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Lemonaid Health (part of 23andMe)

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Namestring
Lemonaid Health (part of 23andMe)
Legal namestring
Lemonaid Health Inc
Websiteurl
lemonaid.com
Company typeenum
Private
Founded yearint
2013
Descriptiontext

Lemonaid Health is a national direct-to-consumer telehealth platform founded in 2013 in San Francisco, operating across all 50 U.S. states with a clinical team of physicians, nurse practitioners, pharmacists, and registered nurses licensed nationwide. The platform offers online medical consultations and prescription medication delivery across more than 20 condition categories, including weight loss (GLP-1s, compounded tirzepatide, compounded semaglutide, Zepbound), mental health (Lexapro, Zoloft, Wellbutrin, Prozac), men's sexual health (sildenafil, tadalafil, branded Viagra/Cialis), women's reproductive health (birth control, UTI, morning-after pill), and chronic condition management (hypertension, cholesterol, migraine, hypothyroidism, acid reflux, asthma). The service architecture combines online patient assessments with clinician review, electronic prescribing, and fulfillment through multiple channels: an in-house mail-order pharmacy, partner PHIL, local pharmacy networks, Quest Diagnostics for lab work, and LillyDirect for Zepbound vials. Per user input, the company operates as part of 23andMe.

Short descriptiontext

Lemonaid Health is a national direct-to-consumer telehealth platform offering online medical consultations and prescription medication delivery across 20+ conditions including weight loss, mental health, ED, and birth control, serving U.S. patients in all 50 states.

Operating statusenum
Operating
Ownership categoryenum
akta.pro rankint
HeadquartersSan Francisco, United States
HQ citystring
San Francisco
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices4 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
telehealth services, online medical consultations, mail-order pharmacy, weight loss treatment, digital healthcare platform
Industry1 code
1DTC Telehealth with Integrated Online Pharmacy (Cash-Pay/Subscription)
CodeHLALAIAAPrimaryYes
NAICS code1 code
  • Offices of Physicians6211
SIC code1 code
  • Services-Offices & Clinics Of Doctors Of Medicine8011
Product category
Telehealth Services
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records
1Medical Consultation Fees
TypeSubscription Recurring
Description

Patients pay visit/consultation fees for online medical assessments and consultations. Fees vary by service type (e.g., $25 for birth control, $95/month for mental health medications, $75 for virtual doctor visits). Some services offer first-month discounts.

lemonaidhealth.com
2Medication Sales and Fulfillment
TypeSubscription Recurring
Description

Revenue from pharmacy services including mail-order medication delivery and prescription fulfillment through partner pharmacies. Medications are shipped 3-month supplies at a time with free shipping. Weight loss membership includes medication billed separately.

lemonaidhealth.com
3Weight Loss Membership
TypeSubscription Recurring
Description

$49/month membership for weight loss services with separately billed medication costs. Compounded tirzepatide ranges from $199-$299/month depending on dosage and plan term. Zepbound via LillyDirect billed separately at $299+/month.

lemonaidhealth.com
4ED Medication Auto-Delivery
TypeSubscription Recurring
Description

Subscription-style recurring deliveries of ED medications (sildenafil at $2/pill, tadalafil, etc.) with monthly shipments and 11 refills available. Cancel anytime.

lemonaidhealth.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Pricing details14 tiers
1Birth Control - $25 Online Visit
ModelSubscriptionBilling cadencePay-as-you-go
Notes

$25 online consultation fee for birth control prescriptions. Medications at additional pharmacy cost ($9/pack for Errin at Walmart, $15/pack for Sprintec).

lemonaidhealth.com
2Mental Health (Prozac) - $95/month
ModelSubscriptionBilling cadenceMonthly
Notes

$95/month for Prozac (fluoxetine) medication and ongoing consultations, shipping included. $25 for first month.

lemonaidhealth.com
3Mental Health (Lexapro) - $95/month
ModelSubscriptionBilling cadenceMonthly
Notes

$95/month includes medication (escitalopram), monthly visits, and unlimited messaging with medical team, shipping included.

lemonaidhealth.com
4Mental Health (Zoloft/Sertraline) - $95/month
ModelSubscriptionBilling cadenceMonthly
Notes

$95/month includes sertraline/Zoloft medication, consultation, and 2-3 day delivery.

lemonaidhealth.com
5Erectile Dysfunction (Sildenafil) - $2/pill
ModelUnit PricingBilling cadenceMonthly
Notes

Sildenafil (generic Viagra) at $2/pill with monthly shipments of 10 doses. 95% cheaper than name brands. Free delivery, cancel anytime.

lemonaidhealth.com
6Erectile Dysfunction (Tadalafil) - $2/pill via mail order
ModelUnit PricingBilling cadenceMonthly
Notes

