Lincoln Potters Baseball Club, Llc

What Lincoln Potters Baseball Club, Llc does

Lincoln Potters Baseball Club, LLC operates a summer collegiate wood bat baseball team that competes as a founding member of the Pacific Empire League, with home games played at Historic McBean Stadium in Lincoln, California (Placer County, greater Sacramento area). The 2026 season is the franchise's 10th Anniversary Season. The product portfolio is anchored on live game attendance — individual tickets priced $8–$15 across four seating categories (General Admission grass berm, bleachers, Pavilion Reserve, and Stadium Reserve), season tickets, mini-plans, and punch cards — supplemented by an all-you-can-eat VIP group hospitality package called "BBQ in the Kiln" priced at $25–$30 per person for groups of 25 or more. Ancillary revenue streams include on-site food and beverage concessions (including beer and wine at the Brick & Barrel Beer Garden), a merchandise shop operated through Square, an annual invitational youth tournament (West Coast World Series) for 14u/15u/16u age groups, instructional youth baseball clinics at $50 per session for ages 6–14 run in partnership with Designated Hitter, corporate sponsorship packages with signage, PA, and program visibility, and a fundraiser program that returns 50% of proceeds to participating non-profits.

The go-to-market is direct-to-consumer, regional, and community-led. The organization sells through its own website, the vivenu ticketing platform, a stadium box office at 65 McBean Park Dr., and a dedicated group sales coordinator, while marketing runs through organic social channels (Facebook, Instagram, X, TikTok, LinkedIn, YouTube), an email newsletter, and grassroots partnerships with local Little Leagues, Pony Baseball, and girls softball organizations. Operational infrastructure is lean: a year-round front office of 11–50 individuals, including Owner/President/GM Matt Lundgren, Owner/VP Isabel Domeyko Taylor, Owner/Treasurer/Secretary Clifton Taylor, Assistant GM Nolan Murphy, Front Office Coordinator Ariana Alarcon-Stalians, and Host Family Coordinator Michelle Eskridge, with seasonal game-day staff and intern support. The team is a privately held California LLC with three co-owners and no institutional or parent ownership. The business has no app, no public API, and no disclosed software product; core technology is the operation of the summer collegiate baseball team itself, with third-party SaaS (vivenu, Square, Mixlr for audio, YouTube for video) supporting commerce and fan engagement.

Name

Lincoln Potters Baseball Club, Llc

Legal name

Lincoln Potters Baseball Club, LLC

Website

https://www.lincolnpotters.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

The Lincoln Potters Baseball Club, LLC operates a summer collegiate wood bat baseball team in the Pacific Empire League, hosting home games at Historic McBean Stadium in Lincoln, California, and serving regional families, youth baseball players, corporate sponsors, and group event customers across Northern California.

Ownership category

akta.pro rank

Product category

Sports Entertainment

NAICS

Sports Teams and Clubs (711211)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industry

Baseball & Softball Leagues (MPAKAAAC)

Keywords

• Summer collegiate baseball
• Minor league entertainment
• Youth baseball clinics
• Sports ticket sales
• Team sponsorship packages

Headquarters

HQ city

Rocklin

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Others

Revenue model

1. Ticket Sales: Revenue from individual game tickets across multiple seating categories (Stadium Reserve $15, Pavilion Reserve $12, Bleachers $10, General Admission $8), season tickets, mini-plans, and punch cards.
2. Food & Beverage: Concession sales including nachos, chicken sandwiches, burgers, hot dogs, tacos, pizza, and dessert. Beer and wine sales at Brick & Barrel Beer Garden and Wine Bar. Food trucks at select games.
3. Sponsorships: Corporate sponsorship packages offering signage, PA announcements, program ads, game sponsorships, and brand visibility at games.
4. Group Events: VIP group experiences including 'BBQ in the Kiln' package at $25/person weekdays or $30/person weekends. Birthday parties, company outings, team events.
5. Youth Clinics: Youth instructional baseball clinics at $50 per session for ages 6-14, offering instruction from college players and coaches.
6. Merchandise: Apparel and accessories sales at the Potters Shop located at McBean Stadium entrance.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Lincoln Potters Baseball Club, LLC operates a summer collegiate wood bat baseball team that plays home games at Historic McBean Stadium in Lincoln, California as a founding member of the Pacific Empire League. The organization sells individual, season, and group game tickets, food and beverage concessions, branded merchandise, youth baseball clinics, the West Coast World Series invitational tournament, and corporate sponsorship packages.

