New Jersey Association of School Administrators

What New Jersey Association of School Administrators does

The New Jersey Association of School Librarians (NJASL) is a nonprofit professional association founded on March 13, 1915, that serves certified School Library Media Specialists (SLMS) working in New Jersey public, private, and parochial schools. It is the second statewide school librarian association formed in the United States and operates today with 11-50 employees out of Springfield, NJ. NJASL's core offering is a membership-based service bundle spanning advocacy (including legislative outreach on bills such as the Ratio Bill S3440/A1654), professional development (annual conference, Spring Meeting, School Library Month, professional learning workshops), a mentoring program pairing new SLMS with experienced mentors, certification guidance tied to Rutgers SC&I's SLMS program, awards and scholarships, and resources such as the Model Information Literacy Curriculum.

The organization's underlying technology is modest: the public-facing website (njasl.org) runs on the Wild Apricot membership software platform, which handles online application, renewal, and member management. The organization distributes through three primary channels — the Wild Apricot self-serve platform, 21 county-based local chapters enabling regional networking, and direct event/conference distribution — and communicates with members via the monthly Bookmark Newsletter and advocacy-driven campaigns such as #theother160days and 'School Librarians: Only a Click Away.' NJASL maintains strategic affiliations with national organizations including AASL, ALA, ISTE, Future Ready Schools, and the NJ Library Association, plus sponsorship relationships with vendors such as EBSCO, Infobase, and Mackin. Its business model is a recurring subscription revenue stream from individual membership dues; no enterprise pricing is published, and no external funding, investment, or parent company is indicated.

Name

New Jersey Association of School Administrators

Legal name

New Jersey Association of School Librarians

Website

https://njasl.org

Company type

Private

Founded year

1915

Operating status

Operating

Headcount range

11–50 employees

Short description

The New Jersey Association of School Librarians (NJASL) is a 109-year-old nonprofit professional association that provides advocacy, professional development, mentoring, certification support, and awards to certified school library media specialists throughout New Jersey.

Ownership category

akta.pro rank

Product category

Professional Association Services

NAICS

Business Associations (813910), Educational Support Services (611710)

SIC

Services-Membership Organizations (8600), Services-Educational Services (8200)

akta.pro industry

PRIMARYBPAGADAB

K–12 Support & School Improvement Nonprofits

Business & Public Services/Nonprofit, NGO & Social Services/Education & Youth Development Nonprofits

SECONDARYBPAIACAO

Public Libraries & Information Services

Business & Public Services/Public Sector & Government Administration/Local/Municipal Government Administration

Keywords

• Professional association services
• Educational advocacy programs
• Professional development conferences
• Membership association services
• School library resources

Headquarters

HQ city

Springfield

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: As a professional association, NJASL generates revenue through membership dues. The website offers online membership application and renewal through Wild Apricot membership software.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

NJASL is a nonprofit professional association that delivers advocacy, professional development, conferences, mentoring, awards, and educational resources to certified school library media specialists working in New Jersey's K-12 schools. Members gain access to legislative advocacy on school library funding and certification standards, an annual conference and spring meetings, a mentoring program pairing new SLMS with experienced mentors, the Model Information Literacy Curriculum, and scholarships and awards recognizing excellence in the field.

Product overview

The New Jersey Association of School Librarians (NJASL) is a professional association for school librarians in New Jersey, not a technology product company. The organization provides advocacy, professional development, conferences, awards, mentoring programs, and resources for its members. They do not offer commercial technology products or software.

Differentiator

Problem solved

Functional benefit

Products and services

• NJASL Membership

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

19 partnerships are on record, tiered core and minor.

• New Jersey Library Association (NJLA)coreStrategic or Co-development PartnerState library organization partnership. NJASL collaborates with NJLA on joint position statements, including The Role of Effective School Library Programs in The Every Student Succeeds Act of 2015. Both organizations co-advocate on school library legislative issues.
• New Jersey State Library (NJSL)coreStrategic or Co-development PartnerState library government agency partnership. NJ State Library provides sponsorship support to NJASL and collaborates on school library advocacy and resources.
• LibraryLinkNJ (LLNJ)coreStrategic or Co-development PartnerLibrary consortium partnership. LibraryLinkNJ provides sponsorship support and is a national affiliate of NJASL. The organizations collaborate on advocacy for effective school library programs.
• NJ Educational Computing Cooperative (NJECC)coreTechnology or IntegrationEducational technology organization leading, inspiring, and transforming education through technology in NJ Schools since 1986. Creates opportunities for sharing ideas, collaboration, networking, and professional development supporting NJ educators.
• American Library Association (ALA)coreStrategic or Co-development PartnerNational library association. NJASL is affiliated with ALA which provides standards, advocacy resources, and professional development frameworks including the AASL National School Library Standards.
• American Association of School Librarians (AASL)coreStrategic or Co-development PartnerNational school library association. NJASL is a national affiliate of AASL. AASL provides the National School Library Standards framework that NJASL promotes for NJ school library programs.
• International Association of School Librarianship (IASL)minorStrategic or Co-development PartnerInternational organization promoting school librarianship globally. Provides international perspective and resources for professional development.
• Association for Library Service to Children (ALSC)minorStrategic or Co-development PartnerNational ALA division focusing on library services to children. Of interest to school librarians working with young learners.
• Young Adult Library Services Association (YALSA)minorStrategic or Co-development PartnerNational ALA division focused on library services for young adults. Supports school librarians serving teen populations.
• International Society for Technology in Education (ISTE)coreStrategic or Co-development PartnerInternational educational technology organization. ISTE provides technology standards that NJASL integrates with school library standards for professional development.
• Association for Educational Communications and Technology (AECT)minorStrategic or Co-development PartnerNational organization for educational communications and technology professionals. Supports educational media integration in schools.
• Rutgers School of Communication and Information (SC&I)coreStrategic or Co-development PartnerUniversity partnership. Rutgers SC&I provides sponsorship support and collaborated with NJASL on the CISSL Study of School Libraries. Rutgers offers SLMS certification programs.
• EBSCOminorOthersSubscription database provider offering sponsorship support. EBSCO provides electronic databases and research resources for libraries.
• InfobaseminorOthersEducational content provider offering sponsorship support. Infobase provides digital learning resources for schools and libraries.
• MackinminorOthersLibrary materials provider offering sponsorship support. Mackin provides books and digital resources for school libraries.
• Perma Bound BooksminorOthersLibrary binding and book provider offering sponsorship support. Perma Bound Books provides durable book bindings and educational materials.
• Kids DiscoverminorOthersEducational content provider offering sponsorship support. Kids Discover provides digital learning resources for schools.
• Keyboard Consultants, Inc.minorOthersTechnology vendor offering sponsorship support. Provides technology solutions for educational environments.
• Future Ready SchoolscoreStrategic or Co-development PartnerNational initiative to ensure every student succeeds in the digital age. NJASL promotes the Future Ready Librarians Framework which aligns school librarians with Future Ready goals.

Scale indicators1 record

Recent moves7 records

Expansion highlights4 records

Market position

Strengths4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/NJASL
• LinkedInlinkedin.com/company/new-jersey-association-of-school-librarians

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Jersey Association of School Administrators