Tadalafil (generic Cialis) $2/pill through mail order partner. 10 pills per shipment with 11 refills available.

lemonaidhealth.com
7Weight Loss Membership - $49/month
ModelSubscriptionBilling cadenceMonthly
Notes

$49/month membership fee. Compounded tirzepatide: monthly $299, 3-month plan $249/mo, 6-month plan $229/mo. Compounded semaglutide also available. Zepbound via LillyDirect: starting at $299/mo for 2.5mg dose.

lemonaidhealth.com
8Virtual Doctor Visit - $75/visit
ModelSubscriptionBilling cadencePay-as-you-go
Notes

$75 per visit for general virtual consultations for conditions not listed on main services page.

lemonaidhealth.com
9Dark Spot Treatment - $45/month
ModelSubscriptionBilling cadenceMonthly
Notes

$45/month for hyperpigmentation treatment, shipped 3 months at a time with free shipping. Includes hydroquinone, tretinoin, and hydrocortisone.

lemonaidhealth.com
10Acne Treatment - $90/3 months
ModelSubscriptionBilling cadenceMulti-year contract
Notes

$90 per 3 months of medications. Includes benzoyl peroxide free with any other acne medication. Antibiotics and topicals available.

lemonaidhealth.com
11Cholesterol Management - starting at $15/month
ModelSubscriptionBilling cadenceMonthly
Notes

Starting at $15/month for statin medications. Complete package including quarterly visits, labs, and prescriptions as low as $223/year including labs and medicine.

lemonaidhealth.com
12Hypertension - $75/month
ModelSubscriptionBilling cadenceMonthly
Notes

$75/month includes prescription renewal, unlimited messaging with medical team, lifestyle guidance, and free medication delivery.

lemonaidhealth.com
13Acid Reflux - $10/month
ModelSubscriptionBilling cadenceMonthly
Notes

$10/month for prescription acid reflux medications (ranitidine, omeprazole), shipped every 3 months.

lemonaidhealth.com
14Migraine Treatment - starting at $20/month
ModelSubscriptionBilling cadenceMonthly
Notes

Meds start at $20/month with free shipping. 9 migraine medication options available. $25 fee for video consultation if unable to help.

lemonaidhealth.com
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Lemonaid Health is a digital telehealth platform that provides online medical consultations with licensed clinicians and delivers prescribed medications through an integrated mail-order pharmacy. Patients complete online health assessments, receive clinician evaluations, and obtain prescriptions for conditions including weight loss (including GLP-1 medications), mental health, men's health (ED), women's health (birth control), and general health concerns.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • ED medication improves performance in up to 85% of men
Product overview1 text field

Lemonaid Health is a national telehealth platform offering online doctor consultations and prescription medications across multiple health categories. The service operates as a platform-plus-modules architecture featuring core services for Weight Loss (GLP-1s, compounded tirzepatide/semaglutide, Zepbound), Mental Health (anxiety/depression treatments including Lexapro, Zoloft, Wellbutrin, Prozac), Men's Health (erectile dysfunction treatments including sildenafil, tadalafil, Viagra/Cialis), Women's Health (birth control, UTI treatment), and General Health (primary care, chronic condition management). Additional modules include diagnostic testing services (STD, A1C blood sugar, blood type, cholesterol), dermatology (acne, dark spots), and specialty treatments (migraines, hypothyroidism, hypertension, asthma, acid reflux). All services connect patients with U.S.-licensed medical providers through online assessments and video consultations, with medications shipped directly to patients or available at local pharmacies. The company was founded in 2013 and has helped hundreds of thousands of patients access care.

Product and service5 records
1Weight Loss Program (GLP-1)
CategoryTelehealth weight management
Description

Online consultation with a licensed clinician for weight management, with mail-order delivery of prescribed weight loss medications including GLP-1 therapies.

2Mental Health Services
CategoryTelehealth mental health
Description

Virtual mental health consultations and prescription services for adult patients seeking treatment for common mental health conditions.

3Men's Health (ED Treatment)
CategoryTelehealth men's health
Description

Online evaluation and prescription of erectile dysfunction medication, with medication shipped directly to the patient.

4Women's Health (Birth Control)
CategoryTelehealth women's health
Description

Online consultation and mail-order prescription fulfillment for birth control medications.

5General Health Consultations
CategoryTelehealth primary care
Description

Broad online primary care consultations covering a range of general health conditions with clinician evaluation and prescriptions where appropriate.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierMinorTypeChannel Partner/ Reseller/ DistributorAnnounced on2021-01-01
Description

Lemonaid launched in the UK in 2021 in partnership with Boots, allowing UK patients to access Lemonaid's telehealth services through Boots pharmacy network.

