Trainaas Gmbh

What Trainaas Gmbh does

Trainaas GmbH is a privately held German services company headquartered in Lahntal (Marburg-Biedenkopf district), founded by Simon Homberg, that delivers software training, digital workplace consulting, and structured change management for organizations adopting collaboration platforms such as Microsoft 365, Google Workspace, Asana, and Promethean ActivPanel. Its core offering rests on three service lines — Change Management, Digital Workplace, and Trainings — supported by proprietary methodologies including the Multiplikatoren/Key-User model and a structured Change-Management-Kick-off framework that emphasize human adoption over tool deployment. Two productized add-ons extend the portfolio: the Microsoft 365 Training Flatrate, an annual subscription priced at 4,999 EUR net for 20-49 employees providing monthly online sessions, and Digital Fit Tage, a compact digital-skills program aimed at apprentices and new hires.

The company operates no proprietary software platform; its technical differentiation lies in delivery methodology, reusable training content, and certified expertise across third-party ecosystems. It earns revenue through three streams: (1) custom professional-services engagements billed on a project or time-and-materials basis under Bitkom AV terms, (2) the annual Microsoft 365 Training Flatrate subscription product, and (3) white-label training and change-management delivery for technology partners, most notably Public Cloud Group (since 2012, supporting Google Workspace and Gemini migrations) and IServ (2020-2022, supplying trainers across 4,500+ German schools). The customer base spans public utilities (Stadtwerke Wolfenbüttel, RheinEnergie), municipal governments (Stadt Grevenbroich), public transport (S-Bahn Berlin), insurance (Vereinigte Hagel, Die Ostfriesische Landschaftliche Brandkasse), social services (Lebenshilfe Gießen, Leben mit Krebs Marburg), and education technology (IServ, Fishing-King), with primary delivery in Germany and secondary reach across DACH and worldwide end-clients of partner networks.

With a team of approximately 15+ trainers, consultants, and digital specialists, Trainaas combines direct enterprise sales (needs-analysis-led consultation, custom proposals) with partner-led channel volume. Marketing is content- and referral-driven via its tri-lingual website (DE/EN/FR), 15+ documented case studies, and inbound from technology-vendor ecosystems. The business carries no disclosed external funding or institutional ownership beyond the founder, and growth signals — including active hiring across sales and delivery roles, product portfolio expansion, and sustained partner tenure — indicate ongoing scale-up of a bootstrapped services firm.

Name

Trainaas Gmbh

Legal name

Trainaas GmbH

Website

https://trainaas.de

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Trainaas GmbH is a German services firm delivering software training, digital workplace consulting, and change management for organizations adopting Microsoft 365, Google Workspace, Asana, and Promethean platforms, serving mid-market and enterprise clients across Germany via direct sales and white-label partner channels.

Ownership category

akta.pro rank

Product category

Digital Workplace Training and Change Management Services

NAICS

Professional and Management Development Training (611430), Computer Training (61142), Educational Support Services (61171)

SIC

Services-Educational Services (8200), Services-Management Consulting Services (8742)

akta.pro primary industry

Technical Enablement & Adoption Services (Change Management, Adoption, Champions) (BPAEANAC)

akta.pro secondary industries

Technical Documentation & Knowledge Management (Playbooks, Runbooks, Enablement Kits) (BPAEANAM), Train-the-Trainer & Instructor Enablement Services (BPAEANAL), IT Support & End-User Computing (Helpdesk, Desktop, M365/Google Workspace) (EDABAFAN)

Keywords

• Digital workplace training
• Change management consulting
• Microsoft 365 training
• Software adoption services
• End user training

Headquarters

HQ city

Maintal

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Services - Training & Change Management: Trainaas generates revenue by delivering custom training sessions, change management programs, and consulting engagements on a project or time-and-materials basis. Fees are quoted per engagement (workshops, multi-day programs) and billed monthly per the AGB. Engagement sizes range from one-off workshops to multi-year transformation programs.
2. Annual Training Flatrate (Microsoft 365): The Microsoft 365 Training Flatrate is a recurring annual subscription product (Jahrespaket) providing monthly online training sessions. One disclosed tier for 20–49 employees is priced at a flat 4,999 EUR net per year. Additional pricing tiers are available on request.
3. White-Label Training Services: Trainaas operates as a white-label service provider for technology partners (IServ, Public Cloud Group), supplying trained personnel under the partner's brand. Revenue is generated through service contracts with these partners, typically on a staffing or project basis.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Trainaas GmbH delivers structured change management, digital workplace consulting, and practical software training services to organizations undergoing digital transformation. Its core offerings are three interlocking services—Change Management, Digital Workplace, and Trainings—built around third-party platforms such as Microsoft 365, Google Workspace, Asana, and Promethean, with two packaged add-on products (Microsoft Flatrate annual subscription and Digital Fit Tage compact training days) and a white-label delivery model for technology partners.

Product overview

Trainaas GmbH is a training and change management services company offering a portfolio of human-focused digital transformation services. The core offerings consist of Change Management, Digital Workplace, and Trainings services, which work together to help organizations adopt new software and digital processes. Two additional add-on products extend the portfolio: Microsoft Flatrate (an annual training flatrate for Microsoft 365 applications) and Digital Fit Tage (compact training sessions focused on digital skills for employees, particularly apprentices).

Differentiator

Problem solved

Functional benefit

Products and services

• Change Management Structured change management services accompanying software implementations and digital transformation projects, focused on human adoption, acceptance, and sustainable behavioral change within client organizations.
• Digital Workplace Consulting and implementation services for introducing and developing modern digital workplaces using tools such as Microsoft 365 and Google Workspace, ensuring clear structures, effective processes, and functional collaboration.
• Trainings Custom software and digital skills training concepts tailored to different roles, learning needs, and enterprise cultures, delivering practical, role-specific training for software such as Microsoft 365, Google Workspace, Asana, and Promethean ActivInspire.
• Microsoft Flatrate Annual training flatrate package providing monthly online training sessions covering core Microsoft 365 applications (Outlook, Teams, Word, PowerPoint, Excel, OneDrive), priced at 4,999 EUR net per year for organizations with 20–49 employees, with additional pricing tiers available on request.
• Digital Fit Tage Compact, practice-oriented training days for organizations designed to build employee digital skills, covering email management, spreadsheets, document creation, presentations, online meetings, and data protection, particularly targeted at apprentices and new employees.

Quantifiable outcome

• Digital Fit Tage program for apprentices improved digital tool proficiency across MS Teams, Word, Outlook, Excel, PowerPoint, and IT security
• +2 more outcomes

Named customers11 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• IServcoreOEM/ Whitelabel/ Licensing Partner · 1 January 2020IServ GmbH, a Braunschweig-based school communication platform provider (managing over 4,500 schools in Germany), engaged Trainaas as a white-label training partner from 2020–2022. Trainaas provided three trainers who delivered on-site and online teacher training for IServ software. Trainaas operated under IServ's training framework, following their onboarding plan and training concept, and gradually conducted independent sessions after co-training with IServ trainers.
• Public Cloud Group (formerly Cloudwürdig)coreChannel Partner/ Reseller/ Distributor · 1 January 2012Public Cloud Group, one of Germany's first Google Premium Partners (since 2009), partnered with Trainaas as a white-label training and change management provider for their customer migrations from Notes or Microsoft to Google Workspace and Gemini. Trainaas is engaged either during the sales phase or post-signature, delivering end-user training and change management as part of PCG's full-service cloud migration offering.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/trainaas

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trainaas Gmbh