What Maiojama Participacoes Ltda does

Maiojama Participacoes Ltda is a privately held Brazilian real estate developer founded in 1975 and headquartered in Porto Alegre, Rio Grande do Sul. The company designs, builds, and sells residential, commercial, and mixed-use property projects, operating exclusively within the Porto Alegre metropolitan region. Its portfolio spans more than 13 named developments across all three categories, including the Trend multi-use sub-brand (Trend City Center, Trend 24, Trend Nova Carlos Gomes, Trend Downtown), residential projects (Gallery, Orla, Tomaz, Ares Soledade, Anita Residence, Parador 2447), commercial assets (Walk Offices Praia de Belas), and mixed-use complexes (MW, Artsy). Unit sizes range from compact ~24 m² studios to ~460 m² luxury residences, indicating a horizontal segmentation strategy that addresses first-time buyers, mid-market families, and high-net-worth purchasers in parallel.

The company's underlying capability is architectural and urban-development expertise, evidenced by long-standing collaborations with named architectural firms (Studio Prudêncio, Ideia1, Smart Arquitetura, Bruta Arquitetura, José de Barros Lima) and specialist landscapers (Ricardo Cardim, Creare Paisagismo, Cardim Arquitetura Paisagística). Selected projects hold municipal sustainability certifications (PMPA Diamond for Gallery Carlos Gomes, PMPA Gold for Orla), validated by documented features such as rainwater harvesting, LED lighting, native landscaping, EV charging infrastructure, and acoustic insulation. The company runs a digital sales infrastructure including project-specific landing pages, social channels (Instagram, Facebook, YouTube), and a client portal for post-sale documentation and account management.

Maiojama generates revenue through one-time sales of individual residential and commercial units (and select leases of commercial space) within its developments. Pricing is quote-based, conducted via a direct commercial team reachable by phone, email, and on-site sales offices at each project. Customer segments include individual residential buyers, commercial/office buyers, and real estate investors seeking exposure to transforming urban sub-markets. There are no disclosed revenue figures, no funding rounds, and no public-ownership structure; control is privately held under a Limitada (Ltda) entity structure in Rio Grande do Sul, with no parent company or institutional investors identified.

Name

Maiojama Participacoes Ltda

Legal name

Maiojama Participações Ltda

Website

https://maiojama.com.br

Company type

Private

Founded year

1975

Operating status

Operating

Short description

Maiojama is a privately held Brazilian real estate developer founded in 1975 in Porto Alegre, designing and selling residential, commercial, and mixed-use projects across the Porto Alegre metropolitan region for individual buyers, businesses, and investors.

Ownership category

akta.pro rank

Product category

Real Estate Development

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (53121)

SIC

Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro primary industry

Mixed-Use Property Management (BPAJAGAE)

Keywords

• Real estate development
• Residential property sales
• Commercial property sales
• Mixed-use developments
• Sustainable construction

Headquarters

HQ city

Porto Alegre

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Residential Property Sales: Sale of residential units including apartments and condominiums ranging from studios to multi-bedroom suites across various neighborhoods in Porto Alegre.
2. Commercial Property Sales: Sale and lease of commercial office spaces, shops, and retail units within multi-use developments.
3. Multi-use Development Sales: Integrated developments combining residential, commercial, and retail spaces generating revenue from multiple unit sales.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Maiojama Participacoes Ltda designs, develops, and sells residential, commercial, and mixed-use real estate properties in the Porto Alegre metropolitan region of Brazil. The company delivers apartments, condominiums, office spaces, and integrated multi-use complexes across prime neighborhoods, with projects ranging from compact studios to luxury residences. Revenue is generated primarily through one-time sales of individual units to residential buyers, businesses, and real estate investors.