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Market position
Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

Integration10 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance2 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Lemonaid Health (part of 23andMe)

Telehealth Serviceslemonaid.com

Lemonaid Health is a national direct-to-consumer telehealth platform offering online medical consultations and prescription medication delivery across 20+ conditions including weight loss, mental health, ED, and birth control, serving U.S. patients in all 50 states.

What Lemonaid Health (part of 23andMe) does

Lemonaid Health is a national direct-to-consumer telehealth platform founded in 2013 in San Francisco, operating across all 50 U.S. states with a clinical team of physicians, nurse practitioners, pharmacists, and registered nurses licensed nationwide. The platform offers online medical consultations and prescription medication delivery across more than 20 condition categories, including weight loss (GLP-1s, compounded tirzepatide, compounded semaglutide, Zepbound), mental health (Lexapro, Zoloft, Wellbutrin, Prozac), men's sexual health (sildenafil, tadalafil, branded Viagra/Cialis), women's reproductive health (birth control, UTI, morning-after pill), and chronic condition management (hypertension, cholesterol, migraine, hypothyroidism, acid reflux, asthma). The service architecture combines online patient assessments with clinician review, electronic prescribing, and fulfillment through multiple channels: an in-house mail-order pharmacy, partner PHIL, local pharmacy networks, Quest Diagnostics for lab work, and LillyDirect for Zepbound vials. Per user input, the company operates as part of 23andMe.

Lemonaid Health (part of 23andMe) firmographics

Firmographics
Name
Lemonaid Health (part of 23andMe)
Legal name
Lemonaid Health Inc
Website
https://lemonaid.com
Company type
Private
Founded year
2013
Operating status
Operating
Short description
Lemonaid Health is a national direct-to-consumer telehealth platform offering online medical consultations and prescription medication delivery across 20+ conditions including weight loss, mental health, ED, and birth control, serving U.S. patients in all 50 states.
Ownership category
akta.pro rank

Lemonaid Health (part of 23andMe) industry classification

Industry
Product category
Telehealth Services
NAICS
Offices of Physicians (6211)
SIC
Services-Offices & Clinics Of Doctors Of Medicine (8011)
akta.pro primary industry
DTC Telehealth with Integrated Online Pharmacy (Cash-Pay/Subscription) (HLALAIAA)

Keywords

  • Telehealth services
  • Online medical consultations
  • Mail-order pharmacy
  • Weight loss treatment
  • Digital healthcare platform

Where Lemonaid Health (part of 23andMe) is headquartered

Location

Headquarters

HQ city
San Francisco
HQ country
United States
HQ region
North America

Offices4 records

Markets served

Lemonaid Health (part of 23andMe) business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

  1. Medical Consultation Fees: Patients pay visit/consultation fees for online medical assessments and consultations. Fees vary by service type (e.g., $25 for birth control, $95/month for mental health medications, $75 for virtual doctor visits). Some services offer first-month discounts.
  2. Medication Sales and Fulfillment: Revenue from pharmacy services including mail-order medication delivery and prescription fulfillment through partner pharmacies. Medications are shipped 3-month supplies at a time with free shipping. Weight loss membership includes medication billed separately.
  3. Weight Loss Membership: $49/month membership for weight loss services with separately billed medication costs. Compounded tirzepatide ranges from $199-$299/month depending on dosage and plan term. Zepbound via LillyDirect billed separately at $299+/month.
  4. ED Medication Auto-Delivery: Subscription-style recurring deliveries of ED medications (sildenafil at $2/pill, tadalafil, etc.) with monthly shipments and 11 refills available. Cancel anytime.

Pricing tiers

ModelBillingPrice
SubscriptionPay-as-you-goBirth Control - $25 Online Visit
SubscriptionMonthlyMental Health (Prozac) - $95/month
SubscriptionMonthlyMental Health (Lexapro) - $95/month
SubscriptionMonthlyMental Health (Zoloft/Sertraline) - $95/month
Unit PricingMonthlyErectile Dysfunction (Sildenafil) - $2/pill
Unit PricingMonthlyErectile Dysfunction (Tadalafil) - $2/pill via mail order
SubscriptionMonthlyWeight Loss Membership - $49/month
SubscriptionPay-as-you-goVirtual Doctor Visit - $75/visit
SubscriptionMonthlyDark Spot Treatment - $45/month
SubscriptionMulti-year contractAcne Treatment - $90/3 months
SubscriptionMonthlyCholesterol Management - starting at $15/month
SubscriptionMonthlyHypertension - $75/month
SubscriptionMonthlyAcid Reflux - $10/month
SubscriptionMonthlyMigraine Treatment - starting at $20/month

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Lemonaid Health (part of 23andMe) product offering

Product offering

Core offering

Lemonaid Health is a digital telehealth platform that provides online medical consultations with licensed clinicians and delivers prescribed medications through an integrated mail-order pharmacy. Patients complete online health assessments, receive clinician evaluations, and obtain prescriptions for conditions including weight loss (including GLP-1 medications), mental health, men's health (ED), women's health (birth control), and general health concerns.

