation, Palo Alto Foundation, Woodard Foundation, Oregon Community Foundation, Windermere Real Estate, Active 20-30 Club, and others.
3. Community Partnerships and Sponsorships: Support from annual partners and corporate sponsors such as Kendall Subaru, SELCO, and Lane County Sheriff's Office. Includes event sponsorships during Child Abuse Prevention Month and capital campaign donors.
4. Government Funding: Regional Services funding through Oregon Department of Justice CAMI Program for providing training and technical assistance to Oregon's Child Abuse MDTs and CACs.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Kids FIRST operates as Lane County's designated Children's Advocacy Center, providing integrated intervention services for children who are victims of or witnesses to crime. Core offerings include victim advocacy and case management, OCFIT-trained forensic interviews, specialized child abuse medical exams, on-site grand jury hosting, and trauma-informed mental health therapy delivered under one roof to minimize re-traumatization. The center also functions as the Regional Children's Advocacy Center for Northwest Oregon, delivering training, peer review, and technical assistance to other CACs and Multidisciplinary Teams, alongside community-based prevention education.

Product overview

Kids FIRST operates as a single-site Children's Advocacy Center offering integrated intervention services for child abuse victims and witnesses. The organization provides a coordinated suite of services including advocacy and support, forensic interviews, medical exams, grand jury facilitation, and mental health/therapy services. Prevention education, community training programs, and a podcast supplement the intervention services. The 2026 Capital Campaign aims to expand therapy capacity through facility expansion.

Differentiator

Problem solved

Functional benefit

Products and services

• Advocacy & Support Victim advocacy and case management services that guide children and non-offending family members through each step of their Kids FIRST visit, providing referrals, criminal justice support, and connections to community resources for legal, financial, physical, and mental health needs. Free of charge.
• Forensic Interviews Child-friendly forensic interviews conducted by Oregon Child Forensic Interview Trained (OCFIT) personnel in a recorded setting that allows children to speak freely using non-leading questions, drawings, or writing. Observed by law enforcement and/or DHS. Free of charge.
• Medical Exams Specialized child abuse medical examinations conducted by physicians, nurse practitioners, or physician assistants trained in child abuse assessments. Includes head-to-toe physical examination with specialized light and camera documentation to assess medical/emotional needs and gather evidence. Free of charge.
• Grand Jury Hosting Kids FIRST hosts Lane County's specially convened grand jury for child abuse cases on-site, providing a safe and familiar setting for children and families participating in District Attorney court hearings.
• Mental Health Services Trauma-informed mental health assessment, therapy, and support for children, adolescents, and families who have experienced abuse, neglect, or domestic violence. Provided by MSEd/CAS, LPC, LMSW, MA, and CSWA-credentialed therapists.
• Regional Services As the Regional Children's Advocacy Center for Northwest Oregon (Lane, Coos, and Douglas Counties), provides training, technical assistance, peer review, and complex case consultation to Oregon's Child Abuse Multidisciplinary Teams (MDTs) and CACs, funded through the Oregon DOJ CAMI Program.
• Prevention Education & Community Training Evidence-based community prevention education programs including Darkness to Light: Stewards of Children, mandatory reporter training, Roadmaps trafficking awareness, Understanding & Addressing Sex Trafficking, body safety storytime, friendship and dating programs for youth, and Love 146 Not a Number. Delivered to schools, libraries, YMCAs, and other community organizations.
• Hope in Practice Podcast Official podcast of Kids FIRST covering child abuse prevention, healthy sexuality, online safety, grooming awareness, trafficking prevention, holiday safety, discipline, and community resources, distributed on Spotify, Apple Podcasts, Amazon Music, and iHeartRadio.

Quantifiable outcome

• 37% average reduction in PTSD-related symptoms including flashbacks, nightmares, anxiety, and suicidal ideation during therapy
• +3 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

13 partnerships are on record, tiered core and supportive.