Product overview

Maiojama is a Brazilian real estate development company founded in 1975, operating primarily in Porto Alegre, Rio Grande do Sul. The company offers a portfolio of residential, commercial, and multi-use real estate projects under distinct product lines. The core residential products include Gallery Carlos Gomes, Gallery, Orla, Tomaz, Ares Soledade, Anita Residence, and Parador 2447. The multi-use product line under the 'Trend' brand includes Trend Downtown, Trend 24, Trend Nova Carlos Gomes, Trend City Center, MW, and Artsy. Commercial products include Walk Offices Praia de Belas. The company also provides a client portal (Portal do Cliente) for existing customers to manage their accounts. Projects range from compact studios (23.63m²) to luxury residences (460m²), targeting various market segments from entry-level buyers to high-net-worth individuals. Sustainability certifications (PMPA Gold and Diamond) are featured on selected projects.

Differentiator

Problem solved

Functional benefit

Brands

• Trend Downtown: Mixed-use project featuring Torre Nano (residential studios) and Torre Office (commercial spaces), located between João Pessoa and Lima e Silva streets in Porto Alegre.
• MW
• Artsy
• Trend 24
• Trend Nova Carlos Gomes
• Trend City Center
• Walk

Products and services

• Gallery Mixed-use development at the corner of Av. Nova York and Mata Bacelar in the Auxiliadora neighborhood of Porto Alegre. Offers 1, 2, and 3 bedroom units ranging from 35.12 m² to 164.23 m². Architectural project by Studio Prudêncio.
• Gallery Carlos Gomes Residential development at Av. Carlos Gomes 1371 in Porto Alegre's Carlos Gomes corporate and financial district. Offers 1 bedroom, 1 suite, and 2 bedroom units. Holds PMPA Diamond sustainability certification.
• Orla Residential project at Av. Praia de Belas with Av. Aureliano Figueiredo Pinto in Porto Alegre. Curved concrete facade inspired by the lakeside location. Offers 2 and 3 bedroom suites with areas from 35 m² to 115 m². Architectural project by Studio Prudêncio. Holds PMPA Gold sustainability certification.
• Tomaz Luxury residential project at Rua Tomaz Gonzaga in the Três Figueiras neighborhood of Porto Alegre. Large floor plans of 230 m² and 460 m² with extensive native Brazilian landscaping by Ricardo Cardim. Architectural project by Ideia1.
• Ares Soledade Residential development at Av. Soledade 441, Petrópolis, Porto Alegre. Offers 2 and 3 bedroom units from 74 m² to 211 m². Features natural contemporary architecture with internal design by Bruta Arquitetura and lighting design by Studio Fos. Landscaping by Creare Paisagismo.
• Anita Residence Design-focused residential tower at R. Anita Garibaldi 1855, Boa Vista, Porto Alegre. Units from 42 m² to 114 m². Architectural project by José de Barros Lima with landscaping by Landscape.
• MW (Multi-Uso) Multi-use complex at Av. Wenceslau Escobar 2417, Tristeza, Porto Alegre, on a 10,000 m² site. Includes residential towers, commercial offices, mall, and parking. Business and Office units from 30.2 m² to 400 m², Residence units from 37.6 m² to 149 m².
• Trend Downtown Multi-use development in Phase 1 featuring Downtown Nano tower (studios 23.63 m² to 53.69 m²) and Downtown Office tower (commercial units 31.35 m² to 498.95 m²). Architectural project by Ideia1 with conceptualization by Smart Arquitetura. Developed through a partnership of three major companies.
• Artsy Multi-use project at Rua General Lima e Silva 594, Cidade Baixa, Porto Alegre. Contains 134 apartments, 55 studio work units across 4 L-shaped floors, plus a 16-operation concept mall and 309 parking spaces in 2 basements. Architectural project by Smart + Idea 1.
• Parador 2447 Exclusive residential condominium at Rua Coronel Marcos 2447, Ipanema, Porto Alegre. 63 apartments across 10 low-rise towers (3 floors each) on 17,000 m² of land. Units from 146.40 m² to 249.98 m², all with 3 suites and 3 parking spaces. Direct access to Guaíba lake views.
• Trend 24 Multi-use project at R. 24 de Outubro 1450, Independência, Porto Alegre. Three towers (Residence, Offices, Corporate) with units from 39.48 m² to 71.04 m². Landscaping by Tellini Vontobel Arquitetura de Exterior.