Product overview

Lincoln Potters Baseball Club is a summer collegiate wood bat baseball team competing in the Pacific Empire League. The organization operates as a sports entertainment business offering game attendance at Historic McBean Stadium (core product), supplemented by VIP group hospitality through BBQ in the Kiln packages, youth baseball instructional clinics, the annual West Coast World Series tournament, host family placement services, community fundraiser programs, and merchandise retail. The portfolio is centered around live baseball events with ancillary revenue streams from group events, youth development programs, and sponsorship partnerships.

Differentiator

Problem solved

Functional benefit

Products and services

• Game Tickets

Quantifiable outcome

• Elite college players compete during summer break, representing highest level of pre-professional amateur baseball

Named customers1 record

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core, major and minor.

• Pacific Empire LeaguecoreStrategic or Co-development Partner · 1 January 2017The Lincoln Potters are a founding team of the Pacific Empire League (PEL), a summer collegiate wood bat league with teams in Northern California and Oregon. The Potters' 10th season (2026) is their 3rd as PEL members.
• Placer Valley TourismcoreGTM or Marketing PartnerPresenting sponsor of the West Coast World Series tournament hosted at Historic McBean Stadium. Provides preferred hotel partnerships for tournament participants.
• Gladding McBeanmajorGTM or Marketing PartnerHistoric terra cotta and clay manufacturing company that sponsored the original Lincoln Potters teams in the 1950s. Currently sponsors the Opening Night game and is a long-standing community partner.
• Host FamiliescoreOthersLocal families provide housing for college players during the summer season. Players receive room and board in exchange for free season tickets for host family members.
• Friends of McBeanmajorOthersNon-profit organization that operates the Junior Potters program, providing free baseball training to boys and girls from low-income families in Lincoln.
• Designated HittermajorStrategic or Co-development PartnerPartner organization providing facilities and expertise for youth instructional baseball clinics, powered by their training programs.
• Rockstar Music AcademyminorGTM or Marketing PartnerPresenting sponsor of Fan Fest event featuring exhibition game, meet-and-greet, and live music.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Wisconsin Woodchucks: Northwoods League summer collegiate team operating in the same scale tier with comparable ticket pricing, youth programming, and community engagement model.
• Yolo High Wheelers: California-based summer collegiate baseball organization with comparable community engagement, youth development programs, and small-market operational footprint to the Lincoln Potters.
• Falmouth Commodores: Cape Cod League summer collegiate baseball team with a comparable seasonal operating model, host family program structure, and community-driven attendance base.
• Sonoma Stompers: California-based independent/amateur baseball team operating a similar community-ticketed, summer-collegiate-adjacent model with comparable geographic and demographic constraints.
• Madison Mallards: Wisconsin-based summer collegiate baseball team in the Northwoods League operating a similar ticketed community entertainment model with multi-revenue-stream monetization (tickets, F&B, merch, sponsorships).
• La Crosse Loggers: Northwoods League summer collegiate baseball team with similar scale, league positioning, and diversified revenue architecture including tickets, group events, and sponsorships.
• West Coast Kings: Pacific Empire League member team directly listed on the Lincoln Potters' 2026 schedule as an opponent, indicating same league, comparable scale, and direct head-to-head competitive relationship.
• Healdsburg Prune Packers: Northern California summer collegiate wood bat baseball team operating a similar community-based, ticket-driven model with youth and event extensions. Directly comparable in scale, league tier, and operational structure.

Broad incumbents

• Stockton Ports: Single-A MiLB team in Stockton within the broader Sacramento-region baseball ecosystem, offering a competing professional product with affiliated-team economics that overlap with the Potters' addressable fan base.
• Sacramento River Cats: Triple-A MiLB affiliate of the San Francisco Giants based ~30 miles from Lincoln, competing for the same summer family entertainment spend at a higher professional tier with substantially larger marketing and talent budgets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/lincolnpotters/status/1928685838809927718
• YouTubeyoutube.com/channel/UC3QgB_nIF9yL1D0dLvRDPHQ
• Facebookfacebook.com/lincolnpotters
• LinkedInlinkedin.com/company/lincoln-potters-baseball-club
• Instagraminstagram.com/lincolnpotters/?hl=en
• TikToktiktok.com/@lincolnpotters

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lincoln Potters Baseball Club, Llc