• Kendall Subaru EugenecoreGTM or Marketing PartnerAnnual partner and major donor. Contributed $30,000 in 2026 toward the new therapy space through the Share the Love program. Participates in community events and fundraising initiatives.
• SELCOcoreGTM or Marketing PartnerCredit union partner supporting Kids FIRST. Listed as an annual partner with logo displayed on the website.
• Lane County Sheriff's Office (LCSO)coreStrategic or Co-development PartnerKey law enforcement partner in the Multidisciplinary Team. Co-hosts LCSO Cowboy Hat fundraiser. Children are referred to Kids FIRST from LCSO investigations.
• Oregon Department of JusticecoreStrategic or Co-development PartnerProvides funding through the CAMI Program for Regional Services. The Department of Justice and CAMI Advisory Council identify regional services to be provided by RSPs including Kids FIRST.
• PeaceHealthcoreStrategic or Co-development PartnerHealthcare system partner. Board member Alicia Beymer represents PeaceHealth on the Kids FIRST Board of Directors.
• Oregon Department of EducationcoreStrategic or Co-development PartnerPartner represented on Board with Immediate Past President Amy Tidwell from Oregon Department of Ed.
• Springfield Police DepartmentcoreStrategic or Co-development PartnerLaw enforcement partner represented on Board with board member George Crolly from Springfield Police Department.
• Eugene Area Chamber of CommercesupportiveGTM or Marketing PartnerCommunity partner with Vice President Amanda Kinsella serving on the Kids FIRST Board.
• Lane County District Attorney's OfficecoreStrategic or Co-development PartnerKey partner in the MDT model. Hosts grand jury proceedings at Kids FIRST facility. Board member Chris Parosa represents the DA's office.
• Eugene Family YMCAcoreStrategic or Co-development PartnerCommunity partner receiving trauma-informed prevention training from Kids FIRST for their staff. Testimonial quotes praise the partnership for equipping staff with knowledge to respond to concerns.
• Creswell LibrarysupportiveGTM or Marketing PartnerCommunity partner listed among prevention program supporters with logo displayed.
• Oregon CASAcoreStrategic or Co-development PartnerStatewide organization for Court Appointed Special Advocates, partner in the CAC ecosystem with logo displayed on website.
• National Children's Alliance (NCA)coreStrategic or Co-development PartnerNational accrediting body for Children's Advocacy Centers. Kids FIRST maintains NCA accreditation and displays the NCA logo on their website.

Scale indicators8 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• National Children's Alliance: National accrediting body for Children's Advocacy Centers, including Kids FIRST (accredited). Directly comparable as the umbrella organization for CACs, though it operates at the national/network level rather than delivering direct services in a single community.
• Childhelp: National nonprofit focused on child abuse prevention, intervention, and treatment, operating the Childhelp National Child Abuse Hotline and residential programs. Comparable as a multi-service child welfare organization offering prevention education and trauma intervention.
• National Center for Missing & Exploited Children (NCMEC): National nonprofit providing resources for missing and exploited children, including forensic and recovery services. Comparable in operating at the intersection of child welfare, law enforcement, and forensic interview services, though at national scale.
• Prevent Child Abuse America: National nonprofit focused on child abuse prevention through advocacy, education, and research. Comparable in mission and prevention-education delivery, though operating at the national policy and network level rather than direct service.
• Catholic Charities USA: Large national nonprofit network delivering social services including counseling, case management, and family support. Comparable as a multi-service social services nonprofit addressing vulnerable children and families through local affiliate offices.

Direct peers

• Darkness to Light: Nonprofit focused on child sexual abuse prevention education, including the Stewards of Children training program that Kids FIRST delivers to community partners. Comparable as a prevention-training organization targeting adult community members and youth-serving organizations.
• Safe Horizon: New York-based victim services nonprofit providing advocacy, counseling, and forensic interview support for survivors of crime including child abuse. Comparable as a community-embedded nonprofit delivering integrated victim advocacy and mental health services.

Peers

• CASA (Court Appointed Special Advocates): National nonprofit network of volunteer advocates for children in the child welfare system, with Oregon CASA as a partner organization of Kids FIRST. Comparable as part of the same child welfare ecosystem, though focused on court advocacy rather than forensic intervention.

Others

• Bertolino Consulting (CAC consulting/technical assistance): Consulting and training firm specializing in Children's Advocacy Center operations, forensic interviewing, and MDT development. Comparable as an enabling organization in the CAC ecosystem providing technical assistance similar to Kids FIRST's Regional Services line.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/KidsFIRSTCenter
• LinkedInlinkedin.com/company/kids-first-lane-county
• Instagraminstagram.com/kidsfirstcenter

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles24 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kids First & Tiny Stars