• Trend Nova Carlos Gomes Multi-use development at Av. Sen. Tarso Dutra 565, Porto Alegre. Residence options: Studios, Duplex, 1 bedroom, 2 suites from 48 m² to 77 m². Office units from 44.13 m² to 65.54 m² with junction possibilities up to 660 m².
• Trend City Center Pioneer multi-use project at Av. Ipiranga 40, Praia de Belas, Porto Alegre, on a 12,800 m² site. First multi-use concept in Porto Alegre. Commercial office units (30 m² to 510 m²), residential units (38 m² to 73 m²), and Mall Boutique with 30+ operations.
• Walk Offices Praia de Belas Commercial office building at Av. Praia de Belas 1212, Porto Alegre. Features a Garden Lounge common area and direct integration to Shopping Praia de Belas via exclusive walkway. Units from 32.54 m² to 137.87 m². Designed by architect André Krebs.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Three Major Companies Partnership (Trend Downtown)coreStrategic or Co-development PartnerTrend Downtown was developed through a partnership of three major companies united for the launch. The project represents a collaborative development effort combining complementary expertise. The specific company names are shown in a logos section but not explicitly named in the text.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Trisul: Trisul is a São Paulo-based Brazilian homebuilder active across multiple income segments with national distribution. Comparable to Maiojama as a Brazilian residential developer, though operating at significantly larger scale.
• EZTec: EZTec is a São Paulo-headquartered Brazilian developer focused on high-end residential and commercial projects with a long operating history. Comparable to Maiojama in premium-segment positioning and design-led development philosophy.
• Cury Construtora: Cury is a Brazilian homebuilder focused on the Minha Casa Minha Vida (popular housing) segment with national distribution. Comparable to Maiojama in core real estate development activity, though targeting mass-market rather than premium buyers.
• Cyrela Brazil Realty: Cyrela is one of Brazil's largest publicly listed real estate developers, focused on premium residential and multi-use developments across major Brazilian markets. Comparable to Maiojama in premium-segment residential product positioning and design-forward multi-use concepts.
• Direcional Engenharia: Direcional is a Brazilian homebuilder focused on the middle-income segment with national operations. Comparable to Maiojama as a Brazilian residential developer with multi-segment product offerings.
• Gafisa: Gafisa is a Brazilian homebuilder with operations across multiple regions and income segments. Comparable to Maiojama as a Brazilian residential and multi-use developer, though operating at substantially larger national scale.
• Even Construtora: Even is a Brazilian developer focused on premium residential and multi-use projects with strong presence in Rio Grande do Sul. Comparable to Maiojama in target segment (upper-middle to high-end), multi-use product strategy, and regional footprint in southern Brazil.
• Tegra Incorporadora: Tegra is a São Paulo-based residential developer targeting middle and upper-middle income segments with national expansion. Comparable to Maiojama in core residential development activity and design-led product positioning.
• MRV Engenharia: MRV is Brazil's largest homebuilder with national presence across all income segments. Comparable to Maiojama in core real estate development activity, though operating at much larger scale and broader geographic reach.

Direct peers

• Melnick Even: Melnick Even is one of the largest real estate developers headquartered in Porto Alegre, Rio Grande do Sul, with a multi-decade track record of residential, commercial, and multi-use projects — directly comparable to Maiojama in terms of geography, segment focus, and project scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCpmZwizPGdCfR30WPt88KPg?view_as=subscriber
• Facebookfacebook.com/Maiojama
• Instagraminstagram.com/maiojama
• LinkedInlinkedin.com/company/maiojama

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maiojama Participacoes Ltda