Product overview

Lemonaid Health is a national telehealth platform offering online doctor consultations and prescription medications across multiple health categories. The service operates as a platform-plus-modules architecture featuring core services for Weight Loss (GLP-1s, compounded tirzepatide/semaglutide, Zepbound), Mental Health (anxiety/depression treatments including Lexapro, Zoloft, Wellbutrin, Prozac), Men's Health (erectile dysfunction treatments including sildenafil, tadalafil, Viagra/Cialis), Women's Health (birth control, UTI treatment), and General Health (primary care, chronic condition management). Additional modules include diagnostic testing services (STD, A1C blood sugar, blood type, cholesterol), dermatology (acne, dark spots), and specialty treatments (migraines, hypothyroidism, hypertension, asthma, acid reflux). All services connect patients with U.S.-licensed medical providers through online assessments and video consultations, with medications shipped directly to patients or available at local pharmacies. The company was founded in 2013 and has helped hundreds of thousands of patients access care.

Differentiator

Problem solved

Functional benefit

Products and services

  • Weight Loss Program (GLP-1) Online consultation with a licensed clinician for weight management, with mail-order delivery of prescribed weight loss medications including GLP-1 therapies.
  • Mental Health Services Virtual mental health consultations and prescription services for adult patients seeking treatment for common mental health conditions.
  • Men's Health (ED Treatment) Online evaluation and prescription of erectile dysfunction medication, with medication shipped directly to the patient.
  • Women's Health (Birth Control) Online consultation and mail-order prescription fulfillment for birth control medications.
  • General Health Consultations Broad online primary care consultations covering a range of general health conditions with clinician evaluation and prescriptions where appropriate.

Quantifiable outcome

  • ED medication improves performance in up to 85% of men

Companies that use Lemonaid Health (part of 23andMe)

Customer profile

Segments1 record

Ideal customer profiles1 record

Lemonaid Health (part of 23andMe) technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration10 records

Feature3 records

Lemonaid Health (part of 23andMe) partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • BootsminorChannel Partner/ Reseller/ Distributor · 1 January 2021Lemonaid launched in the UK in 2021 in partnership with Boots, allowing UK patients to access Lemonaid's telehealth services through Boots pharmacy network.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Lemonaid Health (part of 23andMe) competitors and assessment

Company assessment

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Lemonaid Health (part of 23andMe) social profiles

Digital presence

Lemonaid Health (part of 23andMe) compliance and trust

Trust signal

Compliance2 records

Lemonaid Health (part of 23andMe) financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Lemonaid Health (part of 23andMe) leadership team

Management profile

Number of profiles

Lemonaid Health (part of 23andMe) funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Lemonaid Health (part of 23andMe) M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lemonaid Health (part of 23andMe)

What does Lemonaid Health (part of 23andMe) do?

Lemonaid Health is a digital telehealth platform that provides online medical consultations with licensed clinicians and delivers prescribed medications through an integrated mail-order pharmacy. Patients complete online health assessments, receive clinician evaluations, and obtain prescriptions for conditions including weight loss (including GLP-1 medications), mental health, men's health (ED), women's health (birth control), and general health concerns.

Is Lemonaid Health (part of 23andMe) a public or private company?

Lemonaid Health (part of 23andMe) is a private company. It is classified as corporate owned and is currently operating.

When was Lemonaid Health (part of 23andMe) founded?

Lemonaid Health (part of 23andMe) was founded in 2013.

Where is Lemonaid Health (part of 23andMe) based?

Lemonaid Health (part of 23andMe) is headquartered in San Francisco, United States, in the North America region.

How does Lemonaid Health (part of 23andMe) make money?

Four revenue lines are on record. Medical Consultation Fees are the primary driver. The others are medication Sales and Fulfillment, weight Loss Membership and ED Medication Auto-Delivery.

Does Lemonaid Health (part of 23andMe) have an API?

No public API is recorded for Lemonaid Health (part of 23andMe).

What industry is Lemonaid Health (part of 23andMe) in?

Lemonaid Health (part of 23andMe)'s product category is Telehealth Services. Its primary akta.pro industry code is HLALAIAA, DTC Telehealth with Integrated Online Pharmacy (Cash-Pay/Subscription). Its NAICS code is 6211 and its SIC code is 8011.

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